RSS feeds | Croncast - Life is Show Prep

Bundle of flowers or bale of hay?

Sat, 23 May 2009 10:05:19 -0400

I am trying to be cute here. After testing out the Google Reader Bundle feature yesterday I came to the quick conclusion that it is a step in the right direction but closer to a bale of hay than a bundle of flowers.

Do you know what goes into a bale of hay? I learned in my years of small town living . . . a 100 plus pounds of unorganized hay and two brown pieces of twine. They're heavy as hell to lift from the bailer, the machine that scrapes up the hay from the field, and only those with the patience to wear long sleeves, jeans and gloves in 90 degree heat are allowed the privilege of participating while they are fresh.

Google Reader's Bundle feature has more similarities to this analogy than I would care to admit. And, yes, when I demoed it I made sure to put on a flannel shirt, Lee jeans and some mittens - the closest thing I now own to leather workman's gloves.

So, here's what I've got for you - there's plenty of room for improvement.

People don't want whole feeds combined to make one massive feed filled with content from the highest level filter that exists, publishers. Well, maybe they do if that is all that you offer. Granular access to content isn't the Holy Grail or what is next . . . it is simply how it should be.

And besides, there have been utilities to combine feeds like this for years. Do you know any of these product names beyond Yahoo Pipes? Remembering Pipes is easy because the last time you used it you told yourself you would never do it again.

A Google Reader Bundle has a web page and a feed . . . an Atom feed, not an RSS feed. Enough said here, it needs a RSS feed. The Atom feed itself is missing critical meta data like title, description, pub date, source, feed item origin, publisher, etc.

As a publisher, my concerns about this initial release of the bundle feature are the missing RSS feed and the lack of associated meta data for the content that makes the bundle. Which begs the next question of what metric is available to know how much additional syndication my content is getting once it has entered the Google Reader Bundle ecosystem? Currently there isn't one that is publicly available and I would venture to say that not for a very long time, if ever, there will be one offered.

With some more work Google can bring new features and hopefully a full set of tools that users and publishers can both use. But in this current state it is still in an insular silo of Google user nerdom. Yes, it still is a walled garden of content, of sharing and privileged consumption. It is a bale of hay.

Tags: Google Reader Bundle RSS feeds bale of hay Atom feeds

Make better RSS feeds by not making them

Fri, 24 Apr 2009 08:00:20 -0400

Did you pick the content of the RSS feeds that you are syndicating from your site right now? Or did you let your readers pick?

Within reason my guess would be that most of you answered, yes then no. I know on my sites, even this site, I would have answered the same.

The solution isn't to create more feeds. The best solution is for publishers to create no feeds at all. Let your readers make their own.

Here are a couple examples why this is a better method for content syndication than relying on your own editorial skills.

Example 1: How not to do it.

Don't get me wrong on this, CNET is offering nearly all of its content up for syndication. This is an excellent strategy to create value from older content. However, do readers really need the option of subscribing to 100 plus predefined RSS feeds? Simply, no.

Finding feeds for the topics you are interested in is difficult. The worst of it is that you can only access them individually, i.e.; you want 10 of feeds, copy and paste them one by one into your feed reader. Sounds like a party to me. If you have more skills you might use a service that rolls all of them up into one feed for you. I would guess that about three people have done this.

Why overwhelm your readers like this? And besides, it is pretty intimidating for someone new to the RSS game. Shouldn't they be able to access your content in a way that makes it relevant to them?

Example 2: How to do RSS right.

What you see above is one of two flavors of how to let your readers pick what they receive in RSS feeds. It's a simple and easy to use text input that allows readers to enter keywords and phrases that they want in their feed. There's nothing fancy, easy access to old content in the straight-forward way that RSS is delivered; updates of the newest items first and set number items in the feed, usually twenty-five.

What the second screen shot shows is the magic of thinking differently about RSS feeds. This image demonstrates what happens when someone clicks on the 'advanced' link. The reader is then given control over every aspect of the RSS feed. They choose the content, when it is delivered, how much content, in what order (none of this newest stuff first mumbo jumbo - great use for episodic content) and how many updates to get at a time.

Who is better to choose than the person doing the consuming? RSS needs to be like Burger King where a customer can have it their way.

When this concept is applied to large volumes of content the value of it increases with each new article or podcast. Imagine if you could have this type of access at the NY Times or with your local paper. Even the obits from 30 years ago are now of value again. Value to the reader and value to the publisher with ad inventory.

The future of content syndication isn't in prescriptive channels created by publishers. The future is in the subjective choices of the consumer. They neither need or want every product that you have to offer.

We need to be smarter about our syndicated content via RSS and take into consideration how to make that user experience more satisfying. Whether it is by allowing users to pick topics or order of updates, something needs to change. Why? Because it is all about attention; the premium of which is measured in subscribers, influence and the influence of those subscribers.

Tags: RSS CNET readers consumers interaction

Thank you for letting us entertain you!

Thu, 19 Jun 2008 12:38:57 -0400

Most of you knew that we were putting the brakes on this beast, but for those of you that didn't or are catching up . . . we hit our 500th episode and are putting Croncast to bed.

We've had a great time since November of 2004 putting out shows. The rewards from doing this show are too numerous to list but the few that stand out are meeting so many great listeners and fellow podcasters through the years. You guys have shared many insights with us and let us know that our experiences aren't so dissimilar from your own.

The best part is that we aren't done creating shows!

Starting on June 27th, 2008 we will still be cranking them out 3 times a week at Life in the Can, but with a special twist. We'll also be producing a weekly episode that is the best of all three shows from that week, with a special twist.

Yep, I wrote that twice.

The weekly episode will use the previous three episodes like they were brainstorming sessions and we'll pick the best bits and re-record them. We want to push ourselves in another direction and utilize the same skills that I have used for years producing audio for clients. It's time to try something new with our own show.

For the next few months you'll be able to get the new shows through the regular Croncast RSS feeds so that you won't have to resubscribe to the new show right away, though, I'd recommend it. You'll be able to decide which of the shows you'd like to receive.

One last thing, our entire Croncast archive will remain online for the foreseeable future so that anyone can enjoy the shows.

We hope that you'll join us over at Life in the Can in a couple weeks and get your laughing fix with Betsy and Mr. B.

Thanks to you for making this so much fun!

Tags: Croncast 500 shows Kris Smith Betsy Smith Life in the Can

Croncast Listener Survey Results Continued

Sat, 19 Apr 2008 18:27:16 -0400

The results continued. These were the likes and dislikes of fellow listeners.

