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      <title>book | Kris Smith has read these articles about "book" | www.croncast.com</title>
	  <itunes:author>Kris Smith</itunes:author>
      <link>http://www.croncast.com/keyg/book</link>
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		<itunes:subtitle>This is the keyword feed for "book" from my read items in Google Reader.</itunes:subtitle>

 	<itunes:summary>This is the keyword feed for "book" from my read items in Google Reader.</itunes:summary>

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 		<title>book | Kris Smith has read these articles about "book" | www.croncast.com</title>
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         <title>Windows Phone 7</title>
         <link>http://chris.pirillo.com/windows-phone-7/</link>
		 <category>Shared item</category>
			<description><![CDATA[<p><a href="http://chris.pirillo.com/windows-phone-7/">Windows Phone 7</a> is a post from <a href="http://chris.pirillo.com">Chris Pirillo</a></p><p><embed src="http://www.youtube.com/v/j9F4QJK1wFs&amp;hl=en&amp;fs=1&amp;ap=%2526fmt%3D18" allowScriptAccess="never" allowFullScreen="true" width="325" height="264" wmode="transparent" type="application/x-shockwave-flash"></embed><br> <a href="itms://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=73330048">Add to iTunes</a> | <a href="http://youtube.com/subscription_center?add_user=lockergnome">Add to YouTube</a> | <a href="http://fusion.google.com/add?feedurl=http://feeds.pirillo.com/ChrisPirillo">Add to Google</a> | <a href="http://feeds.pirillo.com/ChrisPirillo">RSS Feed</a></p><p>First, if you have any questions for the Windows Phone 7 Series team, I'd be more than happy to ask on your behalf (as I do live around the corner from Redmond's campus and will be meeting with the team again at some point in the future). Post a comment and/or video response.</p><p>I was invited to a behind the scenes look at elements of the Windows Phone 7 Series developer platform. At Mobile World Congress (covered earlier in this channel), Microsoft provided a first look at Windows Phone 7 Series  and I'm pleased to offer you the opportunity to see a live demonstration up close.</p><p>Yes, I got to play with the phone, too. It works as advertised  even as a prototype. Unfortunately, we could not adjust the brightness settings in this particular device. The Metro interface is a bucket of win in my book.</p><p>Charlie Kindel  partner group program manager, Windows Phone App Platform &amp; Developer Experience  was hosting an intimate reception this evening in San Francisco. I wasn't able to make it, but Microsoft arranged a somewhat more private meeting with Greg Sullivan from the Windows Phone team a little closer to home.</p><p>I met Greg a few years ago through the Longhorn Labs project (back when Microsoft Windows team leads worked actively with their most vocal community supporters). I'm not sure if I can reveal any more device details at this point, but suffice it to say</p><p><strong>I want one.</strong></p><p><ul><li style="margin-bottom:15px"><a rel="nofollow" href="javascript:void(0);"><a rel="nofollow" href="javascript:void(0);"><a rel="nofollow" href="javascript:void(0);"><a rel="nofollow" href="javascript:void(0);"><a rel="nofollow" href="javascript:void(0);"><a rel="nofollow" href="javascript:void(0);"><a rel="nofollow" href="javascript:void(0);"><a rel="nofollow" href="javascript:void(0);"><a rel="nofollow" href="javascript:void(0);"><a rel="nofollow" href="javascript:void(0);">&lt;a rel=&#39;nofollow&#39; href=&#39;http://www.amazon.com/exec/obidos/ASIN/B000HCVR5S/lockergnome Word 2007 Version Upgrade&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;/p&gt;&lt;p&gt;Want to embed this video on your own site, blog, or forum? Use this code or &lt;a href=&quot;http://blip.tv/file/get/L0ckergn0me-MicrosoftWindowsPhone7ScreenshotsAndLiveDemoVideoWalkth188.mp4&quot;&gt;download the video&lt;/a&gt;:&lt;/p&gt;&lt;p&gt;&lt;textarea style=&quot;width: 460px; height:60px;&quot;&gt;&lt;object width=&quot;425&quot; height=&quot;350&quot;&gt;&lt;param name=&quot;movie&quot; value=&quot;http://www.youtube.com/v/j9F4QJK1wFs&quot;&gt;&lt;/param&gt;&lt;param name=&quot;wmode&quot; value=&quot;transparent&quot;&gt;&lt;/param&gt;&lt;embed src=&quot;http://www.youtube.com/v/j9F4QJK1wFs&quot; type=&quot;application/x-shockwave-flash&quot; wmode=&quot;transparent&quot; width=&quot;425&quot; height=&quot;350&quot;&gt;&lt;/embed&gt;&lt;/object&gt;&lt;br /&gt;&lt;a href=&quot;http://chris.pirillo.com/&quot;&gt;Chris&lt;/a&gt; | &lt;a href=&quot;http://live.pirillo.com/&quot;&gt;Live Tech Support&lt;/a&gt; | &lt;a href=&quot;http://media.pirillo.com/&quot;&gt;Video Help&lt;/a&gt; | &lt;a href=&quot;http://feeds.pirillo.com/ChrisPirilloShow&quot;&gt;Add to iTunes&lt;/a&gt;&lt;/textarea&gt;&lt;/p&gt;&lt;ul class=&quot;related_post&quot;&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/helping-ponzi-with-her-macbook-pro/&quot; title=&quot;Helping Ponzi with her MacBook Pro&quot;&gt;Helping Ponzi with her MacBook Pro&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/img0823131736375jpg/&quot; title=&quot;IMG0823131736375&quot;&gt;IMG0823131736375&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/fixing-computers-for-a-living/&quot; title=&quot;Fixing Computers for a Living&quot;&gt;Fixing Computers for a Living&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/pay-off-student-loans/&quot; title=&quot;Pay Off Student Loans&quot;&gt;Pay Off Student Loans&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/hidden-microsoft-security-gem/&quot; title=&quot;Hidden Microsoft Security Gem&quot;&gt;Hidden Microsoft Security Gem&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/newspaper-industry-problems/&quot; title=&quot;Newspaper Industry Problems&quot;&gt;Newspaper Industry Problems&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/how-to-take-live-skype-calls/&quot; title=&quot;How to Take Live Skype Calls&quot;&gt;How to Take Live Skype Calls&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/texas-redbud/&quot; title=&quot;Texas Redbud&quot;&gt;Texas Redbud&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/lids-com-coupons/&quot; title=&quot;Lids.com Coupons&quot;&gt;Lids.com Coupons&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/geotag-your-photos-with-freeware/&quot; title=&quot;Geotag Your Photos with Freeware&quot;&gt;Geotag Your Photos with Freeware&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt; &lt;p&gt;&lt;iframe src=&quot;http://feedads.g.doubleclick.net/~ah/f/lpj2a0s0b83fm727ahojoknhc4/300/250?ca=1&amp;fh=280#http%3A%2F%2Fchris.pirillo.com%2Fwindows-phone-7%2F&quot; width=&quot;100%&quot; height=&quot;280&quot; frameborder=&quot;0&quot; scrolling=&quot;no&quot; marginwidth=&quot;0&quot; marginheight=&quot;0&quot;&gt;&lt;/iframe&gt;&lt;/p&gt;</a></a></a></a></a></a></a></a></a></a></li></ul></p><br><br>Tags: <a href="http://www.croncast.com/keyg/lt">lt</a> <a href="http://www.technorati.com/tag/lt"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/lt.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/gt">gt</a> <a href="http://www.technorati.com/tag/gt"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/gt.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/li">li</a> <a href="http://www.technorati.com/tag/li"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/li.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/pirillo">pirillo</a> <a href="http://www.technorati.com/tag/pirillo"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/pirillo.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/href">href</a> <a href="http://www.technorati.com/tag/href"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/href.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<p><a href="http://chris.pirillo.com/windows-phone-7/">Windows Phone 7</a> is a post from <a href="http://chris.pirillo.com">Chris Pirillo</a></p><p><embed src="http://www.youtube.com/v/j9F4QJK1wFs&amp;hl=en&amp;fs=1&amp;ap=%2526fmt%3D18" allowScriptAccess="never" allowFullScreen="true" width="325" height="264" wmode="transparent" type="application/x-shockwave-flash"></embed><br> <a href="itms://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=73330048">Add to iTunes</a> | <a href="http://youtube.com/subscription_center?add_user=lockergnome">Add to YouTube</a> | <a href="http://fusion.google.com/add?feedurl=http://feeds.pirillo.com/ChrisPirillo">Add to Google</a> | <a href="http://feeds.pirillo.com/ChrisPirillo">RSS Feed</a></p><p>First, if you have any questions for the Windows Phone 7 Series team, I'd be more than happy to ask on your behalf (as I do live around the corner from Redmond's campus and will be meeting with the team again at some point in the future). Post a comment and/or video response.</p><p>I was invited to a behind the scenes look at elements of the Windows Phone 7 Series developer platform. At Mobile World Congress (covered earlier in this channel), Microsoft provided a first look at Windows Phone 7 Series  and I'm pleased to offer you the opportunity to see a live demonstration up close.</p><p>Yes, I got to play with the phone, too. It works as advertised  even as a prototype. Unfortunately, we could not adjust the brightness settings in this particular device. The Metro interface is a bucket of win in my book.</p><p>Charlie Kindel  partner group program manager, Windows Phone App Platform &amp; Developer Experience  was hosting an intimate reception this evening in San Francisco. I wasn't able to make it, but Microsoft arranged a somewhat more private meeting with Greg Sullivan from the Windows Phone team a little closer to home.</p><p>I met Greg a few years ago through the Longhorn Labs project (back when Microsoft Windows team leads worked actively with their most vocal community supporters). I'm not sure if I can reveal any more device details at this point, but suffice it to say</p><p><strong>I want one.</strong></p><p><ul><li style="margin-bottom:15px"><a rel="nofollow" href="javascript:void(0);"><a rel="nofollow" href="javascript:void(0);"><a rel="nofollow" href="javascript:void(0);"><a rel="nofollow" href="javascript:void(0);"><a rel="nofollow" href="javascript:void(0);"><a rel="nofollow" href="javascript:void(0);"><a rel="nofollow" href="javascript:void(0);"><a rel="nofollow" href="javascript:void(0);"><a rel="nofollow" href="javascript:void(0);"><a rel="nofollow" href="javascript:void(0);">&lt;a rel=&#39;nofollow&#39; href=&#39;http://www.amazon.com/exec/obidos/ASIN/B000HCVR5S/lockergnome Word 2007 Version Upgrade&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;/p&gt;&lt;p&gt;Want to embed this video on your own site, blog, or forum? Use this code or &lt;a href=&quot;http://blip.tv/file/get/L0ckergn0me-MicrosoftWindowsPhone7ScreenshotsAndLiveDemoVideoWalkth188.mp4&quot;&gt;download the video&lt;/a&gt;:&lt;/p&gt;&lt;p&gt;&lt;textarea style=&quot;width: 460px; height:60px;&quot;&gt;&lt;object width=&quot;425&quot; height=&quot;350&quot;&gt;&lt;param name=&quot;movie&quot; value=&quot;http://www.youtube.com/v/j9F4QJK1wFs&quot;&gt;&lt;/param&gt;&lt;param name=&quot;wmode&quot; value=&quot;transparent&quot;&gt;&lt;/param&gt;&lt;embed src=&quot;http://www.youtube.com/v/j9F4QJK1wFs&quot; type=&quot;application/x-shockwave-flash&quot; wmode=&quot;transparent&quot; width=&quot;425&quot; height=&quot;350&quot;&gt;&lt;/embed&gt;&lt;/object&gt;&lt;br /&gt;&lt;a href=&quot;http://chris.pirillo.com/&quot;&gt;Chris&lt;/a&gt; | &lt;a href=&quot;http://live.pirillo.com/&quot;&gt;Live Tech Support&lt;/a&gt; | &lt;a href=&quot;http://media.pirillo.com/&quot;&gt;Video Help&lt;/a&gt; | &lt;a href=&quot;http://feeds.pirillo.com/ChrisPirilloShow&quot;&gt;Add to iTunes&lt;/a&gt;&lt;/textarea&gt;&lt;/p&gt;&lt;ul class=&quot;related_post&quot;&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/helping-ponzi-with-her-macbook-pro/&quot; title=&quot;Helping Ponzi with her MacBook Pro&quot;&gt;Helping Ponzi with her MacBook Pro&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/img0823131736375jpg/&quot; title=&quot;IMG0823131736375&quot;&gt;IMG0823131736375&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/fixing-computers-for-a-living/&quot; title=&quot;Fixing Computers for a Living&quot;&gt;Fixing Computers for a Living&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/pay-off-student-loans/&quot; title=&quot;Pay Off Student Loans&quot;&gt;Pay Off Student Loans&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/hidden-microsoft-security-gem/&quot; title=&quot;Hidden Microsoft Security Gem&quot;&gt;Hidden Microsoft Security Gem&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/newspaper-industry-problems/&quot; title=&quot;Newspaper Industry Problems&quot;&gt;Newspaper Industry Problems&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/how-to-take-live-skype-calls/&quot; title=&quot;How to Take Live Skype Calls&quot;&gt;How to Take Live Skype Calls&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/texas-redbud/&quot; title=&quot;Texas Redbud&quot;&gt;Texas Redbud&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/lids-com-coupons/&quot; title=&quot;Lids.com Coupons&quot;&gt;Lids.com Coupons&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/geotag-your-photos-with-freeware/&quot; title=&quot;Geotag Your Photos with Freeware&quot;&gt;Geotag Your Photos with Freeware&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt; &lt;p&gt;&lt;iframe src=&quot;http://feedads.g.doubleclick.net/~ah/f/lpj2a0s0b83fm727ahojoknhc4/300/250?ca=1&amp;fh=280#http%3A%2F%2Fchris.pirillo.com%2Fwindows-phone-7%2F&quot; width=&quot;100%&quot; height=&quot;280&quot; frameborder=&quot;0&quot; scrolling=&quot;no&quot; marginwidth=&quot;0&quot; marginheight=&quot;0&quot;&gt;&lt;/iframe&gt;&lt;/p&gt;</a></a></a></a></a></a></a></a></a></a></li></ul></p><br><br>Tags: <a href="http://www.croncast.com/keyg/lt">lt</a> <a href="http://www.technorati.com/tag/lt"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/lt.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/gt">gt</a> <a href="http://www.technorati.com/tag/gt"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/gt.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/li">li</a> <a href="http://www.technorati.com/tag/li"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/li.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/pirillo">pirillo</a> <a href="http://www.technorati.com/tag/pirillo"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/pirillo.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/href">href</a> <a href="http://www.technorati.com/tag/href"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/href.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></content:encoded>

         <pubDate>Sat, 06 Mar 2010 07:33:07 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,6105</guid>

			<itunes:subtitle/>
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      <item>
         <title>Publishing 2010: The Beginning of the End or the End of the Beginning?</title>
         <link>http://www.evilgeniuschronicles.org/wordpress/2010/03/02/publishing-2010-the-beginning-of-the-end-or-the-end-of-the-beginning/</link>
		 <category>Shared item</category>
			<description><![CDATA[<p>This post is my attempt to distill together many different threads into a common tapestry. There is a lot of turbidity in the publishing, podcasting, music, film, television worlds right now. I have these feeling that every bit of this is all part of a larger whole and I'm going to take a stab at defining it. This post will either be awesome because it succeeds or a miserable failure. There is no middle ground. Off in to it. This will be long, you have been warned.</p>
<p>First, let me inventory the raw materials that got me thinking this way. Recently JC Hutchins <a href="http://jchutchins.net/site/2010/02/24/an-update-on-the-7th-son-sequels-2010-and-my-creative-plans/">posted that he had been dropped as an author</a> by St. Martins Press and that they would not be publishing the <b><a href="http://www.evilgeniuschronicles.org/0312384378" rel="BookLinker">7th Son</a></b> sequels. The post lives between a gut-check and a crisis of faith from one of the pioneering new media creator/ novelist hybrid guys. He also <a href="http://writerunboxed.com/2010/02/25/ebooks-promise-great-monetization-opportunities-for-authors-right-maybe-not/">posted about monetary realities of writers pubishing via ebooks</a>. Not that long before this, I had listened to <a href="http://jchutchins.net/site/2010/02/06/interview-ami-greko-and-pablo-defendini-from-the-new-sleekness/">JC's Hey Everybody interview</a> with Pablo Defendini and Ami Greko from <a href="http://thenewsleekness.com/">The New Sleekness</a> blog. It's a really interesting discussion about the future of book publishing by industry professionals young enough in their careers to be less invested in the status quo and more willing to help a new future emerge. (Side note 1: I met Pablo and Ami at last year's Dragon*Con in the classic SF con fashion  I wanted to meet them, saw them in a hotel bar, asked if I could sit with them, introduced myself and hung out for an hour. Try it, it works! ) Much in my thinking was informed over the last month by the Amazon/Macmillan ebook pricing wars of far too large a trail to link to anything. In that debate I did first run across Joe Konrath, his fiction and some of his posts with amazingly <a href="http://jakonrath.blogspot.com/2009/10/kindle-numbers-traditional-publishing.html">open and detailed statistics of what he sells</a> and what he makes from digital publishing. (Side note 2: I bought, read and enjoyed his book <b><a href="http://www.evilgeniuschronicles.org/078689072X" rel="BookLinker">Whiskey Sour</a></b> as fallout from the debate).</p>
<p>There are many other bits of thought in the mix, such as my feelings about beginning my own novel during NaNoWriMo and thinking about hiring my friends at <a href="http://www.sterlingediting.com/">Sterling Editing</a> to work on it and what I might choose to do with such a book when)it is finished. That's enough of a prelude, though. Time to hit it.</p>
<p>JC Hutchins struck a nerve when he basically waved the white flag on his current way of working.</p>
<blockquote>
<p>Creating podcast fiction does does not generate direct revenue for me. Based on anecdotal and statistical data, very few people are willing to pay for general podcast content, much less podcast fiction. Since my goal is to make a living wage with my words, the current monetization models  including in-show advertisements  will not deliver this. Dedicating time and effort to my non-fiction podcast projects will deliver equally underwhelming monetary results.</p>
<p>It is also apparent to me that using the Free model to promote a tangible product, such as I did with <b>7th Son: Descent</b> and <b>Personal Effects: Dark Art</b>, does not deliver sustainable sales results. I have friends  some of whom are my best friends, the most talented people I've had the privilege to know and work with  who have absolute faith in this model. I treasure their trailblazing efforts and enthusiasm. My faith, however, has been fundamentally rattled.</p>
<p>Put simply: The new media model viably supports only the most blessed and talented of authors. The time, effort and money I invest in entertaining you for free pulls my attention and talent away from projects that can generate revenue. While podcasting, podcast fiction, and  most importantly  <span style="text-decoration:underline">your</span> support and evangelism has positively impacted my life and career in ways I'll never be able to fully express, I cannot continue to release free audiofiction if I wish to make a living wage with my words.</p>
</blockquote>
<p>This is pretty big stuff in the world of podcast fiction. Hutch was one of the pioneers of the form and his getting picked up by St. Martins was considered a watershed and a validation for the medium. So if he can't make it in this world, what does that say about all the other podcast novelists who are less engaged, have less of a fan base, less sheer horsepower? Does it mean this medium is screwed?</p>
<p>I am positing that Hutch had a terrible misfortune of timing, that he arose as a viable author at exactly the wrong moment in publishing history. As he started down his path it seemed like the end game was to get a book deal with a major publisher. For writers of the last 100 years, this was the reasonable career success path for authors, and practically the only one. In the last few years though a sea change has happened so rapidly and thoroughly to flip that Hutch got his boat capsized in the process and he will be far from the only one. As crazy as it may sound, for a certain kind of author at this point I think a major publishing contract may seem like winning the game but is in fact losing it.</p>
<p>The red flags I got from the JC Hutchins post started here:</p>
<blockquote>
<p>Examining the lead up to, and release of, the novel, I cannot see how I could have promoted it any better than I did. I literally went broke promoting this book and <b>Personal Effects: Dark Art</b> (another novel that will not have a sequel; it also underperformed). I conceived numerous brand-new online marketing campaigns that dazzled you and others. I asked you to purchase the novel, and many of you did.</p>
</blockquote>
<p>If JC is literally going broke promoting 7th Son and Personal Effects book, I think a reasonable question to ask is What is St. Martins Press' role in this? If JC is willing and able to put so much of his own time and money into the promotion of the books, what value is he getting from the big publisher that is worth giving away 90% of the sale of the book to them? 50 years ago, and 20 years ago and 2 years ago, this made sense. It was pretty much impossible to get a book published and into the hands of the world in any significant way  especially in a way that a writer could make a full-time living  without a major publisher contract, especially one paying advances at a level to be a livable wage. Nowadays, especially due to the markeplace enabled by the Kindle, Nook, Sony Reader et al, that's a different equation.</p>
<p>Joe Konrath's post about the money he makes from the Kindle store shows a really clear pattern that he summarizes with:</p>
<blockquote><p>
  My five Hyperion ebooks (the sixth one came out in July so no royalties yet) each earn an average of $803 per year on Kindle.</p>
<p>  My four self-pubbed Kindle novels each earn an average of $3430 per year.</p>
<p>  If I had the rights to all six of my Hyperion books, and sold them on Kindle for $1.99, I'd be making $20,580 per year off of them, total, rather than $4818 a year off of them, total.</p>
<p>  So, in other words, because Hyperion has my ebook rights, I'm losing $15,762 per year.
</p></blockquote>
<p>For a writer with an engaged audience, like JA Konrath has and like JC Hutchins has, there may well be more money in their books self-published primarily through the Kindle and other ebook stores. An interesting bit from the Konrath numbers above, that's from making 35% of the sales price for his direct books. When it changes to 70%, he'll be making twice as much per book as he posted above for the self-published ones.</p>
<p>Let me say it again: for a writer who is engaged with their audience and reasonably prolific (because you need new books to keep this engine turning), we may be at the turning point where a better living is available through self-publishing than a big New York publisher book deal.</p>
<p>There are certainly authors that this model will not work for. During my preparation for last year's Podcasting for Working Writers panel at Dragon*Con I talked to both James Patrick Kelly and Kelley Eskridge on this topic and they both raised the point that for a number of old school writers, the idea of engaging at the level of podcasting and doing large parts of their own publicity is anathema. A reasonable chunk of authors don't want to get out in the limelight and picked this career specifically so they don't have to engage. They write their books, maybe do a few conventions a year, do some bookstore events and that's it. Back to the keyboard where the serious work happens. That's fair enough and those writers will always need a publisher to do the parts of this business that would make them unhappy to pursue.</p>
<p>I think of the classic big publisher and big record label model as basically serving the function of the bank or maybe as VC. The manufacturing and distribution of the creative work was too capital intensive for an individual so this company would lend that money to the process, make the books or records show up in the store, do some publicity and keep most of the money. They insulate the creator from the process and from the retailers and fans. What publicity efforts exist, the big media company acts as a semi-permeable membrane to let a little of the public through, but not a lot. Ultimately in this model, the relationship with the fans of the buying public is owned mostly by the retailer and the publisher or label, very little by the writer or musician. For the author that doesn't want to feed and water that relationship, that's perfect.</p>
<p>For the other kind of author, a JC Hutchins or Mur Lafferty or Scott Sigler, going with a major publisher outsources to a third party a relationship with their fans that these writers are really really good at maintaining. When Hutch is paying his own money to publicize his books and his his own direct line into his own fanbase, what can the big publishers do for him? They could give him large enough advances to keep his bills paid while future books are written, but obviously they aren't willing to do that because sales aren't high enough. JC's books earn money, but not enough money to keep him in that system. For me, the real question is Did St. Martins Press do 9 times the work than JC did to get the work promoted? If not, what did they do to deserve a 90/10 split?</p>
<p>Last November for NaNoWriMo I began a novel that I have literally been thinking about since 1991 when I was 23. While I came nowhere near finishing it that month and am nowhere near finished now, I have a goal to finish this novel in 2010. I've already been thinking about what happens when I finish the book. Do I try to find an agent and then try to have them place it with a major publisher? Since I don't have any plans beyond that one book and thus don't necessarily have a writing career in mind, how does that affect my decision making? At the moment I'm leaning towards not bothering to place the book with any publisher at all. I'll pay Nicola and Kelley at <a href="http://www.sterlingediting.com/">Sterling Editing</a> to work with me to get it publishable and hire a book designer and/or artist to hone the final product and then publish it to the Kindle store, Smashwords, the Nook store and whatever else seems reasonable at the time. I'll probably release it via Podiobooks.com at the the same time, do my publicity via that and the other usual online suspects and let it ride. The key point to me is that <b>the energy I could spend in placing my book at a big publisher could be spent selling the book to readers and I'll probably make more money that way in the long run</b>. This isn't the way things worked for the 19th and 20th century and it may not be the way it works in the future, but March 2010 it is the way it looks to me now. The validation of having a major publisher decide I'm their sort of writer doesn't do anything for me. I don't need the book contract to pay my living, I'd end up doing mostly my own publicity anyway so what the hell does the publisher have to offer me anymore? Rather than have them put out a $15 Kindle book that I see a buck or two from and no one buys with a print version that is on and off the shelves in head-swimming time on a death march to the warehouse remainder store, I'd rather put out a $5.99 ebook version that I see $4 from each one and more people buy. I have a whole rant on how the true function of ebook platforms is to enable impulse buys, but this current post is already too long. That must come later.</p>
<p>When I <a href="http://www.realitybreakpodcast.com/2008/06/29/episode-2-cory-doctorow/">interviewed Cory Doctorow in 2006</a>, one of the things he said is that the generation coming of age now is the first one to arise without a stigma attached to self-publication. Since I've been paying attention to the world of science fiction and writers in general, a giant shift has happened. When I joined GEnie in 1992, the notion of self-publishing your work meant that it was unreadable tripe and the very thought of it was risible to any serious author. Nowadays, it might well be the most rational economic choice available. If you aren't already in the system and earning livable wages from advances on your books, and you are the sort of writer and person with that drive  a <a href="http://jchutchins.net/">JC Hutchins</a>, a <a href="http://www.scottsigler.com/">Scott Sigler</a>, a <a href="http://teemorris.com/">Tee Morris</a>, a <a href="http://murverse.com/">Mur Lafferty</a>, an <a href="http://aleclongstreth.com/">Alec Longstreth,</a> someone willing to do more than thrown the manuscript over the wall and wait for finished copies to return  it might be time to take the reins yourself and just do this. The costs are low which means the cost of failing is low. The traditional publishers aren't paying that much anyway so the opportunity costs are low. Just do it. <a href="http://www.closed-circle.net/">Lynne Abbey, CJ Cherryh and Jane Fancher did</a>. The writers at <a href="http://www.bookviewcafe.com/">Book View Cafe</a> did. I will. Don't pin your hopes on a big publisher with economic drivers that are different than yours. Just do it yourself, work the people yourself and keep as much of the money as you can.</p>
<p>Tags: <a href="http://www.evilgeniuschronicles.org/wordpress/tag/akismet/" rel="tag">akismet</a>, <a href="http://www.evilgeniuschronicles.org/wordpress/tag/amazon/" rel="tag">amazon</a>, <a href="http://www.evilgeniuschronicles.org/wordpress/tag/ebooks/" rel="tag">ebooks</a>, <a href="http://www.evilgeniuschronicles.org/wordpress/tag/jakonrath/" rel="tag">jakonrath</a>, <a href="http://www.evilgeniuschronicles.org/wordpress/tag/jchutchins/" rel="tag">jchutchins</a>, <a href="http://www.evilgeniuschronicles.org/wordpress/tag/kindle/" rel="tag">kindle</a>, <a href="http://www.evilgeniuschronicles.org/wordpress/tag/macmillan/" rel="tag">macmillan</a>, <a href="http://www.evilgeniuschronicles.org/wordpress/tag/publishing/" rel="tag">publishing</a>, <a href="http://www.evilgeniuschronicles.org/wordpress/tag/sterlingediting/" rel="tag">sterlingediting</a>, <a href="http://www.evilgeniuschronicles.org/wordpress/tag/stmartinspress/" rel="tag">stmartinspress</a></p><br><br>Tags: <a href="http://www.croncast.com/keyg/book">book</a> <a href="http://www.technorati.com/tag/book"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/book.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/publisher">publisher</a> <a href="http://www.technorati.com/tag/publisher"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/publisher.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/money">money</a> <a href="http://www.technorati.com/tag/money"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/money.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/jc">jc</a> <a href="http://www.technorati.com/tag/jc"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/jc.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/books">books</a> <a href="http://www.technorati.com/tag/books"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/books.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<p>This post is my attempt to distill together many different threads into a common tapestry. There is a lot of turbidity in the publishing, podcasting, music, film, television worlds right now. I have these feeling that every bit of this is all part of a larger whole and I'm going to take a stab at defining it. This post will either be awesome because it succeeds or a miserable failure. There is no middle ground. Off in to it. This will be long, you have been warned.</p>
<p>First, let me inventory the raw materials that got me thinking this way. Recently JC Hutchins <a href="http://jchutchins.net/site/2010/02/24/an-update-on-the-7th-son-sequels-2010-and-my-creative-plans/">posted that he had been dropped as an author</a> by St. Martins Press and that they would not be publishing the <b><a href="http://www.evilgeniuschronicles.org/0312384378" rel="BookLinker">7th Son</a></b> sequels. The post lives between a gut-check and a crisis of faith from one of the pioneering new media creator/ novelist hybrid guys. He also <a href="http://writerunboxed.com/2010/02/25/ebooks-promise-great-monetization-opportunities-for-authors-right-maybe-not/">posted about monetary realities of writers pubishing via ebooks</a>. Not that long before this, I had listened to <a href="http://jchutchins.net/site/2010/02/06/interview-ami-greko-and-pablo-defendini-from-the-new-sleekness/">JC's Hey Everybody interview</a> with Pablo Defendini and Ami Greko from <a href="http://thenewsleekness.com/">The New Sleekness</a> blog. It's a really interesting discussion about the future of book publishing by industry professionals young enough in their careers to be less invested in the status quo and more willing to help a new future emerge. (Side note 1: I met Pablo and Ami at last year's Dragon*Con in the classic SF con fashion  I wanted to meet them, saw them in a hotel bar, asked if I could sit with them, introduced myself and hung out for an hour. Try it, it works! ) Much in my thinking was informed over the last month by the Amazon/Macmillan ebook pricing wars of far too large a trail to link to anything. In that debate I did first run across Joe Konrath, his fiction and some of his posts with amazingly <a href="http://jakonrath.blogspot.com/2009/10/kindle-numbers-traditional-publishing.html">open and detailed statistics of what he sells</a> and what he makes from digital publishing. (Side note 2: I bought, read and enjoyed his book <b><a href="http://www.evilgeniuschronicles.org/078689072X" rel="BookLinker">Whiskey Sour</a></b> as fallout from the debate).</p>
<p>There are many other bits of thought in the mix, such as my feelings about beginning my own novel during NaNoWriMo and thinking about hiring my friends at <a href="http://www.sterlingediting.com/">Sterling Editing</a> to work on it and what I might choose to do with such a book when)it is finished. That's enough of a prelude, though. Time to hit it.</p>
<p>JC Hutchins struck a nerve when he basically waved the white flag on his current way of working.</p>
<blockquote>
<p>Creating podcast fiction does does not generate direct revenue for me. Based on anecdotal and statistical data, very few people are willing to pay for general podcast content, much less podcast fiction. Since my goal is to make a living wage with my words, the current monetization models  including in-show advertisements  will not deliver this. Dedicating time and effort to my non-fiction podcast projects will deliver equally underwhelming monetary results.</p>
<p>It is also apparent to me that using the Free model to promote a tangible product, such as I did with <b>7th Son: Descent</b> and <b>Personal Effects: Dark Art</b>, does not deliver sustainable sales results. I have friends  some of whom are my best friends, the most talented people I've had the privilege to know and work with  who have absolute faith in this model. I treasure their trailblazing efforts and enthusiasm. My faith, however, has been fundamentally rattled.</p>
<p>Put simply: The new media model viably supports only the most blessed and talented of authors. The time, effort and money I invest in entertaining you for free pulls my attention and talent away from projects that can generate revenue. While podcasting, podcast fiction, and  most importantly  <span style="text-decoration:underline">your</span> support and evangelism has positively impacted my life and career in ways I'll never be able to fully express, I cannot continue to release free audiofiction if I wish to make a living wage with my words.</p>
</blockquote>
<p>This is pretty big stuff in the world of podcast fiction. Hutch was one of the pioneers of the form and his getting picked up by St. Martins was considered a watershed and a validation for the medium. So if he can't make it in this world, what does that say about all the other podcast novelists who are less engaged, have less of a fan base, less sheer horsepower? Does it mean this medium is screwed?</p>
<p>I am positing that Hutch had a terrible misfortune of timing, that he arose as a viable author at exactly the wrong moment in publishing history. As he started down his path it seemed like the end game was to get a book deal with a major publisher. For writers of the last 100 years, this was the reasonable career success path for authors, and practically the only one. In the last few years though a sea change has happened so rapidly and thoroughly to flip that Hutch got his boat capsized in the process and he will be far from the only one. As crazy as it may sound, for a certain kind of author at this point I think a major publishing contract may seem like winning the game but is in fact losing it.</p>
<p>The red flags I got from the JC Hutchins post started here:</p>
<blockquote>
<p>Examining the lead up to, and release of, the novel, I cannot see how I could have promoted it any better than I did. I literally went broke promoting this book and <b>Personal Effects: Dark Art</b> (another novel that will not have a sequel; it also underperformed). I conceived numerous brand-new online marketing campaigns that dazzled you and others. I asked you to purchase the novel, and many of you did.</p>
</blockquote>
<p>If JC is literally going broke promoting 7th Son and Personal Effects book, I think a reasonable question to ask is What is St. Martins Press' role in this? If JC is willing and able to put so much of his own time and money into the promotion of the books, what value is he getting from the big publisher that is worth giving away 90% of the sale of the book to them? 50 years ago, and 20 years ago and 2 years ago, this made sense. It was pretty much impossible to get a book published and into the hands of the world in any significant way  especially in a way that a writer could make a full-time living  without a major publisher contract, especially one paying advances at a level to be a livable wage. Nowadays, especially due to the markeplace enabled by the Kindle, Nook, Sony Reader et al, that's a different equation.</p>
<p>Joe Konrath's post about the money he makes from the Kindle store shows a really clear pattern that he summarizes with:</p>
<blockquote><p>
  My five Hyperion ebooks (the sixth one came out in July so no royalties yet) each earn an average of $803 per year on Kindle.</p>
<p>  My four self-pubbed Kindle novels each earn an average of $3430 per year.</p>
<p>  If I had the rights to all six of my Hyperion books, and sold them on Kindle for $1.99, I'd be making $20,580 per year off of them, total, rather than $4818 a year off of them, total.</p>
<p>  So, in other words, because Hyperion has my ebook rights, I'm losing $15,762 per year.
</p></blockquote>
<p>For a writer with an engaged audience, like JA Konrath has and like JC Hutchins has, there may well be more money in their books self-published primarily through the Kindle and other ebook stores. An interesting bit from the Konrath numbers above, that's from making 35% of the sales price for his direct books. When it changes to 70%, he'll be making twice as much per book as he posted above for the self-published ones.</p>
<p>Let me say it again: for a writer who is engaged with their audience and reasonably prolific (because you need new books to keep this engine turning), we may be at the turning point where a better living is available through self-publishing than a big New York publisher book deal.</p>
<p>There are certainly authors that this model will not work for. During my preparation for last year's Podcasting for Working Writers panel at Dragon*Con I talked to both James Patrick Kelly and Kelley Eskridge on this topic and they both raised the point that for a number of old school writers, the idea of engaging at the level of podcasting and doing large parts of their own publicity is anathema. A reasonable chunk of authors don't want to get out in the limelight and picked this career specifically so they don't have to engage. They write their books, maybe do a few conventions a year, do some bookstore events and that's it. Back to the keyboard where the serious work happens. That's fair enough and those writers will always need a publisher to do the parts of this business that would make them unhappy to pursue.</p>
<p>I think of the classic big publisher and big record label model as basically serving the function of the bank or maybe as VC. The manufacturing and distribution of the creative work was too capital intensive for an individual so this company would lend that money to the process, make the books or records show up in the store, do some publicity and keep most of the money. They insulate the creator from the process and from the retailers and fans. What publicity efforts exist, the big media company acts as a semi-permeable membrane to let a little of the public through, but not a lot. Ultimately in this model, the relationship with the fans of the buying public is owned mostly by the retailer and the publisher or label, very little by the writer or musician. For the author that doesn't want to feed and water that relationship, that's perfect.</p>
<p>For the other kind of author, a JC Hutchins or Mur Lafferty or Scott Sigler, going with a major publisher outsources to a third party a relationship with their fans that these writers are really really good at maintaining. When Hutch is paying his own money to publicize his books and his his own direct line into his own fanbase, what can the big publishers do for him? They could give him large enough advances to keep his bills paid while future books are written, but obviously they aren't willing to do that because sales aren't high enough. JC's books earn money, but not enough money to keep him in that system. For me, the real question is Did St. Martins Press do 9 times the work than JC did to get the work promoted? If not, what did they do to deserve a 90/10 split?</p>
<p>Last November for NaNoWriMo I began a novel that I have literally been thinking about since 1991 when I was 23. While I came nowhere near finishing it that month and am nowhere near finished now, I have a goal to finish this novel in 2010. I've already been thinking about what happens when I finish the book. Do I try to find an agent and then try to have them place it with a major publisher? Since I don't have any plans beyond that one book and thus don't necessarily have a writing career in mind, how does that affect my decision making? At the moment I'm leaning towards not bothering to place the book with any publisher at all. I'll pay Nicola and Kelley at <a href="http://www.sterlingediting.com/">Sterling Editing</a> to work with me to get it publishable and hire a book designer and/or artist to hone the final product and then publish it to the Kindle store, Smashwords, the Nook store and whatever else seems reasonable at the time. I'll probably release it via Podiobooks.com at the the same time, do my publicity via that and the other usual online suspects and let it ride. The key point to me is that <b>the energy I could spend in placing my book at a big publisher could be spent selling the book to readers and I'll probably make more money that way in the long run</b>. This isn't the way things worked for the 19th and 20th century and it may not be the way it works in the future, but March 2010 it is the way it looks to me now. The validation of having a major publisher decide I'm their sort of writer doesn't do anything for me. I don't need the book contract to pay my living, I'd end up doing mostly my own publicity anyway so what the hell does the publisher have to offer me anymore? Rather than have them put out a $15 Kindle book that I see a buck or two from and no one buys with a print version that is on and off the shelves in head-swimming time on a death march to the warehouse remainder store, I'd rather put out a $5.99 ebook version that I see $4 from each one and more people buy. I have a whole rant on how the true function of ebook platforms is to enable impulse buys, but this current post is already too long. That must come later.</p>
<p>When I <a href="http://www.realitybreakpodcast.com/2008/06/29/episode-2-cory-doctorow/">interviewed Cory Doctorow in 2006</a>, one of the things he said is that the generation coming of age now is the first one to arise without a stigma attached to self-publication. Since I've been paying attention to the world of science fiction and writers in general, a giant shift has happened. When I joined GEnie in 1992, the notion of self-publishing your work meant that it was unreadable tripe and the very thought of it was risible to any serious author. Nowadays, it might well be the most rational economic choice available. If you aren't already in the system and earning livable wages from advances on your books, and you are the sort of writer and person with that drive  a <a href="http://jchutchins.net/">JC Hutchins</a>, a <a href="http://www.scottsigler.com/">Scott Sigler</a>, a <a href="http://teemorris.com/">Tee Morris</a>, a <a href="http://murverse.com/">Mur Lafferty</a>, an <a href="http://aleclongstreth.com/">Alec Longstreth,</a> someone willing to do more than thrown the manuscript over the wall and wait for finished copies to return  it might be time to take the reins yourself and just do this. The costs are low which means the cost of failing is low. The traditional publishers aren't paying that much anyway so the opportunity costs are low. Just do it. <a href="http://www.closed-circle.net/">Lynne Abbey, CJ Cherryh and Jane Fancher did</a>. The writers at <a href="http://www.bookviewcafe.com/">Book View Cafe</a> did. I will. Don't pin your hopes on a big publisher with economic drivers that are different than yours. Just do it yourself, work the people yourself and keep as much of the money as you can.</p>
<p>Tags: <a href="http://www.evilgeniuschronicles.org/wordpress/tag/akismet/" rel="tag">akismet</a>, <a href="http://www.evilgeniuschronicles.org/wordpress/tag/amazon/" rel="tag">amazon</a>, <a href="http://www.evilgeniuschronicles.org/wordpress/tag/ebooks/" rel="tag">ebooks</a>, <a href="http://www.evilgeniuschronicles.org/wordpress/tag/jakonrath/" rel="tag">jakonrath</a>, <a href="http://www.evilgeniuschronicles.org/wordpress/tag/jchutchins/" rel="tag">jchutchins</a>, <a href="http://www.evilgeniuschronicles.org/wordpress/tag/kindle/" rel="tag">kindle</a>, <a href="http://www.evilgeniuschronicles.org/wordpress/tag/macmillan/" rel="tag">macmillan</a>, <a href="http://www.evilgeniuschronicles.org/wordpress/tag/publishing/" rel="tag">publishing</a>, <a href="http://www.evilgeniuschronicles.org/wordpress/tag/sterlingediting/" rel="tag">sterlingediting</a>, <a href="http://www.evilgeniuschronicles.org/wordpress/tag/stmartinspress/" rel="tag">stmartinspress</a></p><br><br>Tags: <a href="http://www.croncast.com/keyg/book">book</a> <a href="http://www.technorati.com/tag/book"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/book.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/publisher">publisher</a> <a href="http://www.technorati.com/tag/publisher"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/publisher.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/money">money</a> <a href="http://www.technorati.com/tag/money"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/money.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/jc">jc</a> <a href="http://www.technorati.com/tag/jc"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/jc.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/books">books</a> <a href="http://www.technorati.com/tag/books"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/books.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></content:encoded>

         <pubDate>Tue, 02 Mar 2010 12:23:20 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,6088</guid>

			<itunes:subtitle/>
      </item>
      <item>
         <title>Apple Stacks The Deck Against Amazon&amp;#39;s Kindle App</title>
         <link>http://www.businessinsider.com/apple-kindle-app-2010-2</link>
		 <category>Shared item</category>
			<description><![CDATA[<blockquote>Shared by  Kristopher 
<br>
app, ipad application, ipad app, apple app, kindle app</blockquote>
<h1>Apple Stacks The Deck Against Amazon's Kindle App</h1>

            
                                <div>
                    
<div>
            <a href="http://www.businessinsider.com/jay-yarow">Jay Yarow</a>        
                        <span>|</span>
                <span>Feb. 26, 2010, 11:00 AM</span>
    
                        <span>|</span>   
            
            <span title="views">5,634</span>
    
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            <a href="http://www.businessinsider.com/apple-kindle-app-2010-2#comments"><img src="http://static.businessinsider.com/assets/images/icons/icon_comment_12x12.gif" alt="comment" height="12" width="12"></a>                            <a href="http://www.businessinsider.com/apple-kindle-app-2010-2#comments">34</a>                    
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                                            <div>
                            Tags: 
                                                            <a href="http://www.businessinsider.com/gadgets">Gadgets</a>,                                                            <a href="http://www.businessinsider.com/amazon">Amazon</a>,                                                            <a href="http://www.businessinsider.com/kindle">Kindle</a>,                                                            <a href="http://www.businessinsider.com/apple">Apple</a>,                                                            <a href="http://www.businessinsider.com/ipad">iPad</a>,                                                            <a href="http://www.businessinsider.com/ebooks">eBooks</a>,                                                            <a href="http://www.businessinsider.com/big-tech">Big Tech</a>,                                                            <a href="http://www.businessinsider.com/media">Media</a>                                                    </div>
                                                             
                    <div>
                        <p></p><div style="width:371px"><div><div><img src="http://static.businessinsider.com/image/4b60af7b000000000037b147-371-278/steve-ibook.jpg" alt="steve iBook " border="0" height="278" width="371"></div></div><div><div>

<div>




<div>
    <a href="http://financial.businessinsider.com/siliconalleymedia.clusterstock/?Page=Quote&amp;Ticker=AAPL">
	 AAPL
	</a>
   <span>Feb 26 2010, 05:20 PM EST</span>
</div>

<div>
<table border="0" cellpadding="0" cellspacing="0" width="100%">
  <tbody><tr>
    <td rowspan="2">204.62</td>
    <th>Change</th>
    <th>% Change</th>
  </tr>
  <tr>
    <td><span>+2.62</span></td>
    <td><span>+1.30%</span></td>
  </tr>
</tbody></table>
</div>





<div>
    <a href="http://financial.businessinsider.com/siliconalleymedia.clusterstock/?Page=Quote&amp;Ticker=AMZN">
	 AMZN
	</a>
   <span>Feb 26 2010, 05:20 PM EST</span>
</div>

<div>
<table border="0" cellpadding="0" cellspacing="0" width="100%">
  <tbody><tr>
    <td rowspan="2">118.40</td>
    <th>Change</th>
    <th>% Change</th>
  </tr>
  <tr>
    <td><span>+0.20</span></td>
    <td><span>+0.17%</span></td>
  </tr>
</tbody></table>
</div>


  



