As more wireless carriers adopt Google Android, many new consumers ask frequently how to do common tasks on their Android phone. This section is dedicated to offering Android Advice to new and experienced Android consumers. There will be more to come, however here are the top 6 frequently asked questions by new Android users:

1. What Android apps should I download?

There are many list all over the web, even many on our website (coming from Blackberry to Android see this list). We'll list a few must have best Android apps to get you started:

• Must Have: Astro File Manager, use this app to browse files on your SD card. Bar Code Scanner, use this app to scan the QR bard codes with all of our reviews to quick link you to apps in the Android Market!
• Task Management: TasKiller
• Battery/Power Management: Power Manager or Screebl
• Email: K9 Mail or Exchange by Touchdown
• Music: Pandora or Meridian Player
• Home Screen Customization: aHome or SlideScreen
• Productivity & Note-Taking: Astrid or Evernote

Keep visiting www.AndroidTapp.com for the best Android app recommendations.

2. How do I setup email accounts?

First gather your POP3 or IMAP protocol access information. Launch Email > type email address and password > Choose either POP3 or IMAP account > enter Incoming POP3 or IMAP protocol information > enter Outgoing information > choose whether email account is default.

3. How do I save battery power?

Try turning off Bluetooth, Wifi and GPS when not needed. Try to minimize update intervals of some apps such as Facebook and Twitter from the settings menu. There are apps to help manage battery power for you such as Power Manager.

4. How do I Customize my phone?

There are many home screen customization apps to give a completely different experience; popular apps include aHome, Open Home and SlideScreen.

5. How do I set Ringtones?

Either purchase them from sources like Amazon MP3 or download free with Mabilo Ringtones.

To place your own MP3 songs as ringtones go to the Android Market to download Rings Extended. Plug your phone to computer via USB cable. An icon will appear in the top left notification bar, slide the bar down (this is called the window shade). Tap USB connected > Mount > on your computer a new drive will appear > drag your own MP3 files to the drive > tap home button > Menu button > Settings > Sound & display > Phone ringtone > choose Rings Extended to browse your MP3 files on the phone.

6. How do I import my Contacts from SIM card?

From home screen tap Menu > Contacts > Menu > Import contacts > Import All (Import allows for single imports)

Have more questions? Feel free to ask in the comments below or Contact Us!

But more common metals used in the tech industry could fare better, even if their prices rise due to worldwide demand. For example, lithium-ion batteries for hybrid cars and smart phones won't run out anytime soon because there is an overabundance of lithium, Jack Lifton, an independent consultant for U.S. rare earths, told the Gold Report during a December interview.

Other important elements tracked by the U.S. Geological Survey (USGS):

Iron and steel make up about 95 percent of all the metal produced in the United States and worldwide, and find uses in thousands of products. These are the least expensive of the world's metals.

Aluminum is the second most abundant metallic element in the Earth's crust, just behind silicon. Its light weight, durability, corrosion resistance and malleability make it the most widely used metal after iron.

Copper has one of the oldest lineages of any metal, and has served as the foundation for many ancient civilizations. It still represents the third most-used industrial metal because of its thermal and electrical conductivity characteristics that make it highly useful in power transmission, telecommunication, and many electronic products.

Gold is still coveted for its monetary value and for jewelry, but it is also an excellent electrical conductor. As an industrial metal, its applications include computers, communications equipment, spacecraft and jet aircraft engines.

Silver has been used for thousands of years to make ornaments, utensils, and coins. Of all the metals, pure silver has the highest reflectivity, and the highest thermal and electrical conductivity. As a result, silver has many industrial applications including mirrors, electrical and electronic products, and photography.

Niobium and Tantalum find uses in a variety of high-tech applications. Niobium (also known as columbium) shows up in jet engine components and rocket subassemblies, while tantalum is used to make parts for cell phones, pagers, personal computers and automotive electronics. The U.S. currently imports both resources from countries such as Brazil, Canada and Australia.

• 10 Profound Innovations Ahead
• 7 Gadgets That Changed the World
• Shortage of Rare Earth Elements Could Thwart Innovation

To support electric vehicles like the Leaf, which will be available in Houston toward year's end, the city and Reliant are working to create an infrastructure that places charging stations in convenient locations. Reliant will also be developing a system of support, including home assessments, for people installing home charging stations. The stations will be compatible with other plug-in vehicles as well.