What Listeners Like
Date	Comment
01/30/2008	Its hilarious attitude
01/10/2008	The way they talk about their lives, it is hilarious and endearing all at once.
01/07/2008	The chemistry between Kris and Betsy and the humor.
01/02/2008	Betsy and Chris are funny and real people.
12/31/2007	Very funny.
12/29/2007	real
12/28/2007	They are ""My People""
12/26/2007	Betsy & Kris are great together! The fact that they talk about ""nothing"" & can create a funny show out of it reminds be of Seinfeld. You guys ROCK!!Keep it up.
12/20/2007	The humor. They are normal people who actually like and support each other.
11/02/2007	Host are very entertaining
10/29/2007	Betsy!
10/23/2007	The hosts are great, its real life only funny
10/23/2007	Extremely funny
10/22/2007	it's hilarious!
10/22/2007	I like the hosts personally.
10/18/2007	This is the funniest podcast out there. I feel like they are my friends.
10/11/2007	they are so fucking funny!
10/04/2007	It is constantly entertaining, my favorite podcast out there.
10/03/2007	great banter between hosts
10/03/2007	Betsy and Kris do a wonderful job of airing out their lives on the air in a way that is real, funny, and sometimes even JUST A Little bit uncomfortable. Their lucky they got all that expensive equipment between them while their doing the show. In the future I see bullet proof glass..... LOL Just kidding. The show length is perfect, spot on, no waste on predetermined montages or business or reader mail or anything that's just filler to try and get a longer show. about 30 minutes or less is PERFECT. They're both Hilarious (a little respect for the Bear).
09/13/2007	I love the energy between the hosts
09/10/2007	they make me laugh out loud! and i can relate to them.
09/07/2007	lively realism
09/07/2007	the ""humaness"" of it
09/05/2007	Funny!!!
09/05/2007	Kris's laugh
09/04/2007	hilarious!!! Love Betsey and Chris, they are so funny and personable
09/04/2007	Kris and Betsy make me laugh out loud all the time.
08/29/2007	The interaction between Kris and Betsy
08/29/2007	The fact that I feel like I'm in a similar boat. Former cool guy/punk rocker turned daddy dearest.
08/29/2007	Betsy and Kris are so funny and entertaining.
08/29/2007	The real world approach to podcasting.
08/27/2007	betsy and kris
08/26/2007	Kris and Betsy are PRICELESS!!! I enjoy everything about this podcast. They are parents just like my husband and I and I can really relate to most of what they talk about. Keep it up!
08/22/2007	Honest, funny, and always entertaining.
08/06/2007	Betsy and Kris are hilarious. It's just a fun part of my week to listen to them.
08/03/2007	funny entertaining,
07/30/2007	The hosts are very entertaining.
07/29/2007	the humor. the hosts don't take themselves too seriously.
07/11/2007	The way Kris and Betsy interact.
07/10/2007	the hosts
07/09/2007	The humorous banter between the hosts. Hilarious!
07/09/2007	Great personalities, good audio quality, consistent and reliable.
07/06/2007	Betsy Smith
06/29/2007	They're a couple like me and my wife. Living vicariously through them, at times
06/19/2007	You guys are FUNNY! These questions are funny - I especially like the one that asks how much confidence we have in your ability to select cars... ;)
06/19/2007	The funny Hosts. Betsy is great.
06/16/2007	It's funny most of the time.
06/15/2007	The hosts
06/14/2007	Hilarious!

06/13/2007	FUN!
06/10/2007	They are funny and witty. Its a perfect combination of ornery and nice!
06/09/2007	I like everything about it. No special part. All of it. Takes me back to my young parent days!
06/08/2007	We(wife & I) and the podcast team are at the about the same place in life. I relate to what they normally talk about.
05/27/2007	Betsy! The real-life stories are extremely entertaining.
05/26/2007	I truly appreciate how Kris and Betsy allow me to share their lives. At times, Betsy make the mundane so hilarious that I've had to pull the car over. Thanks guys.
05/25/2007	Rapport of the hosts. Great conversational quality.
05/15/2007	Great back and forth banter between hosts. They are realistic, funny,and honest. Show reminds me of Seinfeld in that it's a show about nothing in particular just the quirks of life. I can relate with both of the hosts humor, and to Betsy's addiction to thrift stores. When Mr. B laughs really hard it's so funny!
05/13/2007	it's funny and charming to hear two people that like each other and are able to joke about each other.
05/13/2007	cool people
05/11/2007	The honesty of the hosts.
05/09/2007	Genuine Humor & the way the hosts mesh with each other
05/02/2007	Both Kris and Betsy. Their personalities complement each other perfectly. The interaction between them comes off as very ""Real"", They turn the mundane into entertainment consistantly. After all....life is show prep.
05/01/2007	Fantastic humor
04/30/2007	Chemistry between co-hosts and commentary on real-life events.
04/29/2007	It is entertaining and fun.
04/29/2007	Kris & Betsy sound authentic
04/28/2007	the day to day life of betsy
04/21/2007	The everday humor.
04/21/2007	Two people, funny
04/15/2007	The funny banter!
04/12/2007	They are the most ""real"" married couple on the planet -- absolute pure honesty and openness.
04/09/2007	The comedy aspect
04/05/2007	Chris and Betsy are very funny and creative folks.
04/02/2007	excellent humor, friendly hosts, good storytelling
03/23/2007	Croncast was a charming podcast in the early days; it becomes more difficult to listen to as Chris' ego expands. Betsy remains a joy to listen to.
03/13/2007	It's funny!
03/12/2007	The Hosts
03/07/2007	Hosts and everyday conversation that keeps me laughing.
03/07/2007	The interaction between the co-hosts and great story-telling.
03/07/2007	The hosts
03/04/2007	I have been listening since January of 2005 and I am totally hooked! Chris and Betsy are extremely funny and entertaining. When you listen to them, it is like having a conversation with your friends. I listen on my iPOD at work and I am constantly laughing out loud. The sound quality is excellent! It is definitely professional sounding. I took this for granted until I subscribed to other podcasts with poor sound (and ended up unsubcribing to them). Keep up the good work!
03/03/2007	FUNNY! (and real)
03/01/2007	Honest conversation
03/01/2007	They're my age and I can relate to the things they talk about. They make me laugh.
03/01/2007	Their relationship and how they both make me laugh: one by her stories and the other by his laugh! They are wonderful people and they have made me feel like one of the family.
03/01/2007	the hosts, content and audio quality
02/28/2007	very entertaining and fun
02/28/2007	They are just fun to listen to. Betsy is funny and so is Chris. I look forward to each episode.
02/27/2007	the hosts! The natural way they interact with each other and the hilarious things that come out of their mouths.
02/27/2007	The hosts are very funny. It reminds ne of sitting with friends in a social situation and discussing and making fun of various topics.
02/27/2007	Relationship between hosts
02/27/2007	It's fun to listen to... What else could there be?
02/26/2007	I like this podcast because I like to listen to people with lots of problems.
02/26/2007	It's funny. It's about every day life as a married couple and as a family. They pay attention to listener's feedback.
02/26/2007	Betsy
02/26/2007	Funny, good storytelling, reality based
02/26/2007	Hosts/content/Reliability
02/26/2007	I love the hosts - Kris and Betsy. They are very transparent and real and completely fun to listen to. They make the basic stuff of life hilarious.
02/26/2007	The interaction between the hosts. The stories about everyday life.

02/25/2007	The interaction between Kris & Betsy and their good outlook on life.
02/25/2007	lively, animated banter
02/25/2007	I just can't quit them.
02/24/2007	it is human and it is funny
02/24/2007	Good off-the-cuff humor.
02/24/2007	Kris and Betsy make me laugh and are just generally likable.
02/24/2007	Down to earth naature of the hosts, humor, excellent story-telling
02/24/2007	I'm an American living abroad and I listen to this religiously ... not for news, just to hear what everyday folks are up to. It's funny and interesting. This podcast rocks. Betsy and Kris are the greatest.
02/24/2007	Exceptionally engaging, funny hosts, warmth, interesting content, very high production values.
02/23/2007	the hosts
02/23/2007	Always funny and interesting
02/23/2007	Chris and Betsy are funny. It is very entertaining.
02/23/2007	Funny and comfortable
02/23/2007	the humor and interactions between the hosts
02/23/2007	I look forward to listening each week because Kris and Betsy are so entertaining. There is NO other podcast out there that gets me laughing the way they do.
02/23/2007	They are hilarious and personable. They amke you feel like you're listening to friends. But funny friends.
02/23/2007	this is the most awesome podcast that I listen to, Betsy and Chris are the best and incredibly funny. There shows are always entertaining, no if ands or buts
02/23/2007	I have no idea. It is infectuous though. They are good together.
02/23/2007	Rapport between Kris and Betsy. Overlap between my areas of interest and life issues and theirs. General witty and clever and funny outlook on life, even when it sucks.
02/23/2007	Chemistry of the hosts.
02/22/2007	they are just like us...but my goatee is shorter and i have hair on my head
02/22/2007	laid back, down to earth, Not a big production, can relate with hosts
02/22/2007	Kris and Betsy are extremely funny, down to earth, real.
02/22/2007	I really enjoy Kris and Betsy. I love their relationship and their interaction. They're very funny.
02/22/2007	Betsy is funny as shit... Kris is like robin to her batman
02/22/2007	Rapport between hosts.
02/22/2007	The ability of the Host's to play off of each other's humor. Play arguments.
02/22/2007	I really enjoy the fun the hosts have with each other. The closeness of their relationship comes through in each show.
02/21/2007	The hosts are great! Open, honest, funny and real. This is one of the five best podcasts in the known world!
02/21/2007	Nice mix of humor and serious topics. Nice banter between the hosts.
02/21/2007	Consistently entertaining
02/21/2007	They make me laugh everytime, in the way that my friends make me laugh...they are great fun and as a married person i highly identfy with some of the stuff they talk about.
02/21/2007	No ads. It is honest people talking, it doesn't have a staged quality to it.
02/21/2007	Hearing a married couple deal with similar issues that other 30-something couples face, but in thier own unique way.
02/21/2007	It is extremely funny and entertaining.
02/21/2007	the hosts
02/21/2007	Real people. Real situations. Funny as all get out.
02/21/2007	Kris
02/21/2007	the hosts
02/21/2007	Kris and Betsy are really funny and could be my next door neighbor except better.
02/21/2007	Life the Smith way!
02/21/2007	Lively private conversation between married folk
02/21/2007	I LOVE BETSY and Kris :)
02/21/2007	The dynamics of Kris & Betsy. They just have interesting conversations.
02/21/2007	The hosts are one of a kind. My wife and I can really relate to them. They are very enjoyable to listen to. I can't count the number of times I have laughed out loud while listening. They should get paid to do what they do.
02/21/2007	It's kinda funny sometimes. You can listen without really paying attention
02/20/2007	It is extremely intelligent and absolutely hilarious...very engaging!
02/20/2007	personalities
02/20/2007	The dynamic between Kris and Betsy is wonderful. Their relationship isn't perfect, but they obviously love each other and that's what makes it great. Plus they are both EXTREMELY funny.
02/20/2007	Content, Hosts,