</div>
</div></div></div>
<div style="padding:15px 15px 15px 0pt;float:left">


</div>
<p>When <a style="text-decoration:underline ! important" href="http://www.businessinsider.com/apple-kindle-app-2010-2#"><font style="color:rgb(29, 99, 125) ! important;font-family:arial,helvetica,sans-serif;font-weight:400;font-size:13px" color="#1d637d"><span style="color:rgb(29, 99, 125) ! important;font-family:arial,helvetica,sans-serif;font-weight:400;font-size:13px">Apple's</span></font></a> <a href="http://www.businessinsider.com/10-burning-questions-about-apples-ipad-2010-2">iPad goes on sale in a few weeks</a>, its iBookstore will have a distinct user-experience advantage over e-book competitors like Amazon's Kindle App.</p>
<p>That is, the iBookstore will let you seamlessly buy books from within the iBooks reader app, with the iTunes account it's already aware of.</p>
<p>Meanwhile, rivals like the Kindle app and Barnes &amp; Noble e-reader will require you to boot up their apps, then click a button to boot up the iPad&#39;s Web browser, shop for e-books in a <a style="text-decoration:underline ! important" href="http://www.businessinsider.com/apple-kindle-app-2010-2#"><font style="color:rgb(29, 99, 125) ! important;font-family:arial,helvetica,sans-serif;font-weight:400;font-size:13px" color="#1d637d"><span style="color:rgb(29, 99, 125) ! important;font-family:arial,helvetica,sans-serif;font-weight:400;font-size:13px">Web </span><span style="color:rgb(29, 99, 125) ! important;font-family:arial,helvetica,sans-serif;font-weight:400;font-size:13px">store</span></font></a>, sign in and pay with a non-iTunes account, relaunch the e-reader app, and sync up your new e-book. Not as elegant.</p>
<p>It's not a huge difference, but it's the kind of small simplicity advantage that has helped Apple's iTunes music store maintain a lead over its rivals, including Amazon.</p>
<p>People who use the Kindle app on their <a style="text-decoration:underline ! important" href="http://www.businessinsider.com/apple-kindle-app-2010-2#"><font style="color:rgb(29, 99, 125) ! important;font-family:arial,helvetica,sans-serif;font-weight:400;font-size:13px" color="#1d637d"><span style="color:rgb(29, 99, 125) ! important;font-family:arial,helvetica,sans-serif;font-weight:400;font-size:13px">iPhones</span></font></a> today will know that this isn't a new thing: Since the <a href="http://www.businessinsider.com/amazon-kindle-iphone-app-launches-e-book-sales-to-jump-2009-3">Kindle iPhone app launched last March</a>, users have had to leave the app to buy e-books.</p>
<p>Amazon didn't built the app this way from the beginning. We have learned that when Amazon first submitted <a href="http://www.businessinsider.com/amazon-reboots-kindle-iphone-app-2009-5">its  Kindle application for the iPhone</a> to Apple, Amazon included its own  payment system within the app, so customers could just pay for e-books and download them right  in the app.</p>
<p>When Apple spotted the payment system, it told Amazon to get rid of  it, according to a source familiar with Amazon's  operations.</p>
<p>Why? It's a rule Apple smartly instituted at the App Store's beginning, forbidding third-party e-commerce of digital goods within apps.</p>
<p>That is, it's okay to use an iPhone app to buy <em>physical</em> goods -- as you can in Amazon's main iPhone app, or the Fandango app, etc. And developers are welcome to use <em>Apple's</em> in-app purchasing system -- and give a 30% cut of revenue to Apple -- to sell digital goods within apps.</p>
<p>But Amazon, Barnes &amp; Noble, and other vendors are prohibited from using their own e-commerce systems within apps for virtual goods. Thus the trip to the Safari browser to buy books.</p>
<p>It's obviously a rule Apple itself is allowed to break -- it's Apple's iPhone, and it can do whatever it wants, as we've seen recently with Apple's recent raids on thousands of sexy apps. But it does put competitors like Amazon on uneven footing.</p>
<p>Obviously, Amazon is never going to want to give Apple a 30% cut of e-book sales, so it's not going to implement Apple's in-app purchasing system. So it's indefinitely stuck sending its customers into the browser to make purchases.  (Meanwhile, on the <a style="text-decoration:underline ! important" href="http://www.businessinsider.com/apple-kindle-app-2010-2#"><font style="color:rgb(29, 99, 125) ! important;font-family:arial,helvetica,sans-serif;font-weight:400;font-size:13px" color="#1d637d"><span style="color:rgb(29, 99, 125) ! important;font-family:arial,helvetica,sans-serif;font-weight:400;font-size:13px">new </span><span style="color:rgb(29, 99, 125) ! important;font-family:arial,helvetica,sans-serif;font-weight:400;font-size:13px">BlackBerry</span></font></a> Kindle app, you <em>can</em> buy e-books directly within  the app.)</p>
<p>Assuming the iBooks app and the iBookstore have similar selection, pricing, and e-reader features, this one simple step could give Apple a substantial advantage over Amazon.</p>
<p><strong>See Also:</strong> <a href="http://www.businessinsider.com/10-burning-questions-about-apples-ipad-2010-2#will-the-ipad-push-app-prices-up-1">10 Burning Questions About Apple's iPad </a></p></div></div>
<br><br>Tags: <a href="http://www.croncast.com/keyg/app">app</a> <a href="http://www.technorati.com/tag/app"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/app.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/apple">apple</a> <a href="http://www.technorati.com/tag/apple"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/apple.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/amazon">amazon</a> <a href="http://www.technorati.com/tag/amazon"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/amazon.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/e">e</a> <a href="http://www.technorati.com/tag/e"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/e.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/kindle">kindle</a> <a href="http://www.technorati.com/tag/kindle"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/kindle.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<blockquote>Shared by  Kristopher 
<br>
app, ipad application, ipad app, apple app, kindle app</blockquote>
<h1>Apple Stacks The Deck Against Amazon's Kindle App</h1>

            
                                <div>
                    
<div>
            <a href="http://www.businessinsider.com/jay-yarow">Jay Yarow</a>        
                        <span>|</span>
                <span>Feb. 26, 2010, 11:00 AM</span>
    
                        <span>|</span>   
            
            <span title="views">5,634</span>
    
                        <span>|</span>
                
            
        
        
            <a href="http://www.businessinsider.com/apple-kindle-app-2010-2#comments"><img src="http://static.businessinsider.com/assets/images/icons/icon_comment_12x12.gif" alt="comment" height="12" width="12"></a>                            <a href="http://www.businessinsider.com/apple-kindle-app-2010-2#comments">34</a>                    
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                                            <div>
                            Tags: 
                                                            <a href="http://www.businessinsider.com/gadgets">Gadgets</a>,                                                            <a href="http://www.businessinsider.com/amazon">Amazon</a>,                                                            <a href="http://www.businessinsider.com/kindle">Kindle</a>,                                                            <a href="http://www.businessinsider.com/apple">Apple</a>,                                                            <a href="http://www.businessinsider.com/ipad">iPad</a>,                                                            <a href="http://www.businessinsider.com/ebooks">eBooks</a>,                                                            <a href="http://www.businessinsider.com/big-tech">Big Tech</a>,                                                            <a href="http://www.businessinsider.com/media">Media</a>                                                    </div>
                                                             
                    <div>
                        <p></p><div style="width:371px"><div><div><img src="http://static.businessinsider.com/image/4b60af7b000000000037b147-371-278/steve-ibook.jpg" alt="steve iBook " border="0" height="278" width="371"></div></div><div><div>

<div>




<div>
    <a href="http://financial.businessinsider.com/siliconalleymedia.clusterstock/?Page=Quote&amp;Ticker=AAPL">
	 AAPL
	</a>
   <span>Feb 26 2010, 05:20 PM EST</span>
</div>

<div>
<table border="0" cellpadding="0" cellspacing="0" width="100%">
  <tbody><tr>
    <td rowspan="2">204.62</td>
    <th>Change</th>
    <th>% Change</th>
  </tr>
  <tr>
    <td><span>+2.62</span></td>
    <td><span>+1.30%</span></td>
  </tr>
</tbody></table>
</div>





<div>
    <a href="http://financial.businessinsider.com/siliconalleymedia.clusterstock/?Page=Quote&amp;Ticker=AMZN">
	 AMZN
	</a>
   <span>Feb 26 2010, 05:20 PM EST</span>
</div>

<div>
<table border="0" cellpadding="0" cellspacing="0" width="100%">
  <tbody><tr>
    <td rowspan="2">118.40</td>
    <th>Change</th>
    <th>% Change</th>
  </tr>
  <tr>
    <td><span>+0.20</span></td>
    <td><span>+0.17%</span></td>
  </tr>
</tbody></table>
</div>


  



</div>
</div></div></div>
<div style="padding:15px 15px 15px 0pt;float:left">


</div>
<p>When <a style="text-decoration:underline ! important" href="http://www.businessinsider.com/apple-kindle-app-2010-2#"><font style="color:rgb(29, 99, 125) ! important;font-family:arial,helvetica,sans-serif;font-weight:400;font-size:13px" color="#1d637d"><span style="color:rgb(29, 99, 125) ! important;font-family:arial,helvetica,sans-serif;font-weight:400;font-size:13px">Apple's</span></font></a> <a href="http://www.businessinsider.com/10-burning-questions-about-apples-ipad-2010-2">iPad goes on sale in a few weeks</a>, its iBookstore will have a distinct user-experience advantage over e-book competitors like Amazon's Kindle App.</p>
<p>That is, the iBookstore will let you seamlessly buy books from within the iBooks reader app, with the iTunes account it's already aware of.</p>
<p>Meanwhile, rivals like the Kindle app and Barnes &amp; Noble e-reader will require you to boot up their apps, then click a button to boot up the iPad&#39;s Web browser, shop for e-books in a <a style="text-decoration:underline ! important" href="http://www.businessinsider.com/apple-kindle-app-2010-2#"><font style="color:rgb(29, 99, 125) ! important;font-family:arial,helvetica,sans-serif;font-weight:400;font-size:13px" color="#1d637d"><span style="color:rgb(29, 99, 125) ! important;font-family:arial,helvetica,sans-serif;font-weight:400;font-size:13px">Web </span><span style="color:rgb(29, 99, 125) ! important;font-family:arial,helvetica,sans-serif;font-weight:400;font-size:13px">store</span></font></a>, sign in and pay with a non-iTunes account, relaunch the e-reader app, and sync up your new e-book. Not as elegant.</p>
<p>It's not a huge difference, but it's the kind of small simplicity advantage that has helped Apple's iTunes music store maintain a lead over its rivals, including Amazon.</p>
<p>People who use the Kindle app on their <a style="text-decoration:underline ! important" href="http://www.businessinsider.com/apple-kindle-app-2010-2#"><font style="color:rgb(29, 99, 125) ! important;font-family:arial,helvetica,sans-serif;font-weight:400;font-size:13px" color="#1d637d"><span style="color:rgb(29, 99, 125) ! important;font-family:arial,helvetica,sans-serif;font-weight:400;font-size:13px">iPhones</span></font></a> today will know that this isn't a new thing: Since the <a href="http://www.businessinsider.com/amazon-kindle-iphone-app-launches-e-book-sales-to-jump-2009-3">Kindle iPhone app launched last March</a>, users have had to leave the app to buy e-books.</p>
<p>Amazon didn't built the app this way from the beginning. We have learned that when Amazon first submitted <a href="http://www.businessinsider.com/amazon-reboots-kindle-iphone-app-2009-5">its  Kindle application for the iPhone</a> to Apple, Amazon included its own  payment system within the app, so customers could just pay for e-books and download them right  in the app.</p>
<p>When Apple spotted the payment system, it told Amazon to get rid of  it, according to a source familiar with Amazon's  operations.</p>
<p>Why? It's a rule Apple smartly instituted at the App Store's beginning, forbidding third-party e-commerce of digital goods within apps.</p>
<p>That is, it's okay to use an iPhone app to buy <em>physical</em> goods -- as you can in Amazon's main iPhone app, or the Fandango app, etc. And developers are welcome to use <em>Apple's</em> in-app purchasing system -- and give a 30% cut of revenue to Apple -- to sell digital goods within apps.</p>
<p>But Amazon, Barnes &amp; Noble, and other vendors are prohibited from using their own e-commerce systems within apps for virtual goods. Thus the trip to the Safari browser to buy books.</p>
<p>It's obviously a rule Apple itself is allowed to break -- it's Apple's iPhone, and it can do whatever it wants, as we've seen recently with Apple's recent raids on thousands of sexy apps. But it does put competitors like Amazon on uneven footing.</p>
<p>Obviously, Amazon is never going to want to give Apple a 30% cut of e-book sales, so it's not going to implement Apple's in-app purchasing system. So it's indefinitely stuck sending its customers into the browser to make purchases.  (Meanwhile, on the <a style="text-decoration:underline ! important" href="http://www.businessinsider.com/apple-kindle-app-2010-2#"><font style="color:rgb(29, 99, 125) ! important;font-family:arial,helvetica,sans-serif;font-weight:400;font-size:13px" color="#1d637d"><span style="color:rgb(29, 99, 125) ! important;font-family:arial,helvetica,sans-serif;font-weight:400;font-size:13px">new </span><span style="color:rgb(29, 99, 125) ! important;font-family:arial,helvetica,sans-serif;font-weight:400;font-size:13px">BlackBerry</span></font></a> Kindle app, you <em>can</em> buy e-books directly within  the app.)</p>
<p>Assuming the iBooks app and the iBookstore have similar selection, pricing, and e-reader features, this one simple step could give Apple a substantial advantage over Amazon.</p>
<p><strong>See Also:</strong> <a href="http://www.businessinsider.com/10-burning-questions-about-apples-ipad-2010-2#will-the-ipad-push-app-prices-up-1">10 Burning Questions About Apple's iPad </a></p></div></div>
<br><br>Tags: <a href="http://www.croncast.com/keyg/app">app</a> <a href="http://www.technorati.com/tag/app"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/app.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/apple">apple</a> <a href="http://www.technorati.com/tag/apple"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/apple.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/amazon">amazon</a> <a href="http://www.technorati.com/tag/amazon"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/amazon.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/e">e</a> <a href="http://www.technorati.com/tag/e"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/e.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/kindle">kindle</a> <a href="http://www.technorati.com/tag/kindle"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/kindle.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></content:encoded>

         <pubDate>Sun, 28 Feb 2010 21:20:14 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,6082</guid>

			<itunes:subtitle/>
      </item>
      <item>
         <title>What Tech Do You Want?</title>
         <link>http://chris.pirillo.com/what-tech-do-you-want/</link>
		 <category>Shared item</category>
			<description><![CDATA[<p><a href="http://chris.pirillo.com/what-tech-do-you-want/">What Tech Do You Want?</a> is a post from <a href="http://chris.pirillo.com">Chris Pirillo</a></p><p>Earlier, I <a href="http://chris.pirillo.com/what-does-the-community-want-from-video/"><strong>posted a video</strong></a> asking which format you prefer our YouTube videos to be recorded in. Going a step further, I can't help but wonder what it is that will make the community one big happy bundle of joy. What do you want to see? What directions do envision our community taking?</p><p>For instance, if I post an article or video related to Apple, the Windows fans go ballistic. Likewise, whenever I posted something Windows-related, the Mac fanboys blow a gasket. It's like there's no happy medium these days. I cannot possibly make everyone happy all at once. I'm not even going to try!</p><p>However, I DO strongly believe that what we're doing is about the community, not just for the community. So I want to know what YOU think. What do you want to see more of in the coming months? What things can you live without? Leave a follow-up comment here, or drop me an email with your thoughts.</p><ul><li><a href="http://www.lockergnome.com/leftystrat/2010/02/15/stuff-you-really-should-know/">What is Homeland Security monitoring now?</a></li><li><a href="http://geeks.pirillo.com/profiles/blogs/reading-2">Is it difficult for a printed book to keep your attention?</a></li><li><a href="http://www.lockergnome.com/blade/2010/02/15/windows-mobile-7-can-it-be-a-big-winner-for-microsoft/">Could a mobile phone series based around Windows 7 be a big hit for Microsoft?</a></li><li><a href="http://www.lockergnome.com/blade/2010/02/15/hawaii-says-yes-to-google-honolulu-erupts-in-excitement/">Hawaii has said YES to Google!</a></li><li><a href="http://www.lockergnome.com/cellphones/2010/02/15/reality-shows-what-is-the-appeal/">What, exactly, is the appeal of so-called reality shows?</a></li><li><a href="http://geeks.pirillo.com/profiles/blogs/apple-will-soon-have-sold">Very soon, Apple will have sold their ten millionth song.</a></li><li><a href="http://www.lockergnome.com/blade/2010/02/15/redwood-trees-being-threaten-by-a-lack-of-fog/">Redwood trees are being threatened by a lack of fog.</a></li><li><a href="http://www.lockergnome.com/theoracle/2010/02/15/oh-yeah-they-need-a-tax-cut/">We definitely need a tax cut!</a></li><li><a href="http://www.lockergnome.com/blade/2010/02/15/intel-and-nokia-enter-into-the-mobile-phone-fray-go-open-source-also-an-operating-system/">Could Intel and Nokia be entering into the mobile phone fray?</a></li><li><a href="http://geeks.pirillo.com/profiles/blogs/tunewiki-1">Where can you go online to listen to music, and read the lyrics at the same time?</a></li><li><a href="http://www.lockergnome.com/it/2010/02/15/97-things-every-programmer-should-know-collective-wisdom-from-the-experts/">What 97 things should every programmer know?</a></li><li><a href="http://geeks.pirillo.com/profiles/blogs/atampt-with-a-4g-network">What will you look like with a 4G network?</a></li><li><a href="http://www.lockergnome.com/forsythe/2010/02/15/better-than-google/">What could possibly be better than Google.</a></li><li><a href="http://www.lockergnome.com/news/2010/02/15/new-research-reveals-burglars-have-changed-their-shopping-list/">New research reveals that burglers have changed their shopping lists dramatically.</a></li><li><a href="http://www.lockergnome.com/blade/2010/02/15/barbie-is-now-a-geek-like-us/">Even Barbie is a Geek!</a></li></ul><p>Don't forget to stop by our <a href="http://download.lockergnome.com"><strong>software center</strong></a> to see what new deals we have for you today!</p><p><ul><li style="margin-bottom:15px"><a rel="nofollow" href="javascript:void(0);"><a rel="nofollow" href="javascript:void(0);">&lt;a rel=&#39;nofollow&#39; href=&#39;http://www.amazon.com/exec/obidos/ASIN/1921573309/lockergnome Top Success Secrets and Best Practices: Twitter Experts Share The World's Greatest Tips&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;ul class=&quot;related_post&quot;&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/how-do-you-defeat-jet-lag/&quot; title=&quot;How Do You Defeat Jet Lag?&quot;&gt;How Do You Defeat Jet Lag?&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/edit-photos-online-for-free/&quot; title=&quot;Edit Photos Online for Free&quot;&gt;Edit Photos Online for Free&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/stop-the-facebook-chain-message-madness/&quot; title=&quot;Stop the Facebook Chain Message Madness!&quot;&gt;Stop the Facebook Chain Message Madness!&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/do-you-remember-your-first-tweetup/&quot; title=&quot;Do You Remember Your First Tweetup?&quot;&gt;Do You Remember Your First Tweetup?&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/all-search-terms-should-be-treated-equally/&quot; title=&quot;All Search Terms Should be Treated Equally&quot;&gt;All Search Terms Should be Treated Equally&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/see-ya-2009-hello-2010/&quot; title=&quot;See Ya, 2009! Hello, 2010!&quot;&gt;See Ya, 2009! Hello, 2010!&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/twitter-bans-more-than-370-passwords/&quot; title=&quot;Twitter Bans More Than 370 Passwords&quot;&gt;Twitter Bans More Than 370 Passwords&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/new-years-resolutions-with-a-twist/&quot; title=&quot;New Year's Resolutions with a Twist&quot;&gt;New Year's Resolutions with a Twist&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/should-twitter-be-banned-at-conferences/&quot; title=&quot;Should Twitter be Banned at Conferences?&quot;&gt;Should Twitter be Banned at Conferences?&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/living-life-to-the-fullest/&quot; title=&quot;Living Life to the Fullest&quot;&gt;Living Life to the Fullest&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt; &lt;p&gt;&lt;iframe src=&quot;http://feedads.g.doubleclick.net/~ah/f/lpj2a0s0b83fm727ahojoknhc4/300/250?ca=1&amp;fh=280#http%3A%2F%2Fchris.pirillo.com%2Fwhat-tech-do-you-want%2F&quot; width=&quot;100%&quot; height=&quot;280&quot; frameborder=&quot;0&quot; scrolling=&quot;no&quot; marginwidth=&quot;0&quot; marginheight=&quot;0&quot;&gt;&lt;/iframe&gt;&lt;/p&gt;</a></a></li></ul></p><br><br>Tags: <a href="http://www.croncast.com/keyg/lt">lt</a> <a href="http://www.technorati.com/tag/lt"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/lt.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/gt">gt</a> <a href="http://www.technorati.com/tag/gt"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/gt.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/li">li</a> <a href="http://www.technorati.com/tag/li"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/li.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/href">href</a> <a href="http://www.technorati.com/tag/href"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/href.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/pirillo">pirillo</a> <a href="http://www.technorati.com/tag/pirillo"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/pirillo.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<p><a href="http://chris.pirillo.com/what-tech-do-you-want/">What Tech Do You Want?</a> is a post from <a href="http://chris.pirillo.com">Chris Pirillo</a></p><p>Earlier, I <a href="http://chris.pirillo.com/what-does-the-community-want-from-video/"><strong>posted a video</strong></a> asking which format you prefer our YouTube videos to be recorded in. Going a step further, I can't help but wonder what it is that will make the community one big happy bundle of joy. What do you want to see? What directions do envision our community taking?</p><p>For instance, if I post an article or video related to Apple, the Windows fans go ballistic. Likewise, whenever I posted something Windows-related, the Mac fanboys blow a gasket. It's like there's no happy medium these days. I cannot possibly make everyone happy all at once. I'm not even going to try!</p><p>However, I DO strongly believe that what we're doing is about the community, not just for the community. So I want to know what YOU think. What do you want to see more of in the coming months? What things can you live without? Leave a follow-up comment here, or drop me an email with your thoughts.</p><ul><li><a href="http://www.lockergnome.com/leftystrat/2010/02/15/stuff-you-really-should-know/">What is Homeland Security monitoring now?</a></li><li><a href="http://geeks.pirillo.com/profiles/blogs/reading-2">Is it difficult for a printed book to keep your attention?</a></li><li><a href="http://www.lockergnome.com/blade/2010/02/15/windows-mobile-7-can-it-be-a-big-winner-for-microsoft/">Could a mobile phone series based around Windows 7 be a big hit for Microsoft?</a></li><li><a href="http://www.lockergnome.com/blade/2010/02/15/hawaii-says-yes-to-google-honolulu-erupts-in-excitement/">Hawaii has said YES to Google!</a></li><li><a href="http://www.lockergnome.com/cellphones/2010/02/15/reality-shows-what-is-the-appeal/">What, exactly, is the appeal of so-called reality shows?</a></li><li><a href="http://geeks.pirillo.com/profiles/blogs/apple-will-soon-have-sold">Very soon, Apple will have sold their ten millionth song.</a></li><li><a href="http://www.lockergnome.com/blade/2010/02/15/redwood-trees-being-threaten-by-a-lack-of-fog/">Redwood trees are being threatened by a lack of fog.</a></li><li><a href="http://www.lockergnome.com/theoracle/2010/02/15/oh-yeah-they-need-a-tax-cut/">We definitely need a tax cut!</a></li><li><a href="http://www.lockergnome.com/blade/2010/02/15/intel-and-nokia-enter-into-the-mobile-phone-fray-go-open-source-also-an-operating-system/">Could Intel and Nokia be entering into the mobile phone fray?</a></li><li><a href="http://geeks.pirillo.com/profiles/blogs/tunewiki-1">Where can you go online to listen to music, and read the lyrics at the same time?</a></li><li><a href="http://www.lockergnome.com/it/2010/02/15/97-things-every-programmer-should-know-collective-wisdom-from-the-experts/">What 97 things should every programmer know?</a></li><li><a href="http://geeks.pirillo.com/profiles/blogs/atampt-with-a-4g-network">What will you look like with a 4G network?</a></li><li><a href="http://www.lockergnome.com/forsythe/2010/02/15/better-than-google/">What could possibly be better than Google.</a></li><li><a href="http://www.lockergnome.com/news/2010/02/15/new-research-reveals-burglars-have-changed-their-shopping-list/">New research reveals that burglers have changed their shopping lists dramatically.</a></li><li><a href="http://www.lockergnome.com/blade/2010/02/15/barbie-is-now-a-geek-like-us/">Even Barbie is a Geek!</a></li></ul><p>Don't forget to stop by our <a href="http://download.lockergnome.com"><strong>software center</strong></a> to see what new deals we have for you today!</p><p><ul><li style="margin-bottom:15px"><a rel="nofollow" href="javascript:void(0);"><a rel="nofollow" href="javascript:void(0);">&lt;a rel=&#39;nofollow&#39; href=&#39;http://www.amazon.com/exec/obidos/ASIN/1921573309/lockergnome Top Success Secrets and Best Practices: Twitter Experts Share The World's Greatest Tips&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&lt;ul class=&quot;related_post&quot;&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/how-do-you-defeat-jet-lag/&quot; title=&quot;How Do You Defeat Jet Lag?&quot;&gt;How Do You Defeat Jet Lag?&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/edit-photos-online-for-free/&quot; title=&quot;Edit Photos Online for Free&quot;&gt;Edit Photos Online for Free&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/stop-the-facebook-chain-message-madness/&quot; title=&quot;Stop the Facebook Chain Message Madness!&quot;&gt;Stop the Facebook Chain Message Madness!&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/do-you-remember-your-first-tweetup/&quot; title=&quot;Do You Remember Your First Tweetup?&quot;&gt;Do You Remember Your First Tweetup?&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/all-search-terms-should-be-treated-equally/&quot; title=&quot;All Search Terms Should be Treated Equally&quot;&gt;All Search Terms Should be Treated Equally&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/see-ya-2009-hello-2010/&quot; title=&quot;See Ya, 2009! Hello, 2010!&quot;&gt;See Ya, 2009! Hello, 2010!&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/twitter-bans-more-than-370-passwords/&quot; title=&quot;Twitter Bans More Than 370 Passwords&quot;&gt;Twitter Bans More Than 370 Passwords&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/new-years-resolutions-with-a-twist/&quot; title=&quot;New Year's Resolutions with a Twist&quot;&gt;New Year's Resolutions with a Twist&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/should-twitter-be-banned-at-conferences/&quot; title=&quot;Should Twitter be Banned at Conferences?&quot;&gt;Should Twitter be Banned at Conferences?&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://chris.pirillo.com/living-life-to-the-fullest/&quot; title=&quot;Living Life to the Fullest&quot;&gt;Living Life to the Fullest&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt; &lt;p&gt;&lt;iframe src=&quot;http://feedads.g.doubleclick.net/~ah/f/lpj2a0s0b83fm727ahojoknhc4/300/250?ca=1&amp;fh=280#http%3A%2F%2Fchris.pirillo.com%2Fwhat-tech-do-you-want%2F&quot; width=&quot;100%&quot; height=&quot;280&quot; frameborder=&quot;0&quot; scrolling=&quot;no&quot; marginwidth=&quot;0&quot; marginheight=&quot;0&quot;&gt;&lt;/iframe&gt;&lt;/p&gt;</a></a></li></ul></p><br><br>Tags: <a href="http://www.croncast.com/keyg/lt">lt</a> <a href="http://www.technorati.com/tag/lt"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/lt.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/gt">gt</a> <a href="http://www.technorati.com/tag/gt"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/gt.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/li">li</a> <a href="http://www.technorati.com/tag/li"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/li.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/href">href</a> <a href="http://www.technorati.com/tag/href"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/href.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/pirillo">pirillo</a> <a href="http://www.technorati.com/tag/pirillo"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/pirillo.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></content:encoded>

         <pubDate>Tue, 16 Feb 2010 07:03:31 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,6057</guid>

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         <title>Apple iBooks To Be Wrapped in FairPlay DRM</title>
         <link>http://feedproxy.google.com/~r/magicaltablet/~3/l55zAyMcI0M/</link>
		 <category>Shared item</category>
			<description><![CDATA[<div style="float:right;margin-left:10px"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fmagicaltablet.com%2F2010%2F02%2F15%2Fapple-ibooks-to-be-wrapped-in-fairplay-drm%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fmagicaltablet.com%2F2010%2F02%2F15%2Fapple-ibooks-to-be-wrapped-in-fairplay-drm%2F" height="61" width="51"></a></div><p><a href="http://magicaltablet.com/wp-content/uploads/2010/02/FairPlay_iBooks.png"><img style="margin:10px" title="Apple FairPlay DRM on iBooks" src="http://magicaltablet.com/wp-content/uploads/2010/02/FairPlay_iBooks-300x228.png" alt="Apple FairPlay DRM on iBooks" width="300" height="228"></a>Did you really think book publishing would go the way of the <a title="Music industry" rel="wikipedia" href="http://en.wikipedia.org/wiki/Music_industry">music industry</a> and publish <a title="E-book" rel="wikipedia" href="http://en.wikipedia.org/wiki/E-book">eBooks</a> without <a title="Digital rights management" rel="wikipedia" href="http://en.wikipedia.org/wiki/Digital_rights_management">DRM</a>? <a title="Amazon" rel="homepage" href="http://amazon.com/">Amazon</a> already wraps their eBooks in DRM for the <a title="Amazon Kindle" rel="wikipedia" href="http://en.wikipedia.org/wiki/Amazon_Kindle">Kindle</a> and now, Apple will do the same for publishers in its iBookstore.</p>
<p>According to the <a title="Los Angeles Times" rel="homepage" href="http://www.latimes.com/">Los Angeles Times</a>, sources in the book publishing industry have indicated that Apple's <a title="FairPlay" rel="wikipedia" href="http://en.wikipedia.org/wiki/FairPlay">FairPlay</a> DRM  the same DRM used for its apps and its audio and video content  will be made available to any <a title="Publishing" rel="wikipedia" href="http://en.wikipedia.org/wiki/Publishing">book publisher</a> who'd like to use it.<span></span></p>
<p>While there hasn't been an official announcement on its use, it's unlikely that many publishers will decline to use it  except for maybe <a title="O&#39;Reilly Media" rel="homepage" href="http://www.oreilly.com/">O'Reilly</a> who is outspokenly against DRM.</p>
<p><em>Has DRM stopped you from buying eBooks</em>?</p>
<p>Disclosure of Material Connection: <a href="http://dsclzr.us/0">http://dsclzr.us/0</a></p>
<p>[<a href="http://latimesblogs.latimes.com/technology/2010/02/apple-ibooks-drm-fairplay.html">Los Angeles Times</a>]</p>
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<li><a href="http://www.boingboing.net/2010/01/22/oreilly-drops-ebook.html">O'Reilly drops ebook DRM, sees 104% increase in sales</a> (boingboing.net)</li>
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<p><a href="http://magicaltablet.com/2010/02/15/apple-ibooks-to-be-wrapped-in-fairplay-drm/">Apple iBooks To Be Wrapped in FairPlay DRM</a> is a post from: <a href="http://magicaltablet.com">The Magical Tablet</a></p>
<div style="float:right;margin-left:10px"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fmagicaltablet.com%2F2010%2F02%2F15%2Fapple-ibooks-to-be-wrapped-in-fairplay-drm%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fmagicaltablet.com%2F2010%2F02%2F15%2Fapple-ibooks-to-be-wrapped-in-fairplay-drm%2F" height="61" width="51"></a></div><a href="http://www.addtoany.com/share_save?linkurl=http%3A%2F%2Fmagicaltablet.com%2F2010%2F02%2F15%2Fapple-ibooks-to-be-wrapped-in-fairplay-drm%2F&amp;linkname=Apple%20iBooks%20To%20Be%20Wrapped%20in%20FairPlay%20DRM"><img src="http://magicaltablet.com/wp-content/plugins/add-to-any/share_save_171_16.png" width="171" height="16" alt="Share/Bookmark"></a><p><iframe src="http://feedads.g.doubleclick.net/~ah/f/q9mrquc60i6lt766181ud7gcn0/300/250?ca=1&amp;fh=280#http%3A%2F%2Fmagicaltablet.com%2F2010%2F02%2F15%2Fapple-ibooks-to-be-wrapped-in-fairplay-drm%2F%3Futm_source%3Drss%26utm_medium%3Drss%26utm_campaign%3Dapple-ibooks-to-be-wrapped-in-fairplay-drm" width="100%" height="280" frameborder="0" scrolling="no" marginwidth="0" marginheight="0"></iframe></p><img src="http://feeds.feedburner.com/~r/magicaltablet/~4/l55zAyMcI0M" height="1" width="1"><br><br>Tags: <a href="http://www.croncast.com/keyg/drm">drm</a> <a href="http://www.technorati.com/tag/drm"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/drm.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/amazon">amazon</a> <a href="http://www.technorati.com/tag/amazon"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/amazon.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/publishers">publishers</a> <a href="http://www.technorati.com/tag/publishers"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/publishers.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/apple">apple</a> <a href="http://www.technorati.com/tag/apple"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/apple.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/book">book</a> <a href="http://www.technorati.com/tag/book"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/book.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<div style="float:right;margin-left:10px"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fmagicaltablet.com%2F2010%2F02%2F15%2Fapple-ibooks-to-be-wrapped-in-fairplay-drm%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fmagicaltablet.com%2F2010%2F02%2F15%2Fapple-ibooks-to-be-wrapped-in-fairplay-drm%2F" height="61" width="51"></a></div><p><a href="http://magicaltablet.com/wp-content/uploads/2010/02/FairPlay_iBooks.png"><img style="margin:10px" title="Apple FairPlay DRM on iBooks" src="http://magicaltablet.com/wp-content/uploads/2010/02/FairPlay_iBooks-300x228.png" alt="Apple FairPlay DRM on iBooks" width="300" height="228"></a>Did you really think book publishing would go the way of the <a title="Music industry" rel="wikipedia" href="http://en.wikipedia.org/wiki/Music_industry">music industry</a> and publish <a title="E-book" rel="wikipedia" href="http://en.wikipedia.org/wiki/E-book">eBooks</a> without <a title="Digital rights management" rel="wikipedia" href="http://en.wikipedia.org/wiki/Digital_rights_management">DRM</a>? <a title="Amazon" rel="homepage" href="http://amazon.com/">Amazon</a> already wraps their eBooks in DRM for the <a title="Amazon Kindle" rel="wikipedia" href="http://en.wikipedia.org/wiki/Amazon_Kindle">Kindle</a> and now, Apple will do the same for publishers in its iBookstore.</p>
<p>According to the <a title="Los Angeles Times" rel="homepage" href="http://www.latimes.com/">Los Angeles Times</a>, sources in the book publishing industry have indicated that Apple's <a title="FairPlay" rel="wikipedia" href="http://en.wikipedia.org/wiki/FairPlay">FairPlay</a> DRM  the same DRM used for its apps and its audio and video content  will be made available to any <a title="Publishing" rel="wikipedia" href="http://en.wikipedia.org/wiki/Publishing">book publisher</a> who'd like to use it.<span></span></p>
<p>While there hasn't been an official announcement on its use, it's unlikely that many publishers will decline to use it  except for maybe <a title="O&#39;Reilly Media" rel="homepage" href="http://www.oreilly.com/">O'Reilly</a> who is outspokenly against DRM.</p>
<p><em>Has DRM stopped you from buying eBooks</em>?</p>
<p>Disclosure of Material Connection: <a href="http://dsclzr.us/0">http://dsclzr.us/0</a></p>
<p>[<a href="http://latimesblogs.latimes.com/technology/2010/02/apple-ibooks-drm-fairplay.html">Los Angeles Times</a>]</p>
<h6 style="font-size:1em">Related articles by Zemanta</h6>
<ul>
<li><a href="http://www.readwriteweb.com/archives/amazon_now_lets_some_publishers_and_authors_opt_ou.php">Amazon Allows Some Publishers and Authors to Opt Out of E-Book DRM</a> (readwriteweb.com)</li>
<li><a href="http://www.boingboing.net/2010/01/22/oreilly-drops-ebook.html">O'Reilly drops ebook DRM, sees 104% increase in sales</a> (boingboing.net)</li>
<li><a href="http://gizmodo.com/5454033/amazon-forgot-to-mention-that-publishers-can-skip-drm-on-kindle-books">Amazon Forgot to Mention That Publishers Can Skip DRM on Kindle Books [Amazon]</a> (gizmodo.com)</li>
<li><a href="http://www.mydigitallife.co.za/index.php?option=com_myblog&amp;task=show&amp;id=1052356&amp;Itemid=29">Amazon At War With Publisher(s)</a> (mydigitallife.co.za)</li>
<li><a href="http://www.rudyrucker.com/blog/2010/02/15/the-ebook-maze-today/">The Ebook Maze Today</a> (rudyrucker.com)</li>
</ul>
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<p><a href="http://magicaltablet.com/2010/02/15/apple-ibooks-to-be-wrapped-in-fairplay-drm/">Apple iBooks To Be Wrapped in FairPlay DRM</a> is a post from: <a href="http://magicaltablet.com">The Magical Tablet</a></p>
<div style="float:right;margin-left:10px"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fmagicaltablet.com%2F2010%2F02%2F15%2Fapple-ibooks-to-be-wrapped-in-fairplay-drm%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fmagicaltablet.com%2F2010%2F02%2F15%2Fapple-ibooks-to-be-wrapped-in-fairplay-drm%2F" height="61" width="51"></a></div><a href="http://www.addtoany.com/share_save?linkurl=http%3A%2F%2Fmagicaltablet.com%2F2010%2F02%2F15%2Fapple-ibooks-to-be-wrapped-in-fairplay-drm%2F&amp;linkname=Apple%20iBooks%20To%20Be%20Wrapped%20in%20FairPlay%20DRM"><img src="http://magicaltablet.com/wp-content/plugins/add-to-any/share_save_171_16.png" width="171" height="16" alt="Share/Bookmark"></a><p><iframe src="http://feedads.g.doubleclick.net/~ah/f/q9mrquc60i6lt766181ud7gcn0/300/250?ca=1&amp;fh=280#http%3A%2F%2Fmagicaltablet.com%2F2010%2F02%2F15%2Fapple-ibooks-to-be-wrapped-in-fairplay-drm%2F%3Futm_source%3Drss%26utm_medium%3Drss%26utm_campaign%3Dapple-ibooks-to-be-wrapped-in-fairplay-drm" width="100%" height="280" frameborder="0" scrolling="no" marginwidth="0" marginheight="0"></iframe></p><img src="http://feeds.feedburner.com/~r/magicaltablet/~4/l55zAyMcI0M" height="1" width="1"><br><br>Tags: <a href="http://www.croncast.com/keyg/drm">drm</a> <a href="http://www.technorati.com/tag/drm"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/drm.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/amazon">amazon</a> <a href="http://www.technorati.com/tag/amazon"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/amazon.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/publishers">publishers</a> <a href="http://www.technorati.com/tag/publishers"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/publishers.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/apple">apple</a> <a href="http://www.technorati.com/tag/apple"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/apple.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/book">book</a> <a href="http://www.technorati.com/tag/book"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/book.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></content:encoded>

         <pubDate>Tue, 16 Feb 2010 03:48:10 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,6069</guid>

			<itunes:subtitle/>
      </item>
      <item>
         <title>Blog to Book?</title>
         <link>http://feeds.mattcutts.com/~r/mattcutts/uJBW/~3/jMW_nbbiP40/</link>
		 <category>Shared item</category>
			<description><![CDATA[<p>I recently went looking for some software to make a blog into a book. Here's what I found:</p>
<p>- <a href="http://www.lulu.com/">Lulu</a> will take PDF files for a book. <a href="http://blogbooker.com/">Blogbooker.com</a> will try to create a PDF from a blog. Unfortunately, my blog made BlogBooker choke (I have 991 posts from my blog)  even when I excluded comments.</p>
<p>- <a href="http://www.blurb.com/">Blurb.com</a> will try to create a book from a blog, but it only supports blogs hosted on WordPress.com, not other WordPress blogs. That will help some people who want to print their blog into a book, but not everyone.</p>
<p>- I had the best luck with <a href="http://www.fastpencil.com/">FastPencil</a>. In order to reduce the size of your exported blog, you'll first want to go to your comments section, click on the spam link and clear out any spam comments by selecting all the spam comments and clicking Empty Spam. Then you can export your WordPress blog (from the Dashboard, click Tools, then Export) as an XML file that you can download to your computer. From there, FastPencil lets you upload the .xml file and then select which blog posts to include in the book. You can also filter by time, which I had to do. Even my blog posts (no comments) from the last year and a half still made a 350+ page book, and FastPencil choked on turning my entire blog into a book.</p>
<p>FastPencil did a few things well. Included images were imported, and some formatting such as bold made it into the PDF. But other formatting, such as code formatting and newlines/spacing between paragraphs didn't make it. Embedded content such as videos or polls were likewise empty. Trying to import my entire blog also didn't work. But all in all, I was impressed with FastPencil. They also have nice collaboration tools (e.g. you can designate editors, reviewers, co-authors, and project managers to help in writing/polishing the content). The site also works through your web browser instead of as a downloadable program, which appealed to me. If you're used to WordPress, FastPencil won't be too much of a change.</p>
<p>It's still not a point-and-click affair to make a nice looking coffee table book out of a blog, but it's getting closer. Right now, the make a book niche feels like the early days of recordable CDs. Back then, CD-R discs were expensive enough that I would spend time to make sure that I used all the free space on the CD. Eventually prices dropped so much that you didn't feel bad about burning a half-empty or not-perfectly-polished CD.</p>
<p>If you've tried other blog-to-book services or websites, let me know your experiences in the comments.</p>
<img src="http://feeds.feedburner.com/~r/mattcutts/uJBW/~4/jMW_nbbiP40" height="1" width="1"><br><br>Tags: <a href="http://www.croncast.com/keyg/blog">blog</a> <a href="http://www.technorati.com/tag/blog"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/blog.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/book">book</a> <a href="http://www.technorati.com/tag/book"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/book.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/comments">comments</a> <a href="http://www.technorati.com/tag/comments"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/comments.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/fastpencil">fastpencil</a> <a href="http://www.technorati.com/tag/fastpencil"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/fastpencil.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/wordpress">wordpress</a> <a href="http://www.technorati.com/tag/wordpress"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/wordpress.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<p>I recently went looking for some software to make a blog into a book. Here's what I found:</p>
<p>- <a href="http://www.lulu.com/">Lulu</a> will take PDF files for a book. <a href="http://blogbooker.com/">Blogbooker.com</a> will try to create a PDF from a blog. Unfortunately, my blog made BlogBooker choke (I have 991 posts from my blog)  even when I excluded comments.</p>
<p>- <a href="http://www.blurb.com/">Blurb.com</a> will try to create a book from a blog, but it only supports blogs hosted on WordPress.com, not other WordPress blogs. That will help some people who want to print their blog into a book, but not everyone.</p>
<p>- I had the best luck with <a href="http://www.fastpencil.com/">FastPencil</a>. In order to reduce the size of your exported blog, you'll first want to go to your comments section, click on the spam link and clear out any spam comments by selecting all the spam comments and clicking Empty Spam. Then you can export your WordPress blog (from the Dashboard, click Tools, then Export) as an XML file that you can download to your computer. From there, FastPencil lets you upload the .xml file and then select which blog posts to include in the book. You can also filter by time, which I had to do. Even my blog posts (no comments) from the last year and a half still made a 350+ page book, and FastPencil choked on turning my entire blog into a book.</p>
<p>FastPencil did a few things well. Included images were imported, and some formatting such as bold made it into the PDF. But other formatting, such as code formatting and newlines/spacing between paragraphs didn't make it. Embedded content such as videos or polls were likewise empty. Trying to import my entire blog also didn't work. But all in all, I was impressed with FastPencil. They also have nice collaboration tools (e.g. you can designate editors, reviewers, co-authors, and project managers to help in writing/polishing the content). The site also works through your web browser instead of as a downloadable program, which appealed to me. If you're used to WordPress, FastPencil won't be too much of a change.</p>
<p>It's still not a point-and-click affair to make a nice looking coffee table book out of a blog, but it's getting closer. Right now, the make a book niche feels like the early days of recordable CDs. Back then, CD-R discs were expensive enough that I would spend time to make sure that I used all the free space on the CD. Eventually prices dropped so much that you didn't feel bad about burning a half-empty or not-perfectly-polished CD.</p>
<p>If you've tried other blog-to-book services or websites, let me know your experiences in the comments.</p>
<img src="http://feeds.feedburner.com/~r/mattcutts/uJBW/~4/jMW_nbbiP40" height="1" width="1"><br><br>Tags: <a href="http://www.croncast.com/keyg/blog">blog</a> <a href="http://www.technorati.com/tag/blog"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/blog.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/book">book</a> <a href="http://www.technorati.com/tag/book"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/book.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/comments">comments</a> <a href="http://www.technorati.com/tag/comments"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/comments.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/fastpencil">fastpencil</a> <a href="http://www.technorati.com/tag/fastpencil"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/fastpencil.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/wordpress">wordpress</a> <a href="http://www.technorati.com/tag/wordpress"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/wordpress.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></content:encoded>

         <pubDate>Mon, 15 Feb 2010 23:23:39 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,6048</guid>

			<itunes:subtitle/>
      </item>
      <item>
         <title>The Man Who Looked Into Facebook's Soul</title>
         <link>http://feedproxy.google.com/~r/readwriteweb/~3/v1kLsy0tYwQ/facebook_user_data_analysis.php</link>
		 <category>Shared item</category>
			<description><![CDATA[<p><img src="http://img.skitch.com/20100209-buiy1s5ma6krf5592fjm73kjtc.jpg">Youth social networking researcher <a href="http://www.danah.org/">danah boyd</a> has observed that many people presume the way they use social networks is the way everyone uses them.  "I interviewed gay men who thought Friendster was a gay dating site because all they saw were other gay men," <a href="http://www.danah.org/papers/talks/Web2Expo.html">she says</a>. "I interviewed teens who believed that everyone on MySpace was Christian because all of the profiles they saw contained biblical quotes. We all live in our own worlds with people who share our values and, with networked media, it's often hard to see beyond that."  </p>

<p>Now picture our perspective leaving our own experiences, zooming out and up until we can see how all the different groups are interacting on a worldwide social network.  That bird's-eye view could be both beautiful and horrible if the resolution was clear enough.  That's what a Ramen-eating, ex-Apple engineer named <a href="http://petewarden.typepad.com">Pete Warden</a> is about to release to the public this week.</p>
<p align="right"><em>Sponsor</em><br><a href="http://d.ads.readwriteweb.com/ck.php?n=18172&amp;cb=18172"><img src="http://d.ads.readwriteweb.com/avw.php?zoneid=14&amp;cb=18172&amp;n=18172" border="0" alt=""></a></p>

<p>This Wednesday, Warden will make Friend, Fan page and name data from hundreds of millions of Facebook users available to the academic research community.  It's a move that Facebook has to have seen coming, a move that many in the data-centric community have been calling on the company itself to do for years, and an event that's been complicated by Facebook's recent privacy policy changes, which have muddied the waters of right and wrong but rendered even more data available for outside analysis.</p>

<p>If what people call Web 2.0 was all about creating new technologies that made it easy for everyday people to publish their thoughts, social connections and activities, then the next stage of innovation online may be services like recommendations, <em>self and group awareness</em>, and other features made possible by software developers building on top of the huge mass of data that Web 2.0 made public.  It's a very exciting future, and Warden is about to fire one of the earliest big shots in that direction.</p>

<h2>Nerds in Space: Social Graph Analysis For Solving Large-Group Problems</h2>

<p>Warden studied Computer Vision in college in the U.K., then got into game development.  After moving to L.A., he spent six years building graphics drivers for the original Playstation and the XBox.  Then he started his own independent business, where, thankfully, he open-sourced much of his work (something he's still doing today).  </p>

<p>When he found out that starting his own business wasn't going to work with his immigration status, he was very fortunate to have also caught Apple's eye with the software he had been releasing to the public.  Apple bought his company in order to bring him on board. The proceeds of that small sale are now sustaining his next project after going independent again.</p>