Dallas Lawrence is Chair of the Social and Digital Media Practice at Levick Strategic Communications, the nation's top crisis communications firm. He blogs on emerging digital media trends and best practices for social media engagement on Bulletproof Blog. Connect with him on Twitter @dallaslawrence.

Social networks have truly come of age in the last year. No longer viewed as lonely outposts for youthful college slackers, the reach of these platforms has grown exponentially. Today, more than two-thirds of the world's Internet users visit the social networking sites that reel in billions of eyeballs every 24 hours.

Yet, despite the staggering growth of social networking, determining how to monetize social media platforms remains a tough code to crack for even the savviest of companies. As such, identifying new revenue models will be instrumental in kicking off the next cycle of the social networking phenomenon in 2010.

If Anyone Can Do It, Facebook Can

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Facebook, social networking's acknowledged leader, has surpassed every platform on the market today, corralling more than 350 million unique users globally. If any social network is poised to design a winning formula for successful revenue streams in 2010, it's Facebook. CEO Mark Zuckerberg has set an aggressive agenda for the company, publically stating that he expects social networks to become as essential as web browsers and operating systems, and he has set the lofty yet entirely realistic goal of 1 billion users worldwide.

In the less than five years since it expanded beyond scholastic audiences, Facebook has not only grabbed the lion's share of users, it has engaged them like no other platform on the Internet. The average Facebook user visits the site at least once a day and spends an astounding 55 minutes engaging friends and family - statistics that another Zucker (Jeff) would probably kill for over at NBC.

While translating such popularity into dollars and cents isn't easy - especially in an industry whose users have grown accustomed to getting something for nothing - Facebook could potentially provide a monetization template that would revolutionize social networking as we know it.

The Next Level of Advertising Revenue

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Advertising has traditionally provided the simplest means of generating revenue. PricewaterhouseCoopers reported in October that Internet advertising revenues totaled $10.9 billion for the first half of 2009. It's been estimated that Facebook alone took in $435 million of that total. But for a site with nearly half a billion users, a quarter of which spend more time within the network than watching television, these numbers represent just the beginning potential.

First, Facebook needs to admit to itself that it is in the business of selling ads. By better managing its advertising network, intelligently expanding its marketing options, and developing workable social ads that leverage the branding power of friends and connections, Facebook can begin to capture its rightful share of online ad revenues. The final piece is to increase awareness and understanding of Facebook ads among corporate decision makers.

For example, every executive in America today understands the value of purchasing Google ads - and that didn't happen by accident. Google understood that what caused it to dominate online search wasn't going to ultimately position the company as a global corporate powerhouse valued at nearly $200 billion. Google's aggressive marketing, communications, and lobbying shops have worked to ensure every ad buyer, political campaign, marketing executive, and public relations flack knows the value of the service and has direct and easy access to account executives who explain the much worshiped ROI Google ads provide.

Today, Facebook stands on the precipice Google inhabited just before it became a top money-maker. By taking a page from the Google playbook, and aggressively marketing and explaining its power to influence buying decisions, Facebook ads could become as essential to 21st Century marketing as the yellow pages were in the 20th Century.

E-Commerce Stop Sending Customers Away

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The launch of Facebook as a true e-commerce site holds immense potential as a business solution and could forever change the way we shop. Online purchases through the first three quarters of 2009 totaled $98.3 billion according to the Department of Commerce. For the majority of companies selling products online who are also engaged on Facebook, opening Facebook fully to direct e-commerce transactions will dramatically change how businesses advertise and how consumers buy goods online.

Consumers and companies would flock to a Facebook storefront for one simple reason: We do everything else there. Imagine an integrated, one-click solution whereby your friends see your recent purchases (because you were incentivized by the brand to share your information) in their feed and are able to simply point, click, and purchase the same item.

With a few adjustments, companies can make timely offers of birthday gifts for friends, travel arrangements for event items, or the latest music from favorite artists - and make the sale without forcing the user to leave Facebook or put in new login information.

Rather than driving their 350 million users away from the platform to close the deal with retailers and purchase the item on an external platform, Facebook could benefit financially by charging companies a percentage of sales, a fixed rate to have a storefront, or from increased advertising opportunities.

Premium Subscription Options

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Finally, whether users like it or not, Facebook will do itself a long term disservice if it does not consider premium subscription options. Users (whether they are corporations or teenagers) are amenable to paying for even the simplest features and functionality, as evidenced by the success of Facebook gifts.