02/20/2007	The realism. The bickering. Reminds me of my wife and myself. Just bickering sometimes to have something to talk about, pick a fight just to fight and get over it and have fun.
02/20/2007	The chemistry between Kris & Betsy.
02/20/2007	the humor of the hosts
02/20/2007	It's a slice of life that's clever and funny. The hosts have a wonderful rappor with each other and I love how they are able to make you feel like it's all in fun, like no matter what underneath it all they love each other and that's all that really counts.
02/20/2007	Honesty. Hilarity.
02/20/2007	The easy way that the hosts are able to interact with each other. Even when they are slightly ticked off - they will laugh easily and they project their relationship into the podcast. All technical details of the podcast are A+.
02/20/2007	honesty
02/20/2007	The personalities of the hosts.
02/20/2007	the humor. I can relate to them and the way they interact as a couple. I highly enjoy the banter and fun wacky topics.
02/20/2007	the frequency of podcasts, content, humor
02/20/2007	It's hilarious
02/20/2007	Comedy
02/20/2007	Kris & Betsy
02/20/2007	Reel life with real friends.
02/20/2007	Humor & relationship between hosts
02/20/2007	As half of a married couple living in the suburbs of Detroit with two kids, I relate to the content of the podcast. They make me laugh!
02/20/2007	It cheers me up.
02/20/2007	It makes me laugh
02/19/2007	Kris' laugh and Betsy's sense of humor
02/19/2007	The hosts - Betsy and Kris (the side-kick). They just brighten up my day.
02/19/2007	Betsy's ability to put up with her husband's interesting viewpoints.
02/19/2007	It's funny.
02/19/2007	very entertaining
02/19/2007	People involved it's the kind of show that only works with Betsy/ Chris so it's hard to pick anything you can do more of
02/19/2007	I like the banter back and forth between Betsy and Mr B - they argue like my husband and I do. Also, the frequency of the episodes. 3 times a week feeds wonderfully into my attention deficit disorder ;)
02/19/2007	The Hosts
02/19/2007	The chemistry between the hosts is wonderful. Betsy is hilarious. Kris seems like a completely genuine, nice guy. Together, they are entertaining and seem completely ""for real.""
02/19/2007	the great sense of humor and intimacy of the hosts.
02/19/2007	Chemistry between the hosts Quality of editing
02/19/2007	banter between the hosts.
02/19/2007	Kris and Betsy are terrific! Their conversations are the highlight of my week!
02/19/2007	everything
02/19/2007	it's fun to listen to.
02/19/2007	I love the chemistry that Kris and Betsy have. I also love how they can tell interesting stories that are funny as hell.
02/19/2007	funny, real life experiences oh, did I mentioned funny
02/19/2007	The hosts
02/19/2007	Tone and sense of humor exhibited by hosts!
02/19/2007	Betsy and Kris arguing
02/19/2007	Betsy, Betsy, and Betsy
02/19/2007	The hosts
02/19/2007	Life is show prep. they have very a similar lifestyle to us. They're local
02/19/2007	Hearing real stories about the everyday life of the hosts.
02/19/2007	The hosts are entertaining and work great together. I know when I listen to this podcast I will be entertained.
02/19/2007	Listening is like having a conversation with friends
02/19/2007	Various well told extremely funny stories, the consistency of new episodes, good quality.
02/19/2007	They are funny, real, and are a great couple

What Listeners Don't Like
01/30/2008	Nothing
01/10/2008	That they're stopping! Please, do something!
01/02/2008	I wish they were making big money from the podcast.
12/31/2007	When it's not on.
12/29/2007	the hosts are hostile to each other sometimes and the man laughs at nothing
12/28/2007	format changes but since the hosts have a real life I understand the necessity.
12/26/2007	The intro & outgo.
12/20/2007	They think we only want to hear about the good times. We want to hear about the trials, too.
11/02/2007	I like everything
10/29/2007	The way Betsy disses Kris' family. I mean come on...
10/23/2007	Occasional liberal/Democratic skew.
10/22/2007	nothing
10/22/2007	No complaints.
10/18/2007	There is nothing I don't like about it. I guess only that they are not getting rich doing it because they deserve it.
10/11/2007	kris's laugh
10/04/2007	Sometimes it is too short, I wish they had hour long podcasts.
10/03/2007	no reader from webpage?
10/03/2007	I can never catch up it seems always 2 or 3 behind.
09/13/2007	nothing
09/10/2007	that they aren't on everyday!!
09/07/2007	should be daily
09/07/2007	no video associated with it
09/05/2007	nothin'
09/04/2007	Just that I'm SO far behind in listening to episodes! (About 2 weeks behind)
08/29/2007	Sometimes it's too short
08/29/2007	It's too short!
08/29/2007	The sound of running water. It makes me have to pee.
08/27/2007	its too short sometimes but i guess kris and betsy can have a life
08/26/2007	Not one thing!
08/22/2007	Doesn't come out often enough!
08/03/2007	sometimes shows are not long enough, granted, they don't make a living off this!
07/30/2007	That they only put out a show 3 times a week.
07/11/2007	The episodes are over too quickly!
07/10/2007	i like it all, no complaints
07/06/2007	Kris Smith. He simply doesn't get how life works.
06/19/2007	Nothing comes to mind about the show. I do have a suggestion for you though - how about doing an idiot's guide to RSS feeds on the show? I haven't monkeyed around enough to get the episodes to download to my pc automatically so I can move them to my phone's memory card. I think that's what RSS is for, but I haven't had the time to mess around with it to figure it out. I know Kris knows how to do it - why not do a 5-minute tutorial on the show about how to do it? -Jennifer in San Diego (your alter ego, Dave's, wife)
06/19/2007	Life is sometimes a little boring....
06/16/2007	The new intro music.
06/15/2007	Nothing
06/10/2007	can't think of a thing
06/09/2007	There is nothing about it I don't like. Keep up the great work.
06/08/2007	They interupt each other during stories and go off on tangents, and sometimes forget to finish the original story.
05/27/2007	I have very little that I dislike about the show.
05/26/2007	I would not change a thing. I was glad to see the music between segments go.
05/25/2007	That is isn't every day of the week.
05/15/2007	Not much I don't like about the show, but one time they had a guest on, a female family friend who they were trying to find a boyfriend for and she had the worst east coast accent. It wasn't kind on the ears at all, especially for west coast listeners. It sounded like nails on a chalkboard.
05/13/2007	Kris annoys me sometimes. I think he thinks he's funnier than he is.
05/13/2007	sometimes weird edits
05/11/2007	Beginning music, abrupt ending, the bits of music throughout (nice idea, but they don't work).
05/09/2007	Way to much bad language