<p>After spending five years at Apple struggling to navigate the maze of people and connections and types of expertise in order to get the information he needed, Warden decided to go independent and build a company that solved exactly that kind of problem.  "I can't think of a better big company to work for, but it was still a big company," he says. "It was hard to find the right people to talk to, whether for particular expertise or for contacts at external companies."  And so Warden left Apple to build a company that would use <em>social graph analysis</em> to solve problems like that.  He called the company Mailana, a play on "mail analysis" since he was initially focused on email social graph analysis.</p>

<p>We've written here a number of times about Mailana's tool that analyzes the social graph of any Twitter user.  Enter the username of someone on Twitter and Mailana will show you which 20 other people the user has exchanged the largest number of reciprocal public @ replies with.  Find someone interesting or important?  Mailana's Twitter analyzer will tell you who they most regularly interact with. See, for example, <a href="http://www.readwriteweb.com/archives/the_inner_circles_of_10_geek_heroes_on_twitter.php">The Inner Circles of 10 Geek Rockstars on Twitter</a>.</p>

<p><img src="http://img.skitch.com/20100209-m3dmep7ecu5je9fd6w9k5ywi19.jpg"></p>

<h2>Pulling Down the Facebook Social Graph</h2>

<p>Now Warden is about to unveil a much larger project along the same vein.  For the past six months he's been crawling public profile pages on Facebook.  He now has more than 215 million of them indexed and updated about once a month.  When he began he was using the Web crawling service <a href="http://80legs.com/">80legs</a>, but over time he had to build his own crawling infrastructure.  </p>

<p>When I talked to him this afternoon, he had already begun uploading 100 GB of user data onto his server to make it available for academic research starting on Wednesday.  Warden says he's removed identifying profile URLs but kept names, locations, Fan page lists and partial Friends lists.  All those fields of data are just waiting to be analyzed and cross referenced.  That's one very rich resource.<br>
<center><img src="http://img.skitch.com/20100209-1ifetns2ni3hrrxkhf8uunip19.jpg"></center></p>

<p>Yesterday Warden posted some of his own initial observations from the data <a href="http://petewarden.typepad.com/searchbrowser/2010/02/how-to-split-up-the-us.html">on his personal blog</a>.  Those included:</p>

<ul><li>In almost every state in the Southern U.S., <a href="http://www.facebook.com/pages/God/10141208299">God</a> is number one most popular Fan page among Facebook users. Among people in the L.A., San Francisco and Nevada regions?  "God hardly makes an appearance on the fan pages, but sports aren't that popular either," Warden writes. "Michael Jackson is a particular favorite, and San Francisco puts Barack Obama in the top spot."  In the Oregon and Idaho region?  Starbucks is number one.</li>
<li>In the Mormon-influenced areas of Utah and Eastern Idaho, the most popular Fan pages are <a href="http://www.facebook.com/thebookofmormon">The Book of Mormon</a>, Glen Beck and the vampire book Twilight, which was authored by a Mormon.</li>
<li>The bulk of Warden's posted analysis yesterday was about location networks.  People in the western U.S. tend to have Facebook friends all over the country; people in the southern U.S. tend to mostly be friends with people who have remained in the same area.</li></ul>

<h2>Taking a Deeper Look</h2>

<p>These observations are interesting, but they are only the beginning of what's possible.  Name, location, friends and interests are great data points to analyze.  Warden has written a program that will estimate gender as well, based on names.  All these data points can be cross-referenced with outside data, too.  Members of Facebook's own staff did this kind of analysis when they <a href="http://www.readwriteweb.com/archives/facebook_scientists_dissect_facebook_say_its_alive.php">compared user last names to U.S. Census data</a>, which allowed them to estimate changes in Facebook's racial composition over time based on the likelihood of people with particular last names to report a particular racial backgrounds.</p>

<p>"I'm mostly thinking 'What do I try first?'," Warden says.  "There's so many interesting ways to slice the data - especially as I'm starting to get changes over time.  I'm also trying to map out political networks in aggregate; how polarized the fans of particular politicians are - so how likely a Sarah Palin fan is to have any friends who are fans of Obama, and how that varies with location too.  One of my favorite results is that Texans are more likely to be fans of the Dallas Cowboys than God."</p>

<p>Warden says he hasn't talked to anyone from Facebook since he started crawling the site, but he did get an email from someone on the security team asking him to take down instructions he'd posted that exposed a security hole that made harvesting peoples' email addresses easy.  So the company is paying attention.  "I'd love to see them put me out of business by putting decent data out there," Warden says.  He says his Amazon Web Services bill was over $5,000 last month.</p>

<p>Why is he indexing all this content and why is he going to hand it over to the academic world later this week?  "I am fascinated by how we can build tools to understand our world and connect people based on all the data we're just littering the Internet with," Warden says.  <br>
<blockquote>"Nobody thinks about how much valuable information they're generating just by friending people and fanning pages.  It's like we're constantly voting in a hundred different ways every day.  And I'm a starry-eyed believer that we'll be able to change the world for the better using that neglected information.  It's like an x-ray for the whole country - we can see all sorts of hidden details of who we're friends with, where we live, what we like."</blockquote></p>

<p>For a great example of the kind of social impact that data analysis can make, Warden points to some of the fascinating ways that <a href="http://www.miller-mccune.com/culture-society/the-revolution-will-be-mapped-7130/?article_page=1">GIS data is illuminating the intersection of race and public services</a>.  Data has shed light on social injustices for decades, and measurable information about the interactions of hundreds of millions of people every day on Facebook offers opportunities to discover both good and bad news about the contemporary human condition.</p>

<p>Warden says he's not yet been able to interest any investors in his ideas for businesses based on this data, so his girlfriend Liz Baumann, a former insurance actuary, stepped in to help and is now running much of the crawling.  He says he's now focused on "working on ways of presenting all this information in a form that answers questions for people willing to pay."  His first experiment along those lines is the very interesting <a href="http://FanPageAnalytics.com">FanPageAnalytics.com</a>.</p>

<p>What does Pete Warden hope for from this week's public release of all this Facebook data?  "Hopefully I'll get to see a bunch of interesting [academic research] papers come out of it, worst case.  And I'd like to be the guy people turn to when they need stuff like this."</p>

<p>Already well-respected among a fringe group of bleeding-edge geeks, we hope that Warden's work on social graph analysis will end up impacting a far larger number of people than may ever know his name.</p>
<strong><a href="http://www.readwriteweb.com/archives/facebook_user_data_analysis.php#comments-open">Discuss</a></strong><p><iframe src="http://feedads.g.doubleclick.net/~ah/f/bh8m03d07dnj95a0qa1ma5k32c/300/250?ca=1&amp;fh=280#http%3A%2F%2Fwww.readwriteweb.com%2Farchives%2Ffacebook_user_data_analysis.php" width="100%" height="280" frameborder="0" scrolling="no" marginwidth="0" marginheight="0"></iframe></p><div>
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</div><img src="http://feeds.feedburner.com/~r/readwriteweb/~4/v1kLsy0tYwQ" height="1" width="1"><br><br>Tags: <a href="http://www.croncast.com/keyg/warden">warden</a> <a href="http://www.technorati.com/tag/warden"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/warden.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/data">data</a> <a href="http://www.technorati.com/tag/data"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/data.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/facebook">facebook</a> <a href="http://www.technorati.com/tag/facebook"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/facebook.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/social">social</a> <a href="http://www.technorati.com/tag/social"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/social.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/analysis">analysis</a> <a href="http://www.technorati.com/tag/analysis"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/analysis.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<p><img src="http://img.skitch.com/20100209-buiy1s5ma6krf5592fjm73kjtc.jpg">Youth social networking researcher <a href="http://www.danah.org/">danah boyd</a> has observed that many people presume the way they use social networks is the way everyone uses them.  "I interviewed gay men who thought Friendster was a gay dating site because all they saw were other gay men," <a href="http://www.danah.org/papers/talks/Web2Expo.html">she says</a>. "I interviewed teens who believed that everyone on MySpace was Christian because all of the profiles they saw contained biblical quotes. We all live in our own worlds with people who share our values and, with networked media, it's often hard to see beyond that."  </p>

<p>Now picture our perspective leaving our own experiences, zooming out and up until we can see how all the different groups are interacting on a worldwide social network.  That bird's-eye view could be both beautiful and horrible if the resolution was clear enough.  That's what a Ramen-eating, ex-Apple engineer named <a href="http://petewarden.typepad.com">Pete Warden</a> is about to release to the public this week.</p>
<p align="right"><em>Sponsor</em><br><a href="http://d.ads.readwriteweb.com/ck.php?n=18172&amp;cb=18172"><img src="http://d.ads.readwriteweb.com/avw.php?zoneid=14&amp;cb=18172&amp;n=18172" border="0" alt=""></a></p>

<p>This Wednesday, Warden will make Friend, Fan page and name data from hundreds of millions of Facebook users available to the academic research community.  It's a move that Facebook has to have seen coming, a move that many in the data-centric community have been calling on the company itself to do for years, and an event that's been complicated by Facebook's recent privacy policy changes, which have muddied the waters of right and wrong but rendered even more data available for outside analysis.</p>

<p>If what people call Web 2.0 was all about creating new technologies that made it easy for everyday people to publish their thoughts, social connections and activities, then the next stage of innovation online may be services like recommendations, <em>self and group awareness</em>, and other features made possible by software developers building on top of the huge mass of data that Web 2.0 made public.  It's a very exciting future, and Warden is about to fire one of the earliest big shots in that direction.</p>

<h2>Nerds in Space: Social Graph Analysis For Solving Large-Group Problems</h2>

<p>Warden studied Computer Vision in college in the U.K., then got into game development.  After moving to L.A., he spent six years building graphics drivers for the original Playstation and the XBox.  Then he started his own independent business, where, thankfully, he open-sourced much of his work (something he's still doing today).  </p>

<p>When he found out that starting his own business wasn't going to work with his immigration status, he was very fortunate to have also caught Apple's eye with the software he had been releasing to the public.  Apple bought his company in order to bring him on board. The proceeds of that small sale are now sustaining his next project after going independent again.</p>

<p>After spending five years at Apple struggling to navigate the maze of people and connections and types of expertise in order to get the information he needed, Warden decided to go independent and build a company that solved exactly that kind of problem.  "I can't think of a better big company to work for, but it was still a big company," he says. "It was hard to find the right people to talk to, whether for particular expertise or for contacts at external companies."  And so Warden left Apple to build a company that would use <em>social graph analysis</em> to solve problems like that.  He called the company Mailana, a play on "mail analysis" since he was initially focused on email social graph analysis.</p>

<p>We've written here a number of times about Mailana's tool that analyzes the social graph of any Twitter user.  Enter the username of someone on Twitter and Mailana will show you which 20 other people the user has exchanged the largest number of reciprocal public @ replies with.  Find someone interesting or important?  Mailana's Twitter analyzer will tell you who they most regularly interact with. See, for example, <a href="http://www.readwriteweb.com/archives/the_inner_circles_of_10_geek_heroes_on_twitter.php">The Inner Circles of 10 Geek Rockstars on Twitter</a>.</p>

<p><img src="http://img.skitch.com/20100209-m3dmep7ecu5je9fd6w9k5ywi19.jpg"></p>

<h2>Pulling Down the Facebook Social Graph</h2>

<p>Now Warden is about to unveil a much larger project along the same vein.  For the past six months he's been crawling public profile pages on Facebook.  He now has more than 215 million of them indexed and updated about once a month.  When he began he was using the Web crawling service <a href="http://80legs.com/">80legs</a>, but over time he had to build his own crawling infrastructure.  </p>

<p>When I talked to him this afternoon, he had already begun uploading 100 GB of user data onto his server to make it available for academic research starting on Wednesday.  Warden says he's removed identifying profile URLs but kept names, locations, Fan page lists and partial Friends lists.  All those fields of data are just waiting to be analyzed and cross referenced.  That's one very rich resource.<br>
<center><img src="http://img.skitch.com/20100209-1ifetns2ni3hrrxkhf8uunip19.jpg"></center></p>

<p>Yesterday Warden posted some of his own initial observations from the data <a href="http://petewarden.typepad.com/searchbrowser/2010/02/how-to-split-up-the-us.html">on his personal blog</a>.  Those included:</p>

<ul><li>In almost every state in the Southern U.S., <a href="http://www.facebook.com/pages/God/10141208299">God</a> is number one most popular Fan page among Facebook users. Among people in the L.A., San Francisco and Nevada regions?  "God hardly makes an appearance on the fan pages, but sports aren't that popular either," Warden writes. "Michael Jackson is a particular favorite, and San Francisco puts Barack Obama in the top spot."  In the Oregon and Idaho region?  Starbucks is number one.</li>
<li>In the Mormon-influenced areas of Utah and Eastern Idaho, the most popular Fan pages are <a href="http://www.facebook.com/thebookofmormon">The Book of Mormon</a>, Glen Beck and the vampire book Twilight, which was authored by a Mormon.</li>
<li>The bulk of Warden's posted analysis yesterday was about location networks.  People in the western U.S. tend to have Facebook friends all over the country; people in the southern U.S. tend to mostly be friends with people who have remained in the same area.</li></ul>

<h2>Taking a Deeper Look</h2>

<p>These observations are interesting, but they are only the beginning of what's possible.  Name, location, friends and interests are great data points to analyze.  Warden has written a program that will estimate gender as well, based on names.  All these data points can be cross-referenced with outside data, too.  Members of Facebook's own staff did this kind of analysis when they <a href="http://www.readwriteweb.com/archives/facebook_scientists_dissect_facebook_say_its_alive.php">compared user last names to U.S. Census data</a>, which allowed them to estimate changes in Facebook's racial composition over time based on the likelihood of people with particular last names to report a particular racial backgrounds.</p>

<p>"I'm mostly thinking 'What do I try first?'," Warden says.  "There's so many interesting ways to slice the data - especially as I'm starting to get changes over time.  I'm also trying to map out political networks in aggregate; how polarized the fans of particular politicians are - so how likely a Sarah Palin fan is to have any friends who are fans of Obama, and how that varies with location too.  One of my favorite results is that Texans are more likely to be fans of the Dallas Cowboys than God."</p>

<p>Warden says he hasn't talked to anyone from Facebook since he started crawling the site, but he did get an email from someone on the security team asking him to take down instructions he'd posted that exposed a security hole that made harvesting peoples' email addresses easy.  So the company is paying attention.  "I'd love to see them put me out of business by putting decent data out there," Warden says.  He says his Amazon Web Services bill was over $5,000 last month.</p>

<p>Why is he indexing all this content and why is he going to hand it over to the academic world later this week?  "I am fascinated by how we can build tools to understand our world and connect people based on all the data we're just littering the Internet with," Warden says.  <br>
<blockquote>"Nobody thinks about how much valuable information they're generating just by friending people and fanning pages.  It's like we're constantly voting in a hundred different ways every day.  And I'm a starry-eyed believer that we'll be able to change the world for the better using that neglected information.  It's like an x-ray for the whole country - we can see all sorts of hidden details of who we're friends with, where we live, what we like."</blockquote></p>

<p>For a great example of the kind of social impact that data analysis can make, Warden points to some of the fascinating ways that <a href="http://www.miller-mccune.com/culture-society/the-revolution-will-be-mapped-7130/?article_page=1">GIS data is illuminating the intersection of race and public services</a>.  Data has shed light on social injustices for decades, and measurable information about the interactions of hundreds of millions of people every day on Facebook offers opportunities to discover both good and bad news about the contemporary human condition.</p>

<p>Warden says he's not yet been able to interest any investors in his ideas for businesses based on this data, so his girlfriend Liz Baumann, a former insurance actuary, stepped in to help and is now running much of the crawling.  He says he's now focused on "working on ways of presenting all this information in a form that answers questions for people willing to pay."  His first experiment along those lines is the very interesting <a href="http://FanPageAnalytics.com">FanPageAnalytics.com</a>.</p>

<p>What does Pete Warden hope for from this week's public release of all this Facebook data?  "Hopefully I'll get to see a bunch of interesting [academic research] papers come out of it, worst case.  And I'd like to be the guy people turn to when they need stuff like this."</p>

<p>Already well-respected among a fringe group of bleeding-edge geeks, we hope that Warden's work on social graph analysis will end up impacting a far larger number of people than may ever know his name.</p>
<strong><a href="http://www.readwriteweb.com/archives/facebook_user_data_analysis.php#comments-open">Discuss</a></strong><p><iframe src="http://feedads.g.doubleclick.net/~ah/f/bh8m03d07dnj95a0qa1ma5k32c/300/250?ca=1&amp;fh=280#http%3A%2F%2Fwww.readwriteweb.com%2Farchives%2Ffacebook_user_data_analysis.php" width="100%" height="280" frameborder="0" scrolling="no" marginwidth="0" marginheight="0"></iframe></p><div>
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         <pubDate>Tue, 09 Feb 2010 05:15:35 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,6009</guid>

			<itunes:subtitle/>
      </item>
      <item>
         <title>Good Ideas Salon With Seth Godin Recap</title>
         <link>http://feedproxy.google.com/~r/psfk/feed/~3/VpJhc3u8OBc/good-ideas-salon-with-seth-godin-recap.html</link>
		 <category>Shared item</category>
			<description><![CDATA[<span style="float:left;margin-right:15px;display:inline">
<a href="http://www.psfk.com/2010/02/good-ideas-salon-with-seth-godin-recap.html" title="Good Ideas Salon With Seth Godin Recap">
	<img src="http://www.psfk.com/wp-content/uploads/pth/thumb_Good-Ideas-Salon-With-Seth-Godin-1.png" alt="Good Ideas Salon With Seth Godin Recap">
</a></span>

PSFK's Good Ideas Salon with Seth Godin, held last Thursday at the Soho House in New York City, provided to be an inspirational and thought provoking morning where Seth shared ideas from his new book Linchpin.

He talked about what it takes to to a be a successful Linchpin; one fundamental ...<br><br>Tags: <a href="http://www.croncast.com/keyg/ideas">ideas</a> <a href="http://www.technorati.com/tag/ideas"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/ideas.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/seth">seth</a> <a href="http://www.technorati.com/tag/seth"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/seth.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/linchpin">linchpin</a> <a href="http://www.technorati.com/tag/linchpin"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/linchpin.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/godin">godin</a> <a href="http://www.technorati.com/tag/godin"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/godin.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/salon">salon</a> <a href="http://www.technorati.com/tag/salon"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/salon.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<span style="float:left;margin-right:15px;display:inline">
<a href="http://www.psfk.com/2010/02/good-ideas-salon-with-seth-godin-recap.html" title="Good Ideas Salon With Seth Godin Recap">
	<img src="http://www.psfk.com/wp-content/uploads/pth/thumb_Good-Ideas-Salon-With-Seth-Godin-1.png" alt="Good Ideas Salon With Seth Godin Recap">
</a></span>

PSFK's Good Ideas Salon with Seth Godin, held last Thursday at the Soho House in New York City, provided to be an inspirational and thought provoking morning where Seth shared ideas from his new book Linchpin.

He talked about what it takes to to a be a successful Linchpin; one fundamental ...<br><br>Tags: <a href="http://www.croncast.com/keyg/ideas">ideas</a> <a href="http://www.technorati.com/tag/ideas"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/ideas.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/seth">seth</a> <a href="http://www.technorati.com/tag/seth"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/seth.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/linchpin">linchpin</a> <a href="http://www.technorati.com/tag/linchpin"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/linchpin.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/godin">godin</a> <a href="http://www.technorati.com/tag/godin"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/godin.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/salon">salon</a> <a href="http://www.technorati.com/tag/salon"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/salon.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></content:encoded>

         <pubDate>Mon, 08 Feb 2010 22:51:29 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,6001</guid>

			<itunes:subtitle/>
      </item>
      <item>
         <title>A Trust Deficit</title>
         <link>http://www.balloon-juice.com/?p=34266</link>
		 <category>Shared item</category>
			<description><![CDATA[<p>Interesting piece in <span>USA </span>Today on <a href="http://www.usatoday.com/money/perfi/credit/2010-02-08-creditcards08_CV_N.htm">declining credit card use</a>:</p>

	<p><blockquote>Credit card usage is slowing. Revolving credit  largely made up of credit card debt  fell by nearly 20% in November, the largest drop on record, according to the Federal Reserve, reflecting less borrowing by consumers and banks' tighter lending standards. Through October, the number of new credit card accounts was down 46% from the same period in 2008, according to Equifax.<p></p>

	<p>But abandoning credit cards is a much more radical step than using them less. Consumers who don't own a credit card often have a hard time renting a car. Some hotels won't book rooms to travelers who want to pay with a debit card or cash. Those that accept debit cards may place a hold on several hundred dollars in the customer's bank account, which could cause checks to bounce. And many consumer experts say that responsible use of credit cards is one of the most effective ways to build a good credit record.</p></blockquote></p>

	<p>It will be interesting to see what the long term implications of this will be, because I sense a lot of people now run with the baseline perception that banks and credit card companies exist only to screw their customers.</p><br><br>Tags: <a href="http://www.croncast.com/keyg/credit">credit</a> <a href="http://www.technorati.com/tag/credit"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/credit.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/card">card</a> <a href="http://www.technorati.com/tag/card"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/card.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/cards">cards</a> <a href="http://www.technorati.com/tag/cards"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/cards.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/record">record</a> <a href="http://www.technorati.com/tag/record"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/record.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/interesting">interesting</a> <a href="http://www.technorati.com/tag/interesting"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/interesting.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<p>Interesting piece in <span>USA </span>Today on <a href="http://www.usatoday.com/money/perfi/credit/2010-02-08-creditcards08_CV_N.htm">declining credit card use</a>:</p>

	<p><blockquote>Credit card usage is slowing. Revolving credit  largely made up of credit card debt  fell by nearly 20% in November, the largest drop on record, according to the Federal Reserve, reflecting less borrowing by consumers and banks' tighter lending standards. Through October, the number of new credit card accounts was down 46% from the same period in 2008, according to Equifax.<p></p>

	<p>But abandoning credit cards is a much more radical step than using them less. Consumers who don't own a credit card often have a hard time renting a car. Some hotels won't book rooms to travelers who want to pay with a debit card or cash. Those that accept debit cards may place a hold on several hundred dollars in the customer's bank account, which could cause checks to bounce. And many consumer experts say that responsible use of credit cards is one of the most effective ways to build a good credit record.</p></blockquote></p>

	<p>It will be interesting to see what the long term implications of this will be, because I sense a lot of people now run with the baseline perception that banks and credit card companies exist only to screw their customers.</p><br><br>Tags: <a href="http://www.croncast.com/keyg/credit">credit</a> <a href="http://www.technorati.com/tag/credit"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/credit.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/card">card</a> <a href="http://www.technorati.com/tag/card"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/card.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/cards">cards</a> <a href="http://www.technorati.com/tag/cards"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/cards.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/record">record</a> <a href="http://www.technorati.com/tag/record"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/record.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/interesting">interesting</a> <a href="http://www.technorati.com/tag/interesting"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/interesting.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></content:encoded>

         <pubDate>Mon, 08 Feb 2010 15:26:56 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,5993</guid>

			<itunes:subtitle/>
      </item>
      <item>
         <title>4 Critical Steps to Turning Around a Team</title>
         <link>http://feedproxy.google.com/~r/OmMalik/~3/3sA1-qs9Rmc/</link>
		 <category>Shared item</category>
			<description><![CDATA[<br><p><a href="http://gigaom.files.wordpress.com/2010/02/istock_000002542070xsmall2.jpg"><img src="http://gigaom.files.wordpress.com/2010/02/istock_000002542070xsmall2.jpg?w=300&amp;h=200" alt="" title="iStock_000002542070XSmall" width="300" height="200"></a>The big project fails, the company begins to struggle and before you know it, the board of directors replaces the management team. Sound familiar? But crisis doesn't have to spell the end of the company itself.</p>

<p>Most companies and teams in turnaround situations focus on the obvious and important factors of balance sheet, cash flow and net income health. Teams also usually get to work quickly on market analysis that ultimately results in new product and business strategies.  These actions are almost always necessary, just not always sufficient.  Here are four often overlooked tactics that, if successfully employed, are critical to rapidly and successfully turning around a struggling enterprise:</p>

<p><strong>1. Facilitate Closure</strong> - When a team has been through an extended period of hardship, it needs a sense of closure before it can start moving forward again, and closure is often best facilitated through a <a href="http://blogs.motortrend.com/6595895/corporate/why-gm-fired-fritz-henderson/index.html">cathartic event </a>that symbolizes the end of the perilous and painful journey. But while closure commonly necessitates letting a person or team go, don't rush to find a fall guy. Be very precise about identifying what was holding the company back  it could just as easily have come in the form of an ineffective process or out-of-date strategy. Approach its removal the way you would a tumor: Excise carefully, and be wary of damaging any healthy surrounding tissue.</p>

<p><strong>2.  Set a Vision</strong> - According to <a href="http://www3.interscience.wiley.com/journal/112627970/abstract?CRETRY=1&amp;SRETRY=0">intentional change theory</a>, there are five steps to achieving sustained desired change. The first is to identify the ideal self, which for an organization is usually embodied in a collective vision consisting of its members' dreams (to be recognized as the best in the industry? world domination?), their desired future (market penetration? profitability?), and their strengths or values (high quality? extraordinary customer care?)  Identify these in order to establish a shared vision that resonates with each team member on a deep, even emotional, level.</p>

<p><strong>3. Find an Enemy</strong> - The easiest way to solidify an us is to identify a them.  As <a href="http://en.wikipedia.org/wiki/Social_identity">Tajfel and Turner's social identity theory</a> makes clear, people need to be part of a group, but in a company the result is often conflict between groups. The conflict that most often occurs in a crisis is <a href="http://www.toolingu.com/definition-950150-73133-affective-conflict.html">affective and role-based</a> and therefore often negative and value-destroying. There is no better way to rally the troops than to embody the fight with an external nemesis. Identify for your team an enemy outside the company and focus on beating or staying ahead of it, using everything from its press releases to its product launches to spur the team into action.</p>

<p><strong>4. Tend the Garden </strong>- In our recently published book, <a href="http://www.amazon.com/gp/product/0137030428?tag=akpa-20">The Art of Scalability</a>, we talk at length about how leadership is like gardening. Leaders must hire or seed the team with the right people and mentor its members just as gardeners feed their plants. And when team members aren't working out, they need to be weeded out.</p>

<p>The time period between Microsoft's release of its XP desktop operating system and Vista marked the longest in the company's history between product launches. Jim Allchin, Microsoft's co-president, <a href="http://net127.com/2005/09/24/battling-google-microsoft-changes-how-it-builds-software/">admitted in a Wall Street Journal interview</a> to telling Bill Gates at one point that It's not going to work, describing the development as crashing to the ground due to haphazard methods of feature integration.</p>

<p>To recover from this, Microsoft enlisted the help of senior executive Amitabh Srivastava, who rooted out the process that was holding the project back. He then had a team of architects establish a development process that enforced high levels of code quality and reduced interdependencies.  Once the new process was in place, the vision was set for what was ultimately a successful product launch, at least in terms of getting the product out the door and meeting the expected sales volumes.</p>

<p>There are entire books and domains of research dedicated to turning around failed projects and distressed teams. This list is in no way all-encompassing but if you are ever faced with the daunting task of turning around a team, these four tasks will be critical to its success.</p>
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</div><img src="http://feeds.feedburner.com/~r/OmMalik/~4/3sA1-qs9Rmc" height="1" width="1"><br><br>Tags: <a href="http://www.croncast.com/keyg/team">team</a> <a href="http://www.technorati.com/tag/team"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/team.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/company">company</a> <a href="http://www.technorati.com/tag/company"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/company.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/product">product</a> <a href="http://www.technorati.com/tag/product"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/product.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/often">often</a> <a href="http://www.technorati.com/tag/often"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/often.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/closure">closure</a> <a href="http://www.technorati.com/tag/closure"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/closure.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<br><p><a href="http://gigaom.files.wordpress.com/2010/02/istock_000002542070xsmall2.jpg"><img src="http://gigaom.files.wordpress.com/2010/02/istock_000002542070xsmall2.jpg?w=300&amp;h=200" alt="" title="iStock_000002542070XSmall" width="300" height="200"></a>The big project fails, the company begins to struggle and before you know it, the board of directors replaces the management team. Sound familiar? But crisis doesn't have to spell the end of the company itself.</p>

<p>Most companies and teams in turnaround situations focus on the obvious and important factors of balance sheet, cash flow and net income health. Teams also usually get to work quickly on market analysis that ultimately results in new product and business strategies.  These actions are almost always necessary, just not always sufficient.  Here are four often overlooked tactics that, if successfully employed, are critical to rapidly and successfully turning around a struggling enterprise:</p>

<p><strong>1. Facilitate Closure</strong> - When a team has been through an extended period of hardship, it needs a sense of closure before it can start moving forward again, and closure is often best facilitated through a <a href="http://blogs.motortrend.com/6595895/corporate/why-gm-fired-fritz-henderson/index.html">cathartic event </a>that symbolizes the end of the perilous and painful journey. But while closure commonly necessitates letting a person or team go, don't rush to find a fall guy. Be very precise about identifying what was holding the company back  it could just as easily have come in the form of an ineffective process or out-of-date strategy. Approach its removal the way you would a tumor: Excise carefully, and be wary of damaging any healthy surrounding tissue.</p>

<p><strong>2.  Set a Vision</strong> - According to <a href="http://www3.interscience.wiley.com/journal/112627970/abstract?CRETRY=1&amp;SRETRY=0">intentional change theory</a>, there are five steps to achieving sustained desired change. The first is to identify the ideal self, which for an organization is usually embodied in a collective vision consisting of its members' dreams (to be recognized as the best in the industry? world domination?), their desired future (market penetration? profitability?), and their strengths or values (high quality? extraordinary customer care?)  Identify these in order to establish a shared vision that resonates with each team member on a deep, even emotional, level.</p>

<p><strong>3. Find an Enemy</strong> - The easiest way to solidify an us is to identify a them.  As <a href="http://en.wikipedia.org/wiki/Social_identity">Tajfel and Turner's social identity theory</a> makes clear, people need to be part of a group, but in a company the result is often conflict between groups. The conflict that most often occurs in a crisis is <a href="http://www.toolingu.com/definition-950150-73133-affective-conflict.html">affective and role-based</a> and therefore often negative and value-destroying. There is no better way to rally the troops than to embody the fight with an external nemesis. Identify for your team an enemy outside the company and focus on beating or staying ahead of it, using everything from its press releases to its product launches to spur the team into action.</p>

<p><strong>4. Tend the Garden </strong>- In our recently published book, <a href="http://www.amazon.com/gp/product/0137030428?tag=akpa-20">The Art of Scalability</a>, we talk at length about how leadership is like gardening. Leaders must hire or seed the team with the right people and mentor its members just as gardeners feed their plants. And when team members aren't working out, they need to be weeded out.</p>

<p>The time period between Microsoft's release of its XP desktop operating system and Vista marked the longest in the company's history between product launches. Jim Allchin, Microsoft's co-president, <a href="http://net127.com/2005/09/24/battling-google-microsoft-changes-how-it-builds-software/">admitted in a Wall Street Journal interview</a> to telling Bill Gates at one point that It's not going to work, describing the development as crashing to the ground due to haphazard methods of feature integration.</p>

<p>To recover from this, Microsoft enlisted the help of senior executive Amitabh Srivastava, who rooted out the process that was holding the project back. He then had a team of architects establish a development process that enforced high levels of code quality and reduced interdependencies.  Once the new process was in place, the vision was set for what was ultimately a successful product launch, at least in terms of getting the product out the door and meeting the expected sales volumes.</p>

<p>There are entire books and domains of research dedicated to turning around failed projects and distressed teams. This list is in no way all-encompassing but if you are ever faced with the daunting task of turning around a team, these four tasks will be critical to its success.</p>
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         <pubDate>Fri, 05 Feb 2010 17:00:54 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,5981</guid>

			<itunes:subtitle/>
      </item>
      <item>
         <title>Needed: Infrastructure to Make the Web Personal</title>
         <link>http://feedproxy.google.com/~r/OmMalik/~3/-nSDlcHzNRI/</link>
		 <category>Shared item</category>
			<description><![CDATA[<br><p><a href="http://gigaom.files.wordpress.com/2010/02/istock_000002727864xsmall.jpg"><img title="stand out" src="http://gigaom.files.wordpress.com/2010/02/istock_000002727864xsmall.jpg?w=210&amp;h=139" alt="" width="210" height="139"></a>The web is becoming more dynamic, context-aware and personalized by the day, and the amount of information consumed by each person is increasing exponentially. But while hardware performance is improving, except when it comes to the simplest of parallel programming tasks, software infrastructure is not keeping pace. We need to develop new data processing architectures  ones that go beyond technologies like <a href="http://gigaom.com/2009/05/17/memcached-and-an-ailing-mysql/">memcached</a>, <a href="http://gigaom.com/2010/01/19/why-hadoop-users-shouldnt-fear-googles-new-mapreduce-patent/">MapReduce</a>, <a href="http://blogs.neotechnology.com/emil/2009/11/nosql-scaling-to-size-and-scaling-to-complexity.html">NoSQL</a>, etc.</p>

<p>Think of this as a <a href="http://gigaom.com/2009/12/07/google-amps-up-real-time-and-mobile-search/">search</a> problem. Traditionally, there was an index of every document in which every word occurred. When a query was received the search engine could just look up the precomputed answer to which documents had which word. For a personalized search, an exponentially larger index is needed that includes not only factual data (words in a document, brand of cameras, etc.) but also taste and preference data (people who like this camera tend to live in cities, be under 40, <a href="http://www.nytimes.com/2008/11/23/magazine/23Netflix-t.html?pagewanted=all">love Napoleon Dynamite</a>, etc.).</p>

<p>Unfortunately, personalizing along 100 taste dimensions leads to nearly as many permutations of recommendation rankings as there are <a href="http://en.wikipedia.org/wiki/Observable_universe#Matter_content">atoms in the universe</a>! Obviously there isn't enough space to precompute what recommendations to show every possible type of person that queries a site. Additionally, precomputing the answer to queries is too slow. People expect real-time results, not hours- or days-old precomputed answers. If I tell Amazon I don't like a book, I want to immediately see that reflected in my recommendations.</p>

<p>We're at a turning point in how we need to build web sites to handle these sorts of personalization problems. While first-generation distributed systems split the application into three tiers  web servers, application servers and databases  second-generation systems build large non-real-time back-end clusters to analyze huge amounts of sales data, index billions of web documents etc.</p>

<p>A third generation of systems is now emerging, with the computation shifting from those back-end clusters into front-end real-time clusters. After all, you just can't build a back end that precomputes personalized results for millions of Internet users. You have to compute it in real time.</p>

<p>Adding complexity, many personalization problems are more difficult to parallelize than a lot of traditional back-end applications. Indexing the words in web pages is actually a lot easier to parallelize than are the long sequence of matrix calculations required to optimize a user's recommendations.</p>	<div>
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<p><a href="http://ocw.mit.edu/OcwWeb/Electrical-Engineering-and-Computer-Science/6-046JFall-2005/VideoLectures/detail/embed23.htm">Matrix calculations</a> tend to involve complicated data access patterns that mean it's hard to partition calculations and their data across a cluster of computers. Instead there tends to be a lot of sharing among many different computers, each of which holds a piece of the problem and updates the others as data changes. This back-and-forth data sharing is both incredibly hard to keep track of for the programmer, and can significantly degrade application performance.</p>

<p>The systems we've built at <a href="http://hunch.com/">Hunch</a> to solve this started off using distributed caching with memcached but very quickly veered into something more akin to d<a href="http://en.wikipedia.org/wiki/Non-Uniform_Memory_Access">istributed shared memory (DSM)</a> systems, complete with multiple levels of caching, coherency protocols with application-specific consistency guarantees and data replication for performance. With an abundance of processing cores at our disposal, the real challenges tended to revolve around getting the right data to the right core.</p>

<p><a href="http://gigaom.files.wordpress.com/2010/02/1.jpg"><img title="-1" src="http://gigaom.files.wordpress.com/2010/02/1.jpg?w=80&amp;h=80" alt="" width="80" height="80"></a> I think that in a few years we'll look back at this time as an era in which a slew of new large-scale programming challenges and their solutions were born. Hopefully we'll also see more open-source solutions along the lines of memcached and Hadoop, so that building personalized and real-time web applications is easy for everyone.</p>

<p><em>Tom Pinckney is the co-founder &amp; VP of engineering of <a href="http://hunch.com/">Hunch.com</a>.</em></p>

<p><strong>Related GigaOM Pro content:</strong></p>

<ul>
    <li><a href="http://pro.gigaom.com/2010/01/whats-next-for-the-cloud-distributed-architectures/">What's Next for the Cloud? Distributed Architectures</a></li>
    <li><a href="http://pro.gigaom.com/2009/12/infrastructure-winners-and-losers-of-2009/">Infrastructure Winners and Losers of 2009</a></li>
</ul>
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</div><img src="http://feeds.feedburner.com/~r/OmMalik/~4/-nSDlcHzNRI" height="1" width="1"><br><br>Tags: <a href="http://www.croncast.com/keyg/data">data</a> <a href="http://www.technorati.com/tag/data"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/data.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/web">web</a> <a href="http://www.technorati.com/tag/web"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/web.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/back">back</a> <a href="http://www.technorati.com/tag/back"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/back.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/real">real</a> <a href="http://www.technorati.com/tag/real"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/real.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/systems">systems</a> <a href="http://www.technorati.com/tag/systems"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/systems.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<br><p><a href="http://gigaom.files.wordpress.com/2010/02/istock_000002727864xsmall.jpg"><img title="stand out" src="http://gigaom.files.wordpress.com/2010/02/istock_000002727864xsmall.jpg?w=210&amp;h=139" alt="" width="210" height="139"></a>The web is becoming more dynamic, context-aware and personalized by the day, and the amount of information consumed by each person is increasing exponentially. But while hardware performance is improving, except when it comes to the simplest of parallel programming tasks, software infrastructure is not keeping pace. We need to develop new data processing architectures  ones that go beyond technologies like <a href="http://gigaom.com/2009/05/17/memcached-and-an-ailing-mysql/">memcached</a>, <a href="http://gigaom.com/2010/01/19/why-hadoop-users-shouldnt-fear-googles-new-mapreduce-patent/">MapReduce</a>, <a href="http://blogs.neotechnology.com/emil/2009/11/nosql-scaling-to-size-and-scaling-to-complexity.html">NoSQL</a>, etc.</p>

<p>Think of this as a <a href="http://gigaom.com/2009/12/07/google-amps-up-real-time-and-mobile-search/">search</a> problem. Traditionally, there was an index of every document in which every word occurred. When a query was received the search engine could just look up the precomputed answer to which documents had which word. For a personalized search, an exponentially larger index is needed that includes not only factual data (words in a document, brand of cameras, etc.) but also taste and preference data (people who like this camera tend to live in cities, be under 40, <a href="http://www.nytimes.com/2008/11/23/magazine/23Netflix-t.html?pagewanted=all">love Napoleon Dynamite</a>, etc.).</p>

<p>Unfortunately, personalizing along 100 taste dimensions leads to nearly as many permutations of recommendation rankings as there are <a href="http://en.wikipedia.org/wiki/Observable_universe#Matter_content">atoms in the universe</a>! Obviously there isn't enough space to precompute what recommendations to show every possible type of person that queries a site. Additionally, precomputing the answer to queries is too slow. People expect real-time results, not hours- or days-old precomputed answers. If I tell Amazon I don't like a book, I want to immediately see that reflected in my recommendations.</p>

<p>We're at a turning point in how we need to build web sites to handle these sorts of personalization problems. While first-generation distributed systems split the application into three tiers  web servers, application servers and databases  second-generation systems build large non-real-time back-end clusters to analyze huge amounts of sales data, index billions of web documents etc.</p>

<p>A third generation of systems is now emerging, with the computation shifting from those back-end clusters into front-end real-time clusters. After all, you just can't build a back end that precomputes personalized results for millions of Internet users. You have to compute it in real time.</p>

<p>Adding complexity, many personalization problems are more difficult to parallelize than a lot of traditional back-end applications. Indexing the words in web pages is actually a lot easier to parallelize than are the long sequence of matrix calculations required to optimize a user's recommendations.</p>	<div>
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<p><a href="http://ocw.mit.edu/OcwWeb/Electrical-Engineering-and-Computer-Science/6-046JFall-2005/VideoLectures/detail/embed23.htm">Matrix calculations</a> tend to involve complicated data access patterns that mean it's hard to partition calculations and their data across a cluster of computers. Instead there tends to be a lot of sharing among many different computers, each of which holds a piece of the problem and updates the others as data changes. This back-and-forth data sharing is both incredibly hard to keep track of for the programmer, and can significantly degrade application performance.</p>

<p>The systems we've built at <a href="http://hunch.com/">Hunch</a> to solve this started off using distributed caching with memcached but very quickly veered into something more akin to d<a href="http://en.wikipedia.org/wiki/Non-Uniform_Memory_Access">istributed shared memory (DSM)</a> systems, complete with multiple levels of caching, coherency protocols with application-specific consistency guarantees and data replication for performance. With an abundance of processing cores at our disposal, the real challenges tended to revolve around getting the right data to the right core.</p>

<p><a href="http://gigaom.files.wordpress.com/2010/02/1.jpg"><img title="-1" src="http://gigaom.files.wordpress.com/2010/02/1.jpg?w=80&amp;h=80" alt="" width="80" height="80"></a> I think that in a few years we'll look back at this time as an era in which a slew of new large-scale programming challenges and their solutions were born. Hopefully we'll also see more open-source solutions along the lines of memcached and Hadoop, so that building personalized and real-time web applications is easy for everyone.</p>

<p><em>Tom Pinckney is the co-founder &amp; VP of engineering of <a href="http://hunch.com/">Hunch.com</a>.</em></p>

<p><strong>Related GigaOM Pro content:</strong></p>

<ul>
    <li><a href="http://pro.gigaom.com/2010/01/whats-next-for-the-cloud-distributed-architectures/">What's Next for the Cloud? Distributed Architectures</a></li>
    <li><a href="http://pro.gigaom.com/2009/12/infrastructure-winners-and-losers-of-2009/">Infrastructure Winners and Losers of 2009</a></li>
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         <pubDate>Sat, 06 Feb 2010 01:00:31 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,5973</guid>