Nothing good in life is free. It's a stark, mature reality that Facebook (and its users) need to face in 2010. By leveraging economies of scale, Facebook can churn a sizable profit without alienating users. Would you pay one dollar a month to share higher-resolution photos or upload higher-quality or longer videos? Last month, 2.5 billion photos were uploaded to Facebook. Even if only a quarter of the site's active users opted for premium options, this one change would generate more than $1 billion in annual revenues.

Improving advertising, developing an e-commerce platform, and adding subscription services will not only generate the revenue necessary to make the transition from highly adopted to highly profitable, it will open revenue streams as Google did before for the next generation of digital developments.

More business resources from Mashable:

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- Social Media Marketing: How Pepsi Got It Right
- 5 Ways Small Businesses Can Avoid Social Media Panic
- HOW TO: Take Advantage of Social Media in Your E-mail Marketing
- HOW TO: Implement a Social Media Business Strategy
- 18 Online Productivity Tools for Your Business

Image courtesy of iStockphoto, peterspiro

Tags: advertising, business, e-commerce, facebook, MARKETING, monetization, monetizing, money, social media, social networks

iPad - image courtesy of Apple Inc.

The world has waited quite awhile for Apple to finally release its tablet. The world wanted it so much that in a way it worked against Apple. People built up their expectations of the iPad so high that it was going to be tough for Apple to surpass it. Did they? The simple answer is no. The iPad falls short of the world's lofty expectations. Is it Apple's fault? Not totally.

The world wanted Apple to produce a breakthrough device so much that when Jason Calcanis, founder of Engadget fired of tweets saying that he had been a beta tester for Apple and started to rattle off specs that were too good to be true, people believed him (this writer included). Why not? He's been writing about the tech industry and is one of the more recognizable names in the blogosphere that it seemed plausible. I hindsight, the solar panels should have been a dead giveaway.

On to the iPad. At first glance it does indeed just look like a big iPod Touch. Is it revolutionary and magically as Apple said it is? It should be had the world not been exposed to the iPhone and iPod Touch prior to it. On its on it is still revolutionary. Here's why.

1. The size is a big factor Sure it may look like a big iPod Touch but the bigger form factor just opens up a lot more possibilities. I've been a long time user of the iPod Touch and iPhone. I have both the first generation of iPod Touch and iPhone and thus have a little bit of experience with the devices. They both are great mobile devices. For checking important emails, looking up stock and weather quotes, reading a short article on the internet that really can't wait both these devices are top notch. But for reading books, watching movies, etc. It's just ok. After awhile your head starts to spin because of the eye strain and makes you want to put it down. The iPhone and iPod Touch are great mobile devices that can be used for short periods.

On the areas that the iPod Touch and iPhone are lacking, I think this is where the iPad starts to shine. Its size makes for an excellent device to watch videos on. The screen is large enough for personal viewing that it doesn't become such a chore. Reading books should be easier too although I shall reserve judgment on that until I actually get to try it.

2. Keeping it Simple - I've heard about a lot of people saying that the iPad lacks multi-tasking, etc. but I believe that Apple's attitude of keeping the iPad simple is actually is a strength. We've been surrounded by a culture of multitasking that it's gotten to a point that it's become a hindrance rather than helpful. When we work on our computers, we often find ourselves doing email, chatting, reading web pages all at the same time. It's becoming confusing and our concentration is suffering. I'm not saying this is always bad but in some cases keeping focus on things is good.

I also believe that the target users for the iPad are really people who aren't that techie. Let me qualify this. I'm not saying these people don't like technology or are adverse to it. I'm saying these people are the ones that like technology that just works. That's why a lot of people play games on consoles. Sure they can play games on the PC but it takes so much work to do so. Consoles are simple. You place the game, you play. Simple. The iPad is pretty much simple as well. It won't take rocket science to figure it out.

3. Touch me - The touch interface feels natural. It's been around for awhile but Apple's iPhone/iPod Touch interface that has been adapted for the iPad is the most natural touch interface I've seen. It's not a PC interface that has been adapted for touch. It's actually designed with the touch interface in mind. Therefore it just feels natural. People who aren't tech oriented really don't have a hard time figuring it out. Case in point, my tech challenged mother didn't have a hard time learning her iPhone.