05/02/2007	Since the return of the show it seems like something is missing. I'm not sure exactly what it is. Also some of the shows seem to be rather short.
04/30/2007	Sometimes a little too much time is spent examining the clammy white underbelly of middle-American life.
04/29/2007	the language makes it difficult to listen to around my kids
04/29/2007	Can't think of anything
04/21/2007	Nothing, I love everything about it.
04/15/2007	The fact that they feel they need to edit themselves for us.
04/12/2007	Nothing.
03/13/2007	The cussing.
03/12/2007	It is too short
03/07/2007	Wish it was more often ;=) I think the website is a bit confusing.
03/07/2007	there's not really anything i don't like.
03/07/2007	nothing
03/04/2007	Not much to dislike. Maybe a show one or two times per week instead of three.
03/03/2007	nothing negative, really
03/01/2007	Episodes too frequent, twice a week would be better. Don't have time for 3 episodes a week
03/01/2007	I've just started listening and I caught a couple episodes where Kris was sick so it was 85etsy and that just didn't work as well. You need the calm of Kris to even out the excitability of Betsy.
03/01/2007	They don't podcast 2x's a day every day forever and ever and ever..duh!
03/01/2007	I can't listen to it around my kids.
02/28/2007	nothing
02/28/2007	not much
02/27/2007	I dont expect everyone to like everything but it bothers me occasionally when Kris gets adamant on how much he dislikes bicyclists or pets.
02/27/2007	Sound of mother-in-law's bath water running in background.
02/27/2007	Unnecessary use of strong language in an otherwise pretty family-friendly show.
02/26/2007	The cussing!!!
02/26/2007	sometimes, not always it can be a bit long.
02/26/2007	Not much to dislike
02/26/2007	Pretty much no complaints.
02/25/2007	The times when I want to scream at them when they're about to do something really stupid with their money again (cf. Slowsky, calculating eBay earnings but ignoring the fees)
02/25/2007	would like more frequent shows
02/25/2007	I just can't quit them.
02/24/2007	The host's sometimes frustrating inability to see how they sabotage themselves in reaching their goals.
02/24/2007	It makes me very uneasy when Kris and Betsy argue.
02/24/2007	Not often enough
02/24/2007	Hosts occasionally talking over each other.
02/23/2007	nada
02/23/2007	I wish it were every day. :)
02/23/2007	nothing...
02/23/2007	I wouldn't change a thing! My only worry is that someday they'll burn out and stop podcasting. :)
02/23/2007	huh... nothing...
02/23/2007	that it isn't everyday.
02/23/2007	The fact that I can't put my finger on why I can't stop listening to it.
02/23/2007	Month-long breaks ;)
02/23/2007	When they have to take time off. Though I understand.
02/22/2007	strange women lying around in ponds distributing swords is no basis for a system of government, supreme executive power comes from a mandate from the masses, not from some farsical aquatic ceremony
02/22/2007	Sometimes they skip around topics alot
02/22/2007	Its not a daily podcast.
02/22/2007	When it ends.
02/21/2007	I just wish there was more, more, more!
02/21/2007	Hosts occasionally step on one another
02/21/2007	wish shows were either more frequent or longer, although wouldn't want to see what happened to nick and jess happen to them...therefore, frequency and length are fine - lol

02/21/2007	that they are taking a break soon!
02/21/2007	The upcoming podcast boycott, er, break they are taking !!!! :(
02/21/2007	Sometimes the hosts do crazy things and I want to jump through my iPod and snap them out of their decision to do something irrational.
02/21/2007	nothing
02/21/2007	That I can't listen more.
02/21/2007	Taking month off.
02/21/2007	John Elway Dodge
02/21/2007	Kris rags on Betsy too much.
02/21/2007	Kris' angry rants. I don't like when he threatens the dog.
02/21/2007	Nothing. Croncast is great. Wait, the podcast name is little too geeky.
02/21/2007	I hate it when Kris builds some big thing up for a future episode, then it turns out he just got a new job.
02/20/2007	There is nothing that I do not like about this podcast.
02/20/2007	nothing
02/20/2007	I have nothing to complain about regarding their podcasts. Never been unsatisfied.
02/20/2007	Too short
02/20/2007	The fact that they're taking a month off. You bastards. I'm just gonna have to argue that much more with my own wife to make up for the lack of you bickering. :P
02/20/2007	Not applicable
02/20/2007	the length and frequency, would love longer shows more often (sorry guys, but I love you and it's true!)
02/20/2007	I guess it's allegience to the glossy surface of popular culture without acknowledging or investigating the bredth of possibility below that surface - but that is just a token issue, I had to think about it to come up with something I didn't like.
02/20/2007	It's not a travelling vaudeville show.
02/20/2007	Sometimes I wish the hosts would seek the help of some financial planning professionals. They could then be more confident in the choices they make - and relate on the podcast.
02/20/2007	making a big deal about something that is boring?
02/20/2007	The fact that there aren't 5 podcasts per week!
02/20/2007	only complaint is that it's not daily!
02/20/2007	There is nothing I don't like about this podcast
02/20/2007	Sometimes Betsy is too mean to Kris!
02/20/2007	Not much...
02/20/2007	A live event would be interesting to hear.
02/20/2007	Swearing / foul language
02/20/2007	Sometimes Kris and Betsy's real life interupts their ability to get shows out. But... that's life.
02/20/2007	sometimes the same topic gets discussed over and over again
02/20/2007	I like everything
02/19/2007	That Kris and Betsy aren't making any money on it! They are hysterical, I would pay for that!
02/19/2007	That Betsy and Kris sound like they are about to give up doing the podcast.
02/19/2007	Chris' political views.
02/19/2007	Not much.
02/19/2007	i wish it were every day
02/19/2007	Same as above, jsut hard to think of what you can do less of
02/19/2007	hmmmmmmmm...I wish each episode was longer? Because I'm greedy like that?
02/19/2007	Nothing
02/19/2007	Nothing! It's fabulous the way it is!
02/19/2007	sometimes repetitive subjects, and episodes just to churn out more episodes even when they don't have too much to say
02/19/2007	swearing
02/19/2007	I wish there was more!
02/19/2007	I really don't have any complaints about this podcast.
02/19/2007	nothing
02/19/2007	the dog
02/19/2007	Very little. I'm not thrilled that the hosts are taking a month off, but I know this is a big time commitment for them.
02/19/2007	Betsy and Kris talking about the dog
02/19/2007	Sometimes the hosts are braindead.

02/19/2007	Nothing
02/19/2007	Would like to have more episodes per week.
02/19/2007	That they are on only 3 times a week. But that is me being selfish.
02/19/2007	Nothing comes to mind.
02/19/2007	Only 3times a week, :)

Tags: Croncast Survey Kris Smith Betsy Smith Advertising Croncast Demographics

Current TV + FeedBurner = Ebay Auctions?

Tue, 12 Feb 2008 10:46:01 -0500

Hellooooo, Current TV, is anyone home?

Your main RSS feed has been hijacked, hacked or you simply decided not to use it anymore and another FeedBurner user picked up your user name.

What does that mean?

Starting yesterday at about 2 pm a flurry of new updates came through your main RSS feed. The problem is that all the updates are of auctions for Ebay items on Ebay UK.

The funny part is that the new burned feed is an Ebay affiliate RSS feed. Some joker has access to your entire subscriber base and is now hocking items on Ebay.

In the meantime, someone at Current who looks at stats, and wonders why your FeedBurner RSS referrals are down 100 percent from your feed, it is because something is severely wrong.

Tags: iPod Current TV FeedBurner Ebay RSS RSS Feeds dead RSS

AdSense for Mobile but not for RSS?

Tue, 05 Feb 2008 12:37:36 -0500

There is no such thing as AdSense for RSS.

Google has run a closed beta for AdSense in feeds for nearly 3 years (that's like a billion internet years) and acquired a company that got feed advertising down to a science but there still is no AdSense for RSS.

So what gives? This a great opportunity to increase distribution of ad inventory and generate more revenue for publishers - the very people that make all Google services valuable.

My feathers are so ruffled on this because Google has figured out how to make AdSense for feeds work, for everyone. It's called AdSense for Mobile.