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         <title>My Thoughts On Techcrunch And Daniel Brusilovsky - 1938 Media</title>
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			<description><![CDATA[<div><h1>My Thoughts On Techcrunch And Daniel Brusilovsky</h1>
		</div>
<div>By <a href="http://www.1938media.com/author/admin/" title="Posts by Loren Feldman">Loren Feldman</a>, on February 5th, 2010</div>
<div><p>This was going to be a video, but frankly I'm too upset and I don't want my sentiments to be lost while you stare at my good looks and get hypnotized by my command of language and performance.</p>
<p>We are at a crossroads on the web and social media. It's time to start looking at ourselves with an honest eye. Today's topic is journalism and transparency.  <span></span></p>
<p>I'm in no way a journalist but here's my transparency. I had a falling out last year with <a href="http://www.1938media.com/mancrunch-com/">ManCrunch</a> founder Michael Arrington. I honestly adored him, and would vigorously defend his general dickish and insane behavior to anyone who ever asked which was essentially everyone. I would say Mike is just like me, you just don't get his humor. I would do anything for him, he's been great to me.</p>
<p>Then Mike called to cancel his speaking appearance at <a href="http://www.flickr.com/photos/lorenfeldman/sets/72157622611872516/">The Audience Conference</a>. Yeah I was in the car driving to the event when he called, <a href="http://www.youtube.com/watch?v=mzWkY4-FKBU">but I tried to laugh it off</a>. I knew all along he was gonna bail, and frankly being a friend and knowing that Mike can be Mike I really didn't care and was willing to let it slide, even though this was the second time he screwed up. He apologized the first time and we were cool. The second time he wrote some silly post on ManCrunchNotes about friendship and puppies. I like dogs too and considered the matter closed.</p>
<p>Then I watched him do the same thing, only worse and at a much larger scale, to another friend of mine. And then another. Then I heard some other stuff, which everyone else is mumbling about. Then I thought back to the way he <a href="http://www.youtube.com/watch?v=EA19monSN2E">treats his staff</a> and realized that even though it makes for great puppet videos that nobody watches, It's just not my style to hang with a guy like that.</p>
<p>But that was months ago. My thoughts about TechCrunch in this post are not part of some revenge plot between an <a href="http://www.youtube.com/watch?v=PDT94MLYRtg">internet puppeteer</a> who gets a few hundred views per YouTube video and a bigtime lawyer who claims millions of readers yet only generates a few dozen clicks each of the 20 times I've been on the front page of his site.</p>
<p>Daniel Brusilovsky, the latest character in the <a href="http://www.techcrunch.com/2010/02/04/an-apology-to-our-readers/">sad tale of TechCrunch</a>, is 17 years old. Excluding Mike's puppy, this makes him the youngest contributor to the site.</p>
<p>Other TechCrunch contributors include Sarah Lacy, who earned her chops getting laughed off the stage interviewing Mark Zuckerberg of Facebook, and fellow auteur Paul Carr, who documented his unethical behaviors in a book you can <a href="http://www.techcrunch.com/2009/12/19/bringing-nothing-to-the-party/">download for free</a> on TechCrunch. Paul's other hobbies include Foursquare checkins, and delaying writing the words he's under contract to write.</p>
<p>One of Sarah's more popular TechCrunch posts was talking about a juice diet product that costs $95 per day, which she totally paid for herself, which may or may not be repped by people close to Mike and companies that Mike invested in. Paul Carr tried it too. Even Mike gave the juice a go, <a href="http://www.1938media.com/arrington-on-blueprint-cleanse-diet/">or at least the puppet did I forget.</a> Sarah also travels a lot which you can tell by the deep international flavor of her TechCrunch coverage and analysis. Or at least the pictures she posts on other sites.</p>
<p>There are other people at TechCrunch that I dig. I'm still mad that Hendrickson left because that threw off my puppet gag. And Schoenfeld did a great job filling in as master of ceremonies for Mike after Mike threw a tantrum and disappeared three hours before his own <a href="http://www.1938media.com/crunchies-opening/">award show</a>. I did a quick Google and he didn't call Arrington a total jackass even once for it. So props for that. There are others too but I'll spare them Mike's wrath by not mentioning them.</p>
<p>Bringing up the rear is Steve Gillmor who is the oldest TechCrunch employee at 157 years old. He's basically known for his unique talent for speaking in tongues. Tech style y'all. Yesterday Steve broadcast himself screaming at his assistant while being unable to use the copycat audio/video technology he bought for himself to compete with Leo, after he uh, left Leo's network amicably.</p>
<p>Since you haven't heard about Gillmor Gang let me tell you what it is.</p>
<p>The Gillmor Gang may or may not be a TechCrunch production. It consists of non-technical people yelling at each other about technology and runs for what feels like eleven hours. Visuals focus on odd angles of nostril hair, bad cell phone call-in audio, and lighting that makes them look like lizards. Their most popular video is a 90 second YouTube clip where keyboard cat plays jazz organ after Mike acts like an idiot, a Google employee throws his Skype headset down in disgust, and I roll my eyes uncomfortably.</p>
<p>This four screen picture-in-picture view was made possible by Leo's mastery of the tech that Gillmor still hasn't figured out how to use. You probably won't be able to find the site in Google since it changes URLs every ten minutes but you can probably find the <a href="http://www.youtube.com/watch?v=2Jnpi-uBiIg&amp;feature=PlayList&amp;p=9D30E0FDE6674BC9&amp;playnext=1&amp;playnext_from=PL&amp;index=25">keyboard cat clip</a> on YouTube. If you bump into Leo Laporte, don't mention that you've seen it.</p>
<p>Unofficial TechCrunch employees include <a href="http://www.1938media.com/category/puppets/scoble/">Robert Scoble,</a> ex-camera salesman and Microsoft Vista evangelist. Today Scoble is again throwing around his journalism credentials (he dropped out of j-school) in defense of Daniel and Mike. I'll just point out that if you have to constantly tell people you're a journalist, there might be something lacking from your body of work. Even in this jaded age people tend to be able to smell actual reporting and it's not coming from building 43 at the Rackspace headquarters. Although it was fun to watch the Rackspace head of social media flop around on Friendfeed after the latest Gillmor Gang episode blew up. Cool site that Friendfeed. Somebody big should buy it and really fix up that community. <a href="http://www.1938media.com/the-scoble-curse-2/">And way to pick a winner in Scoble</a>, Rackspace. Haven't seen a play this brilliant since you screwed up Slicehost.</p>
<p>But back to reporting. Closest Scoble ever got to a story was interviewing the guy who <a href="http://www.1938media.com/robert-scoble-investigative-journalist/">sells yogurt to Steve Jobs.</a> Scoble reported that Steve Jobs was in great health. Jobs left Apple four days later for a liver transplant. Scoble was also on the private jet the day John Edwards announced his run for the Presidency, shooting video <a href="http://scobleizer.com/2008/08/08/front-row-seat-to-john-edwards-sex-scandal/">three feet away</a> from the other video blogger who was John Edwards mistress and who mothered his child. Didn't pick up on that vibe either I guess. He sure has his thumb on the pulse.</p>
<p>So on the one hand I want to give Daniel Brusilovsky a pass. The kid is 17 and look at the environment he's working in and the idiots he's surrounded by. I'm tempted to blame the parents, but hey, there's no way they'd know this stuff.</p>
<p>Let's pretend for a moment that Dan is not some privileged little schmuck and that his parents aren't connected to Silicon Valley in some convenient way for Mike and/or Scoble. Let's imagine that the parents actually performed due diligence and took five minutes to Google the people their kid would be spending time with.</p>
<p>Wow. Well-adjusted, social, popular people. With lots of friends. And friendly Wikipedia entries. And they all love tech!</p>
<p>We all know this is utter bullshit. This is the world we've created on the web.</p>
<p>So before you yell at Dan, look at yourself. I know personally that lots of you know lots of things and you don't say the Stuff That Matters.</p>
<p>It's okay to call people idiots, or dopes, or morons, or liars when they are. This is part of the process of transparency.</p>
<p>Although it's probably not that helpful, you can even get away with being mean for no good reason. Here goes. Robert Scoble really is fucking stupid. Every smart person I know thinks so. Shel Israel really is a nasty prick. If you've actually tried to work with him, you know this. See? The internet didn't just collapse.</p>
<p>And yeah, TechCrunch has become a joke.</p>
<p>It's okay to say this stuff. In fact we have to say this stuff if we want to improve. You'll badmouth a restaurant for lukewarm fries on Yelp but you won't say that Rackspace Spokesman Scoble is a fool for thinking a VPN is a Virtual <em>Public</em> Network? One time is a slip of the tongue and we all make mistakes, but this guy has been on the wrong side of history going back a decade and clearly doesn't know anything.</p>
<p>It's also okay to promote other people who do great work. I don't care if it's Follow Friday or Tumblr Tuesday or ManCrunch Monday, take a minute next time and really find and promote <a href="http://latimesblogs.latimes.com/technology/2008/04/alex-phams-bio.html">Someone Who Matters</a>. And if you can't find that someone, perhaps reflect on the web of connections you built and why you're wasting your time with them. Let alone endorsing them by keeping them in that little grid of profile pictures you're so proud of.</p>
<p>So yeah, I want to give Dan Brusilovsky a pass given the entire environment. But I can't.</p>
<p>I've met him several times and thought he was a smug little prick. Some kids are kids, some adults like Mike are kids, and some 17 year old kids know exactly what's up. My opinion is that Dan is a Man and falls into the last category. He knew what he was doing and deserves the consequences.</p>
<p>Should Mike have done a better job mentoring him? Absolutely. But look at Mike. He can't take care of himself in any way or even show up to the parties and conference circle jerks he throws himself. He seems to do an okay job with the puppies but I wouldn't trust him with an up-and-coming 17 year old tech reporter.</p>
<p>Mike's <a href="http://www.techcrunch.com/2010/02/04/an-apology-to-our-readers/">transparency post</a> also deserves a little attention. It says nothing. It doesn't mention the company or companies involved in the alleged laptop-for-coverage scandal. I'm sure it'll all get figured out eventually, and it might even be a company that's a friend or sponsor of mine. But in the spirit of saying Stuff That Matters, I'll close with this:</p>
<p>If you bought a MacBook Air in order to get a 17 year old to write a post on TechCrunch, and you thought this would in any way <a href="http://www.1938business.com">improve your business</a>, you're an absolute, total dope.</p></div><br><br>Tags: <a href="http://www.croncast.com/keyg/mike">mike</a> <a href="http://www.technorati.com/tag/mike"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/mike.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/techcrunch">techcrunch</a> <a href="http://www.technorati.com/tag/techcrunch"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/techcrunch.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/scoble">scoble</a> <a href="http://www.technorati.com/tag/scoble"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/scoble.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/even">even</a> <a href="http://www.technorati.com/tag/even"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/even.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/video">video</a> <a href="http://www.technorati.com/tag/video"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/video.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<div><h1>My Thoughts On Techcrunch And Daniel Brusilovsky</h1>
		</div>
<div>By <a href="http://www.1938media.com/author/admin/" title="Posts by Loren Feldman">Loren Feldman</a>, on February 5th, 2010</div>
<div><p>This was going to be a video, but frankly I'm too upset and I don't want my sentiments to be lost while you stare at my good looks and get hypnotized by my command of language and performance.</p>
<p>We are at a crossroads on the web and social media. It's time to start looking at ourselves with an honest eye. Today's topic is journalism and transparency.  <span></span></p>
<p>I'm in no way a journalist but here's my transparency. I had a falling out last year with <a href="http://www.1938media.com/mancrunch-com/">ManCrunch</a> founder Michael Arrington. I honestly adored him, and would vigorously defend his general dickish and insane behavior to anyone who ever asked which was essentially everyone. I would say Mike is just like me, you just don't get his humor. I would do anything for him, he's been great to me.</p>
<p>Then Mike called to cancel his speaking appearance at <a href="http://www.flickr.com/photos/lorenfeldman/sets/72157622611872516/">The Audience Conference</a>. Yeah I was in the car driving to the event when he called, <a href="http://www.youtube.com/watch?v=mzWkY4-FKBU">but I tried to laugh it off</a>. I knew all along he was gonna bail, and frankly being a friend and knowing that Mike can be Mike I really didn't care and was willing to let it slide, even though this was the second time he screwed up. He apologized the first time and we were cool. The second time he wrote some silly post on ManCrunchNotes about friendship and puppies. I like dogs too and considered the matter closed.</p>
<p>Then I watched him do the same thing, only worse and at a much larger scale, to another friend of mine. And then another. Then I heard some other stuff, which everyone else is mumbling about. Then I thought back to the way he <a href="http://www.youtube.com/watch?v=EA19monSN2E">treats his staff</a> and realized that even though it makes for great puppet videos that nobody watches, It's just not my style to hang with a guy like that.</p>
<p>But that was months ago. My thoughts about TechCrunch in this post are not part of some revenge plot between an <a href="http://www.youtube.com/watch?v=PDT94MLYRtg">internet puppeteer</a> who gets a few hundred views per YouTube video and a bigtime lawyer who claims millions of readers yet only generates a few dozen clicks each of the 20 times I've been on the front page of his site.</p>
<p>Daniel Brusilovsky, the latest character in the <a href="http://www.techcrunch.com/2010/02/04/an-apology-to-our-readers/">sad tale of TechCrunch</a>, is 17 years old. Excluding Mike's puppy, this makes him the youngest contributor to the site.</p>
<p>Other TechCrunch contributors include Sarah Lacy, who earned her chops getting laughed off the stage interviewing Mark Zuckerberg of Facebook, and fellow auteur Paul Carr, who documented his unethical behaviors in a book you can <a href="http://www.techcrunch.com/2009/12/19/bringing-nothing-to-the-party/">download for free</a> on TechCrunch. Paul's other hobbies include Foursquare checkins, and delaying writing the words he's under contract to write.</p>
<p>One of Sarah's more popular TechCrunch posts was talking about a juice diet product that costs $95 per day, which she totally paid for herself, which may or may not be repped by people close to Mike and companies that Mike invested in. Paul Carr tried it too. Even Mike gave the juice a go, <a href="http://www.1938media.com/arrington-on-blueprint-cleanse-diet/">or at least the puppet did I forget.</a> Sarah also travels a lot which you can tell by the deep international flavor of her TechCrunch coverage and analysis. Or at least the pictures she posts on other sites.</p>
<p>There are other people at TechCrunch that I dig. I'm still mad that Hendrickson left because that threw off my puppet gag. And Schoenfeld did a great job filling in as master of ceremonies for Mike after Mike threw a tantrum and disappeared three hours before his own <a href="http://www.1938media.com/crunchies-opening/">award show</a>. I did a quick Google and he didn't call Arrington a total jackass even once for it. So props for that. There are others too but I'll spare them Mike's wrath by not mentioning them.</p>
<p>Bringing up the rear is Steve Gillmor who is the oldest TechCrunch employee at 157 years old. He's basically known for his unique talent for speaking in tongues. Tech style y'all. Yesterday Steve broadcast himself screaming at his assistant while being unable to use the copycat audio/video technology he bought for himself to compete with Leo, after he uh, left Leo's network amicably.</p>
<p>Since you haven't heard about Gillmor Gang let me tell you what it is.</p>
<p>The Gillmor Gang may or may not be a TechCrunch production. It consists of non-technical people yelling at each other about technology and runs for what feels like eleven hours. Visuals focus on odd angles of nostril hair, bad cell phone call-in audio, and lighting that makes them look like lizards. Their most popular video is a 90 second YouTube clip where keyboard cat plays jazz organ after Mike acts like an idiot, a Google employee throws his Skype headset down in disgust, and I roll my eyes uncomfortably.</p>
<p>This four screen picture-in-picture view was made possible by Leo's mastery of the tech that Gillmor still hasn't figured out how to use. You probably won't be able to find the site in Google since it changes URLs every ten minutes but you can probably find the <a href="http://www.youtube.com/watch?v=2Jnpi-uBiIg&amp;feature=PlayList&amp;p=9D30E0FDE6674BC9&amp;playnext=1&amp;playnext_from=PL&amp;index=25">keyboard cat clip</a> on YouTube. If you bump into Leo Laporte, don't mention that you've seen it.</p>
<p>Unofficial TechCrunch employees include <a href="http://www.1938media.com/category/puppets/scoble/">Robert Scoble,</a> ex-camera salesman and Microsoft Vista evangelist. Today Scoble is again throwing around his journalism credentials (he dropped out of j-school) in defense of Daniel and Mike. I'll just point out that if you have to constantly tell people you're a journalist, there might be something lacking from your body of work. Even in this jaded age people tend to be able to smell actual reporting and it's not coming from building 43 at the Rackspace headquarters. Although it was fun to watch the Rackspace head of social media flop around on Friendfeed after the latest Gillmor Gang episode blew up. Cool site that Friendfeed. Somebody big should buy it and really fix up that community. <a href="http://www.1938media.com/the-scoble-curse-2/">And way to pick a winner in Scoble</a>, Rackspace. Haven't seen a play this brilliant since you screwed up Slicehost.</p>
<p>But back to reporting. Closest Scoble ever got to a story was interviewing the guy who <a href="http://www.1938media.com/robert-scoble-investigative-journalist/">sells yogurt to Steve Jobs.</a> Scoble reported that Steve Jobs was in great health. Jobs left Apple four days later for a liver transplant. Scoble was also on the private jet the day John Edwards announced his run for the Presidency, shooting video <a href="http://scobleizer.com/2008/08/08/front-row-seat-to-john-edwards-sex-scandal/">three feet away</a> from the other video blogger who was John Edwards mistress and who mothered his child. Didn't pick up on that vibe either I guess. He sure has his thumb on the pulse.</p>
<p>So on the one hand I want to give Daniel Brusilovsky a pass. The kid is 17 and look at the environment he's working in and the idiots he's surrounded by. I'm tempted to blame the parents, but hey, there's no way they'd know this stuff.</p>
<p>Let's pretend for a moment that Dan is not some privileged little schmuck and that his parents aren't connected to Silicon Valley in some convenient way for Mike and/or Scoble. Let's imagine that the parents actually performed due diligence and took five minutes to Google the people their kid would be spending time with.</p>
<p>Wow. Well-adjusted, social, popular people. With lots of friends. And friendly Wikipedia entries. And they all love tech!</p>
<p>We all know this is utter bullshit. This is the world we've created on the web.</p>
<p>So before you yell at Dan, look at yourself. I know personally that lots of you know lots of things and you don't say the Stuff That Matters.</p>
<p>It's okay to call people idiots, or dopes, or morons, or liars when they are. This is part of the process of transparency.</p>
<p>Although it's probably not that helpful, you can even get away with being mean for no good reason. Here goes. Robert Scoble really is fucking stupid. Every smart person I know thinks so. Shel Israel really is a nasty prick. If you've actually tried to work with him, you know this. See? The internet didn't just collapse.</p>
<p>And yeah, TechCrunch has become a joke.</p>
<p>It's okay to say this stuff. In fact we have to say this stuff if we want to improve. You'll badmouth a restaurant for lukewarm fries on Yelp but you won't say that Rackspace Spokesman Scoble is a fool for thinking a VPN is a Virtual <em>Public</em> Network? One time is a slip of the tongue and we all make mistakes, but this guy has been on the wrong side of history going back a decade and clearly doesn't know anything.</p>
<p>It's also okay to promote other people who do great work. I don't care if it's Follow Friday or Tumblr Tuesday or ManCrunch Monday, take a minute next time and really find and promote <a href="http://latimesblogs.latimes.com/technology/2008/04/alex-phams-bio.html">Someone Who Matters</a>. And if you can't find that someone, perhaps reflect on the web of connections you built and why you're wasting your time with them. Let alone endorsing them by keeping them in that little grid of profile pictures you're so proud of.</p>
<p>So yeah, I want to give Dan Brusilovsky a pass given the entire environment. But I can't.</p>
<p>I've met him several times and thought he was a smug little prick. Some kids are kids, some adults like Mike are kids, and some 17 year old kids know exactly what's up. My opinion is that Dan is a Man and falls into the last category. He knew what he was doing and deserves the consequences.</p>
<p>Should Mike have done a better job mentoring him? Absolutely. But look at Mike. He can't take care of himself in any way or even show up to the parties and conference circle jerks he throws himself. He seems to do an okay job with the puppies but I wouldn't trust him with an up-and-coming 17 year old tech reporter.</p>
<p>Mike's <a href="http://www.techcrunch.com/2010/02/04/an-apology-to-our-readers/">transparency post</a> also deserves a little attention. It says nothing. It doesn't mention the company or companies involved in the alleged laptop-for-coverage scandal. I'm sure it'll all get figured out eventually, and it might even be a company that's a friend or sponsor of mine. But in the spirit of saying Stuff That Matters, I'll close with this:</p>
<p>If you bought a MacBook Air in order to get a 17 year old to write a post on TechCrunch, and you thought this would in any way <a href="http://www.1938business.com">improve your business</a>, you're an absolute, total dope.</p></div><br><br>Tags: <a href="http://www.croncast.com/keyg/mike">mike</a> <a href="http://www.technorati.com/tag/mike"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/mike.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/techcrunch">techcrunch</a> <a href="http://www.technorati.com/tag/techcrunch"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/techcrunch.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/scoble">scoble</a> <a href="http://www.technorati.com/tag/scoble"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/scoble.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/even">even</a> <a href="http://www.technorati.com/tag/even"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/even.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/video">video</a> <a href="http://www.technorati.com/tag/video"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/video.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></content:encoded>

         <pubDate>Sat, 06 Feb 2010 18:52:51 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,5970</guid>

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         <title>Quicktake: Powered, A Social Marketing Suite, Acquires Crayon and Social Media Agencies</title>
         <link>http://feedproxy.google.com/~r/WebStrategyByJeremiah/~3/WQldIlXQbJ4/</link>
		 <category>Shared item</category>
			<description><![CDATA[<div style="float:right;margin-left:10px"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.web-strategist.com%2Fblog%2F2010%2F01%2F11%2Fquicktake-powered-a-social-marketing-suite-acquires-crayon-and-social-media-agencies%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.web-strategist.com%2Fblog%2F2010%2F01%2F11%2Fquicktake-powered-a-social-marketing-suite-acquires-crayon-and-social-media-agencies%2F" height="61" width="51"></a></div><p>News hit this Monday that <a href="http://www.powered.com/">Powered</a> has acquired three social media agencies: <a href="http://www.crayonville.com/">crayon</a>, <a href="http://www.drillteammarketing.com/">Drillteam</a> and <a href="http://www.stepchangegroup.com/">StepChange</a>.  I just had a skype video conversation with Aaron Strout and Joseph Jaffe to learn more, here's my take.  You can read crayon founder <a href="http://www.jaffejuice.com/2010/01/the-powered-of-social-media-1.html">Joseph's take</a> and <a href="http://www.powered.com/ugc/blog/viewBlogPost/p/blogPostId/1011600/What_Marketers_Want.htm?campusId=700&amp;webPageId=1000105">Aaron Strout the CMO of Powered</a> and <a href="http://www.nytimes.com/2010/01/11/business/media/11addes.html">a quick mention in NYT</a>.</p>
<p><strong>A Solution Set of Services Bolsters a Marketing Platform</strong><br>
I've heard of crayon, and have many conversations and even podcasts with founder Joseph Jaffe, I've also spent time with the Powered executive team last year.  Stepchange is a 13 person team out of Portland focused on Facebook Apps and mobile, and Drillteam, from NY, has been around for 10 years and focuses on experitntial and advocacy marketing, such as connecting events to online like street teams, guerrilla, and ambassador programs. Powered isn't just a community platform, I learned they have other marketing features that really intent to provide a suite of offerings.</p>
<p><strong>Natural Evolution Of A Growing Market:</strong></p>
<ul>
<li><strong>Consolidation happens in downturned markets.</strong> As the recession starts to show signs of it lifting, now's a great time for companies to come together and create a greater value.  We saw this type of acquisition behavior from agencies during the first boom, and we should expect similar patterns here.</li>
<li><strong>Acquisition provides key services software platforms can't fill.</strong> It makes sense for Powered platform to partner up with a service(s) teams that have already been successful for some time, this improves the time to market to deployment.  In addition to coming with a book of business, they can quickly deploy the Powered platform, expanding the software footprint.  Joseph Jaffe has strong thought leadership, an existing marketing brand, and reach needed to the group.</li>
<li><strong>Yet, brings risk for Powered and new partners.</strong> First of all, there are some big names coming together,  the real stress will be can these cultures, and their strong willed leaders, be able to jive together.  Secondly, it'll be interseting to see if Crayon and services teams forces stragies on their clients that involve the Powered platform.  I asked if there are any layoffs coming from consolidation, they haven't made any plans, but when you have 4 companies coming together expect redundancy.</li>
</ul>
<p><strong>Impacts To Customers, Partners and Competitors:</strong></p>
<ul>
<li><strong>Social Agencies should rekindle and bolster relationships</strong>. This impacts other social agencies like Stage Two Consulting, Social Media Group, AdHoc, Ant's Eye View, ForumOne, Community Roundtable, Shift Communications, Dachis, FutureWorks, New Marketing Labs, who may be at medium and small tier, they should quickly partner up with other firms to increase their value.</li>
<li><strong>Customers of crayon, Drillteam, and Stepchange should request agnostic recommendations.</strong> Any client of these three agencies should make sure that the strategy they are being offered includes other vendors and platforms not just the Powered platform and Facebook platform.  Remember, first find out where your customers are online before choosing the tools to use.</li>
<li><strong>This is competition for larger agencies yet savvy agencies will partner. </strong>This is a threat to large agencies like Organic, Razorfish, Ogilvy, and Edelman.  Yet the smart agencies won't get defensive, they should partner with this team, and figure out what offerings they can offer that they don't have in their portfolio.</li>
</ul>
<p>Congrats to the Powered, crayon, Drilldteam and Stepchange team for this merger, I'm excited to see the industry emerge from small disparate startups to a larger entity going forward.</p>
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</div><img src="http://feeds.feedburner.com/~r/WebStrategyByJeremiah/~4/WQldIlXQbJ4" height="1" width="1"><br><br>Tags: <a href="http://www.croncast.com/keyg/powered">powered</a> <a href="http://www.technorati.com/tag/powered"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/powered.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/agencies">agencies</a> <a href="http://www.technorati.com/tag/agencies"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/agencies.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/crayon">crayon</a> <a href="http://www.technorati.com/tag/crayon"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/crayon.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/platform">platform</a> <a href="http://www.technorati.com/tag/platform"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/platform.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/marketing">marketing</a> <a href="http://www.technorati.com/tag/marketing"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/marketing.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<div style="float:right;margin-left:10px"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.web-strategist.com%2Fblog%2F2010%2F01%2F11%2Fquicktake-powered-a-social-marketing-suite-acquires-crayon-and-social-media-agencies%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.web-strategist.com%2Fblog%2F2010%2F01%2F11%2Fquicktake-powered-a-social-marketing-suite-acquires-crayon-and-social-media-agencies%2F" height="61" width="51"></a></div><p>News hit this Monday that <a href="http://www.powered.com/">Powered</a> has acquired three social media agencies: <a href="http://www.crayonville.com/">crayon</a>, <a href="http://www.drillteammarketing.com/">Drillteam</a> and <a href="http://www.stepchangegroup.com/">StepChange</a>.  I just had a skype video conversation with Aaron Strout and Joseph Jaffe to learn more, here's my take.  You can read crayon founder <a href="http://www.jaffejuice.com/2010/01/the-powered-of-social-media-1.html">Joseph's take</a> and <a href="http://www.powered.com/ugc/blog/viewBlogPost/p/blogPostId/1011600/What_Marketers_Want.htm?campusId=700&amp;webPageId=1000105">Aaron Strout the CMO of Powered</a> and <a href="http://www.nytimes.com/2010/01/11/business/media/11addes.html">a quick mention in NYT</a>.</p>
<p><strong>A Solution Set of Services Bolsters a Marketing Platform</strong><br>
I've heard of crayon, and have many conversations and even podcasts with founder Joseph Jaffe, I've also spent time with the Powered executive team last year.  Stepchange is a 13 person team out of Portland focused on Facebook Apps and mobile, and Drillteam, from NY, has been around for 10 years and focuses on experitntial and advocacy marketing, such as connecting events to online like street teams, guerrilla, and ambassador programs. Powered isn't just a community platform, I learned they have other marketing features that really intent to provide a suite of offerings.</p>
<p><strong>Natural Evolution Of A Growing Market:</strong></p>
<ul>
<li><strong>Consolidation happens in downturned markets.</strong> As the recession starts to show signs of it lifting, now's a great time for companies to come together and create a greater value.  We saw this type of acquisition behavior from agencies during the first boom, and we should expect similar patterns here.</li>
<li><strong>Acquisition provides key services software platforms can't fill.</strong> It makes sense for Powered platform to partner up with a service(s) teams that have already been successful for some time, this improves the time to market to deployment.  In addition to coming with a book of business, they can quickly deploy the Powered platform, expanding the software footprint.  Joseph Jaffe has strong thought leadership, an existing marketing brand, and reach needed to the group.</li>
<li><strong>Yet, brings risk for Powered and new partners.</strong> First of all, there are some big names coming together,  the real stress will be can these cultures, and their strong willed leaders, be able to jive together.  Secondly, it'll be interseting to see if Crayon and services teams forces stragies on their clients that involve the Powered platform.  I asked if there are any layoffs coming from consolidation, they haven't made any plans, but when you have 4 companies coming together expect redundancy.</li>
</ul>
<p><strong>Impacts To Customers, Partners and Competitors:</strong></p>
<ul>
<li><strong>Social Agencies should rekindle and bolster relationships</strong>. This impacts other social agencies like Stage Two Consulting, Social Media Group, AdHoc, Ant's Eye View, ForumOne, Community Roundtable, Shift Communications, Dachis, FutureWorks, New Marketing Labs, who may be at medium and small tier, they should quickly partner up with other firms to increase their value.</li>
<li><strong>Customers of crayon, Drillteam, and Stepchange should request agnostic recommendations.</strong> Any client of these three agencies should make sure that the strategy they are being offered includes other vendors and platforms not just the Powered platform and Facebook platform.  Remember, first find out where your customers are online before choosing the tools to use.</li>
<li><strong>This is competition for larger agencies yet savvy agencies will partner. </strong>This is a threat to large agencies like Organic, Razorfish, Ogilvy, and Edelman.  Yet the smart agencies won't get defensive, they should partner with this team, and figure out what offerings they can offer that they don't have in their portfolio.</li>
</ul>
<p>Congrats to the Powered, crayon, Drilldteam and Stepchange team for this merger, I'm excited to see the industry emerge from small disparate startups to a larger entity going forward.</p>
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</div><img src="http://feeds.feedburner.com/~r/WebStrategyByJeremiah/~4/WQldIlXQbJ4" height="1" width="1"><br><br>Tags: <a href="http://www.croncast.com/keyg/powered">powered</a> <a href="http://www.technorati.com/tag/powered"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/powered.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/agencies">agencies</a> <a href="http://www.technorati.com/tag/agencies"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/agencies.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/crayon">crayon</a> <a href="http://www.technorati.com/tag/crayon"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/crayon.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/platform">platform</a> <a href="http://www.technorati.com/tag/platform"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/platform.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/marketing">marketing</a> <a href="http://www.technorati.com/tag/marketing"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/marketing.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></content:encoded>

         <pubDate>Mon, 11 Jan 2010 17:10:01 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,5963</guid>

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         <title>Apple vs. Amazon: The Great E-book War Has Already Begun</title>
         <link>http://mashable.com/2010/01/30/amazon-macmillan/</link>
		 <category>Shared item</category>
			<description><![CDATA[<a href="http://api.tweetmeme.com/share?url=http://mashable.com/2010/01/30/amazon-macmillan/&amp;service=bit.ly"><img width="51" height="61" src="http://api.tweetmeme.com/imagebutton.gif?url=http://mashable.com/2010/01/30/amazon-macmillan/" align="right"></a><p><img src="http://cdn.mashable.com/wp-content/uploads/2010/01/kindle-ipad.jpg">We're not going to see the iPad hit stores for another two months, but it is already changing the e-book game and forcing publishers and consumers to pick sides.</p><p>Last night, several blogs including <a href="http://venturebeat.com/2010/01/29/macmillan-amazon-ipad/">Venturebeat</a> and <a href="http://bits.blogs.nytimes.com/2010/01/29/amazon-pulls-macmillan-books-over-e-book-price-disagreement/">NYT's Bits Blog</a> noticed something was amiss on the website of the world's largest retailer: Amazon suddenly stopped selling books from <a href="http://www.macmillan.com/">Macmillan</a>, one of the world's largest book publishers.</p><p>Not every Macmillan book is gone, but popular ones such as <em><a href="http://www.amazon.com/Gathering-Storm-Wheel-Time-Book/dp/0765302306/ref=sr_1_1?ie=UTF8&amp;s=books&amp;qid=1264884895&amp;sr=8-1">The Gathering Storm</a></em> are no longer sold by Amazon, either in physical or Kindle form.  You can still find the Amazon pages for Macmillan's books  you just can't order the actual books.</p><p>According to The New York Times, the reason the books were pulled was the iPad.  Macmillan told Amazon that it wanted to change its pricing and compensation agreement, upping the price of some books from $9.99 to $15 and splitting sales 70/30, the same model Apple uses for the iPhone app store and its upcoming iBooks store.  Amazon's apparent response was to flex its muscle and pull countless Macmillan books off the virtual shelves.</p><hr><h2>The Dynamics of the New E-book War</h2><hr><p>Ever since we got word of the iPad's existence, we've known that Amazon and Apple were on a collision course.  Apple saw an opportunity to not only create a new category of device, but to get its hands into the publishing market.  In the same way Apple has transformed music, the computing giant would reshape books and become the primary distributor of e-books worldwide.</p><p>Back in September, we wrote a lengthy piece explaining why we believed <a href="http://mashable.com/2009/09/12/apple-tablet-eats-kindle/">Apple's tablet would eat the Kindle's lunch</a>, displacing Amazon's lordship over e-books.  We argued that its multipurpose functionality, color screen, and sexier interface and look would put it over the top.  Now that we know the iPad's starting price ($499), our opinion hasn't changed.  While the Kindle will survive, its sales will likely never be the same.</p><p><center><br> <img src="http://cdn.mashable.com/wp-content/uploads/2010/01/ipad-ibooks.jpg"></center></p><p></p><p>Publishers like Macmillan apparently agree with us as well, otherwise it wouldn't so boldly demand price changes from Amazon.  Before the iPad was revealed, Amazon was the only player in the game.  You played by its rules or you could take a hike.  Now with a viable alternative only months away, publishers can run to Apple, where they will have more freedom over its e-book prices.</p><p>Amazon's clearly worried, which is why it's <a href="http://mashable.com/2010/01/21/kindle-app-store/">launching an app store</a> and used its earnings report to remind us <a href="http://mashable.com/2010/01/28/amazon-kindle-ipad/">that the Kindle is far from dead</a>.  But if publishers decide to abandon the Kindle, then Apple will have won the war by default.</p><p>That's why Amazon decided to use its biggest weapon, Amazon.com itself, against Macmillan to send a message to every publisher: <em>If you don't play by its rules, then you can't be in its store</em>.  While a publisher can likely survive without the Kindle, the same cannot be said for Amazon.com.  Publishers simply cannot afford to leave the world's largest online retailer.</p><p>The Kindle and the iPad offer different experiences.  The Kindle's battery life and e-ink are strong selling points for the device as a reader, but the iPad offers so much more.  Apple's banking on those extra features and its undeniable reach to turn the Kindle into an endangered species.</p><p>Publishers now have to either choose a side or walk the tightrope between the two companies.  The end result will be a long, drawn-out war that will both help and hurt consumers.  How it will end is anybody's guess.</p><p>Tags: <a href="http://mashable.com/tag/amazon/">amazon</a>, <a href="http://mashable.com/tag/apple/">apple</a>, <a href="http://mashable.com/tag/apple-ipad/">Apple iPad</a>, <a href="http://mashable.com/tag/apple-tablet/">Apple Tablet</a>, <a href="http://mashable.com/tag/ebooks/">ebooks</a>, <a href="http://mashable.com/tag/ibooks/">iBooks</a>, <a href="http://mashable.com/tag/ipad/">ipad</a>, <a href="http://mashable.com/tag/kindle/">Kindle</a>, <a href="http://mashable.com/tag/macmillan/">Macmillan</a>, <a href="http://mashable.com/tag/tablet/">Tablet</a>, <a href="http://mashable.com/tag/trending/">trending</a></p><br><br>Tags: <a href="http://www.croncast.com/keyg/amazon">amazon</a> <a href="http://www.technorati.com/tag/amazon"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/amazon.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/apple">apple</a> <a href="http://www.technorati.com/tag/apple"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/apple.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/kindle">kindle</a> <a href="http://www.technorati.com/tag/kindle"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/kindle.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/ipad">ipad</a> <a href="http://www.technorati.com/tag/ipad"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/ipad.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/books">books</a> <a href="http://www.technorati.com/tag/books"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/books.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<a href="http://api.tweetmeme.com/share?url=http://mashable.com/2010/01/30/amazon-macmillan/&amp;service=bit.ly"><img width="51" height="61" src="http://api.tweetmeme.com/imagebutton.gif?url=http://mashable.com/2010/01/30/amazon-macmillan/" align="right"></a><p><img src="http://cdn.mashable.com/wp-content/uploads/2010/01/kindle-ipad.jpg">We're not going to see the iPad hit stores for another two months, but it is already changing the e-book game and forcing publishers and consumers to pick sides.</p><p>Last night, several blogs including <a href="http://venturebeat.com/2010/01/29/macmillan-amazon-ipad/">Venturebeat</a> and <a href="http://bits.blogs.nytimes.com/2010/01/29/amazon-pulls-macmillan-books-over-e-book-price-disagreement/">NYT's Bits Blog</a> noticed something was amiss on the website of the world's largest retailer: Amazon suddenly stopped selling books from <a href="http://www.macmillan.com/">Macmillan</a>, one of the world's largest book publishers.</p><p>Not every Macmillan book is gone, but popular ones such as <em><a href="http://www.amazon.com/Gathering-Storm-Wheel-Time-Book/dp/0765302306/ref=sr_1_1?ie=UTF8&amp;s=books&amp;qid=1264884895&amp;sr=8-1">The Gathering Storm</a></em> are no longer sold by Amazon, either in physical or Kindle form.  You can still find the Amazon pages for Macmillan's books  you just can't order the actual books.</p><p>According to The New York Times, the reason the books were pulled was the iPad.  Macmillan told Amazon that it wanted to change its pricing and compensation agreement, upping the price of some books from $9.99 to $15 and splitting sales 70/30, the same model Apple uses for the iPhone app store and its upcoming iBooks store.  Amazon's apparent response was to flex its muscle and pull countless Macmillan books off the virtual shelves.</p><hr><h2>The Dynamics of the New E-book War</h2><hr><p>Ever since we got word of the iPad's existence, we've known that Amazon and Apple were on a collision course.  Apple saw an opportunity to not only create a new category of device, but to get its hands into the publishing market.  In the same way Apple has transformed music, the computing giant would reshape books and become the primary distributor of e-books worldwide.</p><p>Back in September, we wrote a lengthy piece explaining why we believed <a href="http://mashable.com/2009/09/12/apple-tablet-eats-kindle/">Apple's tablet would eat the Kindle's lunch</a>, displacing Amazon's lordship over e-books.  We argued that its multipurpose functionality, color screen, and sexier interface and look would put it over the top.  Now that we know the iPad's starting price ($499), our opinion hasn't changed.  While the Kindle will survive, its sales will likely never be the same.</p><p><center><br> <img src="http://cdn.mashable.com/wp-content/uploads/2010/01/ipad-ibooks.jpg"></center></p><p></p><p>Publishers like Macmillan apparently agree with us as well, otherwise it wouldn't so boldly demand price changes from Amazon.  Before the iPad was revealed, Amazon was the only player in the game.  You played by its rules or you could take a hike.  Now with a viable alternative only months away, publishers can run to Apple, where they will have more freedom over its e-book prices.</p><p>Amazon's clearly worried, which is why it's <a href="http://mashable.com/2010/01/21/kindle-app-store/">launching an app store</a> and used its earnings report to remind us <a href="http://mashable.com/2010/01/28/amazon-kindle-ipad/">that the Kindle is far from dead</a>.  But if publishers decide to abandon the Kindle, then Apple will have won the war by default.</p><p>That's why Amazon decided to use its biggest weapon, Amazon.com itself, against Macmillan to send a message to every publisher: <em>If you don't play by its rules, then you can't be in its store</em>.  While a publisher can likely survive without the Kindle, the same cannot be said for Amazon.com.  Publishers simply cannot afford to leave the world's largest online retailer.</p><p>The Kindle and the iPad offer different experiences.  The Kindle's battery life and e-ink are strong selling points for the device as a reader, but the iPad offers so much more.  Apple's banking on those extra features and its undeniable reach to turn the Kindle into an endangered species.</p><p>Publishers now have to either choose a side or walk the tightrope between the two companies.  The end result will be a long, drawn-out war that will both help and hurt consumers.  How it will end is anybody's guess.</p><p>Tags: <a href="http://mashable.com/tag/amazon/">amazon</a>, <a href="http://mashable.com/tag/apple/">apple</a>, <a href="http://mashable.com/tag/apple-ipad/">Apple iPad</a>, <a href="http://mashable.com/tag/apple-tablet/">Apple Tablet</a>, <a href="http://mashable.com/tag/ebooks/">ebooks</a>, <a href="http://mashable.com/tag/ibooks/">iBooks</a>, <a href="http://mashable.com/tag/ipad/">ipad</a>, <a href="http://mashable.com/tag/kindle/">Kindle</a>, <a href="http://mashable.com/tag/macmillan/">Macmillan</a>, <a href="http://mashable.com/tag/tablet/">Tablet</a>, <a href="http://mashable.com/tag/trending/">trending</a></p><br><br>Tags: <a href="http://www.croncast.com/keyg/amazon">amazon</a> <a href="http://www.technorati.com/tag/amazon"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/amazon.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/apple">apple</a> <a href="http://www.technorati.com/tag/apple"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/apple.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/kindle">kindle</a> <a href="http://www.technorati.com/tag/kindle"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/kindle.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/ipad">ipad</a> <a href="http://www.technorati.com/tag/ipad"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/ipad.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/books">books</a> <a href="http://www.technorati.com/tag/books"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/books.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></content:encoded>

         <pubDate>Sat, 30 Jan 2010 21:35:59 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,5961</guid>

			<itunes:subtitle/>
      </item>
      <item>
         <title>Apple vs. Amazon: The Great Ebook War Has Already Begun</title>
         <link>http://mashable.com/2010/01/30/amazon-macmillan/</link>
		 <category>Shared item</category>
			<description><![CDATA[<a href="http://api.tweetmeme.com/share?url=http://mashable.com/2010/01/30/amazon-macmillan/&amp;service=bit.ly"><img width="51" height="61" src="http://api.tweetmeme.com/imagebutton.gif?url=http://mashable.com/2010/01/30/amazon-macmillan/" align="right"></a><p><img src="http://cdn.mashable.com/wp-content/uploads/2010/01/kindle-ipad.jpg">We're not going to see the iPad hit stores for another two months, but it is already changing the ebook game and forcing publishers and consumers to pick sides.</p><p>Last night, several blogs including <a href="http://venturebeat.com/2010/01/29/macmillan-amazon-ipad/">Venturebeat</a> and <a href="http://bits.blogs.nytimes.com/2010/01/29/amazon-pulls-macmillan-books-over-e-book-price-disagreement/">NYT's Bits Blog</a> noticed something was amiss on the website of the world's largest retailer: Amazon suddenly stopped selling books from <a href="http://www.macmillan.com/">Macmillan</a>, one of the world's largest book publishers.</p><p>Not every Macmillan book is gone, but popular ones such as <em><a href="http://www.amazon.com/Gathering-Storm-Wheel-Time-Book/dp/0765302306/ref=sr_1_1?ie=UTF8&amp;s=books&amp;qid=1264884895&amp;sr=8-1">The Gathering Storm</a></em> are no longer sold by Amazon, either in physical or Kindle form.  You can still find the Amazon pages for Macmillan's books  you just can't order the actual books.</p><p>According to the New York Times, the reason the books were pulled was the iPad.  Macmillan told Amazon that it wanted to change its pricing and compensation agreement, upping the price of some books from $9.99 to $15 and splitting sales 70/30, the same model Apple uses for the iPhone app store and its upcoming iBooks store.  Amazon's apparent response was to flex its muscle and pull countless Macmillan books off the virtual shelves.</p><hr><h2>The Dynamics of the New Ebook War</h2><hr><p>Ever since we got word of the iPad's existence, we've known that Amazon and Apple were on a collision course.  Apple saw an opportunity to not only create a new category of device, but to get its hands into the publishing market.  In the same way Apple has transformed music, the computing giant would reshape books and become the primary distributor of ebooks worldwide.</p><p>Back in September, we wrote a lengthy piece explaining why we believed <a href="http://mashable.com/2009/09/12/apple-tablet-eats-kindle/">Apple's tablet would eat the Kindle's lunch</a>, displacing Amazon's lordship over ebooks.  We argued that its multipurpose functionality, color screen, and sexier interface and look would put it over the top.  Now that we know the iPad's starting price, ($499), our opinion hasn't changed.  While the Kindle will survive, its sales will likely never be the same.</p><p><center><br> <img src="http://cdn.mashable.com/wp-content/uploads/2010/01/ipad-ibooks.jpg"></center></p><p></p><p>Publishers like Macmillan apparently agree with us as well, otherwise they wouldn't so boldly demand price changes from Amazon.  Before the iPad was revealed, Amazon was the only player in the game.  You played by its rules or you could take a hike.  Now with a viable alternative only months away, publishers can run to Apple, where it will have more freedom over its ebook prices.</p><p>Amazon's clearly worried, which is why it's <a href="http://mashable.com/2010/01/21/kindle-app-store/">launching an app store</a> and used its earnings report to remind us <a href="http://mashable.com/2010/01/28/amazon-kindle-ipad/">that the Kindle is far from dead</a>.  But if publishers decide to abandon the Kindle, then Apple will have won the war by default.</p><p>That's why Amazon decided to use its biggest weapon, Amazon.com itself, against Macmillan to send a message to every publisher: <em>If you don't play by its rules, then you can't be in its store</em>.  While a publisher can likely survive without the Kindle, the same cannot be said for Amazon.com.  Publishers simply cannot afford to leave the world's largest online retailer.</p><p>The Kindle and the iPad offer different experiences.  The Kindle's battery life and e-ink are strong selling points for the device as a reader, but the iPad offers so much more.  Apple's banking on those extra features and its undeniable reach to turn the Kindle into an endangered species.</p><p>Publishers now have to either choose a side or walk the tightrope between the two companies.  The end result will be a long, drawn out war that will both help and hurt consumers.  How it will end is anybody's guess.</p><p>Tags: <a href="http://mashable.com/tag/amazon/">amazon</a>, <a href="http://mashable.com/tag/apple/">apple</a>, <a href="http://mashable.com/tag/apple-ipad/">Apple iPad</a>, <a href="http://mashable.com/tag/apple-tablet/">Apple Tablet</a>, <a href="http://mashable.com/tag/ebooks/">ebooks</a>, <a href="http://mashable.com/tag/ibooks/">iBooks</a>, <a href="http://mashable.com/tag/ipad/">ipad</a>, <a href="http://mashable.com/tag/kindle/">Kindle</a>, <a href="http://mashable.com/tag/macmillan/">Macmillan</a>, <a href="http://mashable.com/tag/tablet/">Tablet</a>, <a href="http://mashable.com/tag/trending/">trending</a></p><br><br>Tags: <a href="http://www.croncast.com/keyg/amazon">amazon</a> <a href="http://www.technorati.com/tag/amazon"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/amazon.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/apple">apple</a> <a href="http://www.technorati.com/tag/apple"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/apple.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/kindle">kindle</a> <a href="http://www.technorati.com/tag/kindle"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/kindle.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/ipad">ipad</a> <a href="http://www.technorati.com/tag/ipad"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/ipad.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/macmillan">macmillan</a> <a href="http://www.technorati.com/tag/macmillan"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/macmillan.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<a href="http://api.tweetmeme.com/share?url=http://mashable.com/2010/01/30/amazon-macmillan/&amp;service=bit.ly"><img width="51" height="61" src="http://api.tweetmeme.com/imagebutton.gif?url=http://mashable.com/2010/01/30/amazon-macmillan/" align="right"></a><p><img src="http://cdn.mashable.com/wp-content/uploads/2010/01/kindle-ipad.jpg">We're not going to see the iPad hit stores for another two months, but it is already changing the ebook game and forcing publishers and consumers to pick sides.</p><p>Last night, several blogs including <a href="http://venturebeat.com/2010/01/29/macmillan-amazon-ipad/">Venturebeat</a> and <a href="http://bits.blogs.nytimes.com/2010/01/29/amazon-pulls-macmillan-books-over-e-book-price-disagreement/">NYT's Bits Blog</a> noticed something was amiss on the website of the world's largest retailer: Amazon suddenly stopped selling books from <a href="http://www.macmillan.com/">Macmillan</a>, one of the world's largest book publishers.</p><p>Not every Macmillan book is gone, but popular ones such as <em><a href="http://www.amazon.com/Gathering-Storm-Wheel-Time-Book/dp/0765302306/ref=sr_1_1?ie=UTF8&amp;s=books&amp;qid=1264884895&amp;sr=8-1">The Gathering Storm</a></em> are no longer sold by Amazon, either in physical or Kindle form.  You can still find the Amazon pages for Macmillan's books  you just can't order the actual books.</p><p>According to the New York Times, the reason the books were pulled was the iPad.  Macmillan told Amazon that it wanted to change its pricing and compensation agreement, upping the price of some books from $9.99 to $15 and splitting sales 70/30, the same model Apple uses for the iPhone app store and its upcoming iBooks store.  Amazon's apparent response was to flex its muscle and pull countless Macmillan books off the virtual shelves.</p><hr><h2>The Dynamics of the New Ebook War</h2><hr><p>Ever since we got word of the iPad's existence, we've known that Amazon and Apple were on a collision course.  Apple saw an opportunity to not only create a new category of device, but to get its hands into the publishing market.  In the same way Apple has transformed music, the computing giant would reshape books and become the primary distributor of ebooks worldwide.</p><p>Back in September, we wrote a lengthy piece explaining why we believed <a href="http://mashable.com/2009/09/12/apple-tablet-eats-kindle/">Apple's tablet would eat the Kindle's lunch</a>, displacing Amazon's lordship over ebooks.  We argued that its multipurpose functionality, color screen, and sexier interface and look would put it over the top.  Now that we know the iPad's starting price, ($499), our opinion hasn't changed.  While the Kindle will survive, its sales will likely never be the same.</p><p><center><br> <img src="http://cdn.mashable.com/wp-content/uploads/2010/01/ipad-ibooks.jpg"></center></p><p></p><p>Publishers like Macmillan apparently agree with us as well, otherwise they wouldn't so boldly demand price changes from Amazon.  Before the iPad was revealed, Amazon was the only player in the game.  You played by its rules or you could take a hike.  Now with a viable alternative only months away, publishers can run to Apple, where it will have more freedom over its ebook prices.</p><p>Amazon's clearly worried, which is why it's <a href="http://mashable.com/2010/01/21/kindle-app-store/">launching an app store</a> and used its earnings report to remind us <a href="http://mashable.com/2010/01/28/amazon-kindle-ipad/">that the Kindle is far from dead</a>.  But if publishers decide to abandon the Kindle, then Apple will have won the war by default.</p><p>That's why Amazon decided to use its biggest weapon, Amazon.com itself, against Macmillan to send a message to every publisher: <em>If you don't play by its rules, then you can't be in its store</em>.  While a publisher can likely survive without the Kindle, the same cannot be said for Amazon.com.  Publishers simply cannot afford to leave the world's largest online retailer.</p><p>The Kindle and the iPad offer different experiences.  The Kindle's battery life and e-ink are strong selling points for the device as a reader, but the iPad offers so much more.  Apple's banking on those extra features and its undeniable reach to turn the Kindle into an endangered species.</p><p>Publishers now have to either choose a side or walk the tightrope between the two companies.  The end result will be a long, drawn out war that will both help and hurt consumers.  How it will end is anybody's guess.</p><p>Tags: <a href="http://mashable.com/tag/amazon/">amazon</a>, <a href="http://mashable.com/tag/apple/">apple</a>, <a href="http://mashable.com/tag/apple-ipad/">Apple iPad</a>, <a href="http://mashable.com/tag/apple-tablet/">Apple Tablet</a>, <a href="http://mashable.com/tag/ebooks/">ebooks</a>, <a href="http://mashable.com/tag/ibooks/">iBooks</a>, <a href="http://mashable.com/tag/ipad/">ipad</a>, <a href="http://mashable.com/tag/kindle/">Kindle</a>, <a href="http://mashable.com/tag/macmillan/">Macmillan</a>, <a href="http://mashable.com/tag/tablet/">Tablet</a>, <a href="http://mashable.com/tag/trending/">trending</a></p><br><br>Tags: <a href="http://www.croncast.com/keyg/amazon">amazon</a> <a href="http://www.technorati.com/tag/amazon"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/amazon.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/apple">apple</a> <a href="http://www.technorati.com/tag/apple"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/apple.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/kindle">kindle</a> <a href="http://www.technorati.com/tag/kindle"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/kindle.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/ipad">ipad</a> <a href="http://www.technorati.com/tag/ipad"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/ipad.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/macmillan">macmillan</a> <a href="http://www.technorati.com/tag/macmillan"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/macmillan.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></content:encoded>