4. It's what inside that counts In this case, one of the biggest things about the iPad announcement is actually the processor. Apple now has it's own processor inside one of its devices. It actually looks pretty good. If the impressions of people that have had a chance to play with the iPad. This thing screams and isn't power hungry. If this chip finds it way to the iPhone, we'll have quite the smart phone on our hands.

The iPad was designed to fill a gap between the netbook and a smar tphone. Will it do that? I think to a certain extent it will. I envision people buying this to have them in their homes and have easy access to email, photos, videos. Sometimes you just want to share photos with a friend and not necessarily project it on the TV. The iPad is a good alternative.

I also see it as a good addition to people who have desktops but want something portable to bring around the house to check emails, watch videos from anywhere and yes that includes the bathroom. I don't think it will get hot enough to burn your crotch as a MacBook/MacBook Pro does.

Will it revolutionize the way the iPod has? It has the potential to do so but only time will tell. For a 1.0 product it's good. I'm sure as with the iPod and iPhone the succeeding versions will only be better.

Post from: EveryJoe

Apple iPad: Breakthrough or Breakdown?

Less than 100 tickets remain for Mashable's Social Media Week event, NextUp NYC The Future Journalist on Wednesday, February 3rd, 2010 at 92YTribeca.

Join us for networking and a conversation and Q&A with Sree Sreenivasan (Professor and Columbia Journalism School Dean of Student Affairs and contributing editor of DNAinfo.com) and Vadim Lavrusik (new media journalist and digital media graduate student at Columbia University Journalism School).

Details

Location: 92Y Tribeca, 200 Hudson Street, New York, NY 10013

Socialize: Facebook Event Page

Pricing: $20 in advance, $25 at door. Tickets on Sale Now.

Food and drink: Full cash bar and food menu available

Schedule

• 6:00 7:15 = Open Networking
• 7:15 8:45 = Conversation and Q&A with Sree Sreenivasan and Vadim Lavrusik
• 8:45 Bar Close = Open Networking

A Conversation and Q&A with:

Sree Sreenivasan Prof. Sree Sreenivasan, Columbia Journalism School Dean of Student Affairs and contributing editor, DNAinfo.com.

Sree Sreenivasan is a tech evangelist and skeptic specializing in explaining technology to non-techies. He is a professor and dean of students affairs at Columbia University's Graduate School of Journalism, where he teaches in the digital media program. Sreenivasan is contributing editor at DNAinfo.com, a Manhattan-news startup he helped launch in 2009 with Joe Ricketts, the founder of Ameritrade and whose family just bought the Chicago Cubs and Wrigley Field. He also has been a fixture on NYC-area television. For more than eight years, he served as technology reporter for WABC-TV and WNBC-TV and now occasionally appears on various TV shows (on CNN, NBC's Today Show, CNBC and elsewhere) to talk tech. He has written articles for The New York Times, BusinessWeek, Rolling Stone, National Journal, Bloomberg, Forbes and Popular Science. You can find him on Twitter at twitter.com/sreenet and on the Web at sree.net.

Vadim Lavrusik Online journalist and M.S. candidate in Digital Media at Columbia Journalism School

Vadim Lavrusik is a new media journalist and social media consultant studying digital media at the Columbia University Graduate School of Journalism where he is launching NYC 3.0, a tech start-up news site as part of his Master's project. He's reported for publications like the Star Tribune, The Minnesota Daily, the Mpls./St. Paul Business Journal and most recently was a guest feature writer for Mashable.com, where he covered trends in news media, and contributed to Poynter Online's E-Media Tidbits. You can follow him on Twitter at twitter.com/lavrusik and the Web lavrusik.com.

Thanks to our Sponsors

Pepsi believes in the power of people and their ideas to make positive change. That's why Pepsi is giving away more than $20 million this year to fund good ideas, big and small, that move communities forward. The Pepsi Refresh Project invites individuals to share their ideas about how they can refresh the world. The public votes for their favorite ideas and Pepsi will give out up to $1.3 million each month to fund the winning ideas. Pepsi is leveraging the power of social media platforms to inspire ideas and encourage individuals to participate.

Zemoga is an award-winning digital innovation agency that specializes in the creation of meaningful and engaging interactive experiences and applications. With offices in the US and Colombia, Zemoga empowers customers with groundbreaking solutions through a model that provides efficiencies at every level. Zemoga's clients include Sears Holdings, HBO, ING, Yahoo, Viacom, A&E Television Networks, Toyota, SONY Music, and Rodale.