AdSense for Mobile has dumped the JavaScript copy and paste for server side execution in PHP, CGI/Perl, JSP and ASP. All four of these languages are magic bullets for putting AdSense in RSS feeds.

Why? There are a couple of reasons:

1. Most feeds are generated by blogging platforms that are built on these languages
2. JavaScript is needed to display AdSense ads and RSS feeds with JavaScript embedded in them aren't valid. Which means that most aggregators won't even allow you to add the feed. If they do it won't execute and will display the code inline.

So how do I know this this server side scripting will work?

I tried building an ad network with OpenAds for RSS feeds and very quickly came up against the JS issue for serving dynamic or keyword ads. I spent a couple of hours figuring a way to make it work, very similarly, with just PHP. So when I saw the mobile ads I thought "Bingo. This is it!"

Another reason that I know the mobile code would work for RSS is that by making a simple tweak to the mobile code that is supplied by AdSense I was able to serve the ads in my browser and output them as XHTML.

If a publisher took this modified code and put it in their feeds and made sure that it is placed in a CDATA section within a given name space like they could run AdSense ads. It's just that right now, the ads are formatted for mobile with phone numbers as links instead of urls and the publisher would probably get booted from the program.

Work with us feed freaks on this Google. It's time to stop policing the spigot, you've got the tech in place. Give us a taste.

Tags: AdSense RSS advertising mobile ads AdSense JavaScript

Apple Affiliate Program, Giving It Another Shot

Sun, 27 Jan 2008 11:47:16 -0500

I have no clue why I am giving the Apple Affiliate Program another shot. When you look at the numbers you will think I am crazy for trying again. I just can't get passed the fact that they sell a ton of iPods, MacBooks and now the MacBook Air and that we could possibly make a couple bucks from it.

Last year we were paid $0.00 by Apple after running a pretty aggressive campaign on Croncast and Resale Queen and in our RSS feeds. There is no way that in hades that not one single individual didn't buy the item they clicked on from the online Apple store in the 3 month span we ran the ads. It is illogical to look at the numbers (first table) and think that not one items was purchased from the online store within the cookie expiration period.

Advertiser	Commissions	S_Amount	Items	Sales	Leads	Clicks	Imps	CTR
eBay	$ XX	$ XX	47	598	84	351,500	59,514	590.61
Apple Store US & Apple Store Canada	$ 0.00	$ 0.00	0	0	0	218	31,192	0.69

Here's where we are in the last 4 days since I started running a couple ads in Betsy's Resale Queen feeds: blog posts and her podcast feed. The ads are for iLife '08 and the new MacBook Air. They are placed after the post item content and before the post tags.

Advertiser	Commissions	S_Amount	Items	Sales	Leads	Clicks	Imps	CTR
eBay	$ XX	$ XX	3	105	6	26,354	4,949	532.51
Apple Store US & Apple Store Canada	$ 0.00	$ 0.00	0	0	0	57	82	69.51

The clicks and impressions both are higher than I would have expected but maybe I did better targeting of the audience this time around. I doubt it. I think I was dead on during October, November and December to run iPod ads for shuffle, nano and video iPods.

I did contact the Apple Affiliate program through CJ during the second month to ask what the issue might be and never received a response.

For some reason I feel a need to go through with this again and hope that we can get our payout on a purchase from a lead that we created. I'll let you know how this goes.

Anyone else have experience with the Apple Affiliate Program?

Tags: MacBook Air iLife 08 Apple Affiliate Program Commission Junction eBay affiliate

Why use the .rss extension?

Thu, 06 Dec 2007 09:30:56 -0500

Why not? Last night I put up a post about how to add the .rss extension to RSS feeds instead of having other extensions. I resurrected my full post after Josh followed up with this comment:

Serious question - why? What benefit (besides looking cool) do you get from this, when there's no standard extension for feeds (.xml, .rdf, .atom, etc.) and lots of FeedBurner feeds with no extension at all?

Still a cool hack, though, Kris. :-)

My theory for doing this revolves around user acceptance of RSS and that the message we give as publishers (see; nerds) about RSS being so awesome isn't a very coherent one. We need a better message and a shiny new package. To me, .rss explains exactly what I am going to get when I use it. Simple.

Packaging feed formats of all types under the extension is a way for users to know exactly what they are getting - syndicated content, a.k.a., "your stuff". There is no need for all the baffling mumbojumbo we throw at site visitors about what RSS is or how it works. I contend they don't care that, "RSS (Really Simple Syndication) is an XML-based format for sharing and distributing Web content" (via CNN). Blah.

Check this Wired explanation for further mumbojumbo:

Based on the XML data format, RSS is the simplest way to add Wired News headlines to your site.

Even the part of the sentence after the comma from Wired is confusing, "add Wired News headlines to your site." What if I just want to read it and not put it into my site? For most people, would they know how to put those headlines in their site? Do they have sites?

What I am trying to say is that we need to get our act together and stop being nerds about syndication formats. The nice orange RSS icon is ubiqitous and is used to link to .xml, .rdf, .atom and the like without the end user needing to know what they are. Our messaging should be as simple as the RSS icon and I think the .rss extension helps to clarify what is being delivered.

Think about how easy it is to describe what a telephone is and how to use it. Did you for a second even think about the technology that makes your phone work? Nope. Pick it up, dial and talk. Simple.

The orange RSS icon is the syndication telephone and .rss is the keypad.

Tags: RSS RSS icon .rss extension

What good are 3 hits from Google search results?

Wed, 05 Dec 2007 08:56:11 -0500

I can tell you. It all depends on what people are searching for.

Painfully obvious, right?

Well, not so much when someone searches at Google for intitle:"chocolate" ext:rss. The odds are astronomically high that even chocolate experts weren't even returned as results. See for yourself.

So what does this mean? It means that someone searched Google for a RSS feed (ext:rss) with the word chocolate in the title (intitle:"chocolate").

Yes, the search is more advanced than a keyword or phrase based search but that isn't my full point. The reason that it matters is that not only did this individual search for chocolate but also culture and abba. Not quite sure what it says about the person searching for those topics . . .

So for me, these three hits matter. They are three more than I would have normally received for those topics and a chance for me to get them to possibly subscribe to those feeds, subscribe to my podcast, click an ad (yes, I like money) or get my brand in front of them.

I am able to do this with keyword feeds that I create dynamically from posts that get the same SEO treatment that a normal webpage would get.

The other plus for this type of search is the fact that they return so few results and Croncast happens to be ranked #1 for most of them including searches like, say . . . "CNN" or "Micorsoft" or "iTunes".

I've had conversations with a friend, Rick Klau, about RSS feeds being indexed in Google search results. Most of those discussions focused on my saying that feeds should show up in search results and Rick saying that they shouldn't.

My stance is that some people, like myself, benefit from these results the same way that we benefit from a normal click through to our sites. I am able to do this by checking where the individual who clicked through is coming from and displaying a web page instead of the RSS with the exact same data that was in the feed.

But I don't stop there. I also make sure to let the user know how they got to the page and that they can now subscribe to that feed. It's a soft landing for what traditionally has been a hard look at XML or ugly feed displays in browsers. Which is where you will end up with 99.9 out of 100 feeds if you click through them when returned in a search.

What is Rick's position? If 99.9 are bad then they should be removed. For the time being I will agree that he is right. But that doesn't mean that this is the way it always has to be.

A couple of things could change this:

1) The uptake of RSS since IE7 and and FireFox now display their own XSLT to prettify the XML. Sort of like FeedBurner does.
2) Publishers add their own XSLT for their feeds
3) Publishers using blogs, most of which are dynamically generated, are written with code that can check for referers like Goolge, Live and Yahoo and redirect the user to a page that has the same content as the feed
4) My favorite. Google could create their own XSLT document that loads the feed into it.

Maybe that was more than a couple but I believe there are a lot of ways to welcome feeds into indexed search results beyond having to type in a search like intitle:"Google" ext:rss.

By the way, I'm not number one on this one Google is with it's YouTube property.

Next up, how to create RSS feeds with keywords in the title, how to get the .rss extension added to your feeds and landing pages for feeds.