         <pubDate>Sat, 30 Jan 2010 21:35:59 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,5949</guid>

			<itunes:subtitle/>
      </item>
      <item>
         <title>Kidrobot Spring Lookbook</title>
         <link>http://feedproxy.google.com/~r/KidrobotKRonikle/~3/-gB2MnO0XY4/</link>
		 <category>Shared item</category>
			<description><![CDATA[<p><a href="http://sites.kidrobot.com/2010/lookbook/"><img title="Kidrobot Spring Look Book" src="http://kronikle.kidrobot.com/wp-content/uploads/2010/01/kr-spring-look-book.jpg" alt="Kidrobot Spring Look Book" width="580" height="411"></a></p>
<p>Get a jump on the next addition to your wardrobe. Kidrobot's Spring line launches February 4. <a href="http://sites.kidrobot.com/2010/lookbook/">Check the look book</a> photos shot by graffiti artist, <a href="http://www.kidrobot.com/Tilt.html?utm_source=KRonikle&amp;utm_medium=StyleCulture&amp;utm_campaign=kidrobot-spring-lookbook">Tilt</a> on the streets of Manila.</p>
<img src="http://feeds.feedburner.com/~r/KidrobotKRonikle/~4/-gB2MnO0XY4" height="1" width="1"><br><br>Tags: <a href="http://www.croncast.com/keyg/spring">spring</a> <a href="http://www.technorati.com/tag/spring"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/spring.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/kidrobot">kidrobot</a> <a href="http://www.technorati.com/tag/kidrobot"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/kidrobot.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/graffiti">graffiti</a> <a href="http://www.technorati.com/tag/graffiti"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/graffiti.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/shot">shot</a> <a href="http://www.technorati.com/tag/shot"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/shot.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/artist">artist</a> <a href="http://www.technorati.com/tag/artist"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/artist.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<p><a href="http://sites.kidrobot.com/2010/lookbook/"><img title="Kidrobot Spring Look Book" src="http://kronikle.kidrobot.com/wp-content/uploads/2010/01/kr-spring-look-book.jpg" alt="Kidrobot Spring Look Book" width="580" height="411"></a></p>
<p>Get a jump on the next addition to your wardrobe. Kidrobot's Spring line launches February 4. <a href="http://sites.kidrobot.com/2010/lookbook/">Check the look book</a> photos shot by graffiti artist, <a href="http://www.kidrobot.com/Tilt.html?utm_source=KRonikle&amp;utm_medium=StyleCulture&amp;utm_campaign=kidrobot-spring-lookbook">Tilt</a> on the streets of Manila.</p>
<img src="http://feeds.feedburner.com/~r/KidrobotKRonikle/~4/-gB2MnO0XY4" height="1" width="1"><br><br>Tags: <a href="http://www.croncast.com/keyg/spring">spring</a> <a href="http://www.technorati.com/tag/spring"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/spring.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/kidrobot">kidrobot</a> <a href="http://www.technorati.com/tag/kidrobot"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/kidrobot.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/graffiti">graffiti</a> <a href="http://www.technorati.com/tag/graffiti"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/graffiti.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/shot">shot</a> <a href="http://www.technorati.com/tag/shot"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/shot.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/artist">artist</a> <a href="http://www.technorati.com/tag/artist"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/artist.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></content:encoded>

         <pubDate>Fri, 29 Jan 2010 22:05:55 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,5936</guid>

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         <title>Apple using iPad name without U.S. trademark, to battle it out with Fujitsu for it</title>
         <link>http://eeepc.net/apple-using-ipad-name-without-u-s-trademark-to-battle-it-out-with-fujitsu-for-it/</link>
		 <category>Shared item</category>
			<description><![CDATA[<p><img src="http://dwei7x08f51dh.cloudfront.net/wp-content/uploads/2010/01/ipad-vs-ipad.png" alt="" title="ipad vs ipad" width="500"><br> There is hope yet for those of you who don't like what Apple has decided to call its latest concoction -- the <a href="http://eeepc.net/apple-unveils-the-ipad-tablet-e-book-reader-ipod-touch-rolled-into-one/">Apple iPad</a>. Let's face it, the name just conjures up images of a white piece of... something that females usually find sitting between their legs for a certain period of time every month. I'm sure you won't find it very hard to imagine what I'm talking about. Anyway, it seems Apple may actually drop the name in the future, if it doesn't end up settling with Japanese electronics manufacturer Fujitsu who has a pending patent application for the name iPad.</p><p>Fujitsu's iPad has been in the market since 2002, and it features a 3.5-inch touchscreen color display, an unspecified Intel processor, built-in Wi-Fi and Bluetooth connectivity, and Microsoft's CE operating system. Aside from the OS, it sounds pretty much like Apple's iPad, eh? It's unlikely that the two companies won't settle in some way for joint usage of the name, but like I said earlier, there's a slim chance that Apple might change the name to, I don't know, something a little bit better maybe?</p><p>Via <a href="http://www.nytimes.com/2010/01/29/technology/companies/29name.html?partner=rss&amp;emc=rss">New York Times</a></p><p>A post from the <a href="http://eeepc.net/">Asus Eee PC</a> blog.<br><br><a href="http://eeepc.net/apple-using-ipad-name-without-u-s-trademark-to-battle-it-out-with-fujitsu-for-it/">Apple using iPad name without U.S. trademark, to battle it out with Fujitsu for it</a></p><br><br>Tags: <a href="http://www.croncast.com/keyg/apple">apple</a> <a href="http://www.technorati.com/tag/apple"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/apple.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/name">name</a> <a href="http://www.technorati.com/tag/name"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/name.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/ipad">ipad</a> <a href="http://www.technorati.com/tag/ipad"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/ipad.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/fujitsu">fujitsu</a> <a href="http://www.technorati.com/tag/fujitsu"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/fujitsu.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/won">won</a> <a href="http://www.technorati.com/tag/won"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/won.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<p><img src="http://dwei7x08f51dh.cloudfront.net/wp-content/uploads/2010/01/ipad-vs-ipad.png" alt="" title="ipad vs ipad" width="500"><br> There is hope yet for those of you who don't like what Apple has decided to call its latest concoction -- the <a href="http://eeepc.net/apple-unveils-the-ipad-tablet-e-book-reader-ipod-touch-rolled-into-one/">Apple iPad</a>. Let's face it, the name just conjures up images of a white piece of... something that females usually find sitting between their legs for a certain period of time every month. I'm sure you won't find it very hard to imagine what I'm talking about. Anyway, it seems Apple may actually drop the name in the future, if it doesn't end up settling with Japanese electronics manufacturer Fujitsu who has a pending patent application for the name iPad.</p><p>Fujitsu's iPad has been in the market since 2002, and it features a 3.5-inch touchscreen color display, an unspecified Intel processor, built-in Wi-Fi and Bluetooth connectivity, and Microsoft's CE operating system. Aside from the OS, it sounds pretty much like Apple's iPad, eh? It's unlikely that the two companies won't settle in some way for joint usage of the name, but like I said earlier, there's a slim chance that Apple might change the name to, I don't know, something a little bit better maybe?</p><p>Via <a href="http://www.nytimes.com/2010/01/29/technology/companies/29name.html?partner=rss&amp;emc=rss">New York Times</a></p><p>A post from the <a href="http://eeepc.net/">Asus Eee PC</a> blog.<br><br><a href="http://eeepc.net/apple-using-ipad-name-without-u-s-trademark-to-battle-it-out-with-fujitsu-for-it/">Apple using iPad name without U.S. trademark, to battle it out with Fujitsu for it</a></p><br><br>Tags: <a href="http://www.croncast.com/keyg/apple">apple</a> <a href="http://www.technorati.com/tag/apple"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/apple.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/name">name</a> <a href="http://www.technorati.com/tag/name"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/name.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/ipad">ipad</a> <a href="http://www.technorati.com/tag/ipad"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/ipad.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/fujitsu">fujitsu</a> <a href="http://www.technorati.com/tag/fujitsu"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/fujitsu.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/won">won</a> <a href="http://www.technorati.com/tag/won"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/won.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></content:encoded>

         <pubDate>Thu, 28 Jan 2010 23:23:01 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,5924</guid>

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         <title>Why The iPad Is Crap Futurism [Rant]</title>
         <link>http://io9.com/5458822/why-the-ipad-is-crap-futurism</link>
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			<description><![CDATA[<p><a rel="lytebox" href="http://cache.gawker.com/assets/images/8/2010/01/fappletablethands33.jpg"><img src="http://cache.gawker.com/assets/images/8/2010/01/500x_fappletablethands33.jpg" width="500"></a> The real question about Apple's new multitouch pseudo-computer, dubbed the iPad, is not whether it sucks or rocks. What all of us really want to know is whether it will change the future. The answer? Yes, but badly.</p>
<p><strong>The iPad And The World Of Tomorrow</strong></p>
<p>For those who spent yesterday glued to the State of the Union address instead of tech news feeds, Gizmodo has <a href="http://gizmodo.com/5458292/apple-ipad-everything-you-need-to-know">a terrific summary of Apple's new device</a>. To break it down: The iPad looks basically like an iPhone, but with a 9.7 inch screen. It runs the same software as the iPhone, can connect to the internet, and seems to work nicely for reading books, newspapers and magazines, watching video, checking Google maps, reading your email, surfing the web, and casual gaming. Like the iPhone, it has no keyboard - you can touch-type on the screen.</p>
<p><a rel="lytebox" href="http://cache.gawker.com/assets/images/8/2010/01/fappletablethands108.jpg"><img src="http://cache.gawker.com/assets/images/8/2010/01/500x_fappletablethands108.jpg" width="500"></a></p>
<p>Why is this outsize version of the iPhone so important that the internet basically exploded over it yesterday? Mostly because Apple's last two new mobile devices - the iPod and the iPhone - changed the way people think about computers. They really <em>did</em> change the future, by making it glaringly obvious that computing devices are not all desktop PCs - they can be specialized music players, or telephone/internet toys that put the web in your pocket. They are the beautiful, cool poster gadgets for the mobile computer generation; they are what we imagine when we think of tomorrow's machines.</p>
<p><a rel="lytebox" href="http://cache.gawker.com/assets/images/8/2010/01/ipodad.jpg"><img src="http://cache.gawker.com/assets/images/8/2010/01/500x_ipodad.jpg" width="500"></a></p>
<p><strong>The Mythical Convergence Device</strong></p>
<p>The iPad promises to be just as revolutionary as its predecessors, for one reason. It embodies, as much as possible, the <a href="http://graphics.stanford.edu/~bjohanso/cs448/">mythical convergence device</a> that technophiles have been craving for almost two decades. The convergence device, which people began to discuss seriously in the 1990s, would be a unified gadget where you could consume many kinds of media, especially TV and the web, with the same gadget.</p>
<p>This is exactly what the iPad does, helped along by the fact that so much television is available online already. And you can add books to this convergence, too (the iPad even has a Kindle app). The iPad is also the perfect shape for a convergence box. Its screen is about the size of a quality paperback or small television set. There's none of that scrunching your forehead as you peer into the teeny screen of the iPhone to read a book or watch YouTube.</p>
<p>What I'm saying is that the iPad appeals to a very deep and longlived fantasy in the consumer electronics world: A device that does it all. At least, if all you want to do is consume media.</p>
<p>And there's the problem.</p>
<p><a rel="lytebox" href="http://cache.gawker.com/assets/images/8/2010/01/videodrome.jpg"><img src="http://cache.gawker.com/assets/images/8/2010/01/500x_videodrome.jpg" width="500"></a></p>
<p><strong>Reinventing The Television</strong></p>
<p>Apple is marketing the iPad as a computer, when really it's nothing more than a media-consumption device - a convergence television, if you will. Think of it this way: One of the fundamental attributes of computers is that they are interactive and reconfigurable. You can change the way a computer behaves at a very deep level. Interactivity on the iPad consists of touching icons on the screen to change which application you're using. Hardly more interactive than changing channels on a TV. Sure, you can compose a short email or text message; you can use the Brushes app to draw a sketch. But those activities are not the same thing as programming the device to do something new. Unlike a computer, the iPad is simply not reconfigurable.</p>
<p><img src="http://cache.gawker.com/assets/images/8/2010/01/thumb160x_iphone_chains.jpg" width="158"> The iPad emulates television in another way, too: You can channel surf through the Apps Store, but you can't change what's playing. Every single app that's available for the iPad has to be approved by Apple first, just like apps for iPhones. That means censorship of "offensive" apps, no apps that compete with Apple (i.e., no Google Voice), and no random app you wrote to do whatever obscure shit you want to do. So you've got thousands of channels and nothing on. And because you can't reconfigure the iPad, you can't change that. You can only keep flipping through the channels, hoping in vain to see something other than reruns of <em>Cheaters</em> and <em>Alf</em>.</p>
<p>As futurist <a href="http://openthefuture.com/">Jamais Cascio</a> told io9:</p>
<blockquote>
<p>This is Apple's big push of its top-down control over applications into the general-purpose computing world. The only applications that will work with the iPad are those approved by Apple, under very opaque conditions. On a phone, that's borderline acceptable, but it's <em>not</em> for something that is positioned to overlap with regular computers.</p>
</blockquote>
<p>The iPad has all the problems of television, with none of the benefits of computers.</p>
<p><a rel="lytebox" href="http://cache.gawker.com/assets/images/8/2010/01/stripmallbooks.jpg"><img src="http://cache.gawker.com/assets/images/8/2010/01/500x_stripmallbooks.jpg" width="500"></a></p>
<p><strong>Back To The Shopping Mall</strong></p>
<p>So if it's not a computer, what exactly is the iPad? It could be just a really tarted-up ebook reader, which would make sense if you consider that the iPad is competing with Amazon's Kindle. So it's a reinvention of the book, a fairly old technology, but in a gleaming new package. Except that package isn't even very new, as futurist and science fiction author <a href="http://www.kschroeder.com/weblog">Karl Schroeder</a> pointed out. He told io9 that the iPad isn't about brilliant hardware innovation, and that in fact the device doesn't even use state-of-the-art ebook tech like e-ink.</p>
<p>Speaking to us via email, Schroeder said:</p>
<blockquote>
<p>What Apple has done (again) is seize the moment with a combination of a device and a business model . . . even if e-ink provides a better reading experience for books (reading on an iPad will continue to literally mean staring into a lamp, just like reading on a computer screen), it doesn't matter because it's the total package of iTunes, iBookstore, 3G, games, apps etc. that will pull ebook readers along with it. Consider that the iPad is a closed platform that doesn't even multitask; if the technology mattered, those would be major considerations for the buyer. But they won't be, because when you buy an iPad, you buy access to the whole Apple business ecology.</p>
</blockquote>
<p>Looked at from this angle, the iPad isn't so much new technology as it is a shiny, pretty doorway to a mall where you can buy everything from books to movies.</p>
<p>The iPad hasn't brought us forward into the future. It's taken us backward to a world of strip malls and televisions.</p>
<p><img src="http://cache.gawker.com/assets/images/8/2010/01/500x_sixthsense1.jpg" width="500"></p>
<p><strong>Another Vision Of The Future</strong></p>
<p>So the iPad takes us back to the 1980s, or maybe even the 1950s. It's likely to be a device that changes our future, but what that means is we're facing a tomorrow where true innovation is sidelined by a device that represents a convergence of old media and shopping.</p>
<p>But as John Connor would say, we can change the future. That might be as simple as pushing Apple to change its App Store policies to make iPads less like TVs and more like computers. As Lifehacker's <a href="http://lifehacker.com/5458690/the-problem-with-the-apple-ipad">Adam Pash put it</a>, "The App Store isn't exactly the problem-it's the way Apple runs and limits the App Store." He suggests that Apple could create a special "Restricted section" for its App Store. He continues:</p>
<blockquote>
<p>Rather than reject applications that it feels may confuse the user (like they claimed Google Voice or Google Latitude might), or applications that allow users to access naughty pictures, or even applications that it hasn't had time to vet for the App Store proper, [Apple] put those applications in the Restricted section. Before a user is able to install applications from the Restricted section, that user has to agree that the application may confuse their feeble minds, offend their delicate sensibilities, or even slow down their device. Is this such a problem? . . . Even better, [the iPad] could work like the package manager it actually is and allow users to add their own trusted repositories as sources for other applications . . . The point is, users should at least be allowed to flip some switch, somewhere on the machine, that says, "Hey computer, I'm an adult, and I take responsibility over how I use this machine."</p>
</blockquote>
<p>A convergence device that can also be reprogrammed the way computers can? Now we're in the twenty-first century.</p>
<p>Another possibility would be for developers and investors to focus on hardware that truly is innovative and futuristic. Schroeder says:</p>
<blockquote>
<p>There's really nothing in the iPad that's new; if you want truly new, disruptive tech that would be at a similar price point if commercialized, look at Pranav Mistry's SixthSense and related projects.</p>
</blockquote>
<p>SixthSense is a gesture-controlled mobile device with a projector - you can see its telephone app at work above. You project the phone onto your hand and press the buttons. You can also use gestures to take pictures. This is truly the next step in mobile computing, and will likely revolutionize computer networks in ways we can't yet imagine.</p>
<p><strong>What Is To Be Done?</strong></p>
<p>I know a lot of otherwise-savvy consumers and hackers who are already drooling over the iPad and putting in their orders. They hate the idea of a restricted device, but they love the shiny-shiny. I'm not saying that they should deprive themselves of this pretty new toy. What I am saying is that this toy represents a crappy, pathetic future. It is no more revolutionary than those expensive, hot boots I bought at Fluevog, and only slightly more useful.</p>
<p>The only way iPads can truly become futuristic devices is if we hack them so that we can pour whatever operating system we want inside. We need to jailbreak these media boxes so we can install the apps we want, not the ones provided by the Apple shopping mall.</p>
<p>Do not be content with a television when you can have a computer.</p>
<p>Do not be content with yesterday's machines, because the future is before you. Ready to be hacked.</p>
<p><a rel="lytebox" href="http://cache.gawker.com/assets/images/8/2010/01/future-city-2.jpg"><img src="http://cache.gawker.com/assets/images/8/2010/01/500x_future-city-2.jpg" width="500"></a></p><p><iframe src="http://feedads.g.doubleclick.net/~ah/f/294slqestpgicgobfhp539vmds/468/60#http%3A%2F%2Fio9.com%2F5458822%2Fwhy-the-ipad-is-crap-futurism" width="100%" height="60" frameborder="0" scrolling="no" marginwidth="0" marginheight="0"></iframe></p><div>
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</div><br><br>Tags: <a href="http://www.croncast.com/keyg/ipad">ipad</a> <a href="http://www.technorati.com/tag/ipad"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/ipad.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/apple">apple</a> <a href="http://www.technorati.com/tag/apple"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/apple.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/device">device</a> <a href="http://www.technorati.com/tag/device"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/device.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/app">app</a> <a href="http://www.technorati.com/tag/app"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/app.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/computer">computer</a> <a href="http://www.technorati.com/tag/computer"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/computer.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<p><a rel="lytebox" href="http://cache.gawker.com/assets/images/8/2010/01/fappletablethands33.jpg"><img src="http://cache.gawker.com/assets/images/8/2010/01/500x_fappletablethands33.jpg" width="500"></a> The real question about Apple's new multitouch pseudo-computer, dubbed the iPad, is not whether it sucks or rocks. What all of us really want to know is whether it will change the future. The answer? Yes, but badly.</p>
<p><strong>The iPad And The World Of Tomorrow</strong></p>
<p>For those who spent yesterday glued to the State of the Union address instead of tech news feeds, Gizmodo has <a href="http://gizmodo.com/5458292/apple-ipad-everything-you-need-to-know">a terrific summary of Apple's new device</a>. To break it down: The iPad looks basically like an iPhone, but with a 9.7 inch screen. It runs the same software as the iPhone, can connect to the internet, and seems to work nicely for reading books, newspapers and magazines, watching video, checking Google maps, reading your email, surfing the web, and casual gaming. Like the iPhone, it has no keyboard - you can touch-type on the screen.</p>
<p><a rel="lytebox" href="http://cache.gawker.com/assets/images/8/2010/01/fappletablethands108.jpg"><img src="http://cache.gawker.com/assets/images/8/2010/01/500x_fappletablethands108.jpg" width="500"></a></p>
<p>Why is this outsize version of the iPhone so important that the internet basically exploded over it yesterday? Mostly because Apple's last two new mobile devices - the iPod and the iPhone - changed the way people think about computers. They really <em>did</em> change the future, by making it glaringly obvious that computing devices are not all desktop PCs - they can be specialized music players, or telephone/internet toys that put the web in your pocket. They are the beautiful, cool poster gadgets for the mobile computer generation; they are what we imagine when we think of tomorrow's machines.</p>
<p><a rel="lytebox" href="http://cache.gawker.com/assets/images/8/2010/01/ipodad.jpg"><img src="http://cache.gawker.com/assets/images/8/2010/01/500x_ipodad.jpg" width="500"></a></p>
<p><strong>The Mythical Convergence Device</strong></p>
<p>The iPad promises to be just as revolutionary as its predecessors, for one reason. It embodies, as much as possible, the <a href="http://graphics.stanford.edu/~bjohanso/cs448/">mythical convergence device</a> that technophiles have been craving for almost two decades. The convergence device, which people began to discuss seriously in the 1990s, would be a unified gadget where you could consume many kinds of media, especially TV and the web, with the same gadget.</p>
<p>This is exactly what the iPad does, helped along by the fact that so much television is available online already. And you can add books to this convergence, too (the iPad even has a Kindle app). The iPad is also the perfect shape for a convergence box. Its screen is about the size of a quality paperback or small television set. There's none of that scrunching your forehead as you peer into the teeny screen of the iPhone to read a book or watch YouTube.</p>
<p>What I'm saying is that the iPad appeals to a very deep and longlived fantasy in the consumer electronics world: A device that does it all. At least, if all you want to do is consume media.</p>
<p>And there's the problem.</p>
<p><a rel="lytebox" href="http://cache.gawker.com/assets/images/8/2010/01/videodrome.jpg"><img src="http://cache.gawker.com/assets/images/8/2010/01/500x_videodrome.jpg" width="500"></a></p>
<p><strong>Reinventing The Television</strong></p>
<p>Apple is marketing the iPad as a computer, when really it's nothing more than a media-consumption device - a convergence television, if you will. Think of it this way: One of the fundamental attributes of computers is that they are interactive and reconfigurable. You can change the way a computer behaves at a very deep level. Interactivity on the iPad consists of touching icons on the screen to change which application you're using. Hardly more interactive than changing channels on a TV. Sure, you can compose a short email or text message; you can use the Brushes app to draw a sketch. But those activities are not the same thing as programming the device to do something new. Unlike a computer, the iPad is simply not reconfigurable.</p>
<p><img src="http://cache.gawker.com/assets/images/8/2010/01/thumb160x_iphone_chains.jpg" width="158"> The iPad emulates television in another way, too: You can channel surf through the Apps Store, but you can't change what's playing. Every single app that's available for the iPad has to be approved by Apple first, just like apps for iPhones. That means censorship of "offensive" apps, no apps that compete with Apple (i.e., no Google Voice), and no random app you wrote to do whatever obscure shit you want to do. So you've got thousands of channels and nothing on. And because you can't reconfigure the iPad, you can't change that. You can only keep flipping through the channels, hoping in vain to see something other than reruns of <em>Cheaters</em> and <em>Alf</em>.</p>
<p>As futurist <a href="http://openthefuture.com/">Jamais Cascio</a> told io9:</p>
<blockquote>
<p>This is Apple's big push of its top-down control over applications into the general-purpose computing world. The only applications that will work with the iPad are those approved by Apple, under very opaque conditions. On a phone, that's borderline acceptable, but it's <em>not</em> for something that is positioned to overlap with regular computers.</p>
</blockquote>
<p>The iPad has all the problems of television, with none of the benefits of computers.</p>
<p><a rel="lytebox" href="http://cache.gawker.com/assets/images/8/2010/01/stripmallbooks.jpg"><img src="http://cache.gawker.com/assets/images/8/2010/01/500x_stripmallbooks.jpg" width="500"></a></p>
<p><strong>Back To The Shopping Mall</strong></p>
<p>So if it's not a computer, what exactly is the iPad? It could be just a really tarted-up ebook reader, which would make sense if you consider that the iPad is competing with Amazon's Kindle. So it's a reinvention of the book, a fairly old technology, but in a gleaming new package. Except that package isn't even very new, as futurist and science fiction author <a href="http://www.kschroeder.com/weblog">Karl Schroeder</a> pointed out. He told io9 that the iPad isn't about brilliant hardware innovation, and that in fact the device doesn't even use state-of-the-art ebook tech like e-ink.</p>
<p>Speaking to us via email, Schroeder said:</p>
<blockquote>
<p>What Apple has done (again) is seize the moment with a combination of a device and a business model . . . even if e-ink provides a better reading experience for books (reading on an iPad will continue to literally mean staring into a lamp, just like reading on a computer screen), it doesn't matter because it's the total package of iTunes, iBookstore, 3G, games, apps etc. that will pull ebook readers along with it. Consider that the iPad is a closed platform that doesn't even multitask; if the technology mattered, those would be major considerations for the buyer. But they won't be, because when you buy an iPad, you buy access to the whole Apple business ecology.</p>
</blockquote>
<p>Looked at from this angle, the iPad isn't so much new technology as it is a shiny, pretty doorway to a mall where you can buy everything from books to movies.</p>
<p>The iPad hasn't brought us forward into the future. It's taken us backward to a world of strip malls and televisions.</p>
<p><img src="http://cache.gawker.com/assets/images/8/2010/01/500x_sixthsense1.jpg" width="500"></p>
<p><strong>Another Vision Of The Future</strong></p>
<p>So the iPad takes us back to the 1980s, or maybe even the 1950s. It's likely to be a device that changes our future, but what that means is we're facing a tomorrow where true innovation is sidelined by a device that represents a convergence of old media and shopping.</p>
<p>But as John Connor would say, we can change the future. That might be as simple as pushing Apple to change its App Store policies to make iPads less like TVs and more like computers. As Lifehacker's <a href="http://lifehacker.com/5458690/the-problem-with-the-apple-ipad">Adam Pash put it</a>, "The App Store isn't exactly the problem-it's the way Apple runs and limits the App Store." He suggests that Apple could create a special "Restricted section" for its App Store. He continues:</p>
<blockquote>
<p>Rather than reject applications that it feels may confuse the user (like they claimed Google Voice or Google Latitude might), or applications that allow users to access naughty pictures, or even applications that it hasn't had time to vet for the App Store proper, [Apple] put those applications in the Restricted section. Before a user is able to install applications from the Restricted section, that user has to agree that the application may confuse their feeble minds, offend their delicate sensibilities, or even slow down their device. Is this such a problem? . . . Even better, [the iPad] could work like the package manager it actually is and allow users to add their own trusted repositories as sources for other applications . . . The point is, users should at least be allowed to flip some switch, somewhere on the machine, that says, "Hey computer, I'm an adult, and I take responsibility over how I use this machine."</p>
</blockquote>
<p>A convergence device that can also be reprogrammed the way computers can? Now we're in the twenty-first century.</p>
<p>Another possibility would be for developers and investors to focus on hardware that truly is innovative and futuristic. Schroeder says:</p>
<blockquote>
<p>There's really nothing in the iPad that's new; if you want truly new, disruptive tech that would be at a similar price point if commercialized, look at Pranav Mistry's SixthSense and related projects.</p>
</blockquote>
<p>SixthSense is a gesture-controlled mobile device with a projector - you can see its telephone app at work above. You project the phone onto your hand and press the buttons. You can also use gestures to take pictures. This is truly the next step in mobile computing, and will likely revolutionize computer networks in ways we can't yet imagine.</p>
<p><strong>What Is To Be Done?</strong></p>
<p>I know a lot of otherwise-savvy consumers and hackers who are already drooling over the iPad and putting in their orders. They hate the idea of a restricted device, but they love the shiny-shiny. I'm not saying that they should deprive themselves of this pretty new toy. What I am saying is that this toy represents a crappy, pathetic future. It is no more revolutionary than those expensive, hot boots I bought at Fluevog, and only slightly more useful.</p>
<p>The only way iPads can truly become futuristic devices is if we hack them so that we can pour whatever operating system we want inside. We need to jailbreak these media boxes so we can install the apps we want, not the ones provided by the Apple shopping mall.</p>
<p>Do not be content with a television when you can have a computer.</p>
<p>Do not be content with yesterday's machines, because the future is before you. Ready to be hacked.</p>
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</div><br><br>Tags: <a href="http://www.croncast.com/keyg/ipad">ipad</a> <a href="http://www.technorati.com/tag/ipad"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/ipad.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/apple">apple</a> <a href="http://www.technorati.com/tag/apple"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/apple.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/device">device</a> <a href="http://www.technorati.com/tag/device"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/device.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/app">app</a> <a href="http://www.technorati.com/tag/app"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/app.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/computer">computer</a> <a href="http://www.technorati.com/tag/computer"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/computer.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></content:encoded>

         <pubDate>Fri, 29 Jan 2010 00:47:00 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,5928</guid>

			<itunes:subtitle/>
      </item>
      <item>
         <title>Talking the IPad, Kids, Making Money and Video</title>
         <link>http://blogmaverick.com/2010/01/28/talking-the-ipad-kids-making-money-and-video/</link>
		 <category>Shared item</category>
			<description><![CDATA[<div><br><p>I cant wait to get my hands on the IPad. Its going to be a HUGE hit.</p>
<p>You can book it right now that it will be the product that kids of this generation grow up with and look back on with affection just like we did with the first video games. Video games changed how we grew up. The IPad will change how kids grow up.</p>
<p>Apple was brilliant in how they cultivated apps for the IPhone and  Touch.  With so many apps for kids, any parent with young kids and either of these 2 devices will tell you that their kids use and love them.  In fact, it was this very reason that I helped create Puzzle Palace for the IPhone. It allows my kids to take the pictures they take and turn them into puzzles. My 3 year old loves it.</p>
<p>The IPad will take this to the next level.  I recognize that its very expensive for most families right now. Hopefully that will change over time. If it does,  you can bet every home with kids will have an IPad. And the first person to create the kidproof covering will make money as well (Hint to entrepreneurs) On the flipside, the minute these devices hit critical mass in families,  the DVD market for kids, who watch the same movie over and over will end as we know it.  Download Scooby Do one time and  the need to hassle with all those DVDs for the kids at home or on trips becomes a distant memory. A relic of an older generation.</p>
<p>Thats big.</p>
<p>Whats also big is the exclusion of flash.  The reason is obvious. No flash.  Far less streaming over 3G. Less streaming over 3G means less bandwidth consumed. Less bandwidth consumed means ATT can  offer a GREAT price on the 3G data service. I personally have never had problems with the ATT Network.  The limits on 3G streaming probably means I wont going forward either. Thats a good thing.</p>
<p>Its big that there is no USB port. As a content producer thats not a good thing. It means that Apple wants to force us through ITunes to sell content. It will be the path of least resistance for consumers to add content to the IPad and a HUGE source of revenue for Apple. Im sure there will be work around alternatives, but they wont be able to match the simplicity of the ITunes Store.</p>
<p>Outside the Apple Universe, the company that should be licking its chops is Dish Network. Their SlingBox product just became a grand slam.  I absolutely LOVE the sling box app I run on my IPod Touch to watch NBA League Pass games, <a href="http://www.hd.net">HDNet</a> in a hotel room  and other shows that I record on my DVR. I cant wait to  put it on the IPad and its big screen.</p>
<p>And finally, if i was just out of school and fluent in all things Wi Fi , networking and wireless, I would immediately go door to door offering to fine tune your home's wireless network.  With new HDTVs coming out with Wi FI, the IPad, SlingBox, Netflix Streaming and other applications consuming tons of bandwidth in the home, it is an ABSOLUTE certainty that 99pct of home networks can be improved and perform significantly better.  <strong>Be that kid in your neighborhood that comes in and fine tunes everyone's wi fi in their home for 50 or 100 bucks (or more if you live in a fancy part of town) and you will make some good money.</strong></p>
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<p>You can book it right now that it will be the product that kids of this generation grow up with and look back on with affection just like we did with the first video games. Video games changed how we grew up. The IPad will change how kids grow up.</p>
<p>Apple was brilliant in how they cultivated apps for the IPhone and  Touch.  With so many apps for kids, any parent with young kids and either of these 2 devices will tell you that their kids use and love them.  In fact, it was this very reason that I helped create Puzzle Palace for the IPhone. It allows my kids to take the pictures they take and turn them into puzzles. My 3 year old loves it.</p>
<p>The IPad will take this to the next level.  I recognize that its very expensive for most families right now. Hopefully that will change over time. If it does,  you can bet every home with kids will have an IPad. And the first person to create the kidproof covering will make money as well (Hint to entrepreneurs) On the flipside, the minute these devices hit critical mass in families,  the DVD market for kids, who watch the same movie over and over will end as we know it.  Download Scooby Do one time and  the need to hassle with all those DVDs for the kids at home or on trips becomes a distant memory. A relic of an older generation.</p>
<p>Thats big.</p>
<p>Whats also big is the exclusion of flash.  The reason is obvious. No flash.  Far less streaming over 3G. Less streaming over 3G means less bandwidth consumed. Less bandwidth consumed means ATT can  offer a GREAT price on the 3G data service. I personally have never had problems with the ATT Network.  The limits on 3G streaming probably means I wont going forward either. Thats a good thing.</p>
<p>Its big that there is no USB port. As a content producer thats not a good thing. It means that Apple wants to force us through ITunes to sell content. It will be the path of least resistance for consumers to add content to the IPad and a HUGE source of revenue for Apple. Im sure there will be work around alternatives, but they wont be able to match the simplicity of the ITunes Store.</p>
<p>Outside the Apple Universe, the company that should be licking its chops is Dish Network. Their SlingBox product just became a grand slam.  I absolutely LOVE the sling box app I run on my IPod Touch to watch NBA League Pass games, <a href="http://www.hd.net">HDNet</a> in a hotel room  and other shows that I record on my DVR. I cant wait to  put it on the IPad and its big screen.</p>
<p>And finally, if i was just out of school and fluent in all things Wi Fi , networking and wireless, I would immediately go door to door offering to fine tune your home's wireless network.  With new HDTVs coming out with Wi FI, the IPad, SlingBox, Netflix Streaming and other applications consuming tons of bandwidth in the home, it is an ABSOLUTE certainty that 99pct of home networks can be improved and perform significantly better.  <strong>Be that kid in your neighborhood that comes in and fine tunes everyone's wi fi in their home for 50 or 100 bucks (or more if you live in a fancy part of town) and you will make some good money.</strong></p>
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         <pubDate>Fri, 29 Jan 2010 00:34:23 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,5930</guid>

			<itunes:subtitle/>
      </item>
      <item>
         <title>The Anti-Hype: Why Apple's iPad Disappoints</title>
         <link>http://mashable.com/2010/01/27/apple-ipad-downsides/</link>
		 <category>Shared item</category>
			<description><![CDATA[<a href="http://api.tweetmeme.com/share?url=http://mashable.com/2010/01/27/apple-ipad-downsides/&amp;service=bit.ly"><img width="51" height="61" src="http://api.tweetmeme.com/imagebutton.gif?url=http://mashable.com/2010/01/27/apple-ipad-downsides/" align="right"></a><p><a href="http://mashable.com/wp-content/uploads/2010/01/ipadinvert.jpg"><img src="http://mashable.com/wp-content/uploads/2010/01/ipadinvert.jpg" alt="" title="ipadinvert" width="260" height="162"></a>The <a href="http://mashable.com/2010/01/27/ipad/">iPad</a> is not the transformational device so many Apple enthusiasts were hoping for. It won't <a href="http://mashable.com/2010/01/15/apple-tablet-revolution/">turn all the content industries upside down</a>, it won't be your primary computing device, and it's not even a bigger, better <a href="http://mashable.com/mobile/iphone">iPhone</a>.</p><p>Apple CEO Steve Jobs <a href="http://mashable.com/2010/01/27/apple-ipad/">introduced</a> the iPad as a device to fill the gap between smartphones like the iPhone and high-end laptops like the MacBook and MacBook Pro. He said there needs to be a middle device, but it needs to be better than the alternatives at what it does. Netbooks currently fill the void, but according to Jobs, netbooks aren't better at anything. He and his colleagues at Apple believe that the iPad is.</p><p>Apple's <a href="http://apple.com/ipad">website</a> and <a href="http://mashable.com/2010/01/27/official-ipad-video/">promotional video</a> call the iPad magical. We're told the iPad is the best way to experience the web, email, photos, and videos. Hands down. But it's not  it's not even close. It's mighty cool, it's super convenient, and it's very sexy, but it's not even better than a netbook at some of those things.</p><p>This isn't the middle device folks have been waiting for because  and I'm using Steve Jobs's own criteria here  it's not better at anything than any other device on the market. It's a step in that direction, but the day hasn't come yet. Here are just a few of the ways the iPad isn't as magical as Apple claims.</p><hr><h2>It's Not the Best Way to Browse the Web</h2><hr><p><center><a href="http://cdn.mashable.com/wp-content/uploads/2010/01/nytimesipad.jpg"><img src="http://mashable.com/wp-content/uploads/2010/01/nytimesipad.jpg" alt="" title="nytimesipad" width="640" height="388"></a></center></p><p></p><p>Steve Jobs said it needs to be a better web device than the alternatives. The Apple website says it's the best way to experience the web. Some variation of that phrase is repeated several times in the promotional video Apple has released. But it's just not true.</p><p>It might be one of the best ways to browse the web on a mobile device, but laptop and desktop computers  even netbooks  are still better. Most current websites were designed to be experienced on those devices with a mouse and a keyboard. Maybe the mouse isn't necessary, but you don't have to pop up a software keyboard to type in URLs on a netbook or laptop. Even if you lug around the keyboard dock, it will be a tad awkward moving between the keys and the screen to interact. You're sacrificing some usability for simplicity on the iPad.</p><p>Most importantly, the iPad's browser does not support <a href="http://mashable.com/tag/flash">Adobe Flash</a>, the foundation of rich media on the web today. Adobe is <a href="http://blogs.adobe.com/flashplatform/2010/01/building_ipad_apps.html">planning</a> to make it possible for Flash developers to develop apps, but it won't work on the web.</p><p>I'll admit that the decision not to support Flash is a logical one if you start at the right premises; Flash is responsible for countless reported crashes on Macs, and Apple can't control it to ensure quality of experience. Apple is banking on a transition to <a href="http://mashable.com/tag/html5">HTML5</a> and CSS 3 for rich web content. While that transition has already begun, it hasn't fully happened yet. Until it does, it's ridiculous to call this device the best way to experience the web when one of the most ubiquitous and essential web technologies is not supported.</p><hr><h2>It's an Unprecedented Win for Closed Computing</h2><hr><p><center><a href="http://cdn.mashable.com/wp-content/uploads/2010/01/latestrestriction.jpg"><img src="http://mashable.com/wp-content/uploads/2010/01/latestrestriction.jpg" alt="" title="latestrestriction" width="640" height="360"></a></center></p><p></p><p>Many of the software restrictions that drive people mad when they're using the iPhone are going to be <a href="http://createdigitalmusic.com/2010/01/27/how-a-great-product-can-be-bad-news-apple-ipad-and-the-closed-mac/">just as frustrating</a> on the iPad. All the device's content  apps, songs, TV shows, movies, books, you name it  can only be processed through Apple's <a href="http://mashable.com/tag/itunes">iTunes</a> Store.</p><p>You won't be able to drag and drop or share files with other computers like you can with your laptop on your home network. You won't be able to download a program or music file from the web and play it on the spot. You won't be able to use any application that doesn't meet Apple's strict approval guidelines. It's closed computing at its most extreme.</p><p>Unfortunately we've come to expect that from our smartphones. For a larger device that's supposed to replace your netbook as a complete portable computing solution, though, this is almost unprecedented  at least from a device that's likely to have a great deal of influence on the market and on the design of future devices. That's bad news no matter how you spin it.</p><hr><h2>It's Not Really a Competitive eReader</h2><hr><p><center><a href="http://cdn.mashable.com/wp-content/uploads/2010/01/ibooks3.jpg"><img src="http://mashable.com/wp-content/uploads/2010/01/ibooks3.jpg" alt="" title="ibooks3" width="640" height="434"></a></center></p><p></p><p>The Kindle owns the eReader landscape right now, and the greatest expectation for the iPad was that it would bury the Kindle. While the iPad's reader interface is indisputably sweet-looking and the list of participating publishers is promising, there are <a href="http://mashable.com/2010/01/27/kindle-dead-ipad/">several ways</a> it just won't beat the Kindle.</p><p>The most important issue is the <a href="http://mashable.com/2010/01/27/apple-ipad-price/">price</a>. The Kindle costs $260; so do Barnes &amp; Noble's Nook and the comparable Sony Reader. The Kindle even comes bundled with free 3G network access, though it admittedly can't do anywhere near as much with it as the iPad can.</p><p>But if you are considering the iPad primarily as a reader, that price difference is a big problem. Also a big problem: The lack of an e-ink display. E-ink doesn't wash your face in eye-strain-inducing light like the displays on the iPhone, the iPad, and laptop computers do. It's meant to be a soft experience, just like reading a book. Without e-ink, you might not be able to tolerate spending four straight hours reading Stephen King's latest on a regular display, cool IPS tech aside.</p><p>Finally, as impressive as 10 hours of battery life is for a multi-purpose device like the iPad, the Kindle can run in reading mode for a week without recharging  longer if Wi-Fi is disabled. Because it's trying to do everything, the iPad isn't the best at anything.</p><hr><h2>It's Not Worth It If You Have a Smartphone and Laptop</h2><hr><p><center><a href="http://cdn.mashable.com/wp-content/uploads/2010/01/iphonembp5.jpg"><img src="http://mashable.com/wp-content/uploads/2010/01/iphonembp5.jpg" alt="" title="iphonembp5" width="640" height="343"></a></center></p><p></p><p>If the iPad isn't a good option as a middle device, it ought to at least be attractive to power users and enthusiasts who already have other devices. Unfortunately, it's not.</p><p>It's not significantly better at anything than either your iPhone or your MacBook. It can't be used as your daily workhorse computer on the go, because just like the iPhone's OS 3.1.2 the iPad's OS 3.2 doesn't multitask. And if you already have an iPhone, you can do basic information gathering, mapping, and so on while you're on the go without spending an additional $29.99 per month for 3G service.</p><p>Further, your laptop or netbook very likely has a web cam for video conferencing, and your cell phone probably has a camera (or even video camera) for capturing images. The iPad has neither.</p><p>Since the interface is graceful and satisfying, you might want to buy it as an extra device just for the experience, but at between $499  $829, that's not practical for most consumers.</p><hr><h2>The Anti-Hype</h2><hr><p>The iPad isn't going to be a phenomenon with either netbook users or power users. It's not better than existing devices at anything, and it's too expensive for most people to use it as a secondary device. I might have said something different if the rumors that the iPad would be all about a new push in the content marketplace were true, but that didn't happen. Instead, we got a cool toy.</p><hr> [<em>img credit: <a href="http://www.fsf.org/news/ibad_launch">FSF</a>, <a href="http://www.flickr.com/photos/ivyfield/2658033947/">Yutaka Tsutano</a></em>]<p>Tags: <a href="http://mashable.com/tag/apple/">apple</a>, <a href="http://mashable.com/tag/apple-tablet/">Apple Tablet</a>, <a href="http://mashable.com/tag/ereader/">ereader</a>, <a href="http://mashable.com/tag/ipad/">ipad</a>, <a href="http://mashable.com/tag/kindle/">Kindle</a>, <a href="http://mashable.com/tag/opinion/">Opinion</a></p><br><br>Tags: <a href="http://www.croncast.com/keyg/ipad">ipad</a> <a href="http://www.technorati.com/tag/ipad"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/ipad.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/device">device</a> <a href="http://www.technorati.com/tag/device"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/device.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/apple">apple</a> <a href="http://www.technorati.com/tag/apple"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/apple.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/web">web</a> <a href="http://www.technorati.com/tag/web"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/web.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/better">better</a> <a href="http://www.technorati.com/tag/better"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/better.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<a href="http://api.tweetmeme.com/share?url=http://mashable.com/2010/01/27/apple-ipad-downsides/&amp;service=bit.ly"><img width="51" height="61" src="http://api.tweetmeme.com/imagebutton.gif?url=http://mashable.com/2010/01/27/apple-ipad-downsides/" align="right"></a><p><a href="http://mashable.com/wp-content/uploads/2010/01/ipadinvert.jpg"><img src="http://mashable.com/wp-content/uploads/2010/01/ipadinvert.jpg" alt="" title="ipadinvert" width="260" height="162"></a>The <a href="http://mashable.com/2010/01/27/ipad/">iPad</a> is not the transformational device so many Apple enthusiasts were hoping for. It won't <a href="http://mashable.com/2010/01/15/apple-tablet-revolution/">turn all the content industries upside down</a>, it won't be your primary computing device, and it's not even a bigger, better <a href="http://mashable.com/mobile/iphone">iPhone</a>.</p><p>Apple CEO Steve Jobs <a href="http://mashable.com/2010/01/27/apple-ipad/">introduced</a> the iPad as a device to fill the gap between smartphones like the iPhone and high-end laptops like the MacBook and MacBook Pro. He said there needs to be a middle device, but it needs to be better than the alternatives at what it does. Netbooks currently fill the void, but according to Jobs, netbooks aren't better at anything. He and his colleagues at Apple believe that the iPad is.</p><p>Apple's <a href="http://apple.com/ipad">website</a> and <a href="http://mashable.com/2010/01/27/official-ipad-video/">promotional video</a> call the iPad magical. We're told the iPad is the best way to experience the web, email, photos, and videos. Hands down. But it's not  it's not even close. It's mighty cool, it's super convenient, and it's very sexy, but it's not even better than a netbook at some of those things.</p><p>This isn't the middle device folks have been waiting for because  and I'm using Steve Jobs's own criteria here  it's not better at anything than any other device on the market. It's a step in that direction, but the day hasn't come yet. Here are just a few of the ways the iPad isn't as magical as Apple claims.</p><hr><h2>It's Not the Best Way to Browse the Web</h2><hr><p><center><a href="http://cdn.mashable.com/wp-content/uploads/2010/01/nytimesipad.jpg"><img src="http://mashable.com/wp-content/uploads/2010/01/nytimesipad.jpg" alt="" title="nytimesipad" width="640" height="388"></a></center></p><p></p><p>Steve Jobs said it needs to be a better web device than the alternatives. The Apple website says it's the best way to experience the web. Some variation of that phrase is repeated several times in the promotional video Apple has released. But it's just not true.</p><p>It might be one of the best ways to browse the web on a mobile device, but laptop and desktop computers  even netbooks  are still better. Most current websites were designed to be experienced on those devices with a mouse and a keyboard. Maybe the mouse isn't necessary, but you don't have to pop up a software keyboard to type in URLs on a netbook or laptop. Even if you lug around the keyboard dock, it will be a tad awkward moving between the keys and the screen to interact. You're sacrificing some usability for simplicity on the iPad.</p><p>Most importantly, the iPad's browser does not support <a href="http://mashable.com/tag/flash">Adobe Flash</a>, the foundation of rich media on the web today. Adobe is <a href="http://blogs.adobe.com/flashplatform/2010/01/building_ipad_apps.html">planning</a> to make it possible for Flash developers to develop apps, but it won't work on the web.</p><p>I'll admit that the decision not to support Flash is a logical one if you start at the right premises; Flash is responsible for countless reported crashes on Macs, and Apple can't control it to ensure quality of experience. Apple is banking on a transition to <a href="http://mashable.com/tag/html5">HTML5</a> and CSS 3 for rich web content. While that transition has already begun, it hasn't fully happened yet. Until it does, it's ridiculous to call this device the best way to experience the web when one of the most ubiquitous and essential web technologies is not supported.</p><hr><h2>It's an Unprecedented Win for Closed Computing</h2><hr><p><center><a href="http://cdn.mashable.com/wp-content/uploads/2010/01/latestrestriction.jpg"><img src="http://mashable.com/wp-content/uploads/2010/01/latestrestriction.jpg" alt="" title="latestrestriction" width="640" height="360"></a></center></p><p></p><p>Many of the software restrictions that drive people mad when they're using the iPhone are going to be <a href="http://createdigitalmusic.com/2010/01/27/how-a-great-product-can-be-bad-news-apple-ipad-and-the-closed-mac/">just as frustrating</a> on the iPad. All the device's content  apps, songs, TV shows, movies, books, you name it  can only be processed through Apple's <a href="http://mashable.com/tag/itunes">iTunes</a> Store.</p><p>You won't be able to drag and drop or share files with other computers like you can with your laptop on your home network. You won't be able to download a program or music file from the web and play it on the spot. You won't be able to use any application that doesn't meet Apple's strict approval guidelines. It's closed computing at its most extreme.</p><p>Unfortunately we've come to expect that from our smartphones. For a larger device that's supposed to replace your netbook as a complete portable computing solution, though, this is almost unprecedented  at least from a device that's likely to have a great deal of influence on the market and on the design of future devices. That's bad news no matter how you spin it.</p><hr><h2>It's Not Really a Competitive eReader</h2><hr><p><center><a href="http://cdn.mashable.com/wp-content/uploads/2010/01/ibooks3.jpg"><img src="http://mashable.com/wp-content/uploads/2010/01/ibooks3.jpg" alt="" title="ibooks3" width="640" height="434"></a></center></p><p></p><p>The Kindle owns the eReader landscape right now, and the greatest expectation for the iPad was that it would bury the Kindle. While the iPad's reader interface is indisputably sweet-looking and the list of participating publishers is promising, there are <a href="http://mashable.com/2010/01/27/kindle-dead-ipad/">several ways</a> it just won't beat the Kindle.</p><p>The most important issue is the <a href="http://mashable.com/2010/01/27/apple-ipad-price/">price</a>. The Kindle costs $260; so do Barnes &amp; Noble's Nook and the comparable Sony Reader. The Kindle even comes bundled with free 3G network access, though it admittedly can't do anywhere near as much with it as the iPad can.</p><p>But if you are considering the iPad primarily as a reader, that price difference is a big problem. Also a big problem: The lack of an e-ink display. E-ink doesn't wash your face in eye-strain-inducing light like the displays on the iPhone, the iPad, and laptop computers do. It's meant to be a soft experience, just like reading a book. Without e-ink, you might not be able to tolerate spending four straight hours reading Stephen King's latest on a regular display, cool IPS tech aside.</p><p>Finally, as impressive as 10 hours of battery life is for a multi-purpose device like the iPad, the Kindle can run in reading mode for a week without recharging  longer if Wi-Fi is disabled. Because it's trying to do everything, the iPad isn't the best at anything.</p><hr><h2>It's Not Worth It If You Have a Smartphone and Laptop</h2><hr><p><center><a href="http://cdn.mashable.com/wp-content/uploads/2010/01/iphonembp5.jpg"><img src="http://mashable.com/wp-content/uploads/2010/01/iphonembp5.jpg" alt="" title="iphonembp5" width="640" height="343"></a></center></p><p></p><p>If the iPad isn't a good option as a middle device, it ought to at least be attractive to power users and enthusiasts who already have other devices. Unfortunately, it's not.</p><p>It's not significantly better at anything than either your iPhone or your MacBook. It can't be used as your daily workhorse computer on the go, because just like the iPhone's OS 3.1.2 the iPad's OS 3.2 doesn't multitask. And if you already have an iPhone, you can do basic information gathering, mapping, and so on while you're on the go without spending an additional $29.99 per month for 3G service.</p><p>Further, your laptop or netbook very likely has a web cam for video conferencing, and your cell phone probably has a camera (or even video camera) for capturing images. The iPad has neither.</p><p>Since the interface is graceful and satisfying, you might want to buy it as an extra device just for the experience, but at between $499  $829, that's not practical for most consumers.</p><hr><h2>The Anti-Hype</h2><hr><p>The iPad isn't going to be a phenomenon with either netbook users or power users. It's not better than existing devices at anything, and it's too expensive for most people to use it as a secondary device. I might have said something different if the rumors that the iPad would be all about a new push in the content marketplace were true, but that didn't happen. Instead, we got a cool toy.</p><hr> [<em>img credit: <a href="http://www.fsf.org/news/ibad_launch">FSF</a>, <a href="http://www.flickr.com/photos/ivyfield/2658033947/">Yutaka Tsutano</a></em>]<p>Tags: <a href="http://mashable.com/tag/apple/">apple</a>, <a href="http://mashable.com/tag/apple-tablet/">Apple Tablet</a>, <a href="http://mashable.com/tag/ereader/">ereader</a>, <a href="http://mashable.com/tag/ipad/">ipad</a>, <a href="http://mashable.com/tag/kindle/">Kindle</a>, <a href="http://mashable.com/tag/opinion/">Opinion</a></p><br><br>Tags: <a href="http://www.croncast.com/keyg/ipad">ipad</a> <a href="http://www.technorati.com/tag/ipad"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/ipad.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/device">device</a> <a href="http://www.technorati.com/tag/device"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/device.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/apple">apple</a> <a href="http://www.technorati.com/tag/apple"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/apple.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/web">web</a> <a href="http://www.technorati.com/tag/web"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/web.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/better">better</a> <a href="http://www.technorati.com/tag/better"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/better.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></content:encoded>