Thanks to our Partner

Tags: Events, nextup-nyc, social media week

The iPad is not the transformational device so many Apple enthusiasts were hoping for. It won't turn all the content industries upside down, it won't be your primary computing device, and it's not even a bigger, better iPhone.

Apple CEO Steve Jobs introduced the iPad as a device to fill the gap between smartphones like the iPhone and high-end laptops like the MacBook and MacBook Pro. He said there needs to be a middle device, but it needs to be better than the alternatives at what it does. Netbooks currently fill the void, but according to Jobs, netbooks aren't better at anything. He and his colleagues at Apple believe that the iPad is.

Apple's website and promotional video call the iPad magical. We're told the iPad is the best way to experience the web, email, photos, and videos. Hands down. But it's not it's not even close. It's mighty cool, it's super convenient, and it's very sexy, but it's not even better than a netbook at some of those things.

This isn't the middle device folks have been waiting for because and I'm using Steve Jobs's own criteria here it's not better at anything than any other device on the market. It's a step in that direction, but the day hasn't come yet. Here are just a few of the ways the iPad isn't as magical as Apple claims.

It's Not the Best Way to Browse the Web

Steve Jobs said it needs to be a better web device than the alternatives. The Apple website says it's the best way to experience the web. Some variation of that phrase is repeated several times in the promotional video Apple has released. But it's just not true.

It might be one of the best ways to browse the web on a mobile device, but laptop and desktop computers even netbooks are still better. Most current websites were designed to be experienced on those devices with a mouse and a keyboard. Maybe the mouse isn't necessary, but you don't have to pop up a software keyboard to type in URLs on a netbook or laptop. Even if you lug around the keyboard dock, it will be a tad awkward moving between the keys and the screen to interact. You're sacrificing some usability for simplicity on the iPad.

Most importantly, the iPad's browser does not support Adobe Flash, the foundation of rich media on the web today. Adobe is planning to make it possible for Flash developers to develop apps, but it won't work on the web.

I'll admit that the decision not to support Flash is a logical one if you start at the right premises; Flash is responsible for countless reported crashes on Macs, and Apple can't control it to ensure quality of experience. Apple is banking on a transition to HTML5 and CSS 3 for rich web content. While that transition has already begun, it hasn't fully happened yet. Until it does, it's ridiculous to call this device the best way to experience the web when one of the most ubiquitous and essential web technologies is not supported.

It's an Unprecedented Win for Closed Computing

Many of the software restrictions that drive people mad when they're using the iPhone are going to be just as frustrating on the iPad. All the device's content apps, songs, TV shows, movies, books, you name it can only be processed through Apple's iTunes Store.

You won't be able to drag and drop or share files with other computers like you can with your laptop on your home network. You won't be able to download a program or music file from the web and play it on the spot. You won't be able to use any application that doesn't meet Apple's strict approval guidelines. It's closed computing at its most extreme.

Unfortunately we've come to expect that from our smartphones. For a larger device that's supposed to replace your netbook as a complete portable computing solution, though, this is almost unprecedented at least from a device that's likely to have a great deal of influence on the market and on the design of future devices. That's bad news no matter how you spin it.

It's Not Really a Competitive eReader

The Kindle owns the eReader landscape right now, and the greatest expectation for the iPad was that it would bury the Kindle. While the iPad's reader interface is indisputably sweet-looking and the list of participating publishers is promising, there are several ways it just won't beat the Kindle.

The most important issue is the price. The Kindle costs $260; so do Barnes & Noble's Nook and the comparable Sony Reader. The Kindle even comes bundled with free 3G network access, though it admittedly can't do anywhere near as much with it as the iPad can.

But if you are considering the iPad primarily as a reader, that price difference is a big problem. Also a big problem: The lack of an e-ink display. E-ink doesn't wash your face in eye-strain-inducing light like the displays on the iPhone, the iPad, and laptop computers do. It's meant to be a soft experience, just like reading a book. Without e-ink, you might not be able to tolerate spending four straight hours reading Stephen King's latest on a regular display, cool IPS tech aside.

Finally, as impressive as 10 hours of battery life is for a multi-purpose device like the iPad, the Kindle can run in reading mode for a week without recharging longer if Wi-Fi is disabled. Because it's trying to do everything, the iPad isn't the best at anything.