Tags: RSS search page rank Google search RSS XSLT FeedBurner

Kris Smith - New Media Expert For Hire

Mon, 05 Nov 2007 13:16:39 -0500

Time to plug myself like I have no shame!

Thus, in the true spirit of being shameless, I will create this unabashed self-promoting bit of text to tell you about the Kris Smith that many of you don't know.

Planet earth had just escaped the Y2k bug so we bought our first computer since they didn't destroy the world they must be okay. So in early 2000 I taught myself how to use Wavelab to edit audio and later that same year I took my first programming class to learn HTML. The rest is history, as they say in the biz.

In the last seven years, I've accomplished more things in digital media and web development than I could have ever anticipated:

1. Developed and coded the first version of Castlock a New Media and metrics platform
2. Founded the world's first company dedicated to podcast production
3. Worked with and produced for Fortune 500 companies
4. Spoken at conferences and universities across the United States about RSS, New Media and podcasting
5. Developed moderated media RSS feeds (mmRSS) for episodic and archived content delivery via RSS
6. Gained a network of professional colleagues across the globe
7. Interviewed celebrities and professional athletes
8. Became certified in DVD authoring software used for major motion pictures

If you have the hankering to check out my full repertoire and could use a self-starter with innovative skills, you can visit my Linkedin page, download my resume or search "Kris Smith" in your favorite search engine.

Tags: RSS guru Podcasting professional PHP Castlock New Media expert RSS expert

Kris Smith - New Media, RSS and Podcast Expert

Mon, 01 Oct 2007 16:43:14 -0400

Kristopher Smith
http://linkedin.com/in/ksmith
Naperville, IL 60565 (630) 445-1719 ● kris[at]palegroove.com

Career Objective

A leadership position with a company interested in benefiting from the opportunities presented by leading edge new media technologies where a commitment to innovative ideas and entrepreneurial spirit is recognized and rewarded.

Qualifications Summary:

Accomplished entrepreneur and strategist with a demonstrated history of success integrating new media technologies into existing platforms and campaigns for Fortune 500 companies.
Combined expertise in RSS and podcast development with an extended network of relationships with independent, corporate and mainstream media.
Developed and licensed Castlock, a robust new media management and RSS metrics platform that enables users to manage large libraries of content and maintain statistics privately.

Professional Experience

Room 214, Boulder, Colorado ● 1/2007-11/2007

Vice President, New Media

Leadership force for product development within an organization that integrates new media, public relations efforts, web marketing methodologies and technologies under cohesive systems that drive measurable calls to action via the Internet. Company services were solicited from some of the most recognized PR firms and creative agencies to positively impact corporate sales, brand awareness and communications.

Major Contributions:

Developed moderated media RSS feeds (mmRSS) for episodic and archived content delivery via RSS
Orchestrated product development and integration of emerging technologies such as Twitter and other social media API's into Castlock, a robust new media management and RSS metrics platform
Created and delivered new products from the Castlock code base, RSSignite and Episodr
Spearheaded integration of new media including podcasting and RSS into new client product offerings and marketing campaigns
Invigorated existing client marketing campaigns with new media elements
Directed digital media production from concept to final deliverable
Initiated research and development for RSS strategies and effective RSS search engine optimization
Served as company spokesperson at industry and new media events around the country

Career Note: As a representative of Room 214 and respected authority in the new media field I delivered the following presentations:

Podcast & New Media Expo (Sept. 2007) Ontario, CA."Compression Killed the Video Star"
PodCamp NYC (Apr. 2007) New York, New York. Panel "Podcast Open Metrics Initiative."
eLearning 2007 (Mar. 2007) Chicago, IL. "Using RSS Feeds, Podcasts to Deliver Distance Education"
Podcast Academy 5 (Feb. 2007) Duke University. "Understanding Authenticated & Personalized RSS Feeds"

Joint Commission Resources/Joint Commission, Oakbrook Terrace, Illinois ● 5/2005-12/2006

Associate Director, eLearning

Promoted to direct eLearning digital product development for Joint Commission Resources. Led innovations in delivery of information required to comply with the accreditation standards of the Joint Commission on Accredited Healthcare Organizations (JCAHO). JCAHO accreditation and certification is the standard of excellence in health care organizations.

Major Contributions:

Identified opportunities for new revenue streams utilizing innovative content delivery systems
Evangelized blogging and podcast initiatives to integrate new media technologies within the enterprise
Directed a division to develop digital products and manage legacy products focusing on increasing sales
Engineered courseware implementation, software, coding and course development for field cadre and central office employees
Disseminated educational training information to 400 global field staff via a custom RSS application

Palegroove Studios, Naperville, Illinois ● 2/2005-Present

Founder/CEO

Pioneered the start-up and development of the world's first podcast production company. Advised Fortune 500 clients on utilizing this medium to extend their brands. Developed podcasts from conception to deliverables which includes consulting with client on: show content, format, script writing, transcripts and creation of royalty free musical intros,outros and sweepers. Developed and licensed Castlock, a robust new media management and RSS metrics platform. Produced over 700 podcasts since 2005.

Podcasts Produced:

MasterCard, The Home Depot, Abbot Laboratories (2007)
Nascar Alltel Racing Podcast (2006 & 2007) produced podcasts in conjunction with XM Satellite Radio
NFL Alltel My Circle Podcast (2006 season) produced with nationally recognized radio talent from official team media outlets
Nascar Coors Light Racing Podcast for Coors Light (2006)
Fab 5 Summer '05 Podcasts produced for MTV Networks Affiliate Marketing (2005)
Developed and independently produced Croncast (2004-Present) delivered 3 times a week since November of 2004 and recognized by a number of media outlets including: The New York Times, Detroit Free Press, FOX News, and NBC (Chicago)

Career Note: As a successful entrepreneur and recognized expert in the podcast industry I delivered the following presentations:

PodCamp West (Nov. 2006) San Francisco, CA. Keynote panel "The Future of New Media"
Portable Media Expo (Sep. 2006) Ontario, CA. "Leveraging Your Knowledge as a Podcasting Consultant"
Podcast Academy 4 (Sep. 2006) Ontario, CA. "Web Design for Corporate Podcasting"

Waubonsee Community College, Sugar Grove, Illinois ● 5/2000-5/2005

Distance Learning Technical Support Specialist

Trained and supported university and college faculty throughout Illinois on the integration of technology into the classroom as part of ILLCO, a state funded initiative
Designed and developed all graphics, wrote code, recorded, edited and encoded all audio for a Flash virtual tour of the college campus for use online, CD-ROM and hybrid DVD
Recognized as innovator within organization promoted four times in five years

Languages

PHP, MySQL, RSS, XML, HTML

Audio/Video

Sound Forge, Acid Pro, WaveLab, Vegas, Waves, Fruity Loops

Blogware/Podcasting

Castlock and WordPress

Design/Interactive

Flash, Dreamweaver, Fireworks, Photoshop, InDesign and Illustrator

Courseware

WebCT, aTutor, Scenario Studio, and HorizonLive

Education

BFA Visual Communication with an emphasis in Digital Design 2005

American InterContinental University, Hoffman Estates, Illinois

Associates of Arts Degree December 2000

Waubonsee Community College, Sugar Grove, Illinois

August 1993 - December 1994

Bradley University, Peoria, Illinois

Tags: RSS guru Podcasting professional PHP Castlock New Media expert RSS expert

Some more new site stuff today

Sat, 15 Sep 2007 15:27:52 -0400

Okay, new goodness for you the Croncast subscriber or the newbie who wants to hear some of the old stuff - added "shows archive" as the third link in navigation. This magic link takes you to what used to be a partially hidden page that has RSS feeds and links to download every show that we have ever put out.

Some of you might have noticed sometimes the banner for the "support" section wouldn't load and the page top was white, no more. I added some new random image code and voila, fixed (pronounced f-i-xed).

Removed the section for "what is rss" and added it the main "rss feeds" page.

Tags: keyword rss random image php Kris Smith Croncast text link ads rss

Google Reader gets the search

Thu, 06 Sep 2007 09:50:24 -0400

The first clue was when I opened Google Reader and my Stylish template was all jacked up. The second clue was the form button labeled 'search'. Woohoo! Thank you Google Reader team. We're not all the way there yet though.