         <pubDate>Thu, 28 Jan 2010 00:59:51 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,5921</guid>

			<itunes:subtitle/>
      </item>
      <item>
         <title>The iPad and publishers: A survey of early reaction</title>
         <link>http://feedproxy.google.com/~r/oreilly/radar/atom/~3/jWCHFuJsNbw/ipad-and-publishers.html</link>
		 <category>Shared item</category>
			<description><![CDATA[<p>What really jumped out to me as I looked over the <a href="http://www.apple.com/ipad/specs/">iPad's feature set</a> is that the device is clearly built for media consumption. Movies, music, books, news -- the bread and butter content that keeps iTunes humming. That's good for Apple, obviously, but it also creates an interesting opportunity for publishers. They've got a new distribution mechanism and a new canvas. </p>

<p><img alt="iPad.png" src="http://radar.oreilly.com/2010/01/27/ipad-hero.png" width="200" height="270" style="float:right;margin:0 0 20px 20px"><p>With that in mind, I decided to filter the barrage of iPad coverage through a publishing lens. What follows are intriguing ideas culled from all sorts of sources. Most revolve around content applications the iPad may provide. </p></p>

<p>There's no way I'll catch all the good stuff -- there's just too much out there -- so please use the comments area to post links and commentary that grab your attention, publishing-related and otherwise.</p>

<p><strong>Ebook pricing could get interesting </strong></p>

<p>The iPad's release portends a price-point battle between Apple and Amazon. That's ebook pricing, not hardware. </p>

<p>The Wall Street Journal says Apple is pushing book publishers to set two ebook price points, <a href="http://online.wsj.com/article_email/SB10001424052748703906204575027503731077976-lMyQjAxMTAwMDIwNzEyNDcyWj.html">$12.99 and $14.99</a>, with Apple taking its customary <a href="http://daringfireball.net/2008/03/iphone_sdk_impressions_and_questions">30 percent cut</a> from any sales. They key word in all this is "set." The big kahuna of ebooks, Amazon, controls its pricing. Most bestsellers are parked at $9.99, which is  below what Amazon pays a publisher for a title. Amazon is subsidizing its low price point.</p>

<p>But that's the present. The future is a different matter. The thought is that Amazon is taking a short-term loss on ebooks so it can solidify its position as <em>the</em> dominant channel. Once it owns the ebook market, Amazon can ditch the subsidy and force publishers to renegotiate pricing. </p>

<p>That's the fear, and Apple appears to be playing to it by giving publishers an option: get a measure of pricing control through Apple, or make more with Amazon but pray they don't rewrite the rules later. (Apple could always rewrite rules, too ...) </p>

<p>What's really interesting about this -- and kind of bizarre -- is that the <a href="http://money.cnn.com/2010/01/21/technology/ebook_pricing.fortune/">binary Apple-or-Amazon thinking</a> obscures an important point: <a href="http://toc.oreilly.com/2010/01/the-unicorns-are-here-theyre-just-not-evenly-distributed-yet.html">mobile devices already offer publishers plenty of pricing options</a>. </p>

<p><strong>What about e-reader applications?</strong></p>

<p>Steve Jobs famously quipped a couple of years ago that "<a href="http://bits.blogs.nytimes.com/2008/01/15/the-passion-of-steve-jobs/">people don't read anymore</a>." Well, I guess Apple changed its stance on that one. The new <a href="http://www.huffingtonpost.com/2010/01/27/ibooks-apples-new-itunes_n_438852.html">iBooks app</a> -- and accompanying store -- is a big ol' cannonball in the ebook pool. </p>

<p>Early discussion on a back-channel publishing list I follow has focused on how Apple will treat its new ebook competitors. Will established applications, like <a href="http://www.lexcycle.com/">Stanza</a> and the <a href="http://www.amazon.com/gp/feature.html?ie=UTF8&amp;docId=1000301301">Kindle app</a>, be removed?  Kirk Biglione, co-founder of <a href="http://www.medialoper.com/">Medialoper</a>, thinks competitors will remain in Apple's universe. Just don't count on sharing titles across apps: </p>

<blockquote>
Look for books to be added as a new media type in the device media library. The other reading apps may be able to co-exist as long as they don't access books stored in that library. So, for example, you probably won't be able to use Stanza to read iBooks. <em>[Note: Kirk gave me permission to post his comments.]</em>
</blockquote>

<p>One thing to consider here: <a href="http://online.wsj.com/article/SB124908121794098073.html">Past inquiries from the Federal Communications Commission</a> may soften Apple's competitive instincts. At least for a while. </p>

<p>Of course, FCC heat doesn't preclude Apple from a little friendly rivalry. Digital Trends picked up on the <a href="http://www.digitaltrends.com/mobile/ibooks-what-we-know-of-the-ipads-ibook-app/?news=123">backhanded compliment Jobs gave Amazon</a> during the iPad presentation:</p>

<blockquote>
... [Jobs] basically told the online retailer that <em>we'll take it from here</em>.
</blockquote>

<p><strong>The reading/viewing experience</strong></p>

<p>Apple has already shown what it's capable of on the music and video front, so I'm curious to see how it handles the book experience. <a href="http://www.engadget.com/2010/01/27/apple-ipad-first-hands-on/">Early word is positive</a> from folks who've had a chance to demo the iPad. Here's <a href="http://i.gizmodo.com/5457757/apple-ipad-first-hands-on">Gizmodo's take</a>:</p>

<blockquote>It&#39;s an optical illusion, but just seeing the depth of pages makes the iBook app feel more like a book than a Kindle ever did for me. The text is sharp, and while the screen is bright, it doesn&#39;t seem to strains the eyesbut time will tell on that.</blockquote>

<p>The iPad is backwards compatible with existing iPhone applications. That seems useful on first blush, but Joshua Topolsky of Engadget <a href="http://i.engadget.com/2010/01/27/live-from-the-apple-tablet-latest-creation-event">called out a big issue with "old" apps</a>: </p>

<blockquote>It's kind of silly looking. A lone app in the center of a black screen.</blockquote>

<p><strong>More to come</strong></p>

<p>I'll be adding to this post in the coming days as more analysis bubbles up. Again, please use the comments to point out interesting or informative links you come across as well.</p>

<div>
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</div><img src="http://feeds.feedburner.com/~r/oreilly/radar/atom/~4/jWCHFuJsNbw" height="1" width="1"><br><br>Tags: <a href="http://www.croncast.com/keyg/apple">apple</a> <a href="http://www.technorati.com/tag/apple"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/apple.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/amazon">amazon</a> <a href="http://www.technorati.com/tag/amazon"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/amazon.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/ipad">ipad</a> <a href="http://www.technorati.com/tag/ipad"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/ipad.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/pricing">pricing</a> <a href="http://www.technorati.com/tag/pricing"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/pricing.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/ebook">ebook</a> <a href="http://www.technorati.com/tag/ebook"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/ebook.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<p>What really jumped out to me as I looked over the <a href="http://www.apple.com/ipad/specs/">iPad's feature set</a> is that the device is clearly built for media consumption. Movies, music, books, news -- the bread and butter content that keeps iTunes humming. That's good for Apple, obviously, but it also creates an interesting opportunity for publishers. They've got a new distribution mechanism and a new canvas. </p>

<p><img alt="iPad.png" src="http://radar.oreilly.com/2010/01/27/ipad-hero.png" width="200" height="270" style="float:right;margin:0 0 20px 20px"><p>With that in mind, I decided to filter the barrage of iPad coverage through a publishing lens. What follows are intriguing ideas culled from all sorts of sources. Most revolve around content applications the iPad may provide. </p></p>

<p>There's no way I'll catch all the good stuff -- there's just too much out there -- so please use the comments area to post links and commentary that grab your attention, publishing-related and otherwise.</p>

<p><strong>Ebook pricing could get interesting </strong></p>

<p>The iPad's release portends a price-point battle between Apple and Amazon. That's ebook pricing, not hardware. </p>

<p>The Wall Street Journal says Apple is pushing book publishers to set two ebook price points, <a href="http://online.wsj.com/article_email/SB10001424052748703906204575027503731077976-lMyQjAxMTAwMDIwNzEyNDcyWj.html">$12.99 and $14.99</a>, with Apple taking its customary <a href="http://daringfireball.net/2008/03/iphone_sdk_impressions_and_questions">30 percent cut</a> from any sales. They key word in all this is "set." The big kahuna of ebooks, Amazon, controls its pricing. Most bestsellers are parked at $9.99, which is  below what Amazon pays a publisher for a title. Amazon is subsidizing its low price point.</p>

<p>But that's the present. The future is a different matter. The thought is that Amazon is taking a short-term loss on ebooks so it can solidify its position as <em>the</em> dominant channel. Once it owns the ebook market, Amazon can ditch the subsidy and force publishers to renegotiate pricing. </p>

<p>That's the fear, and Apple appears to be playing to it by giving publishers an option: get a measure of pricing control through Apple, or make more with Amazon but pray they don't rewrite the rules later. (Apple could always rewrite rules, too ...) </p>

<p>What's really interesting about this -- and kind of bizarre -- is that the <a href="http://money.cnn.com/2010/01/21/technology/ebook_pricing.fortune/">binary Apple-or-Amazon thinking</a> obscures an important point: <a href="http://toc.oreilly.com/2010/01/the-unicorns-are-here-theyre-just-not-evenly-distributed-yet.html">mobile devices already offer publishers plenty of pricing options</a>. </p>

<p><strong>What about e-reader applications?</strong></p>

<p>Steve Jobs famously quipped a couple of years ago that "<a href="http://bits.blogs.nytimes.com/2008/01/15/the-passion-of-steve-jobs/">people don't read anymore</a>." Well, I guess Apple changed its stance on that one. The new <a href="http://www.huffingtonpost.com/2010/01/27/ibooks-apples-new-itunes_n_438852.html">iBooks app</a> -- and accompanying store -- is a big ol' cannonball in the ebook pool. </p>

<p>Early discussion on a back-channel publishing list I follow has focused on how Apple will treat its new ebook competitors. Will established applications, like <a href="http://www.lexcycle.com/">Stanza</a> and the <a href="http://www.amazon.com/gp/feature.html?ie=UTF8&amp;docId=1000301301">Kindle app</a>, be removed?  Kirk Biglione, co-founder of <a href="http://www.medialoper.com/">Medialoper</a>, thinks competitors will remain in Apple's universe. Just don't count on sharing titles across apps: </p>

<blockquote>
Look for books to be added as a new media type in the device media library. The other reading apps may be able to co-exist as long as they don't access books stored in that library. So, for example, you probably won't be able to use Stanza to read iBooks. <em>[Note: Kirk gave me permission to post his comments.]</em>
</blockquote>

<p>One thing to consider here: <a href="http://online.wsj.com/article/SB124908121794098073.html">Past inquiries from the Federal Communications Commission</a> may soften Apple's competitive instincts. At least for a while. </p>

<p>Of course, FCC heat doesn't preclude Apple from a little friendly rivalry. Digital Trends picked up on the <a href="http://www.digitaltrends.com/mobile/ibooks-what-we-know-of-the-ipads-ibook-app/?news=123">backhanded compliment Jobs gave Amazon</a> during the iPad presentation:</p>

<blockquote>
... [Jobs] basically told the online retailer that <em>we'll take it from here</em>.
</blockquote>

<p><strong>The reading/viewing experience</strong></p>

<p>Apple has already shown what it's capable of on the music and video front, so I'm curious to see how it handles the book experience. <a href="http://www.engadget.com/2010/01/27/apple-ipad-first-hands-on/">Early word is positive</a> from folks who've had a chance to demo the iPad. Here's <a href="http://i.gizmodo.com/5457757/apple-ipad-first-hands-on">Gizmodo's take</a>:</p>

<blockquote>It&#39;s an optical illusion, but just seeing the depth of pages makes the iBook app feel more like a book than a Kindle ever did for me. The text is sharp, and while the screen is bright, it doesn&#39;t seem to strains the eyesbut time will tell on that.</blockquote>

<p>The iPad is backwards compatible with existing iPhone applications. That seems useful on first blush, but Joshua Topolsky of Engadget <a href="http://i.engadget.com/2010/01/27/live-from-the-apple-tablet-latest-creation-event">called out a big issue with "old" apps</a>: </p>

<blockquote>It's kind of silly looking. A lone app in the center of a black screen.</blockquote>

<p><strong>More to come</strong></p>

<p>I'll be adding to this post in the coming days as more analysis bubbles up. Again, please use the comments to point out interesting or informative links you come across as well.</p>

<div>
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</div><img src="http://feeds.feedburner.com/~r/oreilly/radar/atom/~4/jWCHFuJsNbw" height="1" width="1"><br><br>Tags: <a href="http://www.croncast.com/keyg/apple">apple</a> <a href="http://www.technorati.com/tag/apple"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/apple.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/amazon">amazon</a> <a href="http://www.technorati.com/tag/amazon"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/amazon.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/ipad">ipad</a> <a href="http://www.technorati.com/tag/ipad"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/ipad.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/pricing">pricing</a> <a href="http://www.technorati.com/tag/pricing"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/pricing.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/ebook">ebook</a> <a href="http://www.technorati.com/tag/ebook"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/ebook.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></content:encoded>

         <pubDate>Wed, 27 Jan 2010 21:42:05 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,5920</guid>

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         <title>The iPad Vs. The Kindle: How Should Amazon Respond?</title>
         <link>http://feedproxy.google.com/~r/Techcrunch/~3/xVBva4nX2CI/</link>
		 <category>Shared item</category>
			<description><![CDATA[<p><img src="http://cache0.techcrunch.com/wp-content/uploads/2010/01/Amazon.jpg" alt=""></p>
<p><img src="http://cache0.techcrunch.com/wp-content/uploads/2010/01/iPad-books.jpg" alt=""></p>
<p><em><strong>Editor's note</strong>: This a guest post written by <a href="http://www.linkedin.com/in/joffr">Joff Redfern.</a> Redfern is the co-founder of <a href="http://www.flattenme.com/">FlattenMe.com</a>, a site for creating personalized storybooks.  He was formerly a vice president of product at Yahoo, where he managed Yahoo Buzz and Toolbar. </em></p>
<p><strong>Amazon Kindle: The Road Ahead</strong></p>
<p>I'm a recent Kindle fan boy. I like the instant access to earth-friendly books, the paper-like display and the way it fits in my hand like a paperback. I've also deeply admired the crispness of the Kindle visionany book, any language, in minutes. But with Apple's <a href="http://www.techcrunch.com/2010/01/27/ipad-ibooks-500/">iPad announcement</a> the playing field on which the Kindle competes shifts and the disruptive technology itself gets disrupted.</p>
<p>If I were running the Kindle I would answer this question today: Are we innovating the publishing or the entertainment industry? Is the Kindle just for my reading entertainment or is it for watching, listening, gaming, browsing, sharing photos, and communicating with friends &amp; family too? Ultimately the answer is shaped by consumer preference, competitors and time measured in years.</p>
<p>As a product guy this is a really intriguing question to try to unravelwhich path should Amazon choose? Over time this is what may push the Kindle into being more than just a reader . . .</p>
<p><strong>For the same price, more is better </strong></p>
<p>Will consumers prefer a multi-purpose entertainment tablet over a single-purpose reading device as their prices converge? This is a religious question; sides will be drawn. I look to the evolution of my own personal technology habits for the answer.</p>
<p>When I wanted to manage my contacts I started with a paper-based Address Book, upgraded to a Digital Rolodex, upgraded to a Palm V, upgraded to a Blackberry, then upgraded to an iPhone. Fundamentally I was trying to solve how I manage and communicate with my contacts. With each upgrade I got more functionality yet the price point for each device was not radically different.</p>
<p>If consumers can eventually get an entertainment tablet that also has the core features of a great reader (screen, content catalog, ease of purchasing) at under $200 they'll want more.</p>
<p><strong>Prices drop. Over time, price won't be a factor in the purchase decision.</strong></p>
<p>Today, Kindle enjoys a price advantage over the iPad. It is nearly half the price, starting at $260 versus $500 for the iPad, although the cheapest Kindle DX with an equivalent 9.7 inch screen is $489.  That is pretty close already.  What happens when the price of iPad-like devices trend down to a point of consumer indifference?</p>
<p>Moore's Law and business model innovation will drive the iPad-like devices to sub-$200 pricing. Unrealistic? The retail price of the iPhone 8GB dropped ~83% in 3 years from $599 to $99.</p>
<p>Also keep in mind that entertainment tablets are using different math from the Kindle. The device pricing will be subsidized by multiple revenue streamsdownloads of books, music, movies, games, apps, advertising, and more. Today I can get a cell phone device for free, will my iPad be free some day?</p>
<p><strong>Competitors are playing a platform war. Is Kindle?</strong></p>
<p>Apple, Google and Microsoft have massive investments in their respective mobile platforms. In particular, Apple is king of the mobile mountain. As Jobs declared today, Apple is now the largest mobile device company in the world.</p>
<p>This Apple sizzle has drawn 100,000+ developers and publishers to its iPhone (and now iPad) ecosystem. These apps are already available to entertain us in all sorts of ways on the iPad beyond what Apple exec Scott Forstall showed today.</p>
<p>Amazon <a href="http://www.techcrunch.com/2010/01/20/amazon-kindle-free/">knows</a> this. Last week they announced a <a href="http://www.techcrunch.com/2010/01/20/kindle-apps/">developer API</a> is coming. So the question remains how robust is the API and will the developer community bite, or is it game over?</p>
<p>What would you do if you ran the Kindle?</p>
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<p><img src="http://cache0.techcrunch.com/wp-content/uploads/2010/01/iPad-books.jpg" alt=""></p>
<p><em><strong>Editor's note</strong>: This a guest post written by <a href="http://www.linkedin.com/in/joffr">Joff Redfern.</a> Redfern is the co-founder of <a href="http://www.flattenme.com/">FlattenMe.com</a>, a site for creating personalized storybooks.  He was formerly a vice president of product at Yahoo, where he managed Yahoo Buzz and Toolbar. </em></p>
<p><strong>Amazon Kindle: The Road Ahead</strong></p>
<p>I'm a recent Kindle fan boy. I like the instant access to earth-friendly books, the paper-like display and the way it fits in my hand like a paperback. I've also deeply admired the crispness of the Kindle visionany book, any language, in minutes. But with Apple's <a href="http://www.techcrunch.com/2010/01/27/ipad-ibooks-500/">iPad announcement</a> the playing field on which the Kindle competes shifts and the disruptive technology itself gets disrupted.</p>
<p>If I were running the Kindle I would answer this question today: Are we innovating the publishing or the entertainment industry? Is the Kindle just for my reading entertainment or is it for watching, listening, gaming, browsing, sharing photos, and communicating with friends &amp; family too? Ultimately the answer is shaped by consumer preference, competitors and time measured in years.</p>
<p>As a product guy this is a really intriguing question to try to unravelwhich path should Amazon choose? Over time this is what may push the Kindle into being more than just a reader . . .</p>
<p><strong>For the same price, more is better </strong></p>
<p>Will consumers prefer a multi-purpose entertainment tablet over a single-purpose reading device as their prices converge? This is a religious question; sides will be drawn. I look to the evolution of my own personal technology habits for the answer.</p>
<p>When I wanted to manage my contacts I started with a paper-based Address Book, upgraded to a Digital Rolodex, upgraded to a Palm V, upgraded to a Blackberry, then upgraded to an iPhone. Fundamentally I was trying to solve how I manage and communicate with my contacts. With each upgrade I got more functionality yet the price point for each device was not radically different.</p>
<p>If consumers can eventually get an entertainment tablet that also has the core features of a great reader (screen, content catalog, ease of purchasing) at under $200 they'll want more.</p>
<p><strong>Prices drop. Over time, price won't be a factor in the purchase decision.</strong></p>
<p>Today, Kindle enjoys a price advantage over the iPad. It is nearly half the price, starting at $260 versus $500 for the iPad, although the cheapest Kindle DX with an equivalent 9.7 inch screen is $489.  That is pretty close already.  What happens when the price of iPad-like devices trend down to a point of consumer indifference?</p>
<p>Moore's Law and business model innovation will drive the iPad-like devices to sub-$200 pricing. Unrealistic? The retail price of the iPhone 8GB dropped ~83% in 3 years from $599 to $99.</p>
<p>Also keep in mind that entertainment tablets are using different math from the Kindle. The device pricing will be subsidized by multiple revenue streamsdownloads of books, music, movies, games, apps, advertising, and more. Today I can get a cell phone device for free, will my iPad be free some day?</p>
<p><strong>Competitors are playing a platform war. Is Kindle?</strong></p>
<p>Apple, Google and Microsoft have massive investments in their respective mobile platforms. In particular, Apple is king of the mobile mountain. As Jobs declared today, Apple is now the largest mobile device company in the world.</p>
<p>This Apple sizzle has drawn 100,000+ developers and publishers to its iPhone (and now iPad) ecosystem. These apps are already available to entertain us in all sorts of ways on the iPad beyond what Apple exec Scott Forstall showed today.</p>
<p>Amazon <a href="http://www.techcrunch.com/2010/01/20/amazon-kindle-free/">knows</a> this. Last week they announced a <a href="http://www.techcrunch.com/2010/01/20/kindle-apps/">developer API</a> is coming. So the question remains how robust is the API and will the developer community bite, or is it game over?</p>
<p>What would you do if you ran the Kindle?</p>
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</div><img src="http://feeds.feedburner.com/~r/Techcrunch/~4/xVBva4nX2CI" height="1" width="1"><br><br>Tags: <a href="http://www.croncast.com/keyg/kindle">kindle</a> <a href="http://www.technorati.com/tag/kindle"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/kindle.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/ipad">ipad</a> <a href="http://www.technorati.com/tag/ipad"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/ipad.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/apple">apple</a> <a href="http://www.technorati.com/tag/apple"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/apple.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/price">price</a> <a href="http://www.technorati.com/tag/price"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/price.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/amazon">amazon</a> <a href="http://www.technorati.com/tag/amazon"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/amazon.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></content:encoded>

         <pubDate>Wed, 27 Jan 2010 23:05:16 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,5918</guid>

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         <title>Could the Apple Tablet Make Higher Ed. Irrelevant?</title>
         <link>http://feedproxy.google.com/~r/good/lbvp/~3/Thvl0bNeYZU/could-the-apple-tablet-make-higher-ed-irrelevant</link>
		 <category>Shared item</category>
			<description><![CDATA[<img title="apple-tablet" src="http://user.cloudfront.goodinc.com/community/nikhil-swaminathan/apple-tablet.jpg" alt="apple-tablet" width="578" height="321">By this time tomorrow, we'll know all of the technical specs on the new Apple tablet computerassuming Steve Jobs isn't setting up his salivating acolytes for the mother of all Vaseline-slimed curveballs.

Given Apple's track record with disrupting media industries , print publishers of all sorts  are bracing for what the new device could possibly do. Bloomberg reports that the tablet is likely to "boost demand for digital textbooks." And the ZDNet education technology blogger Christopher Dawson seems pretty excited that Apple and textbook publisher McGraw-Hill are in talks.
<blockquote>Given that neither Amazon nor any of the other e-book/e-reader retailers has managed to provide a compelling electronic textbook, I should have known that Apple might be the one. ... McGraw-Hill just happens to be the number 3 textbook publisher in the world. That spells a lot of potential content.</blockquote>
Yesterday, I wrote about online educationspecifically about Bill Gates' enthusiasm about its potential. Thinking about it and the Apple tablet concurrently made me think about how this machine is the delivery method for a killer app known as "distance learning."

Imagine your tablet screen with a window that had a fully searchable textbook page, which a student could mark up at will. Then maybe put a Quicktime window in one of the corners with a professor going through a lecture about the material in that textbook. All of a sudden, students are highlighting along what the lecturer emphasizes, maybe jotting notes in the margins. All of a sudden, many of the tools of the classroom are right there on...<img src="http://feeds.feedburner.com/~r/good/lbvp/~4/Thvl0bNeYZU" height="1" width="1"><br><br>Tags: <a href="http://www.croncast.com/keyg/apple">apple</a> <a href="http://www.technorati.com/tag/apple"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/apple.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/textbook">textbook</a> <a href="http://www.technorati.com/tag/textbook"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/textbook.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/tablet">tablet</a> <a href="http://www.technorati.com/tag/tablet"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/tablet.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/hill">hill</a> <a href="http://www.technorati.com/tag/hill"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/hill.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/potential">potential</a> <a href="http://www.technorati.com/tag/potential"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/potential.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<img title="apple-tablet" src="http://user.cloudfront.goodinc.com/community/nikhil-swaminathan/apple-tablet.jpg" alt="apple-tablet" width="578" height="321">By this time tomorrow, we'll know all of the technical specs on the new Apple tablet computerassuming Steve Jobs isn't setting up his salivating acolytes for the mother of all Vaseline-slimed curveballs.

Given Apple's track record with disrupting media industries , print publishers of all sorts  are bracing for what the new device could possibly do. Bloomberg reports that the tablet is likely to "boost demand for digital textbooks." And the ZDNet education technology blogger Christopher Dawson seems pretty excited that Apple and textbook publisher McGraw-Hill are in talks.
<blockquote>Given that neither Amazon nor any of the other e-book/e-reader retailers has managed to provide a compelling electronic textbook, I should have known that Apple might be the one. ... McGraw-Hill just happens to be the number 3 textbook publisher in the world. That spells a lot of potential content.</blockquote>
Yesterday, I wrote about online educationspecifically about Bill Gates' enthusiasm about its potential. Thinking about it and the Apple tablet concurrently made me think about how this machine is the delivery method for a killer app known as "distance learning."

Imagine your tablet screen with a window that had a fully searchable textbook page, which a student could mark up at will. Then maybe put a Quicktime window in one of the corners with a professor going through a lecture about the material in that textbook. All of a sudden, students are highlighting along what the lecturer emphasizes, maybe jotting notes in the margins. All of a sudden, many of the tools of the classroom are right there on...<img src="http://feeds.feedburner.com/~r/good/lbvp/~4/Thvl0bNeYZU" height="1" width="1"><br><br>Tags: <a href="http://www.croncast.com/keyg/apple">apple</a> <a href="http://www.technorati.com/tag/apple"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/apple.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/textbook">textbook</a> <a href="http://www.technorati.com/tag/textbook"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/textbook.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/tablet">tablet</a> <a href="http://www.technorati.com/tag/tablet"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/tablet.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/hill">hill</a> <a href="http://www.technorati.com/tag/hill"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/hill.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/potential">potential</a> <a href="http://www.technorati.com/tag/potential"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/potential.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></content:encoded>

         <pubDate>Tue, 26 Jan 2010 23:00:05 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,5887</guid>

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         <title>Wait Until Mid-Year for eBooks on The Apple Tablet? Think Different.</title>
         <link>http://www.techstartups.com/2010/01/26/wait-until-mid-year-for-ebooks-on-the-apple-tablet-think-different/</link>
		 <category>Shared item</category>
			<description><![CDATA[<p>By Staff Writer  <a href="http://techstartups.com/author/JohnF">John Federico</a> (<a href="http://twitter.com/gadgetboy" title="Follow me on twitter"><i>@gadgetboy</i></a><i>)</i></p>
<p><img src="http://www.techstartups.com/blog/wp-content/uploads/2010/01/kindle_tablet.png" alt="" title="kindle_tablet" width="500" height="332"></p>
<p><a href="http://en.wikipedia.org/wiki/9_to_5_Mac" title="9 to 5 Mac" rel="wikipedia">9to5Mac</a> claims that they've spoken with a few print publishers about the upcoming <a href="http://www.apple.com" title="Apple" rel="homepage">Apple</a> <del>Tablet</del> iPad reinforcing what most of us already know but with a few extra details. These conversations yielded specs like a 10-inch glass screen slightly smaller than a <a href="http://www.amazon.com/gp/product/B0015TG12Q?ie=UTF8&amp;tag=brandbrains-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B0015TG12Q">Kindle DX</a> but similar in weight.</p>
<p>They also indicated that Apple is describing the device to publishers by comparing the shift from <a href="http://www.amazon.com/gp/product/B0015T963C?ie=UTF8&amp;tag=brandbrains-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B0015T963C">Kindle</a> to the Tablet as going from <a href="http://en.wikipedia.org/wiki/Television" title="Television" rel="wikipedia">black and white TV</a> to color TV.</p>
<p>Finally, they've said that there won't be much content until mid-2010 at the very earliest.</p>
<p>Not so fast, cowboy. What else to do know about this device? Well, how about the fact that it runs a version of the <a href="http://www.apple.com/iphone" title="iPhone" rel="homepage">iPhone</a> <a href="http://en.wikipedia.org/wiki/Operating_system" title="Operating system" rel="wikipedia">OS</a> and that most iPhone apps will run on it without many, if any, changes.</p>
<p>If that's true, then the iPad will have tons of ebooksthanks to the Kindle app for iPhone. With the <a href="http://en.wikipedia.org/wiki/Application_software" title="Application software" rel="wikipedia">application</a> loaded on your Apple gadget, you'll have access to any and all content sold sold through the Kindle store  and any unprotected (.mobi) files, as well. That means indie ebooks and other content.</p>
<p>Repeat after me, <a href="http://gadgetboy.org/archives/2009/8/3/does-amazon-want-to-be-in-the-hardware-business.html">one more time:</a> <a href="http://amazon.com/" title="Amazon" rel="homepage">Amazon</a> doesn't care if it's in the hardware business. It wants to sell <a href="http://en.wikipedia.org/wiki/E-book" title="E-book" rel="wikipedia">electronic books</a>, whether they produce the device or not.</p>
<p>[<a href="http://www.9to5mac.com/book-publishers-talk-tablet-34566345">9to5Mac</a>]</p>
<p>Disclosure of Material Connection: <a href="http://dsclzr.us/0" title="Click here for FTC Disclosures">http://dsclzr.us/0</a></p>
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<li><a href="http://jkontherun.com/2010/01/25/exclusive-pre-live-blogging-the-apple-tablet-event/">Exclusive: Pre-Live Blogging the Apple Tablet Event</a> (jkontherun.com)</li>
<li><a href="http://gizmodo.com/5456004/apple-tablet-prototypes-possibly-identified-by-web-analytics-running-iphone+like-os-32">Apple Tablet Prototypes Possibly Identified By Web Analytics, Running iPhone-Like OS 3.2 [Apple Tablet]</a> (gizmodo.com)</li>
<li><a href="http://seattletimes.nwsource.com/html/businesstechnology/2010893530_apustectechbitgoogleapplemobile.html?syndication=rss">Google uses mobile Web to bypass Apple's app block</a> (seattletimes.nwsource.com)</li>
<li><a href="http://jkontherun.com/2010/01/26/whispersync-on-kindle-for-pc-not-updating-consistently/">Whispersync on Kindle for PC Not Updating Consistently?</a> (jkontherun.com)</li>
</ul>
<div style="margin-top:10px;height:15px"><a href="http://reblog.zemanta.com/zemified/e689b4f0-e0dc-44f9-8fc9-fbca50e14e7b/" title="Reblog this post [with Zemanta]"><img src="http://img.zemanta.com/reblog_e.png?x-id=e689b4f0-e0dc-44f9-8fc9-fbca50e14e7b" alt="Reblog this post [with Zemanta]" style="border:none;float:right"></a><span></span></div>
<p><a href="http://www.techstartups.com/2010/01/26/wait-until-mid-year-for-ebooks-on-the-apple-tablet-think-different/">Wait Until Mid-Year for eBooks on The Apple Tablet? Think Different.</a> is a post from: <a href="http://www.techstartups.com">TechStartups.com</a></p>
<br><br>Tags: <a style="display:inline" href="http://www.techstartups.com/tag/amazon-kindle/" rel="tag">Amazon Kindle</a> <a style="display:inline" href="http://www.techstartups.com/tag/amazon-kindle/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/amazoncom/" rel="tag">Amazon.com</a> <a style="display:inline" href="http://www.techstartups.com/tag/amazoncom/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/apple/" rel="tag">Apple</a> <a style="display:inline" href="http://www.techstartups.com/tag/apple/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/apple-ipad/" rel="tag">Apple iPad</a> <a style="display:inline" href="http://www.techstartups.com/tag/apple-ipad/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/apple-tablet/" rel="tag">Apple tablet</a> <a style="display:inline" href="http://www.techstartups.com/tag/apple-tablet/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/digital-media/" rel="tag">Digital Media</a> <a style="display:inline" href="http://www.techstartups.com/tag/digital-media/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/e-book/" rel="tag">E-book</a> <a style="display:inline" href="http://www.techstartups.com/tag/e-book/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/ebooks/" rel="tag">ebooks</a> <a style="display:inline" href="http://www.techstartups.com/tag/ebooks/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/electronic-magazines/" rel="tag">Electronic Magazines</a> <a style="display:inline" href="http://www.techstartups.com/tag/electronic-magazines/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/electronic-newspapers/" rel="tag">Electronic Newspapers</a> <a style="display:inline" href="http://www.techstartups.com/tag/electronic-newspapers/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/handhelds/" rel="tag">Handhelds</a> <a style="display:inline" href="http://www.techstartups.com/tag/handhelds/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/iphone/" rel="tag">iPhone</a> <a style="display:inline" href="http://www.techstartups.com/tag/iphone/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/magazines/" rel="tag">magazines</a> <a style="display:inline" href="http://www.techstartups.com/tag/magazines/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/newspapers/" rel="tag">Newspapers</a> <a style="display:inline" href="http://www.techstartups.com/tag/newspapers/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a><br><br><br><br>Tags: <a href="http://www.croncast.com/keyg/apple">apple</a> <a href="http://www.technorati.com/tag/apple"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/apple.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/tablet">tablet</a> <a href="http://www.technorati.com/tag/tablet"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/tablet.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/kindle">kindle</a> <a href="http://www.technorati.com/tag/kindle"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/kindle.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/iphone">iphone</a> <a href="http://www.technorati.com/tag/iphone"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/iphone.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/ebooks">ebooks</a> <a href="http://www.technorati.com/tag/ebooks"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/ebooks.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<p>By Staff Writer  <a href="http://techstartups.com/author/JohnF">John Federico</a> (<a href="http://twitter.com/gadgetboy" title="Follow me on twitter"><i>@gadgetboy</i></a><i>)</i></p>
<p><img src="http://www.techstartups.com/blog/wp-content/uploads/2010/01/kindle_tablet.png" alt="" title="kindle_tablet" width="500" height="332"></p>
<p><a href="http://en.wikipedia.org/wiki/9_to_5_Mac" title="9 to 5 Mac" rel="wikipedia">9to5Mac</a> claims that they've spoken with a few print publishers about the upcoming <a href="http://www.apple.com" title="Apple" rel="homepage">Apple</a> <del>Tablet</del> iPad reinforcing what most of us already know but with a few extra details. These conversations yielded specs like a 10-inch glass screen slightly smaller than a <a href="http://www.amazon.com/gp/product/B0015TG12Q?ie=UTF8&amp;tag=brandbrains-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B0015TG12Q">Kindle DX</a> but similar in weight.</p>
<p>They also indicated that Apple is describing the device to publishers by comparing the shift from <a href="http://www.amazon.com/gp/product/B0015T963C?ie=UTF8&amp;tag=brandbrains-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B0015T963C">Kindle</a> to the Tablet as going from <a href="http://en.wikipedia.org/wiki/Television" title="Television" rel="wikipedia">black and white TV</a> to color TV.</p>
<p>Finally, they've said that there won't be much content until mid-2010 at the very earliest.</p>
<p>Not so fast, cowboy. What else to do know about this device? Well, how about the fact that it runs a version of the <a href="http://www.apple.com/iphone" title="iPhone" rel="homepage">iPhone</a> <a href="http://en.wikipedia.org/wiki/Operating_system" title="Operating system" rel="wikipedia">OS</a> and that most iPhone apps will run on it without many, if any, changes.</p>
<p>If that's true, then the iPad will have tons of ebooksthanks to the Kindle app for iPhone. With the <a href="http://en.wikipedia.org/wiki/Application_software" title="Application software" rel="wikipedia">application</a> loaded on your Apple gadget, you'll have access to any and all content sold sold through the Kindle store  and any unprotected (.mobi) files, as well. That means indie ebooks and other content.</p>
<p>Repeat after me, <a href="http://gadgetboy.org/archives/2009/8/3/does-amazon-want-to-be-in-the-hardware-business.html">one more time:</a> <a href="http://amazon.com/" title="Amazon" rel="homepage">Amazon</a> doesn't care if it's in the hardware business. It wants to sell <a href="http://en.wikipedia.org/wiki/E-book" title="E-book" rel="wikipedia">electronic books</a>, whether they produce the device or not.</p>
<p>[<a href="http://www.9to5mac.com/book-publishers-talk-tablet-34566345">9to5Mac</a>]</p>
<p>Disclosure of Material Connection: <a href="http://dsclzr.us/0" title="Click here for FTC Disclosures">http://dsclzr.us/0</a></p>
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<div style="margin-top:10px;height:15px"><a href="http://reblog.zemanta.com/zemified/e689b4f0-e0dc-44f9-8fc9-fbca50e14e7b/" title="Reblog this post [with Zemanta]"><img src="http://img.zemanta.com/reblog_e.png?x-id=e689b4f0-e0dc-44f9-8fc9-fbca50e14e7b" alt="Reblog this post [with Zemanta]" style="border:none;float:right"></a><span></span></div>
<p><a href="http://www.techstartups.com/2010/01/26/wait-until-mid-year-for-ebooks-on-the-apple-tablet-think-different/">Wait Until Mid-Year for eBooks on The Apple Tablet? Think Different.</a> is a post from: <a href="http://www.techstartups.com">TechStartups.com</a></p>
<br><br>Tags: <a style="display:inline" href="http://www.techstartups.com/tag/amazon-kindle/" rel="tag">Amazon Kindle</a> <a style="display:inline" href="http://www.techstartups.com/tag/amazon-kindle/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/amazoncom/" rel="tag">Amazon.com</a> <a style="display:inline" href="http://www.techstartups.com/tag/amazoncom/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/apple/" rel="tag">Apple</a> <a style="display:inline" href="http://www.techstartups.com/tag/apple/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/apple-ipad/" rel="tag">Apple iPad</a> <a style="display:inline" href="http://www.techstartups.com/tag/apple-ipad/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/apple-tablet/" rel="tag">Apple tablet</a> <a style="display:inline" href="http://www.techstartups.com/tag/apple-tablet/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/digital-media/" rel="tag">Digital Media</a> <a style="display:inline" href="http://www.techstartups.com/tag/digital-media/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/e-book/" rel="tag">E-book</a> <a style="display:inline" href="http://www.techstartups.com/tag/e-book/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/ebooks/" rel="tag">ebooks</a> <a style="display:inline" href="http://www.techstartups.com/tag/ebooks/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/electronic-magazines/" rel="tag">Electronic Magazines</a> <a style="display:inline" href="http://www.techstartups.com/tag/electronic-magazines/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/electronic-newspapers/" rel="tag">Electronic Newspapers</a> <a style="display:inline" href="http://www.techstartups.com/tag/electronic-newspapers/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/handhelds/" rel="tag">Handhelds</a> <a style="display:inline" href="http://www.techstartups.com/tag/handhelds/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/iphone/" rel="tag">iPhone</a> <a style="display:inline" href="http://www.techstartups.com/tag/iphone/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/magazines/" rel="tag">magazines</a> <a style="display:inline" href="http://www.techstartups.com/tag/magazines/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/newspapers/" rel="tag">Newspapers</a> <a style="display:inline" href="http://www.techstartups.com/tag/newspapers/feed" rel="tag"><img style="display:inline;border:0px;margin:0px;padding:0px" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a><br><br><br><br>Tags: 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         <pubDate>Tue, 26 Jan 2010 21:23:26 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,5880</guid>

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         <title>How &amp;#39;The Hidden Brain&amp;#39; Does The Thinking For Us : NPR</title>
         <link>http://www.npr.org/templates/story/story.php?storyId=122864641&amp;ft=1&amp;f=1001#</link>
		 <category>Shared item</category>
			<description><![CDATA[<blockquote>Shared by  Kristopher 
<br>
After making a silly mistake, it's not uncommon for a person to say, "Oops  I was on autopilot." In his new book, The Hidden Brain, science writer Shankar Vedantam explains how there's actually a lot of truth to that.<br><br>Our brains have two modes, he tells NPR's Steve Inkseep  conscious and unconscious, pilot and autopilot  and we are constantly switching back and forth between the two.<br><br>"The problem arises when we [switch] without our awareness," Vedantam says, "and the autopilot ends up flying the plane, when we should be flying the plane."<br><br>The autopilot mode can be useful when we're multitasking, but it can also lead us to make unsupported snap judgments about people in the world around us. Vedantam says that when we interact with people from different backgrounds in high-pressure situations, it's easy to rely  unconsciously  on heuristics.<br>'The Hidden Brain' book cover<br><br>The Hidden Brain<br>By Shankar Vedantam<br>Hardcover, 288 pages<br>Spiegel &amp; Grau<br>List price: $26<br>Read An Excerpt<br><br>3-Year-Old Bigots?<br><br>Racial categorization begins at an extremely early age. Vedantam cites research from a day-care center in Montreal that found that children as young as 3 linked white faces with positive attributes and black faces with negative attributes.<br><br>"Now, these were children who are 3 years old," Vedantam says. "It is especially hard to call them bigots, or to suggest that they are explicitly racially biased or have animosity in their hearts."<br><br>Vedantam says the mind is hard-wired to "form associations between people and concepts." But he thinks that the links the children made between particular groups and particular concepts were not biologically based  those judgments came from culture and upbringing.<br><br>"We tend to think of the conscious messages that we give children as being the most powerful education that we can give them," Vedantam says  but the unconscious messages are actually far more influential.<br><br>He says that for every 50 times a year a teacher talks about tolerance, there are many hundreds of implicit messages of racial bias that children absorb through culture  whether it's television, books or the attitudes of the adults and kids around them.<br><br>"And it's these hidden associations that essentially determine what happens in the unconscious minds of these children," Vedantam says.<br><br>'Take Back The Controls'<br><br>In American society, colorblindness is often held up as the ideal. And though it's a worthy aspiration, Vedantam says it's a goal that isn't rooted in psychological reality.<br><br>"Our hidden brains will always recognize people's races, and they will do so from a very, very young age," Vedantam says. "The far better approach is to put race on the table, to ask [children] to unpack the associations that they are learning, to help us shape those associations in more effective ways."<br><br>Most of us think of ourselves as being conscious, intentional, deliberate creatures. ... I have become, in some ways, much more humble about my views and much less certain about myself.<br><br>- Shankar Vedantam<br><br>Going back to the autopilot analogy, Vedantam says it's not a problem that the brain has an autopilot mode  as long as you are aware of when it is on. His book, The Hidden Brain, is about how to "take back the controls."<br><br>So if the human psyche is just a big constellation of conscious and unconscious cognition  which thoughts represent the real you?<br><br>"Most of us think of ourselves as being conscious, intentional, deliberate creatures," Vedantam says. "I know that I think of myself that way: I know why I like this movie star, or why I voted for this president, or why I prefer this political party to that."<br><br>But doing research for this book changed all that, Vedantam says.<br><br>"I have become, in some ways, much more humble about my views and much less certain about myself. And it may well be that the hidden brain is much more in charge of what we do than our conscious mind's intentions."</blockquote>
Science writer Shankar Vedantam says we often function on autopilot  without even knowing it.  His new book, The Hidden Brain, explores how unconscious biases color our decisions even when we think we are acting rationally.
<br><br>Tags: <a href="http://www.croncast.com/keyg/vedantam">vedantam</a> <a href="http://www.technorati.com/tag/vedantam"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/vedantam.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/hidden">hidden</a> <a href="http://www.technorati.com/tag/hidden"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/hidden.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/autopilot">autopilot</a> <a href="http://www.technorati.com/tag/autopilot"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/autopilot.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/children">children</a> <a href="http://www.technorati.com/tag/children"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/children.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/brain">brain</a> <a href="http://www.technorati.com/tag/brain"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/brain.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<blockquote>Shared by  Kristopher 
<br>
After making a silly mistake, it's not uncommon for a person to say, "Oops  I was on autopilot." In his new book, The Hidden Brain, science writer Shankar Vedantam explains how there's actually a lot of truth to that.<br><br>Our brains have two modes, he tells NPR's Steve Inkseep  conscious and unconscious, pilot and autopilot  and we are constantly switching back and forth between the two.<br><br>"The problem arises when we [switch] without our awareness," Vedantam says, "and the autopilot ends up flying the plane, when we should be flying the plane."<br><br>The autopilot mode can be useful when we're multitasking, but it can also lead us to make unsupported snap judgments about people in the world around us. Vedantam says that when we interact with people from different backgrounds in high-pressure situations, it's easy to rely  unconsciously  on heuristics.<br>'The Hidden Brain' book cover<br><br>The Hidden Brain<br>By Shankar Vedantam<br>Hardcover, 288 pages<br>Spiegel &amp; Grau<br>List price: $26<br>Read An Excerpt<br><br>3-Year-Old Bigots?<br><br>Racial categorization begins at an extremely early age. Vedantam cites research from a day-care center in Montreal that found that children as young as 3 linked white faces with positive attributes and black faces with negative attributes.<br><br>"Now, these were children who are 3 years old," Vedantam says. "It is especially hard to call them bigots, or to suggest that they are explicitly racially biased or have animosity in their hearts."<br><br>Vedantam says the mind is hard-wired to "form associations between people and concepts." But he thinks that the links the children made between particular groups and particular concepts were not biologically based  those judgments came from culture and upbringing.<br><br>"We tend to think of the conscious messages that we give children as being the most powerful education that we can give them," Vedantam says  but the unconscious messages are actually far more influential.<br><br>He says that for every 50 times a year a teacher talks about tolerance, there are many hundreds of implicit messages of racial bias that children absorb through culture  whether it's television, books or the attitudes of the adults and kids around them.<br><br>"And it's these hidden associations that essentially determine what happens in the unconscious minds of these children," Vedantam says.<br><br>'Take Back The Controls'<br><br>In American society, colorblindness is often held up as the ideal. And though it's a worthy aspiration, Vedantam says it's a goal that isn't rooted in psychological reality.<br><br>"Our hidden brains will always recognize people's races, and they will do so from a very, very young age," Vedantam says. "The far better approach is to put race on the table, to ask [children] to unpack the associations that they are learning, to help us shape those associations in more effective ways."<br><br>Most of us think of ourselves as being conscious, intentional, deliberate creatures. ... I have become, in some ways, much more humble about my views and much less certain about myself.<br><br>- Shankar Vedantam<br><br>Going back to the autopilot analogy, Vedantam says it's not a problem that the brain has an autopilot mode  as long as you are aware of when it is on. His book, The Hidden Brain, is about how to "take back the controls."<br><br>So if the human psyche is just a big constellation of conscious and unconscious cognition  which thoughts represent the real you?<br><br>"Most of us think of ourselves as being conscious, intentional, deliberate creatures," Vedantam says. "I know that I think of myself that way: I know why I like this movie star, or why I voted for this president, or why I prefer this political party to that."<br><br>But doing research for this book changed all that, Vedantam says.<br><br>"I have become, in some ways, much more humble about my views and much less certain about myself. And it may well be that the hidden brain is much more in charge of what we do than our conscious mind's intentions."</blockquote>
Science writer Shankar Vedantam says we often function on autopilot  without even knowing it.  His new book, The Hidden Brain, explores how unconscious biases color our decisions even when we think we are acting rationally.
<br><br>Tags: <a href="http://www.croncast.com/keyg/vedantam">vedantam</a> <a href="http://www.technorati.com/tag/vedantam"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/vedantam.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/hidden">hidden</a> <a href="http://www.technorati.com/tag/hidden"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/hidden.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/autopilot">autopilot</a> <a href="http://www.technorati.com/tag/autopilot"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/autopilot.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/children">children</a> <a href="http://www.technorati.com/tag/children"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/children.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/brain">brain</a> <a href="http://www.technorati.com/tag/brain"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/brain.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></content:encoded>

         <pubDate>Mon, 25 Jan 2010 16:42:51 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,5871</guid>

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         <title>Thoughts on my Nexus One</title>
         <link>http://feedproxy.google.com/~r/tins/~3/7sRBGLZW2bs/thoughts-on-my-nexus-one.html</link>
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			<description><![CDATA[<div style="clear:both;text-align:center"><a href="http://4.bp.blogspot.com/_7ZYqYi4xigk/S0eIV0W7FfI/AAAAAAAAFg8/A4-eJ7omcYw/s400/nexusone.png" style="clear:right;float:right;margin-bottom:1em;margin-left:1em"><img border="0" height="200" src="http://4.bp.blogspot.com/_7ZYqYi4xigk/S0eIV0W7FfI/AAAAAAAAFg8/A4-eJ7omcYw/s200/nexusone.png" width="131"></a><br>
</div>A number of people have asked about my <a href="http://www.google.com/phone">Nexus One</a> - did I like it, should they get one, any tips... figured it was a good time to jot down some thoughts. Big, honkin' disclosure: I received this phone for free, and I work for Google.<br>
<br>
Bit of background: as is now well known, <a href="http://googlemobile.blogspot.com/2009/12/android-dogfood-diet-for-holidays.html">Google gave all employees a Nexus One ahead of the holidays</a>. The phone's existence was confidential at the time, so we were asked to not blog or tweet about it. Officially, the phone was announced on January 5, and has been <a href="http://www.google.com/phone">available for sale through the Google website</a> from that day forward.<br>
<br>
The phone runs Android 2.1, the latest version of the <a href="http://www.android.com/">Android OS</a> (there may be a few of you who don&#39;t know - Android is Google&#39;s mobile operating system). This is an update to the Android OS which other phones will get soon, but is currently running only on the Nexus One. The phone I&#39;d been using for the past six months was an iPhone 3GS, and my first reaction to the Nexus One was: holy crap this thing is fast. I took my SIM out of my iPhone the day I got the Nexus One, and haven&#39;t taken it out since. (That means I only get to use AT&amp;T&#39;s EDGE network, not the speedier 3G network... to get 3G data speeds, I will need to switch to T-Mobile, which I will be doing soon.)<br>
<a name="more"></a><br>
<br>
I use two Gmail accounts: one for corporate mail, one for personal mail. The Gmail app on the Nexus One supports multiple Gmail accounts out of the box, so I get a superior mail experience right away: on the iPhone, I used the browser interface for both accounts: the iPhone mail app doesn't support Gmail's "conversation card" view (grouping threads together), Gmail's archive feature, or Gmail's search across the entire account - all things I rely on in Gmail. From an e-mail perspective, the Nexus One fits my use far better.<br>
<br>
Next up: Google Voice. Conveniently enough, around the same time Google acquired FeedBurner, we also acquired Google Voice. As a result, the only phone number I've given out - in e-mail signatures, on business cards - is my Google Voice number. There is no Google Voice app for the iPhone, so my GV experience on the iPhone was never very good: calls <i>to</i> my Google Voice number worked just fine, but calls from the iPhone always showed my AT&amp;T phone number. On the Nexus One, all it took was logging into Google Voice - a couple steps later, my phone new to route all incoming and outgoing calls through Google Voice, so that the only number anyone ever sees from my phone is my GV number.<br>
<br>
The phone's four dedicated buttons took a bit of getting used to, but after a month of use I'm squarely in the camp who find them to be an excellent step up for phone navigation. Hold down the Home button and you get a menu of the most recently used apps - making navigation between apps a breeze. Think of it like alt+tab for your mobile phone, something that exists on the Blackberry but not on the iPhone (which doesn't allow multiple apps to run at once. Even better, with Android supporting apps running in the background, you're taken to where you left off in the app when you select it. The universal "back" button - which goes back to whatever you were doing previously, whether that was a prior webpage, or a different app - is awesome (once you get used to it).<br>
<br>
Contact sync is phenomenal: you can sync as many contact sources as you want (I&#39;m syncing three contact sources: corporate Gmail, personal Gmail, and Facebook); the phone then does an on-device &quot;merge&quot; to display a de-duped view of the contact. (It&#39;s not a true merge - Facebook data is read-only, so Android can&#39;t modify that info.) And anywhere on the phone you see a contact&#39;s name, you get the ability to pull up a short-cut menu that lets you dial, IM, SMS, or e-mail them - pretty slick. Changes you make to your Gmail contacts are immediately synced back to the cloud, no need to plug the phone into your computer.<br>
<br>
Much has been made of the menu button (and, to a somewhat lesser extent, Android's use of the long press). I love the menu button - I've seen others refer to it as the "right click" of the mobile OS, and that strikes me as a pretty apt analogy. I like getting under the hood - and Android makes both the OS as well as its apps incredibly useful to people who like to tinker. The downside for some - not me but I understand the complaint - is that it hides sometimes critical app settings/options, making it harder to discover and potentially a barrier to use. The long press is trickier: there's really no way to know what's going to react to a long press, but it's often an invaluable extension of the app. Once you know that a long press is possible, it often simplifies actions (adding bookmarks, quick-dialing numbers, editing info, etc.) that might otherwise take a few clicks.<br>
<br>
Google Maps, especially <a href="http://googleblog.blogspot.com/2009/10/announcing-google-maps-navigation-for.html">the turn-by-turn navigation</a> that first launched on the Droid is a dramatic upgrade. More layers (terrain, streetview, Latitude are just a few I use daily) make the maps much more interactive on the Nexus One, and the navigation - the phone speaks each turn to you, and as you near arrival, you see the streetview image of your destination - is just perfectly executed.<br>
<br>
One last comment before talking about the third party apps: speech recognition. I had the phone for weeks before I realized how compelling this feature was: anywhere you can enter text, you can speak to the phone. The voice recognition takes your words, uploads them to the cloud where Google servers translate that to text, then send it back down to the device. It's not perfect, but the other day in the car I was able to dictate messages in an IM conversation and the person on the other end had no idea I wasn't actually typing. It's incredible the first time you use it - and it's available in any app (I've also spoken to the Seesmic app, which then posted the tweet as text to Twitter, and to the Gmail app in responding to e-mails). And the voice quality? Thanks <a href="http://www.thesearethedroids.com/2010/01/11/audience-a1026-nexus-ones-great-call-quality/">to the phone's processor and a second, noise cancelling mic on the back of the phone</a>, the voice quality on phone calls is <a href="http://mobile.venturebeat.com/2010/01/08/the-magical-chip-that-delivers-nexus-ones-call-quality/">superb</a>.<br>
<br>
Now to the apps: while there's a big gap in numbers between the iPhone App Store (well over 100,000 apps) and the Android Market (somewhere around 20,000 apps), there's a substantially smaller gap in terms of popular apps. Almost all of the apps I most loved on my iPhone - Fandango, OpenTable, TripIt, FourSquare, Facebook - have counterparts on Android. Only two that I used daily on the iPhone - the Kindle and Sonos apps - remain unavailable on Android. (I never played many games on my iPhone, but it should be noted that one category where the iPhone retains a significant lead is in games.)<br>
<br>
Here's a list of apps currently on my Nexus One with a quick explanation of what each does:<br>
<ul><li><a href="http://www.aldiko.com/">Aldiko</a>: outstanding e-book reader (better than Kindle on the iPhone in terms of feature set; obviously the book store is not quite as good, but the integration with free eBook download sites is a plus). Currently reading Makers by Cory Doctorow.</li>
<li>Amazon: search the full Amazon catalog (can use barcodes or photos in addition to typing or speaking your query), track orders in my account.</li>
<li><a href="http://martin.adamek.sk/?p=45">APNDroid</a>: useful if you want to disable your phone's cellular data connection (useful if you're often on WiFi and want to turn off your EDGE or 3G data connection)</li>
<li>AppReferer: builds a QR code (a 2D barcode) that makes recommending an app to another Android user in person a one-click affair.</li>
<li>Battery Graph: shows a nice chart (exportable, even) of battery usage, which is helpful if you're trying to isolate when the battery started to drain.</li>
<li>Coin Flip: silly app that lets me flip a coin. Use it mostly to settle disputes between the kids. :)</li>
<li><a href="http://www.sunlightlabs.com/blog/2009/congress-theres-an-android-app-for-that/">Congress</a>: built by Sunlight Labs, a phenomenal "pocket Congressional directory" that includes contact info, committee memberships, news, and YouTube vids of every Senator and Representative.</li>
<li>DroidLive Lite: Streaming radio (via Shoutcast) from 1300 radio stations around the world.</li>
<li>Facebook: news feed, photos and profile info for friends</li>
<li><a href="http://www.fandango.com/">Fandango</a>: Order movie tickets from movie theaters so I can bypass lines at the ticket counter.</li>
<li>Finance: Google Finance app</li>
<li>Flashlight: turns screen bright white to use in dark rooms</li>
<li><a href="http://www.foursquare.com/">Foursquare</a>: app for playing Foursquare, also has a nice widget for my home screen</li>
<li><a href="http://www.gmote.org/">Gmote</a>: turns my Nexus One into a touchpad remote (when paired with a computer running the Gmote server software). Handy for giving presentations, or just doing something nerdy and cool.</li>
<li><a href="http://www.google.com/mobile/goggles/#landmark">Google Goggles</a>: search Google by taking pictures.</li>
<li><a href="http://www.google.com/sky/skymap.html">Google Sky Map</a>: the one app that consistently blows people away. Load it up, turn your camera toward the night sky and you'll get a real-time view of which stars, constellations and planets are above you. An awesome accompaniment to a telescope.</li>
<li>Jewels: Bejeweled-like game.</li>
<li><a href="http://layar.com/">Layar</a>: Augmented reality app that displays info on screen in realtime through your phone's camera.</li>
<li><a href="http://www.twofortyfouram.com/">Locale</a>: very sophisticated app for scripting events to happen based on certain triggers. (When I&#39;m at home, disable the data connection and connect to my home wifi access point. At 11pm, turn off the sound and put the phone to sleep; at 6am turn the sound back up; when I&#39;m at work, put the phone in vibrate  mode; etc.)</li>
<li>Metal detector: actually works.</li>
<li><a href="http://www.talkandroid.com/applications/flixster/">Movies (aka Flixster)</a>: Lots of info/trailers/reviews about new and upcoming movies, also integrates with Netflix for DVDs</li>
<li><a href="http://mytracks.appspot.com/">My Tracks</a>: built by some Googlers, great app for keeping track of runs/bikes/ski runs you've done; captures altitude, distance, etc., then uploads to Google Maps My Maps.</li>
<li><a href="http://www.opentable.com/">OpenTable</a>: make restaurant reservations from the phone.</li>
<li>Owner: adds my contact info to the unlock screen ("If found, please contact Rick Klau...")</li>
<li><a href="http://www.pandora.com/">Pandora</a>: streaming music channels.</li>
<li>PapiJump: great little game using the phone's accelerometer.</li>
<li><a href="http://www.tomgibara.com/android/pintail/">Pintail</a>: monitors your phone's SMS messages for a message that says "locate" (plus a PIN); once received, activates the GPS and replies with the phone's location. Helpful if you've got a lost phone.</li>
<li>Robo Defense: addicitve game.</li>
<li>Scoreboard: Tracks scores of your favorite teams, with realtime updates and notifications as score changes.</li>
<li><a href="http://www.seesmic.com/">Seesmic</a>: Great Twitter app.</li>
<li><a href="http://www.biggu.com/">Shop Savvy</a>: grab a barcode, find out who sells it and for how much.</li>
<li>TiVo Remote: works with any TiVo HD unit over WiFi.</li>
<li><a href="http://www.tripit.com/">TripIt</a>: phenomenal itinerary manager for all travel info.</li>
<li>Voice Recorder: does exactly what it says it does.</li>
<li><a href="http://www.yelp.com/">Yelp</a>: Local reviews.</li>
</ul><div>Cons:<br>
<br>
<ul><li>The battery life lasts the day, but barely. I had a few problems with the battery not lasting the full day, and through a combination of Battery Graph (mentioned above), Android's built-in Battery Use (under Settings | About this phone | Battery use - it shows which services used the battery, along with more data about the specific power consumption) and input from fellow Googlers, I was able to pretty dramatically improve things. Keys were ensuring that sync was working properly (a Facebook sync error was causing perpetual sync attempts, which was wasting battery life) and keeping the WiFi radio on (which prevents the phone from constantly defaulting to the more resource-intensive cellular radio for data).</li>
<li>The UI: while I generally love the UI, there are cases where apps are designed inconsistently. What one developer puts under menu | settings, another puts on a button on the app's home screen. (And another makes available only via a long press on a different screen.)</li>
<li>Screen: the screen is gorgeous (really: it's kind of amazing), so long as you're not in direct sunlight. I'm not outdoors all day long, so this doesn't significantly impact me... but it's an issue for some, I'm sure.</li>
</ul><br>
Bottom line: love this phone. What am I leaving out? What else do you want to know about it?<br>
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</div><img src="http://feeds.feedburner.com/~r/tins/~4/7sRBGLZW2bs" height="1" width="1"><br><br>Tags: <a href="http://www.croncast.com/keyg/phone">phone</a> <a href="http://www.technorati.com/tag/phone"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/phone.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/app">app</a> <a href="http://www.technorati.com/tag/app"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/app.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/google">google</a> <a href="http://www.technorati.com/tag/google"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/google.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/apps">apps</a> <a href="http://www.technorati.com/tag/apps"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/apps.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/iphone">iphone</a> <a href="http://www.technorati.com/tag/iphone"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/iphone.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<div style="clear:both;text-align:center"><a href="http://4.bp.blogspot.com/_7ZYqYi4xigk/S0eIV0W7FfI/AAAAAAAAFg8/A4-eJ7omcYw/s400/nexusone.png" style="clear:right;float:right;margin-bottom:1em;margin-left:1em"><img border="0" height="200" src="http://4.bp.blogspot.com/_7ZYqYi4xigk/S0eIV0W7FfI/AAAAAAAAFg8/A4-eJ7omcYw/s200/nexusone.png" width="131"></a><br>
</div>A number of people have asked about my <a href="http://www.google.com/phone">Nexus One</a> - did I like it, should they get one, any tips... figured it was a good time to jot down some thoughts. Big, honkin' disclosure: I received this phone for free, and I work for Google.<br>
<br>
Bit of background: as is now well known, <a href="http://googlemobile.blogspot.com/2009/12/android-dogfood-diet-for-holidays.html">Google gave all employees a Nexus One ahead of the holidays</a>. The phone's existence was confidential at the time, so we were asked to not blog or tweet about it. Officially, the phone was announced on January 5, and has been <a href="http://www.google.com/phone">available for sale through the Google website</a> from that day forward.<br>
<br>
The phone runs Android 2.1, the latest version of the <a href="http://www.android.com/">Android OS</a> (there may be a few of you who don&#39;t know - Android is Google&#39;s mobile operating system). This is an update to the Android OS which other phones will get soon, but is currently running only on the Nexus One. The phone I&#39;d been using for the past six months was an iPhone 3GS, and my first reaction to the Nexus One was: holy crap this thing is fast. I took my SIM out of my iPhone the day I got the Nexus One, and haven&#39;t taken it out since. (That means I only get to use AT&amp;T&#39;s EDGE network, not the speedier 3G network... to get 3G data speeds, I will need to switch to T-Mobile, which I will be doing soon.)<br>
<a name="more"></a><br>
<br>
I use two Gmail accounts: one for corporate mail, one for personal mail. The Gmail app on the Nexus One supports multiple Gmail accounts out of the box, so I get a superior mail experience right away: on the iPhone, I used the browser interface for both accounts: the iPhone mail app doesn't support Gmail's "conversation card" view (grouping threads together), Gmail's archive feature, or Gmail's search across the entire account - all things I rely on in Gmail. From an e-mail perspective, the Nexus One fits my use far better.<br>
<br>
Next up: Google Voice. Conveniently enough, around the same time Google acquired FeedBurner, we also acquired Google Voice. As a result, the only phone number I've given out - in e-mail signatures, on business cards - is my Google Voice number. There is no Google Voice app for the iPhone, so my GV experience on the iPhone was never very good: calls <i>to</i> my Google Voice number worked just fine, but calls from the iPhone always showed my AT&amp;T phone number. On the Nexus One, all it took was logging into Google Voice - a couple steps later, my phone new to route all incoming and outgoing calls through Google Voice, so that the only number anyone ever sees from my phone is my GV number.<br>
<br>
The phone's four dedicated buttons took a bit of getting used to, but after a month of use I'm squarely in the camp who find them to be an excellent step up for phone navigation. Hold down the Home button and you get a menu of the most recently used apps - making navigation between apps a breeze. Think of it like alt+tab for your mobile phone, something that exists on the Blackberry but not on the iPhone (which doesn't allow multiple apps to run at once. Even better, with Android supporting apps running in the background, you're taken to where you left off in the app when you select it. The universal "back" button - which goes back to whatever you were doing previously, whether that was a prior webpage, or a different app - is awesome (once you get used to it).<br>
<br>
Contact sync is phenomenal: you can sync as many contact sources as you want (I&#39;m syncing three contact sources: corporate Gmail, personal Gmail, and Facebook); the phone then does an on-device &quot;merge&quot; to display a de-duped view of the contact. (It&#39;s not a true merge - Facebook data is read-only, so Android can&#39;t modify that info.) And anywhere on the phone you see a contact&#39;s name, you get the ability to pull up a short-cut menu that lets you dial, IM, SMS, or e-mail them - pretty slick. Changes you make to your Gmail contacts are immediately synced back to the cloud, no need to plug the phone into your computer.<br>
<br>
Much has been made of the menu button (and, to a somewhat lesser extent, Android's use of the long press). I love the menu button - I've seen others refer to it as the "right click" of the mobile OS, and that strikes me as a pretty apt analogy. I like getting under the hood - and Android makes both the OS as well as its apps incredibly useful to people who like to tinker. The downside for some - not me but I understand the complaint - is that it hides sometimes critical app settings/options, making it harder to discover and potentially a barrier to use. The long press is trickier: there's really no way to know what's going to react to a long press, but it's often an invaluable extension of the app. Once you know that a long press is possible, it often simplifies actions (adding bookmarks, quick-dialing numbers, editing info, etc.) that might otherwise take a few clicks.<br>
<br>
Google Maps, especially <a href="http://googleblog.blogspot.com/2009/10/announcing-google-maps-navigation-for.html">the turn-by-turn navigation</a> that first launched on the Droid is a dramatic upgrade. More layers (terrain, streetview, Latitude are just a few I use daily) make the maps much more interactive on the Nexus One, and the navigation - the phone speaks each turn to you, and as you near arrival, you see the streetview image of your destination - is just perfectly executed.<br>
<br>
One last comment before talking about the third party apps: speech recognition. I had the phone for weeks before I realized how compelling this feature was: anywhere you can enter text, you can speak to the phone. The voice recognition takes your words, uploads them to the cloud where Google servers translate that to text, then send it back down to the device. It's not perfect, but the other day in the car I was able to dictate messages in an IM conversation and the person on the other end had no idea I wasn't actually typing. It's incredible the first time you use it - and it's available in any app (I've also spoken to the Seesmic app, which then posted the tweet as text to Twitter, and to the Gmail app in responding to e-mails). And the voice quality? Thanks <a href="http://www.thesearethedroids.com/2010/01/11/audience-a1026-nexus-ones-great-call-quality/">to the phone's processor and a second, noise cancelling mic on the back of the phone</a>, the voice quality on phone calls is <a href="http://mobile.venturebeat.com/2010/01/08/the-magical-chip-that-delivers-nexus-ones-call-quality/">superb</a>.<br>
<br>
Now to the apps: while there's a big gap in numbers between the iPhone App Store (well over 100,000 apps) and the Android Market (somewhere around 20,000 apps), there's a substantially smaller gap in terms of popular apps. Almost all of the apps I most loved on my iPhone - Fandango, OpenTable, TripIt, FourSquare, Facebook - have counterparts on Android. Only two that I used daily on the iPhone - the Kindle and Sonos apps - remain unavailable on Android. (I never played many games on my iPhone, but it should be noted that one category where the iPhone retains a significant lead is in games.)<br>
<br>
Here's a list of apps currently on my Nexus One with a quick explanation of what each does:<br>
<ul><li><a href="http://www.aldiko.com/">Aldiko</a>: outstanding e-book reader (better than Kindle on the iPhone in terms of feature set; obviously the book store is not quite as good, but the integration with free eBook download sites is a plus). Currently reading Makers by Cory Doctorow.</li>
<li>Amazon: search the full Amazon catalog (can use barcodes or photos in addition to typing or speaking your query), track orders in my account.</li>
<li><a href="http://martin.adamek.sk/?p=45">APNDroid</a>: useful if you want to disable your phone's cellular data connection (useful if you're often on WiFi and want to turn off your EDGE or 3G data connection)</li>
<li>AppReferer: builds a QR code (a 2D barcode) that makes recommending an app to another Android user in person a one-click affair.</li>
<li>Battery Graph: shows a nice chart (exportable, even) of battery usage, which is helpful if you're trying to isolate when the battery started to drain.</li>
<li>Coin Flip: silly app that lets me flip a coin. Use it mostly to settle disputes between the kids. :)</li>
<li><a href="http://www.sunlightlabs.com/blog/2009/congress-theres-an-android-app-for-that/">Congress</a>: built by Sunlight Labs, a phenomenal "pocket Congressional directory" that includes contact info, committee memberships, news, and YouTube vids of every Senator and Representative.</li>
<li>DroidLive Lite: Streaming radio (via Shoutcast) from 1300 radio stations around the world.</li>
<li>Facebook: news feed, photos and profile info for friends</li>
<li><a href="http://www.fandango.com/">Fandango</a>: Order movie tickets from movie theaters so I can bypass lines at the ticket counter.</li>
<li>Finance: Google Finance app</li>
<li>Flashlight: turns screen bright white to use in dark rooms</li>
<li><a href="http://www.foursquare.com/">Foursquare</a>: app for playing Foursquare, also has a nice widget for my home screen</li>
<li><a href="http://www.gmote.org/">Gmote</a>: turns my Nexus One into a touchpad remote (when paired with a computer running the Gmote server software). Handy for giving presentations, or just doing something nerdy and cool.</li>
<li><a href="http://www.google.com/mobile/goggles/#landmark">Google Goggles</a>: search Google by taking pictures.</li>
<li><a href="http://www.google.com/sky/skymap.html">Google Sky Map</a>: the one app that consistently blows people away. Load it up, turn your camera toward the night sky and you'll get a real-time view of which stars, constellations and planets are above you. An awesome accompaniment to a telescope.</li>
<li>Jewels: Bejeweled-like game.</li>
<li><a href="http://layar.com/">Layar</a>: Augmented reality app that displays info on screen in realtime through your phone's camera.</li>
<li><a href="http://www.twofortyfouram.com/">Locale</a>: very sophisticated app for scripting events to happen based on certain triggers. (When I&#39;m at home, disable the data connection and connect to my home wifi access point. At 11pm, turn off the sound and put the phone to sleep; at 6am turn the sound back up; when I&#39;m at work, put the phone in vibrate  mode; etc.)</li>
<li>Metal detector: actually works.</li>
<li><a href="http://www.talkandroid.com/applications/flixster/">Movies (aka Flixster)</a>: Lots of info/trailers/reviews about new and upcoming movies, also integrates with Netflix for DVDs</li>
<li><a href="http://mytracks.appspot.com/">My Tracks</a>: built by some Googlers, great app for keeping track of runs/bikes/ski runs you've done; captures altitude, distance, etc., then uploads to Google Maps My Maps.</li>
<li><a href="http://www.opentable.com/">OpenTable</a>: make restaurant reservations from the phone.</li>
<li>Owner: adds my contact info to the unlock screen ("If found, please contact Rick Klau...")</li>
<li><a href="http://www.pandora.com/">Pandora</a>: streaming music channels.</li>
<li>PapiJump: great little game using the phone's accelerometer.</li>
<li><a href="http://www.tomgibara.com/android/pintail/">Pintail</a>: monitors your phone's SMS messages for a message that says "locate" (plus a PIN); once received, activates the GPS and replies with the phone's location. Helpful if you've got a lost phone.</li>
<li>Robo Defense: addicitve game.</li>
<li>Scoreboard: Tracks scores of your favorite teams, with realtime updates and notifications as score changes.</li>
<li><a href="http://www.seesmic.com/">Seesmic</a>: Great Twitter app.</li>
<li><a href="http://www.biggu.com/">Shop Savvy</a>: grab a barcode, find out who sells it and for how much.</li>
<li>TiVo Remote: works with any TiVo HD unit over WiFi.</li>
<li><a href="http://www.tripit.com/">TripIt</a>: phenomenal itinerary manager for all travel info.</li>
<li>Voice Recorder: does exactly what it says it does.</li>
<li><a href="http://www.yelp.com/">Yelp</a>: Local reviews.</li>
</ul><div>Cons:<br>
<br>
<ul><li>The battery life lasts the day, but barely. I had a few problems with the battery not lasting the full day, and through a combination of Battery Graph (mentioned above), Android's built-in Battery Use (under Settings | About this phone | Battery use - it shows which services used the battery, along with more data about the specific power consumption) and input from fellow Googlers, I was able to pretty dramatically improve things. Keys were ensuring that sync was working properly (a Facebook sync error was causing perpetual sync attempts, which was wasting battery life) and keeping the WiFi radio on (which prevents the phone from constantly defaulting to the more resource-intensive cellular radio for data).</li>
<li>The UI: while I generally love the UI, there are cases where apps are designed inconsistently. What one developer puts under menu | settings, another puts on a button on the app's home screen. (And another makes available only via a long press on a different screen.)</li>
<li>Screen: the screen is gorgeous (really: it's kind of amazing), so long as you're not in direct sunlight. I'm not outdoors all day long, so this doesn't significantly impact me... but it's an issue for some, I'm sure.</li>
</ul><br>
Bottom line: love this phone. What am I leaving out? What else do you want to know about it?<br>
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         <pubDate>Wed, 13 Jan 2010 19:53:00 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,5853</guid>

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      <item>
         <title>How to Make the Most of the Fresh Start of a New Year</title>
         <link>http://feedproxy.google.com/~r/zenhabits/~3/eCEYakBxhS0/</link>
		 <category>Shared item</category>
			<description><![CDATA[<p></p><blockquote><p>Each morning we are born again. What we do today is what matters most. <strong>~ Buddha</strong>
</p></blockquote>
<h6>Post written by <a href="http://zenhabits.net/about/">Leo Babauta</a>. Follow me on <a href="http://twitter.com/zen_habits">Twitter</a>.</h6>
<p>We're several days into the New Year, and many of us are still basking in the glow of a fresh start.</p>
<p>Every year, January brings renewed optimism for change, for a better life, for a better you. And that's a wonderful thing.</p>
<p>It's wonderful, because this fresh start gives us a chance to reinvent our lives and ourselves. It allows us to reinvigorate ourselves, to shed the baggage of the previous year and do anything. Anything is possible!</p>
<p>That is a gift, my friends, and I suggest we make the most of this gift. Not just by creating and sticking to resolutions (<a href="http://zenhabits.net/2009/12/the-definitive-guide-to-sticking-to-your-new-years-resolutions/">here's my guide</a> for doing that), but by reinventing the way we live.</p>
<p>Here's how.</p>
<p><strong>1. Let go</strong>.<br>
Many times we are held back by the tangled web of previous failures, commitments, emotions, barriers. We cannot change careers because we're used to what we're doing and it's too hard to change. We cannot find time to get healthy and fit because we have all these other things to do. We cannot find time for our loved ones because we have too many commitments.</p>
<p>This is all old baggage. A fresh start demands a clean slate. Let everything from the past go (easier said than done, I know). Clear your plate and your palate.</p>
<p>Let go of attachments to what you've been doing for the past year, or years. Let go of failures. Let go of fears you've built up. Let go of reluctance. Let go of your ideas about what your life has to be like, because that's the way it's evolved so far. Let go of long-held beliefs and habits.</p>
<p>You have a fresh start. Let go of last year, and start anew.</p>
<p><strong>2. Decide what matters most today</strong>.<br>
Forget about your goals for all of this year. Instead, decide: what do you want to do today?</p>
<p>What matters most to you, to your life? What are you most passionate about, right now? What excites and invigorates you? What would give you the most fulfillment?</p>
<p>Often the answer is in creating something, making something new, helping other people, becoming a better person, working on a project that will be an accomplishment to be proud of. But whatever your answer, have it clear in your mind at the beginning of the day.</p>
<p>This might be something you work on all year, or it might just last a month, or it might last a week or a few days, or just today. It doesn't matter. What matters is today  that you're going to work on this with all your heart, today. Tomorrow  we'll decide on that tomorrow.</p>
<p><strong>3. Clear away distractions and focus</strong>.<br>
Clear away email and Facebook and Twitter and your favorite blogs and news websites and social forums, clear away the iPhone or Blackberry or Android or cell phone, clear away all the little nagging work and chores and errands that pull at your attention, clear away the clutter that surrounds you (sweep it off to the side to deal with later).</p>
<p>In fact, if you can, shut off the Internet for awhile. You can come back to it when you take a break.</p>
<p>Now, find focus. Even if only for 15 or 20 minutes at first, but preferably for 30-60 minutes. You can take a break and check your email or whatever after you've focused. Focus on the thing that matters most. Do it for as long as you can, until you're done if possible. Feel free to take breaks, but always return to your focus.</p>
<p>When you're done, focus on the next thing that matters most, and so on.</p>
<p><strong>4. Find happiness now</strong>.<br>
Don't look at happiness as something that will come when you're done with this goal, or when you've attained a certain accomplishment or certain amount of wealth or material goods. Don't look at happiness as a destination, something that you'll get later.</p>
<p>Happiness is possible right now. Always remember that. When you push it back until later, it'll never come. When you learn to be happy now, it'll always be here.</p>
<p>When you're doing whatever you're passionate about, whatever matters most, whatever you decide is worthy of your time and heart and focus  be happy! You're doing what you love. And that is truly a gift.</p>
<p><strong>5. Reinvent yourself, every day</strong>.<br>
Every day, you are reborn. Reinvent yourself and your life, every day. Do what matters most to you, that day.</p>
<p>It might be the same thing that mattered most yesterday, or  it might not be. That isn't important. What's important is today  right now. Be passionate, be happy, right now.</p>
<p>You'll have a fresh start every single day  not just on January 1. And that, my friends, is the best thing ever.</p>
<p><strong>If you liked this guide, please <a href="http://del.icio.us/post?url=http://zenhabits.net/2010/01/fresh-start/&amp;title=How%20to%20Make%20the%20Most%20of%20the%20Fresh%20Start%20of%20a%20New%20Year">bookmark it on Delicious</a> or <a href="http://twitter.com/home?status=Reading:%20How%20to%20Make%20the%20Most%20of%20the%20Fresh%20Start%20of%20a%20New%20Year%20http://is.gd/5MlKz%20via%20@zen_habits">share on Twitter</a>. Thanks, my friends.</strong><br>
<br>
<strong>Read more about simplifying in my book, <a href="http://www.amazon.com/gp/product/1401309704?ie=UTF8&amp;tag=zenhab-20&amp;linkCode=as2&amp;camp=1789&amp;creative=9325&amp;creativeASIN=1401309704">The Power of Less</a>. </strong></p>
<p><strong><a href="http://www.amazon.com/gp/product/1401309704?ie=UTF8&amp;tag=zenhab-20&amp;linkCode=as2&amp;camp=1789&amp;creative=9325&amp;creativeASIN=1401309704"><img src="http://zenhabits.net/fotos/powerofless250.png" alt=""></a></strong></p>
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</div><br><br>Tags: <a href="http://www.croncast.com/keyg/year">year</a> <a href="http://www.technorati.com/tag/year"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/year.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/matters">matters</a> <a href="http://www.technorati.com/tag/matters"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/matters.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/start">start</a> <a href="http://www.technorati.com/tag/start"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/start.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/clear">clear</a> <a href="http://www.technorati.com/tag/clear"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/clear.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/fresh">fresh</a> <a href="http://www.technorati.com/tag/fresh"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/fresh.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<p></p><blockquote><p>Each morning we are born again. What we do today is what matters most. <strong>~ Buddha</strong>
</p></blockquote>
<h6>Post written by <a href="http://zenhabits.net/about/">Leo Babauta</a>. Follow me on <a href="http://twitter.com/zen_habits">Twitter</a>.</h6>
<p>We're several days into the New Year, and many of us are still basking in the glow of a fresh start.</p>
<p>Every year, January brings renewed optimism for change, for a better life, for a better you. And that's a wonderful thing.</p>
<p>It's wonderful, because this fresh start gives us a chance to reinvent our lives and ourselves. It allows us to reinvigorate ourselves, to shed the baggage of the previous year and do anything. Anything is possible!</p>
<p>That is a gift, my friends, and I suggest we make the most of this gift. Not just by creating and sticking to resolutions (<a href="http://zenhabits.net/2009/12/the-definitive-guide-to-sticking-to-your-new-years-resolutions/">here's my guide</a> for doing that), but by reinventing the way we live.</p>
<p>Here's how.</p>
<p><strong>1. Let go</strong>.<br>
Many times we are held back by the tangled web of previous failures, commitments, emotions, barriers. We cannot change careers because we're used to what we're doing and it's too hard to change. We cannot find time to get healthy and fit because we have all these other things to do. We cannot find time for our loved ones because we have too many commitments.</p>
<p>This is all old baggage. A fresh start demands a clean slate. Let everything from the past go (easier said than done, I know). Clear your plate and your palate.</p>
<p>Let go of attachments to what you've been doing for the past year, or years. Let go of failures. Let go of fears you've built up. Let go of reluctance. Let go of your ideas about what your life has to be like, because that's the way it's evolved so far. Let go of long-held beliefs and habits.</p>
<p>You have a fresh start. Let go of last year, and start anew.</p>
<p><strong>2. Decide what matters most today</strong>.<br>
Forget about your goals for all of this year. Instead, decide: what do you want to do today?</p>
<p>What matters most to you, to your life? What are you most passionate about, right now? What excites and invigorates you? What would give you the most fulfillment?</p>
<p>Often the answer is in creating something, making something new, helping other people, becoming a better person, working on a project that will be an accomplishment to be proud of. But whatever your answer, have it clear in your mind at the beginning of the day.</p>
<p>This might be something you work on all year, or it might just last a month, or it might last a week or a few days, or just today. It doesn't matter. What matters is today  that you're going to work on this with all your heart, today. Tomorrow  we'll decide on that tomorrow.</p>
<p><strong>3. Clear away distractions and focus</strong>.<br>
Clear away email and Facebook and Twitter and your favorite blogs and news websites and social forums, clear away the iPhone or Blackberry or Android or cell phone, clear away all the little nagging work and chores and errands that pull at your attention, clear away the clutter that surrounds you (sweep it off to the side to deal with later).</p>
<p>In fact, if you can, shut off the Internet for awhile. You can come back to it when you take a break.</p>
<p>Now, find focus. Even if only for 15 or 20 minutes at first, but preferably for 30-60 minutes. You can take a break and check your email or whatever after you've focused. Focus on the thing that matters most. Do it for as long as you can, until you're done if possible. Feel free to take breaks, but always return to your focus.</p>
<p>When you're done, focus on the next thing that matters most, and so on.</p>
<p><strong>4. Find happiness now</strong>.<br>
Don't look at happiness as something that will come when you're done with this goal, or when you've attained a certain accomplishment or certain amount of wealth or material goods. Don't look at happiness as a destination, something that you'll get later.</p>
<p>Happiness is possible right now. Always remember that. When you push it back until later, it'll never come. When you learn to be happy now, it'll always be here.</p>
<p>When you're doing whatever you're passionate about, whatever matters most, whatever you decide is worthy of your time and heart and focus  be happy! You're doing what you love. And that is truly a gift.</p>
<p><strong>5. Reinvent yourself, every day</strong>.<br>
Every day, you are reborn. Reinvent yourself and your life, every day. Do what matters most to you, that day.</p>
<p>It might be the same thing that mattered most yesterday, or  it might not be. That isn't important. What's important is today  right now. Be passionate, be happy, right now.</p>
<p>You'll have a fresh start every single day  not just on January 1. And that, my friends, is the best thing ever.</p>
<p><strong>If you liked this guide, please <a href="http://del.icio.us/post?url=http://zenhabits.net/2010/01/fresh-start/&amp;title=How%20to%20Make%20the%20Most%20of%20the%20Fresh%20Start%20of%20a%20New%20Year">bookmark it on Delicious</a> or <a href="http://twitter.com/home?status=Reading:%20How%20to%20Make%20the%20Most%20of%20the%20Fresh%20Start%20of%20a%20New%20Year%20http://is.gd/5MlKz%20via%20@zen_habits">share on Twitter</a>. Thanks, my friends.</strong><br>
<br>
<strong>Read more about simplifying in my book, <a href="http://www.amazon.com/gp/product/1401309704?ie=UTF8&amp;tag=zenhab-20&amp;linkCode=as2&amp;camp=1789&amp;creative=9325&amp;creativeASIN=1401309704">The Power of Less</a>. </strong></p>
<p><strong><a href="http://www.amazon.com/gp/product/1401309704?ie=UTF8&amp;tag=zenhab-20&amp;linkCode=as2&amp;camp=1789&amp;creative=9325&amp;creativeASIN=1401309704"><img src="http://zenhabits.net/fotos/powerofless250.png" alt=""></a></strong></p>
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</div><br><br>Tags: <a href="http://www.croncast.com/keyg/year">year</a> <a href="http://www.technorati.com/tag/year"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/year.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/matters">matters</a> <a href="http://www.technorati.com/tag/matters"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/matters.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/start">start</a> <a href="http://www.technorati.com/tag/start"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/start.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/clear">clear</a> <a href="http://www.technorati.com/tag/clear"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/clear.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/fresh">fresh</a> <a href="http://www.technorati.com/tag/fresh"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/fresh.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></content:encoded>