Now we need feeds for those searches and feeds from tags.

Somebody I know has got that fired up already . . .I wonder who? Maybe Mr. Croncast.

Tags: Google Reader RSS feeds search feeds keyword rss feeds

Feedage - Google Reader shared feed update

Mon, 03 Sep 2007 10:25:52 -0400

I got an ego update from Google this morning that my name had shown up in a post at a site called Feedage.

Showing up in a splog or other site that pulls content into it via RSS feed isn't that out of the norm these days. What got my attention though was that it wasn't just an item from a post it was the entire feed. And not just any feed but one of my Google Reader keyword shared feeds. It's pretty cool to see them propagating after only about a week after coming into existence.

After a cursory review of the Feedage site it turns out to be a RSS feed directory. They send out their Feed Forager spider, grab a feed and index it (maybe, I haven't figured this out yet - see number 2 below). Turns out that the Feed Forager grabbed a feed from my shared items page was for everything that I have read about memory.

The funny part is that I haven't read any content specifically about memory. I've read articles that include the word memory but nothing about brain science, how to improve you memory or loss thereof. Turns out my memory feed at this stage is pretty useless. Maybe I need to step it up and get some science feeds in my reader!

Interesting points:

1. Shared item keyword feeds have only been active on my site for one week
2. Feedage doesn't appear to be caching feeds but if they are they're pinging the feed on refresh and re-indexing it
3. Feedage allows you to rate the feed's content with a 5 star system
4. Rating in the star system creates a grade system A-D with an appropriate icon next to the feed
5. Not all my Google Reader shared keyword feeds are as contextually relevant as one about "itunes".

Tags: Feed Forager RSS feed directory Feedage Google Reader shared rss feeds

And you're a giant nerd.

Thu, 30 Aug 2007 10:51:23 -0400

Scott appears to be correct.

He sent me an email yesterday to say that he and Pete had a conversation about something. Which evidently happens on occasion. From the email and attached screen shot I deduced that the discussion was about Google indexing RSS feeds and linking directly to them and how that sucks. 'Cause it does.

Don't get me wrong I love Google for indexing feeds. Seriously, it rocks. They are leading in this area.

Let me show you what's going on:

1. Scott searches at Google for an awesome party in Chicago called "The Deaf Chicago Party" (remind me to ask him about this) and the first result is Croncast.

The first thing to pay attention to in this image to pay attention to is the green URL - http://www.croncast.com/keyrss/Chicago party.rss. Yep, it's a RSS feed and not a web page. To which I say, "right on." However, 99.9 times out of 100 when when someone clicks through and RSS link in Google they get a face full of XML or an ugly feed. Click the link above to see.

2. Scott clicked on my link to the RSS from Google and and something magical happened. See the screen shot that he sent me:

He ended up at my site not looking at a bunch of XML or having his browser ask him if he wants to subscribe to my feed. He was taken directly to a page within my site that has relevant posts from our podcast and blog for the topic he was looking for . . . maybe, probably not really since I don't know what 'The Deaf Chicago Party' is. And, apparently, Google doesn't either. Let's just call it serendipity.

The summary to my detective work can be boiled down to what I figured out a few months ago:

1. Google loves RSS feeds filled with new stuff
2. I love RSS feeds filled with my new and old stuff
3. People like information on topics of interest
4. I created RSS feeds by post tag but also allow them to be created by readers/listeners dynamically (see #3)
5. I did some quick SEO on these feeds to make their titles and descriptions relevant to topic
6. Finally, I coded the feeds to check if user was coming from Google or other search engines
7. Google sends bot and indexes said feeds
8. Someone searches at Google for a topic like "tijuana vasectomy" - just got a hit for it yesterday
9. That someone clicks the link and ends up at site with the exact same items in it that were in the RSS feed without all the feed related hassle

It's not a perfect system but one that I think is way more acceptable to a user than clicking a link in a search engine and getting put into a feed. In many cases being dumped into a feed isn't going to get you to the content you wanted anyway because it has been pushed out by newer items. When I put someone into my site from a feed result in a search engine they then have the ability to find their topic right there. If not, they an internal site search that will find what they are after. The coolest part to me about it is that once they have made it to the site I then offer them the feed for their topic, just in case this is truly what they were after.

Tags: giant nerd google rss keyword rss feeds dynamic rss tijuana vasectomy

Podcast Academy 5 Presentations

Fri, 06 Apr 2007 15:33:56 -0400

Thanks to Steve Fisher tipping me to the release of the Podcast Academy 5 presentations, mine included. Get them here(mine's toward the bottom): Podcast Academy 5 Schedule
iTunes

The Duke folks have links to our presentations in audio and video. Woot! You can see me in all my glory and gesticulations.BTW, in the very beginning of my presentation . . . you might think I am crazy but the voice that I am talking to is nearly inaudible.

I'll hip you non-nerds to something that might save you some time. I get way nerdy about authenticated and personalized RSS feeds for 38 minutes. So you might want to pass.

Thanks to the Duke team and to GigaVox Media for making this event happen and letting me be a part of it.

Check out the sessions from these other guys too.

Tim Bourquin, Greg Cangialosi, Noah Bonnett and Michael Geoghegan at Podcast Academy 5

Tags: Tim Bourquin Greg Cangialosi Noah Bonnett Michael Geoghegan Kris Smith

Hiatus coming to a close back on Monday

Fri, 30 Mar 2007 10:54:38 -0400

Well, hello there. It's time for us to step out of our pre-spring slumber and get back with you.

In true Croncast fashion we'll be back to begin a new set of shows every Monday, Wednesday and Friday like the old days one month ago. Come Monday, things will look a little bit different around here for those of you who visit the site . . . there will be some additional features like new RSS feeds (for those of you who don't visit), a reviews section and full archives section.

Betsy and I both look forward sharing some of the show prep that we have been living the last four weeks. I will make sure to smell good for you and Betsy might even wear make-up.

Tags: Croncast hiatus is over Croncast back Monday April 2 2007 Kris Smith Betsy Smith

Speaking today in Chicago

Tue, 27 Mar 2007 11:14:09 -0400

Thought I would throw in a post for today's fun! I'm speaking at eLearning 2007 here in Chicago later today. My presentation, "Using RSS Feeds, Podcasts to Deliver Distance Education" is focused on a case study of the first Castlock licensee. You can download the slides from my work blog.

So there was no real travel just a $40 parking tab from the hotel.

Which appears to mean $10 for every diamond that a hotel claims. Maybe someday I'll actually stay at a diamond rated hotel and test that theory.

Tags: eLearning2007 RSS for education eLearning 2007 Chicago Podcasting for educators syndicated for education

Catch up with us while we are on break

Sun, 04 Mar 2007 09:18:23 -0500

For those of you with a desire to catch up with the show while we are on hiatus (cause that is what they call it in the biz, ha!).I have created some really kick ass automated RSS feeds that do some cool stuff.

The first is the catch up with us in 22 days. The podcasts are sent one for every weekday in March. The 22 archive shows were selected by Mike Marusin, Betsy and myself as a retrospective of what a Croncast listener might like to hear again and a newbie should hear for the first time, like the vacation shows.

The second is a feed that will send you a new show every weekday until we quit doing the show. Seriously, it will just keep sending you a new show every weekday out of the archive from with the date you sign up. Enjoy!

Feel free to ping me or leave a comment with any feedback you might have.

Catch up in 22 weekdays

Catch up in 22 weekdays RSS

ARCHIVES - There are a few ways to download archived shows besides clicking the green "download" button for every single show.

1. This way is kind of cool . . . one show sent to you every weekday from our first show all the
way to most recent. Chances are you won't catch up to the newest shows with this feed but
it is a way to get a Croncast every weekday to brighten your morning commute!

Get this feed (only available from the Archives Page).

2. Start from the very beginning and load up! Subscribe to each one of these feeds to
to download the archives. I would do one RSS feed but it exceeds the "valid" size limit
of 200k used by most readers. How's that for nerdy?