         <pubDate>Tue, 05 Jan 2010 00:38:27 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,5839</guid>

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      </item>
      <item>
         <title>Tablets, tablets, tablets  The Next Devices</title>
         <link>http://www.techstartups.com/2009/12/17/tablets-tablets-tablets-the-next-devices/</link>
		 <category>Shared item</category>
			<description><![CDATA[<p><em>By Senior Editor  Kris Smith (<a href="http://twitter.com/croncast">@croncast</a>)</em></p>
<p><a href="http://www.techstartups.com/blog/wp-content/uploads/2009/12/Picture-161.png"><img title="Picture 161" src="http://www.techstartups.com/blog/wp-content/uploads/2009/12/Picture-161.png" alt="Picture 161" width="270" height="162"></a>In my search for information about the world, what matters to me and what is good, I go no farther than an application that I wrote called Filome. I've talk about it quite a bit here at Tech Startups.</p>
<p>It's an app that is about 85% of the way there and is relegated being updated when I have spare time. Which in the last 8 months hasn't been very often. One of the things it is brilliant at though is helping me find what is relevant to me and what I want to write about.</p>
<p>About 30 minutes ago it was tablet computers. But instead of writing about them and adding to the noise, I thought that I would share my filter  a tablet computer group from Filome.</p>
<p><strong><span></span></strong>First there is the feed for those that want to get right to it -<a title="Tablet Computer filtered feed" href="http://www.filome.com/group/ksmith/1/tablet%20computers.rss"> http://www.filome.com/group/ksmith/1/tablet%20computers.rss</a></p>
<p>Below are the latest 25 posts regarding tablet computing. All linking to the original posts. Find one and follow it down the rabbit hole. Enjoy! (<strong>Remember:</strong> If you want to stay updated subscribe to the feed link above)</p>
<ol>
<li><span> </span><a href="http://feedproxy.google.com/%7Er/NielsenWire/%7E3/d0Vq_KOmZu0/">You Can Take It With You: Future Trends in Media</a></li>
<li><a href="http://feedproxy.google.com/%7Er/RoyalPingdom/%7E3/PscLbF73cXM/">Who needs tablet computers anyway?</a></li>
<li><a href="http://feedproxy.google.com/%7Er/OmMalik/%7E3/wKEf8Dv31YA/">Can Android Tablets Find a Market?</a></li>
<li><a href="http://feeds.gawker.com/%7Er/gizmodo/full/%7E3/slw-yX5JNcg/why-i-hate-ereaders-and-doubt-theyll-ever-hit-the-mainstream">Why I Hate Ereaders, And Doubt They'll Ever Hit the Mainstream [Ebooks]</a></li>
<li><a href="http://feeds.gawker.com/%7Er/gizmodo/full/%7E3/MhljCInGZKE/why-google-should-make-a-tablet">Why Google Should Make a Tablet [Opinion]</a></li>
<li><a href="http://feedproxy.google.com/%7Er/Mashable/%7E3/IU6CkpGlsk0/">Apple to Launch iTunes on the Web</a></li>
<li><a href="http://www.engadget.com/2009/12/09/analyst-noise-apple-tablet-in-march-for-1k-publishers-on-boar/">Analyst noise: Apple tablet in March for $1k, publishers on-board, Verizon iPhone coming too</a></li>
<li><a href="http://feedproxy.google.com/%7Er/TheInquisitr_tech/%7E3/BnfDWQ1eBKM/">Apple Tablet Release Date Gets Narrowed Down, Prices Get Estimated</a></li>
<li><a href="http://feeds.paidcontent.org/%7Er/pcorg/%7E3/md5_3snJ4zw/">Which Companies Will Win The Battle For The E-Book Consumer?</a></li>
<li><a href="http://feedproxy.google.com/%7Er/readwriteweb/%7E3/39xpcqrxWyQ/netbook-pda-psixpda.php">A New, Now Netbook You Can Actually Buy: PsiXpda</a></li>
<li><a href="http://feedproxy.google.com/%7Er/readwriteweb/%7E3/iDn3cgkaYgg/analysts_predict_1_billion_mobile_web_users_by_2010.php">Analysts Predict 1 Billion+ Mobile Web Users by 2010</a></li>
<li><a href="http://www.engadget.com/2009/12/02/time-inc-shows-off-magazine-tablet-demo-plans-future-anger-abo/">Time Inc. shows off magazine tablet demo, plans future anger about 70/30 profit split</a></li>
<li><a href="http://www.appleinsider.com/articles/09/12/02/apple_tablet_rumored_to_be_shockingly_inexpensive.html">Apple tablet rumored to be 'shockingly' inexpensive</a></li>
<li><a href="http://feeds.gawker.com/%7Er/gizmodo/full/%7E3/NzsJDmreLnE/apple-registers-tabletmac-trademark-after-dueling-axiotron-macbook-modders">Apple Registers TabletMac Trademark After Dueling Axiotron MacBook Modders [AppleTablet]</a></li>
<li><a href="http://blog.makezine.com/archive/2009/11/using_the_apple_lp_and_extras_forma.html">Using the Apple LP and Extras format for learning?</a></li>
<li><a href="http://www.engadget.com/2009/11/27/nvidia-tegra-tablet-prototype-hands-on/">NVIDIA Tegra tablet prototype hands-on</a></li>
<li><a href="http://feedproxy.google.com/%7Er/Techcrunch/%7E3/3pdPNy7jK2E/">What If Steve Jobs Hadn't Returned To Apple In 1997?</a></li>
<li><a href="http://feedproxy.google.com/%7Er/typepad/alleyinsider/silicon_alley_insider/%7E3/xlH_SRGvZo0/hearst-time-conde-digital-venture-is-more-imminent-than-ever-2009-11">Hearst, Time, Conde iTunes For Magazines Only A Few Weeks Away</a></li>
<li><a href="http://feeds.gawker.com/%7Er/gizmodo/full/%7E3/j3_8aFjDf2Y/digitimes-claims-apple-tablet-delayed-for-oled-upgrade">DigiTimes Claims Apple Tablet Delayed for OLED Upgrade [Rumor]</a></li>
<li><a href="http://www.engadget.com/2009/11/19/apple-tablet-s-in-2h-2010-with-oled-screen-and-tailored-content/">Apple tablet(s) in 2H 2010 with OLED screen and tailored content in tow?</a></li>
<li><a href="http://feedproxy.google.com/%7Er/pcorg/%7E3/y7kzXJ3EfQI/">Cond Nast Gets Wired Ready For Apple Tablet (In Case There Is One)</a></li>
<li><a href="http://thenextweb.com/appetite/2009/11/17/adobe-air-hits-20-powerful-stuff/">Adobe Air hits 2.0  this is powerful stuff</a></li>
<li><a href="http://feedproxy.google.com/%7Er/factoryjoe/%7E3/ChD1Cwwg_0E/">The death of the URL</a></li>
<li><a href="http://www.appleinsider.com/articles/09/11/16/apple_tablet_speculation_high_end_graphics_several_models.html">Apple tablet speculation: high-end graphics, several models</a></li>
<li><a href="http://feedproxy.google.com/%7Er/Techcrunch/%7E3/uhbVGbIp0r4/">Bookmark Away: Instapaper Comes Up With A New Way To Work With The Kindle</a></li>
</ol>
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<p><a href="http://www.techstartups.com/2009/12/17/tablets-tablets-tablets-the-next-devices/">Tablets, tablets, tablets  The Next Devices</a> is a post from: <a href="http://www.techstartups.com">TechStartups.com</a></p>
<br><br>Tags: <a style="display:inline" href="http://www.techstartups.com/tag/apple-tablet/" rel="tag">Apple tablet</a> <a style="display:inline" href="http://www.techstartups.com/tag/apple-tablet/feed" rel="tag"><img style="display:inline" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/filome/" rel="tag">filome</a> <a style="display:inline" href="http://www.techstartups.com/tag/filome/feed" rel="tag"><img style="display:inline" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/microsoft-courier/" rel="tag">microsoft courier</a> <a style="display:inline" href="http://www.techstartups.com/tag/microsoft-courier/feed" rel="tag"><img style="display:inline" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/tablet-computers/" rel="tag">tablet computers</a> <a style="display:inline" href="http://www.techstartups.com/tag/tablet-computers/feed" rel="tag"><img style="display:inline" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/tablet-computing/" rel="tag">tablet computing</a> <a style="display:inline" href="http://www.techstartups.com/tag/tablet-computing/feed" rel="tag"><img style="display:inline" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a><br><br><br><br>Tags: <a href="http://www.croncast.com/keyg/tablet">tablet</a> <a href="http://www.technorati.com/tag/tablet"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/tablet.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/apple">apple</a> <a href="http://www.technorati.com/tag/apple"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/apple.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/tablets">tablets</a> <a href="http://www.technorati.com/tag/tablets"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/tablets.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/computers">computers</a> <a href="http://www.technorati.com/tag/computers"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/computers.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/filome">filome</a> <a href="http://www.technorati.com/tag/filome"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/filome.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<p><em>By Senior Editor  Kris Smith (<a href="http://twitter.com/croncast">@croncast</a>)</em></p>
<p><a href="http://www.techstartups.com/blog/wp-content/uploads/2009/12/Picture-161.png"><img title="Picture 161" src="http://www.techstartups.com/blog/wp-content/uploads/2009/12/Picture-161.png" alt="Picture 161" width="270" height="162"></a>In my search for information about the world, what matters to me and what is good, I go no farther than an application that I wrote called Filome. I've talk about it quite a bit here at Tech Startups.</p>
<p>It's an app that is about 85% of the way there and is relegated being updated when I have spare time. Which in the last 8 months hasn't been very often. One of the things it is brilliant at though is helping me find what is relevant to me and what I want to write about.</p>
<p>About 30 minutes ago it was tablet computers. But instead of writing about them and adding to the noise, I thought that I would share my filter  a tablet computer group from Filome.</p>
<p><strong><span></span></strong>First there is the feed for those that want to get right to it -<a title="Tablet Computer filtered feed" href="http://www.filome.com/group/ksmith/1/tablet%20computers.rss"> http://www.filome.com/group/ksmith/1/tablet%20computers.rss</a></p>
<p>Below are the latest 25 posts regarding tablet computing. All linking to the original posts. Find one and follow it down the rabbit hole. Enjoy! (<strong>Remember:</strong> If you want to stay updated subscribe to the feed link above)</p>
<ol>
<li><span> </span><a href="http://feedproxy.google.com/%7Er/NielsenWire/%7E3/d0Vq_KOmZu0/">You Can Take It With You: Future Trends in Media</a></li>
<li><a href="http://feedproxy.google.com/%7Er/RoyalPingdom/%7E3/PscLbF73cXM/">Who needs tablet computers anyway?</a></li>
<li><a href="http://feedproxy.google.com/%7Er/OmMalik/%7E3/wKEf8Dv31YA/">Can Android Tablets Find a Market?</a></li>
<li><a href="http://feeds.gawker.com/%7Er/gizmodo/full/%7E3/slw-yX5JNcg/why-i-hate-ereaders-and-doubt-theyll-ever-hit-the-mainstream">Why I Hate Ereaders, And Doubt They'll Ever Hit the Mainstream [Ebooks]</a></li>
<li><a href="http://feeds.gawker.com/%7Er/gizmodo/full/%7E3/MhljCInGZKE/why-google-should-make-a-tablet">Why Google Should Make a Tablet [Opinion]</a></li>
<li><a href="http://feedproxy.google.com/%7Er/Mashable/%7E3/IU6CkpGlsk0/">Apple to Launch iTunes on the Web</a></li>
<li><a href="http://www.engadget.com/2009/12/09/analyst-noise-apple-tablet-in-march-for-1k-publishers-on-boar/">Analyst noise: Apple tablet in March for $1k, publishers on-board, Verizon iPhone coming too</a></li>
<li><a href="http://feedproxy.google.com/%7Er/TheInquisitr_tech/%7E3/BnfDWQ1eBKM/">Apple Tablet Release Date Gets Narrowed Down, Prices Get Estimated</a></li>
<li><a href="http://feeds.paidcontent.org/%7Er/pcorg/%7E3/md5_3snJ4zw/">Which Companies Will Win The Battle For The E-Book Consumer?</a></li>
<li><a href="http://feedproxy.google.com/%7Er/readwriteweb/%7E3/39xpcqrxWyQ/netbook-pda-psixpda.php">A New, Now Netbook You Can Actually Buy: PsiXpda</a></li>
<li><a href="http://feedproxy.google.com/%7Er/readwriteweb/%7E3/iDn3cgkaYgg/analysts_predict_1_billion_mobile_web_users_by_2010.php">Analysts Predict 1 Billion+ Mobile Web Users by 2010</a></li>
<li><a href="http://www.engadget.com/2009/12/02/time-inc-shows-off-magazine-tablet-demo-plans-future-anger-abo/">Time Inc. shows off magazine tablet demo, plans future anger about 70/30 profit split</a></li>
<li><a href="http://www.appleinsider.com/articles/09/12/02/apple_tablet_rumored_to_be_shockingly_inexpensive.html">Apple tablet rumored to be 'shockingly' inexpensive</a></li>
<li><a href="http://feeds.gawker.com/%7Er/gizmodo/full/%7E3/NzsJDmreLnE/apple-registers-tabletmac-trademark-after-dueling-axiotron-macbook-modders">Apple Registers TabletMac Trademark After Dueling Axiotron MacBook Modders [AppleTablet]</a></li>
<li><a href="http://blog.makezine.com/archive/2009/11/using_the_apple_lp_and_extras_forma.html">Using the Apple LP and Extras format for learning?</a></li>
<li><a href="http://www.engadget.com/2009/11/27/nvidia-tegra-tablet-prototype-hands-on/">NVIDIA Tegra tablet prototype hands-on</a></li>
<li><a href="http://feedproxy.google.com/%7Er/Techcrunch/%7E3/3pdPNy7jK2E/">What If Steve Jobs Hadn't Returned To Apple In 1997?</a></li>
<li><a href="http://feedproxy.google.com/%7Er/typepad/alleyinsider/silicon_alley_insider/%7E3/xlH_SRGvZo0/hearst-time-conde-digital-venture-is-more-imminent-than-ever-2009-11">Hearst, Time, Conde iTunes For Magazines Only A Few Weeks Away</a></li>
<li><a href="http://feeds.gawker.com/%7Er/gizmodo/full/%7E3/j3_8aFjDf2Y/digitimes-claims-apple-tablet-delayed-for-oled-upgrade">DigiTimes Claims Apple Tablet Delayed for OLED Upgrade [Rumor]</a></li>
<li><a href="http://www.engadget.com/2009/11/19/apple-tablet-s-in-2h-2010-with-oled-screen-and-tailored-content/">Apple tablet(s) in 2H 2010 with OLED screen and tailored content in tow?</a></li>
<li><a href="http://feedproxy.google.com/%7Er/pcorg/%7E3/y7kzXJ3EfQI/">Cond Nast Gets Wired Ready For Apple Tablet (In Case There Is One)</a></li>
<li><a href="http://thenextweb.com/appetite/2009/11/17/adobe-air-hits-20-powerful-stuff/">Adobe Air hits 2.0  this is powerful stuff</a></li>
<li><a href="http://feedproxy.google.com/%7Er/factoryjoe/%7E3/ChD1Cwwg_0E/">The death of the URL</a></li>
<li><a href="http://www.appleinsider.com/articles/09/11/16/apple_tablet_speculation_high_end_graphics_several_models.html">Apple tablet speculation: high-end graphics, several models</a></li>
<li><a href="http://feedproxy.google.com/%7Er/Techcrunch/%7E3/uhbVGbIp0r4/">Bookmark Away: Instapaper Comes Up With A New Way To Work With The Kindle</a></li>
</ol>
<p><span><br>
</span></p>
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<li><a href="http://ajaxian.com/archives/pastrykit-an-iphone-webdev-library-from-apple">PastryKit: An iPhone Webdev Library from  Apple</a> (ajaxian.com)</li>
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<p><a href="http://www.techstartups.com/2009/12/17/tablets-tablets-tablets-the-next-devices/">Tablets, tablets, tablets  The Next Devices</a> is a post from: <a href="http://www.techstartups.com">TechStartups.com</a></p>
<br><br>Tags: <a style="display:inline" href="http://www.techstartups.com/tag/apple-tablet/" rel="tag">Apple tablet</a> <a style="display:inline" href="http://www.techstartups.com/tag/apple-tablet/feed" rel="tag"><img style="display:inline" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/filome/" rel="tag">filome</a> <a style="display:inline" href="http://www.techstartups.com/tag/filome/feed" rel="tag"><img style="display:inline" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/microsoft-courier/" rel="tag">microsoft courier</a> <a style="display:inline" href="http://www.techstartups.com/tag/microsoft-courier/feed" rel="tag"><img style="display:inline" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/tablet-computers/" rel="tag">tablet computers</a> <a style="display:inline" href="http://www.techstartups.com/tag/tablet-computers/feed" rel="tag"><img style="display:inline" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/tablet-computing/" rel="tag">tablet computing</a> <a style="display:inline" href="http://www.techstartups.com/tag/tablet-computing/feed" rel="tag"><img style="display:inline" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a><br><br><br><br>Tags: <a href="http://www.croncast.com/keyg/tablet">tablet</a> <a href="http://www.technorati.com/tag/tablet"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/tablet.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/apple">apple</a> <a href="http://www.technorati.com/tag/apple"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/apple.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/tablets">tablets</a> <a href="http://www.technorati.com/tag/tablets"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/tablets.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/computers">computers</a> <a href="http://www.technorati.com/tag/computers"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/computers.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/filome">filome</a> <a href="http://www.technorati.com/tag/filome"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/filome.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></content:encoded>

         <pubDate>Fri, 18 Dec 2009 01:15:38 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,5828</guid>

			<itunes:subtitle/>
      </item>
      <item>
         <title>Ready to Dig WordPress?</title>
         <link>http://www.techstartups.com/2009/12/29/ready-to-dig-wordpress/</link>
		 <category>Shared item</category>
			<description><![CDATA[<p><em>By Senior Editor  Kris Smith (<a href="http://twitter.com/croncast">@croncast</a>)</em></p>
<p><a href="http://www.techstartups.com/blog/wp-content/uploads/2009/12/Picture-231.png"><img title="Picture 23" src="http://www.techstartups.com/blog/wp-content/uploads/2009/12/Picture-231-300x166.png" alt="Picture 23" width="300" height="166"></a>If you're just starting out or a <a title="WordPress" rel="homepage" href="http://wordpress.org">WordPress</a> hack from way back, the new book from Chris Coyier and Jeff Starr titled <a title="Digging Into WordPress" href="http://digwp.com/book/">Digging Into WordPress</a> could be a good addition to your shelf. </p>
<p>Coyier and Starr have been plugging away on WordPress installs for a few years and now sharing their intimate knowledge of the blogging platform.</p>
<p>The book comes in two versions  spiral bound and PDF. The spiral version looks beautiful and the PDF, if anything like the sample, should please with its colors and page layout.</p>
<p><strong><span></span></strong>The real question about this book is the $67 price tag for the spiral bound version. Is it worth it?</p>
<p>Yes, slices of tree with pretty ink aesthetically pleasing. Yes, it will lay completely flat on a surface next to a computer, unlike traditionally bound computer books. No, it won't every question you have about WordPress. I'm not sure anyone or any book could do that.</p>
<p>If I were in the market for a WordPress book I would take a different approach to justify spending the money on this book  consulting. Not that I would buy it and become an instant WordPress consultant. Nor should you, unless you're already a Social Media Expert and have it all figured out.</p>
<p>I mean consulting in the sense that you are getting the best that Coyier and Starr have to offer because their names are on the line with this publication. If the content is not good or they don't add value to solve your WordPress conundrums their names will be mud.</p>
<p>This book should be viewed as an insanely cheap consulting session with two guys that really know their stuff and can prove it with their client work. At $67, you're already halving the rate for most WordPress gurus worth the money and getting two for the price of one 24 hours a day.</p>
<p>They're also offering <a title="Digging Into WordPress Affiliate Program" href="http://digwp.com/book/affiliate/">an affiliate program</a> for those interested in helping sell some copies and to put some extra bucks under that mattress. Check it out if you're into that whole affiliate thing.</p>
<p>I have no material connection with the publishers of this book or am a part of their affiliate program. All links are to standard pages. I am basing my opinion on <a href="http://digwp.com/book-demo/Digging-Into-WP-DEMO.pdf">a sample chapter</a> (PDF) that is available from their sales page.</p>
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<p><a href="http://www.techstartups.com/2009/12/29/ready-to-dig-wordpress/">Ready to Dig WordPress?</a> is a post from: <a href="http://www.techstartups.com">TechStartups.com</a></p>
<br><br>Tags: <a style="display:inline" href="http://www.techstartups.com/tag/chris-coyier/" rel="tag">Chris Coyier</a> <a style="display:inline" href="http://www.techstartups.com/tag/chris-coyier/feed" rel="tag"><img style="display:inline" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/digging-into-wordpress/" rel="tag">Digging Into WordPress</a> <a style="display:inline" href="http://www.techstartups.com/tag/digging-into-wordpress/feed" rel="tag"><img style="display:inline" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/jeff-starr/" rel="tag">Jeff Starr</a> <a style="display:inline" href="http://www.techstartups.com/tag/jeff-starr/feed" rel="tag"><img style="display:inline" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/wordpress-books/" rel="tag">wordpress books</a> <a style="display:inline" href="http://www.techstartups.com/tag/wordpress-books/feed" rel="tag"><img style="display:inline" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/wordpress-consultant/" rel="tag">wordpress consultant</a> <a style="display:inline" href="http://www.techstartups.com/tag/wordpress-consultant/feed" rel="tag"><img style="display:inline" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a>, <a style="display:inline" href="http://www.techstartups.com/tag/wordpress-hacks/" rel="tag">wordpress hacks</a> <a style="display:inline" href="http://www.techstartups.com/tag/wordpress-hacks/feed" rel="tag"><img style="display:inline" src="http://lokwat.com/wp-content/themes/blue-dream/images/rss.gif" border="0"></a><br><br><br><br>Tags: <a href="http://www.croncast.com/keyg/wordpress">wordpress</a> <a href="http://www.technorati.com/tag/wordpress"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/wordpress.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/book">book</a> <a href="http://www.technorati.com/tag/book"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/book.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/starr">starr</a> <a href="http://www.technorati.com/tag/starr"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/starr.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/coyier">coyier</a> <a href="http://www.technorati.com/tag/coyier"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/coyier.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/consulting">consulting</a> <a href="http://www.technorati.com/tag/consulting"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/consulting.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<p><em>By Senior Editor  Kris Smith (<a href="http://twitter.com/croncast">@croncast</a>)</em></p>
<p><a href="http://www.techstartups.com/blog/wp-content/uploads/2009/12/Picture-231.png"><img title="Picture 23" src="http://www.techstartups.com/blog/wp-content/uploads/2009/12/Picture-231-300x166.png" alt="Picture 23" width="300" height="166"></a>If you're just starting out or a <a title="WordPress" rel="homepage" href="http://wordpress.org">WordPress</a> hack from way back, the new book from Chris Coyier and Jeff Starr titled <a title="Digging Into WordPress" href="http://digwp.com/book/">Digging Into WordPress</a> could be a good addition to your shelf. </p>
<p>Coyier and Starr have been plugging away on WordPress installs for a few years and now sharing their intimate knowledge of the blogging platform.</p>
<p>The book comes in two versions  spiral bound and PDF. The spiral version looks beautiful and the PDF, if anything like the sample, should please with its colors and page layout.</p>
<p><strong><span></span></strong>The real question about this book is the $67 price tag for the spiral bound version. Is it worth it?</p>
<p>Yes, slices of tree with pretty ink aesthetically pleasing. Yes, it will lay completely flat on a surface next to a computer, unlike traditionally bound computer books. No, it won't every question you have about WordPress. I'm not sure anyone or any book could do that.</p>
<p>If I were in the market for a WordPress book I would take a different approach to justify spending the money on this book  consulting. Not that I would buy it and become an instant WordPress consultant. Nor should you, unless you're already a Social Media Expert and have it all figured out.</p>
<p>I mean consulting in the sense that you are getting the best that Coyier and Starr have to offer because their names are on the line with this publication. If the content is not good or they don't add value to solve your WordPress conundrums their names will be mud.</p>
<p>This book should be viewed as an insanely cheap consulting session with two guys that really know their stuff and can prove it with their client work. At $67, you're already halving the rate for most WordPress gurus worth the money and getting two for the price of one 24 hours a day.</p>
<p>They're also offering <a title="Digging Into WordPress Affiliate Program" href="http://digwp.com/book/affiliate/">an affiliate program</a> for those interested in helping sell some copies and to put some extra bucks under that mattress. Check it out if you're into that whole affiliate thing.</p>
<p>I have no material connection with the publishers of this book or am a part of their affiliate program. All links are to standard pages. I am basing my opinion on <a href="http://digwp.com/book-demo/Digging-Into-WP-DEMO.pdf">a sample chapter</a> (PDF) that is available from their sales page.</p>
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<p><a href="http://www.techstartups.com/2009/12/29/ready-to-dig-wordpress/">Ready to Dig WordPress?</a> is a post from: <a href="http://www.techstartups.com">TechStartups.com</a></p>
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         <pubDate>Tue, 29 Dec 2009 23:46:18 -0500</pubDate>         <guid isPermaLink="false">tag:croncast.com,5834</guid>

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         <title>10 non-PowerPoint books that can help you create better presentations</title>
         <link>http://feedproxy.google.com/~r/PresentationZen/~3/tiaT65_JB1U/10-books-to-read-in-2010.html</link>
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			<description><![CDATA[<div><span style="color:#111111"><a href="http://www.presentationzen.com/.a/6a00d83451b64669e20120a771f667970b-popup" style="float:right"><img alt="Catbook_slide" src="http://www.presentationzen.com/.a/6a00d83451b64669e20120a771f667970b-200wi" style="margin:0px 0px 5px 5px;width:200px"></a> To learn how to design and deliver better presentations, we need to pull from many educational sources. Books are good, but which ones? I don't usually suggest PowerPoint or Keynote "how-to" books, but instead recommend reading books from various design and communication fields to stretch your knowledge and perspective. <a href="http://www.amazon.com/gp/product/0596522347?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0596522347">Slide:ology by Nancy Duarte</a> is great, of course, and there are many others that I've suggested over the years. Below are ten additional books I can highly recommend; three of them I have recommended before.</span><br><br>

<p><span style="color:#111111"><strong><span style="color:#ff7f00"><span style="color:#434343">PRESENTATIONS &amp; SPEAKING</span></span><span style="color:#111111"></span></strong></span></p><p><span style="color:#111111"><strong><span style="color:#111111"></span></strong></span><span style="color:#111111"><strong><span style="color:#111111"><a href="http://www.amazon.com/gp/product/0071636080?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0071636080" style="float:right"><img alt="Jobs" src="http://www.presentationzen.com/.a/6a00d83451b64669e2012876748ed9970c-150wi" style="margin:0px 0px 5px 5px;width:94px;height:145px" title="Jobs"></a></span></strong></span><span style="color:#111111"><strong><span style="color:#111111">The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience</span></strong><em><span style="color:#111111"> by Carmine </span>Gallo.</em> </span><span style="color:#111111"><span style="color:#111111"><br>Since I began this website in 2005, I've talked about the presentation style of Steve Jobs ad nauseam (for example: <a href="http://presentationzen.blogs.com/presentationzen/2005/11/the_zen_estheti.html">here</a>, <a href="http://www.presentationzen.com/presentationzen/2006/08/steve_jobs_and_.html">here</a>, <a href="http://www.presentationzen.com/presentationzen/2008/01/5-presentation.html">here</a>, <a href="http://presentationzen.blogs.com/presentationzen/2005/10/apple_special_e.html">here</a>, <a href="http://www.presentationzen.com/presentationzen/2007/01/steve_jobs_to_c.html">here</a>, and many more). <a href="http://carminegallo.com/">Carmine Gallo</a> does a great job of summarizing all the many good things that Jobs does in his famous Apple keynotes, and he provides concrete takeaways. The point is not to present like Steve Jobs  each case after all is very different  but there are many lessons to be learned by careful observation of the Steve Jobs keynote. </span>A very nice read that just may change the way you present. <a href="http://www.amazon.com/gp/product/0071636080?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0071636080">(Amazon link.)<br></a></span></p>

<p></p>


<p><a href="http://www.amazon.com/gp/product/0596801998?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0596801998"><span style="color:#111111"><span style="color:#111111"></span></span></a><strong><a href="http://www.amazon.com/gp/product/0596801998?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0596801998" style="float:right"><img alt="Scott" src="http://www.presentationzen.com/.a/6a00d83451b64669e20120a7708588970b-150wi" style="margin:0px 0px 5px 5px;width:94px;height:152px" title="Scott"></a></strong><span style="color:#111111"><span style="color:#111111"><em><span style="color:#111111"> </span></em><strong><span style="color:#111111">Confessions of a Public Speaker</span></strong><em><span style="color:#111111"> by Scott Berkun</span></em></span><span style="color:#111111"><em>. </em><br>I met <a href="http://www.scottberkun.com/">Scott Berkun</a> in Sweden this year and spent some time with him in Denmark discussing public speaking and what it takes to be an effective presenter. Scott, a former Microsoft manager, is a great guy and he's a very experienced presenter. If you do a lot of public speaking, you'll get a kick out of Scott's stories. And if you are thinking about starting a speaking career, Scott provides a lot of interesting tips and lessons. Teachers  who speak in front of people every day  may also find the book useful.</span> </span><span style="color:#111111"><span style="color:#111111"><a href="http://www.amazon.com/gp/product/0596801998?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0596801998">(Amazon link.)</a></span></span><br><br><span style="color:#111111"><span style="color:#111111"></span></span><span style="color:#111111"><strong><span style="color:#434343"><span style="color:#434343"><br>PHOTOGRAPHY</span></span></strong></span><span style="color:#111111"></span></p><p><span style="color:#111111"><span style="color:#111111"><a href="http://www.amazon.com/gp/product/0321678737?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0321678737" style="float:right"><img alt="Kelby" src="http://www.presentationzen.com/.a/6a00d83451b64669e201287674863c970c-120wi" style="margin:0px 0px 5px 5px;width:97px;height:150px" title="Kelby"></a><strong>Scott Kelby's Digital Photography Boxed Set </strong>(Volumes 1, 2, and 3</span><span style="color:#111111"><span style="color:#111111"><em><span style="color:#111111">)</span></em> <em>by Scott Kelby.</em><br>I have almost all of <a href="http://www.scottkelby.com/">Scott Kelby's</a> photography books. He writes in a very informal, engaging style and there's a reason he's the #1 computer book author for five straight years: his books help people learn. I love Scott's work so much, I asked him to contribute tips for the <a href="http://www.amazon.com/gp/product/0321668790?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0321668790">Presentation Zen Design</a> book (he offers 10 tips for taking better photos). These Digital Photography books are colorful, instructive, and aimed at the novice photographer who wants to get a lot better. I found them very useful (especially for the price). You can buy the books individually or as a set. </span><a href="http://www.amazon.com/gp/product/0321678737?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0321678737">(Amazon link.)</a></span></span></p><p><span style="color:#111111"><strong><span style="color:#434343"><span style="color:#434343"><br>VISUALIZATION OF DATA</span></span></strong><span style="color:#111111"><strong><br></strong></span></span></p><p><span style="color:#111111"><span style="color:#111111"><strong><a href="http://www.amazon.com/gp/product/0970601980?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0970601980" style="float:right"><img alt="Stephen" src="http://www.presentationzen.com/.a/6a00d83451b64669e20120a771841b970b-120wi" style="margin:0px 0px 5px 5px;width:110px;height:144px" title="Stephen"></a></strong></span></span><span style="color:#111111"><span style="color:#111111"><strong>Now You See It: Simple Visualization Techniques for Quantitative Analysis</strong> <em>by Stephen Few</em></span><span style="color:#111111"><em><span style="color:#111111">.</span></em><br><span style="color:#111111">I have all of <a href="http://www.perceptualedge.com/">Stephen Few's</a> books  he's the Zen Master of presenting data as far as I am concerned. I saw Stephen present in Seattle this summer at the <a href="http://conference.tableausoftware.com/speakers.html">Tableau Conference</a> and we had a chance to spend some time together before the event. He's a fantastic presenter on stage and he's a very down-to-earth guy who knows how to visualize data and how to help others get better at displaying quantitative information more clearly. This is a big hardcover book with some really good lessons.</span> <a href="http://www.amazon.com/gp/product/0970601980?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0970601980">(Amazon link.)</a><br><br></span></span></p><p><span style="color:#111111"><strong><span style="color:#434343"><span style="color:#434343">GRAPHIC DESIGN</span></span></strong></span><span style="color:#111111"><span style="color:#111111"></span></span></p><p><span style="color:#111111"><span style="color:#111111"><span style="color:#111111"><strong><a href="http://www.amazon.com/gp/product/1592535151?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=1592535151" style="float:right"><img alt="Vis_lang" src="http://www.presentationzen.com/.a/6a00d83451b64669e20120a7719987970b-150wi" style="margin:0px 0px 5px 5px;width:115px;height:142px" title="Vis_lang"></a> Visual Language for Designers: Principles for Creating Graphics that People Understand</strong> <em>by Connie Malamed. </em><br>This is a really large book that begins with a section on how we process visual information and then goes on to introduce principles and techniques that help you understand how to organize for perception, how to direct the eye, clarify complexity, and simplify visuals. This hardcover book has many excellent examples. Beginners will benefit tremendously from the book, but I think many designers will also find the book a good addition to their library. <a href="http://www.malamedconsulting.com/">Connie Malamed's</a> website. </span> <span style="text-decoration:underline"></span><a href="http://www.amazon.com/gp/product/1592535151?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=1592535151">(Amazon link.)</a><br><br></span></span></p><p><span style="color:#111111"><span style="color:#111111"><span style="color:#111111"><strong><a href="http://www.amazon.com/gp/product/0321580125?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0321580125" style="float:right"><img alt="John" src="http://www.presentationzen.com/.a/6a00d83451b64669e201287674b042970c-120wi" style="margin:0px 0px 5px 5px;width:109px;height:145px" title="John"></a> Before &amp; After: How to Design Cool Stuff</strong> <em>by John McWade.</em></span><br><span style="color:#111111"><a href="http://www.mcwade.com/DesignTalk/about/">John McWade</a>  known to many as &quot;the world's first desktop publisher&quot;  is the founder and creative director of Before &amp; After and the author of numerous books on graphic design (this is his latest). John was kind enough to contribute his tips for making better slides for <a href="http://www.amazon.com/gp/product/0321668790?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0321668790">the PZD book</a>. I've been a big fan of John's for a long time and this latest book is his best one yet. Loads of simple, practical, visual lessons. Check out the <a href="http://www.bamagazine.com/">Before &amp; After</a> website.</span> <a href="http://www.amazon.com/gp/product/0321580125?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0321580125">(Amazon link.)</a></span><br><br><span style="color:#111111"><span style="color:#111111"><strong><a href="http://www.amazon.com/gp/product/1592532616?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=1592532616" style="float:right"><img alt="Design_elements" src="http://www.presentationzen.com/.a/6a00d83451b64669e20120a771b9e8970b-150wi" style="margin:0px 0px 5px 5px;width:114px;height:146px" title="Design_elements"></a> Design Elements: A Graphic Style Manual </strong><em>by Timothy Samara</em></span>.<br><span style="color:#111111">This is a really good book that</span> <a href="http://www.presentationzen.com/presentationzen/2008/12/i-picked-up-a-book-recently-called-design-elements-a-graphic-style-manual-by-timothy-samara-that-is-quite-good-samara-start.html">I have mentioned before</a> <span style="color:#111111">which both beginners and experienced designers may enjoy.</span><span style="color:#111111"> The book does an excellent job at covering the fundamentals but also goes into some depth with many good examples. I like how Samara starts out the book by discussing just what graphic design is and what designers do. I especially like his</span></span></span><span style="color:#111111"> "20 Basic Rules of Good Design." </span><a href="http://www.amazon.com/gp/product/1592532616?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=1592532616">(Amazon link.)</a><span style="color:#111111"><br><br><span style="color:#111111"><span style="color:#111111"><strong><a href="http://www.amazon.com/gp/product/1568811616?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=1568811616" style="float:right"><img alt="Stone" src="http://www.presentationzen.com/.a/6a00d83451b64669e201287674c994970c-120wi" style="margin:0px 0px 5px 5px;width:115px;height:148px" title="Stone"></a> A  Field Guide to Digital Color</strong> <em>by Maureen Stone</em></span><em>.</em><br><span style="color:#111111">There are many books on color, but this one focuses on digital color and provides a great deal of depth. This is not really a book for novices, but it's an excellent book for designers of all types. I met<a href="http://www.stonesc.com/"> Maureen Stone</a> in Seattle this summer and saw one of her presentations. She's an excellent presenter and teacher. Maureen spent twenty years working at Xerox PARC on color printing, digital color, interactive computer graphics, illustration and design syste<span style="color:#111111">ms. Sh<span style="color:#111111">e knows her stuff. (She was also kind enough to contribute a nice callout section for the color chapter in <a href="http://www.amazon.com/gp/product/0321668790?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0321668790">the PZD book.</a></span></span></span><span style="color:#111111">) This is an excellent book.</span> <a href="http://www.amazon.com/gp/product/1568811616?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=1568811616">(Amazon link.)</a></span><br><br><span style="color:#111111"><span style="color:#111111"><strong><a href="http://www.amazon.com/gp/product/0321344758?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0321344758" style="float:right"><img alt="Think" src="http://www.presentationzen.com/.a/6a00d83451b64669e20120a771cfd7970b-150wi" style="margin:0px 0px 5px 5px;width:118px;height:151px" title="Think"></a> Don't Make Me Think: A Common Sense Approach to Web Usability</strong> (2nd Edition) <em>by Steve Krug</em></span>.<br><span style="color:#111111">You might think a book on web usability design has little to do with presentations, but the lessons in this simple book have applications beyond the web. If you have even just a small interest in how to design websites that minimizes cognitive strain and make information clearer, you may find this book helpful. This classic is only about 200 pages and is a quick read with many good lessons that will make you a better judge of what works and what doesn't in a website.</span> <a href="http://www.sensible.com/">Steve Krug's</a> website. <a href="http://www.amazon.com/gp/product/0321344758?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0321344758">(Amazon link.)</a><br></span></span></p><p><span style="color:#111111"><span style="color:#111111"></span><br><strong><span style="color:#434343"><span style="color:#434343">CREATIVITY</span></span></strong><br><br><span style="color:#111111"><span style="color:#111111"><strong><a href="http://www.amazon.com/gp/product/1555972608/102-0462364-5782515?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=1555972608" style="float:right"><img alt="Write" src="http://www.presentationzen.com/.a/6a00d83451b64669e20120a771da6c970b-120wi" style="margin:0px 0px 5px 5px;width:113px;height:158px" title="Write"></a> If You Want to Write: A Book about Art, Independence and Spirit </strong><em>by Breda Ueland.</em></span><br><span style="color:#111111"><a href="http://www.presentationzen.com/presentationzen/2006/06/you_are_creativ.html">I have mentioned this book before</a>, <span style="color:#111111">but it's a must-read.</span></span><span style="color:#111111"> This is not only a book about writing. In fact, it's much more a book about the imagination, spirit, and creativity. We need more art and creativity in our personal and professional lives; this book gets you thinking. A lot of people, including myself, have found this simple book to be quite inspirational. It was first published in 1938 and it's still a very relevant book today.</span><span style="text-decoration:underline"> </span><a href="http://www.amazon.com/gp/product/1555972608/102-0462364-5782515?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=1555972608">(Amazon link.)</a><br></span></span></p><p><span style="color:#111111"><span style="color:#111111"></span><br><br></span></p></div><div>
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</div><img src="http://feeds.feedburner.com/~r/PresentationZen/~4/tiaT65_JB1U" height="1" width="1"><br><br>Tags: <a href="http://www.croncast.com/keyg/book">book</a> <a href="http://www.technorati.com/tag/book"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/book.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/design">design</a> <a href="http://www.technorati.com/tag/design"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/design.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/books">books</a> <a href="http://www.technorati.com/tag/books"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/books.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/amazon">amazon</a> <a href="http://www.technorati.com/tag/amazon"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/amazon.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a> <a href="http://www.croncast.com/keyg/scott">scott</a> <a href="http://www.technorati.com/tag/scott"><img src="http://www.croncast.com/images/technorati.gif" border="0"></a><a href="http://www.croncast.com/keyrssg/scott.rss"><img src="http://www.croncast.com/images/c4_rss_tiny.jpg" border="0"></a>]]></description><content:encoded><![CDATA[<div><span style="color:#111111"><a href="http://www.presentationzen.com/.a/6a00d83451b64669e20120a771f667970b-popup" style="float:right"><img alt="Catbook_slide" src="http://www.presentationzen.com/.a/6a00d83451b64669e20120a771f667970b-200wi" style="margin:0px 0px 5px 5px;width:200px"></a> To learn how to design and deliver better presentations, we need to pull from many educational sources. Books are good, but which ones? I don't usually suggest PowerPoint or Keynote "how-to" books, but instead recommend reading books from various design and communication fields to stretch your knowledge and perspective. <a href="http://www.amazon.com/gp/product/0596522347?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0596522347">Slide:ology by Nancy Duarte</a> is great, of course, and there are many others that I've suggested over the years. Below are ten additional books I can highly recommend; three of them I have recommended before.</span><br><br>

<p><span style="color:#111111"><strong><span style="color:#ff7f00"><span style="color:#434343">PRESENTATIONS &amp; SPEAKING</span></span><span style="color:#111111"></span></strong></span></p><p><span style="color:#111111"><strong><span style="color:#111111"></span></strong></span><span style="color:#111111"><strong><span style="color:#111111"><a href="http://www.amazon.com/gp/product/0071636080?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0071636080" style="float:right"><img alt="Jobs" src="http://www.presentationzen.com/.a/6a00d83451b64669e2012876748ed9970c-150wi" style="margin:0px 0px 5px 5px;width:94px;height:145px" title="Jobs"></a></span></strong></span><span style="color:#111111"><strong><span style="color:#111111">The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience</span></strong><em><span style="color:#111111"> by Carmine </span>Gallo.</em> </span><span style="color:#111111"><span style="color:#111111"><br>Since I began this website in 2005, I've talked about the presentation style of Steve Jobs ad nauseam (for example: <a href="http://presentationzen.blogs.com/presentationzen/2005/11/the_zen_estheti.html">here</a>, <a href="http://www.presentationzen.com/presentationzen/2006/08/steve_jobs_and_.html">here</a>, <a href="http://www.presentationzen.com/presentationzen/2008/01/5-presentation.html">here</a>, <a href="http://presentationzen.blogs.com/presentationzen/2005/10/apple_special_e.html">here</a>, <a href="http://www.presentationzen.com/presentationzen/2007/01/steve_jobs_to_c.html">here</a>, and many more). <a href="http://carminegallo.com/">Carmine Gallo</a> does a great job of summarizing all the many good things that Jobs does in his famous Apple keynotes, and he provides concrete takeaways. The point is not to present like Steve Jobs  each case after all is very different  but there are many lessons to be learned by careful observation of the Steve Jobs keynote. </span>A very nice read that just may change the way you present. <a href="http://www.amazon.com/gp/product/0071636080?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0071636080">(Amazon link.)<br></a></span></p>

<p></p>


<p><a href="http://www.amazon.com/gp/product/0596801998?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0596801998"><span style="color:#111111"><span style="color:#111111"></span></span></a><strong><a href="http://www.amazon.com/gp/product/0596801998?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0596801998" style="float:right"><img alt="Scott" src="http://www.presentationzen.com/.a/6a00d83451b64669e20120a7708588970b-150wi" style="margin:0px 0px 5px 5px;width:94px;height:152px" title="Scott"></a></strong><span style="color:#111111"><span style="color:#111111"><em><span style="color:#111111"> </span></em><strong><span style="color:#111111">Confessions of a Public Speaker</span></strong><em><span style="color:#111111"> by Scott Berkun</span></em></span><span style="color:#111111"><em>. </em><br>I met <a href="http://www.scottberkun.com/">Scott Berkun</a> in Sweden this year and spent some time with him in Denmark discussing public speaking and what it takes to be an effective presenter. Scott, a former Microsoft manager, is a great guy and he's a very experienced presenter. If you do a lot of public speaking, you'll get a kick out of Scott's stories. And if you are thinking about starting a speaking career, Scott provides a lot of interesting tips and lessons. Teachers  who speak in front of people every day  may also find the book useful.</span> </span><span style="color:#111111"><span style="color:#111111"><a href="http://www.amazon.com/gp/product/0596801998?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0596801998">(Amazon link.)</a></span></span><br><br><span style="color:#111111"><span style="color:#111111"></span></span><span style="color:#111111"><strong><span style="color:#434343"><span style="color:#434343"><br>PHOTOGRAPHY</span></span></strong></span><span style="color:#111111"></span></p><p><span style="color:#111111"><span style="color:#111111"><a href="http://www.amazon.com/gp/product/0321678737?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0321678737" style="float:right"><img alt="Kelby" src="http://www.presentationzen.com/.a/6a00d83451b64669e201287674863c970c-120wi" style="margin:0px 0px 5px 5px;width:97px;height:150px" title="Kelby"></a><strong>Scott Kelby's Digital Photography Boxed Set </strong>(Volumes 1, 2, and 3</span><span style="color:#111111"><span style="color:#111111"><em><span style="color:#111111