Novemer 8, 2004 to April 31, 2005

May 1, 2005 to October 31, 2005

November 1, 2005 to April 31, 2006

May 1, 2006 to October 31, 2006

November 1, 2006 to Today!

3. Stream a playlist with iTunes, Windows Media Player or WinAmp

Tags: moderated media consumption Croncast archive feeds catch up in 22 days mm rss feeds moderated media feeds moderated media rss

Betsy and her husband Kris Feb 28, 2007

Wed, 28 Feb 2007 08:07:33 -0500

Croncast - 2007-02-28.mp3
Show: #343
Length: 39:12
Size: 26.9mb
Format: mp3

Betsy and her husband Kris February 28, 2007

It's the last show until April 2nd . . . and I am sick! Not on the show, but today.

Betsy and I want to thank all of you for listening, emailing, commenting and becoming close to us. Doing the show is something that we love to do and are amazed most of the time that it can bring people to laughing wildly and looking awkward in places like offices, trains, planes, cubes, cancer research labs or in their car when people pull up next to them and stare.

Starting later today there will be two nerdish ways to catch up on Croncast.

I will put up two new RSS feeds, one that will let you download 1 show per every weekday from the beginning of the show and another that is "Catch up with Croncast in 22 days". This RSS feed will deliver 1 of 22 shows on weekdays the entire month of March. It's like the first feed just for those who want to catch up quickly . . . if an entire month is quick!

And for those of you without the patience for either check out the archive page. The easiest way to download past shows is to subscribe to a set of 5 RSS feeds that I have put together and will have a little later today. That way you can download 'til your Croncast fix is met.

There are no show notes for today's show. Betsy and I have a great time to start off the show for 10 minutes and then get down to talking about something that made 2006 a very interesting year for us. You'll just have to listen to find out what that was.

Audience Survey, please fill this out for us
Look for the graphic on "Audience Survey" on the main page

Tags: Croncast RSS archive feeds Croncast archive spending moderated media consumption

RSS consumption and metrics

Fri, 23 Feb 2007 10:02:57 -0500

I am a RSS stats junkie. From RSS stats you can demonstrate almost anything that you want to (like most any other statistics, but work with me people). You can highlight trends, show how another integrated marketing helped your feed at a specific time of day, try to gauge some ROI from your RSS feeds or tell what applications or bots hit your feed most often. And don't forget click-throughs. There's tons of information that can be pulled from feeds by tracking them. FYI, if you are not tracking your feeds you should be it will open your eyes to a new group of people standing right outside your door.

My buddy Rick Klau over at FeedBurner has released some great numbers and taken a conversation public, so to speak, that many podcasters and bloggers have had recently. The focus of that conversation has been just what are we measuring with these numbers? Which stems from a conversation that page views are dying as an accurate measure of success. Rick's take is that we are measuring engagement. I would agree.

"Your Content is Bigger Than Your Feed
Today's key takeaway is that feeds represent only one aspect of a publisher's overall content consumption. We're living in a world of distributed media after all: people might be reading your content directly on your site, within a widget, via resyndicated headlines on another site, or on a social networking site."

RSS has the ability to more adequately demonstrate engagement since a user actively decides to make your content part of their life. Think of it this way, what if you were able to get people to subscribe to banner ads? What would those statistics look like? You would measure click-throughs, time of day, conversion ratios, etc. Feeds are no different, though more benign. The ad just happens to be your content.

As we creep toward standardization or something closer to a norm for interpreting RSS statistics this post may kick the creep up notch to a walk.

Tags: RSS measurement FeedBurner enagagement Rick Klau FeedBurner's View of the Feed Market RSS consumption

Podcast Academy 5 this week

Sun, 11 Feb 2007 09:26:56 -0500

This is a follow up to a previous post but timely, Podcast Academy 5 is on for next week at Duke University.

"The conference will highlight academic applications of podcasting, targeting both beginners and experts in the field. We'll focus on both pedagogical and technical considerations, and provide hands-on training as well as best-practice and student showcases."

I'll be presenting "Understanding Authentication and Personalized RSS Feeds" during Session 3, the "Nuts and Bolts" sessions, at 11 a.m. on the 15th. The registration fee for both days of the event including hands on training with members of Duke's Digital Media Solutions team is $149. Not too steep for a Podcast Academy like this.

Tags: Podcast Academy 5 Podcast Academy Duke University podcast Kris Smith Understanding Authentication and Personalized RSS Feeds

Podcast Academy 5 - February 14th and 15th

Tue, 09 Jan 2007 09:34:22 -0500

I'll be speaking with a cast of great characters including Tim Bourquin, Greg Cangialosi, Noah Bonnett and Michael Geoghegan at Podcast Academy 5 Feb 14-15, 2007 sponsored by GigaVox Media.

This time it is being held at Duke University . . . so any east coasters interested in academic podcasting, podcasting production or the technical side of podcasting should come out to the event. So don't think that if you haven't defended a thesis you're not welcome. Like I said, I'll be there.

Feel free to read the schedule for more information.

My presentation will be on authenticated and personalized RSS feeds. 'Authenticated' meaning password protected feeds and what they are good for and 'personalized' meaning that the content delivered through the feeds is specific to the individual receiver. I'll also dabble a bit in the importance of being able to track individual RSS usage.

And since this is being held at an academic institution a portion of my presentation will come from my work with JCAHO delivering professional development (sort of academic) with RSS as piece of a low-threshold Learning Managment System (LMS).

Tags: Podcast Academy 5 podcastacademy5 GigaVox GigaVox Media Duke University

300 by 300th Update Uno

Thu, 24 Aug 2006 15:15:15 -0400

From the tally on the homepage you can see that things are going pretty well for the 300 by 300th listener drive and contest. We're at day 10 with 40 new listeners signed up and using their RSS feeds to download shows.

I need to put the finishing touches on the "Handle Moxie" page and should have that done in the next few days. The "Moxie" page will list those with Handles and the amount of entries they have collected by having new listeners enter it when they register.

All right then, the good stuff. Thanks to everyone who has signed up as a new listener or registered for a Handle! So what can I say about this so far? The emails and posts to sites and blogs describing the show have been really great. The most flattering part by far is that they were even written in the first place and second is that they spell my name right, with a "k".

What else is cool? Significant others who listen getting a Handle and then having their companion sign up as a new listener. That is cool Sharing with those closest to you and getting another entry is a good thing. I am sure some more interesting trends will show up but for now that is all that I have noticed.

How do you enter? Well . . .

1) Fill out the right form for you - *New* Listener or Get a Handle (current listener)
2) Verify your email address (Activates and qualifies those with a "Handle")
3) *New* listeners get activated and qualified by using their special RSS feed
4) 300th new listener and the person whose Handle they use win iPods AND
5) A drawing for 2 more iPods from everyone who entered!

Tags: 300 by 300th iPod Contest Croncast Kris Smith Betsy Smith

Stat-o-rama where we're at 3 months into new site

Fri, 21 Jul 2006 10:12:51 -0400

As many of you know I am a stats freak. So since we passed our 250th show I thought I would share some numbers. These numbers aren't for the entire 250+ shows but for the new site that went live on April 9th of this year.

Totals are since the site went live 3 months ago:

Shows: 38
Downloads: 49,461
Downloads from RSS: 40,162
Downloads from site: 9,299
Avg downloads per show: 1,301
Unique listeners who have downloaded: 3,998
RSS hits: 254,826
Unique RSS hits (includes bots and spiders): 5,160
Unique RSS daily avg. hits (all feeds): 562
% of people using old RSS feeds (prior to new site launch): 79.1%
% of people using new RSS feeds (post new site launch): 20.9%
% people using iTunes to subscribe: 49.7%
% of people using Juice to subscribe: 9.9%

How did you get this information? From Castlock.

What is Castlock? It is the podcast platform that runs this site.

Where can I get it? Right now it is mine and only mine.

What does it do? Manages this entire site, podcasts, RSS feeds, delivers mucho stats, allows for HTTP Authentication of feeds and is integrated with Authorize.net payment gateway for paid for subscription RSS feeds.

That's it. Those are the stats that I check everyday on the download and RSS side of the house.

Tags: stats croncast kris smith betsy smith rss Castlock