It's Not Worth It If You Have a Smartphone and Laptop

If the iPad isn't a good option as a middle device, it ought to at least be attractive to power users and enthusiasts who already have other devices. Unfortunately, it's not.

It's not significantly better at anything than either your iPhone or your MacBook. It can't be used as your daily workhorse computer on the go, because just like the iPhone's OS 3.1.2 the iPad's OS 3.2 doesn't multitask. And if you already have an iPhone, you can do basic information gathering, mapping, and so on while you're on the go without spending an additional $29.99 per month for 3G service.

Further, your laptop or netbook very likely has a web cam for video conferencing, and your cell phone probably has a camera (or even video camera) for capturing images. The iPad has neither.

Since the interface is graceful and satisfying, you might want to buy it as an extra device just for the experience, but at between $499 $829, that's not practical for most consumers.

The Anti-Hype

The iPad isn't going to be a phenomenon with either netbook users or power users. It's not better than existing devices at anything, and it's too expensive for most people to use it as a secondary device. I might have said something different if the rumors that the iPad would be all about a new push in the content marketplace were true, but that didn't happen. Instead, we got a cool toy.

Tags: apple, Apple Tablet, ereader, ipad, Kindle, Opinion

• Aldiko: outstanding e-book reader (better than Kindle on the iPhone in terms of feature set; obviously the book store is not quite as good, but the integration with free eBook download sites is a plus). Currently reading Makers by Cory Doctorow.
• Amazon: search the full Amazon catalog (can use barcodes or photos in addition to typing or speaking your query), track orders in my account.
• APNDroid: useful if you want to disable your phone's cellular data connection (useful if you're often on WiFi and want to turn off your EDGE or 3G data connection)
• AppReferer: builds a QR code (a 2D barcode) that makes recommending an app to another Android user in person a one-click affair.
• Battery Graph: shows a nice chart (exportable, even) of battery usage, which is helpful if you're trying to isolate when the battery started to drain.
• Coin Flip: silly app that lets me flip a coin. Use it mostly to settle disputes between the kids. :)
• Congress: built by Sunlight Labs, a phenomenal "pocket Congressional directory" that includes contact info, committee memberships, news, and YouTube vids of every Senator and Representative.
• DroidLive Lite: Streaming radio (via Shoutcast) from 1300 radio stations around the world.
• Facebook: news feed, photos and profile info for friends
• Fandango: Order movie tickets from movie theaters so I can bypass lines at the ticket counter.
• Finance: Google Finance app
• Flashlight: turns screen bright white to use in dark rooms
• Foursquare: app for playing Foursquare, also has a nice widget for my home screen
• Gmote: turns my Nexus One into a touchpad remote (when paired with a computer running the Gmote server software). Handy for giving presentations, or just doing something nerdy and cool.
• Google Goggles: search Google by taking pictures.
• Google Sky Map: the one app that consistently blows people away. Load it up, turn your camera toward the night sky and you'll get a real-time view of which stars, constellations and planets are above you. An awesome accompaniment to a telescope.
• Jewels: Bejeweled-like game.
• Layar: Augmented reality app that displays info on screen in realtime through your phone's camera.
• Locale: very sophisticated app for scripting events to happen based on certain triggers. (When I'm at home, disable the data connection and connect to my home wifi access point. At 11pm, turn off the sound and put the phone to sleep; at 6am turn the sound back up; when I'm at work, put the phone in vibrate mode; etc.)
• Metal detector: actually works.
• Movies (aka Flixster): Lots of info/trailers/reviews about new and upcoming movies, also integrates with Netflix for DVDs
• My Tracks: built by some Googlers, great app for keeping track of runs/bikes/ski runs you've done; captures altitude, distance, etc., then uploads to Google Maps My Maps.
• OpenTable: make restaurant reservations from the phone.
• Owner: adds my contact info to the unlock screen ("If found, please contact Rick Klau...")
• Pandora: streaming music channels.
• PapiJump: great little game using the phone's accelerometer.
• Pintail: monitors your phone's SMS messages for a message that says "locate" (plus a PIN); once received, activates the GPS and replies with the phone's location. Helpful if you've got a lost phone.
• Robo Defense: addicitve game.
• Scoreboard: Tracks scores of your favorite teams, with realtime updates and notifications as score changes.
• Seesmic: Great Twitter app.
• Shop Savvy: grab a barcode, find out who sells it and for how much.
• TiVo Remote: works with any TiVo HD unit over WiFi.
• TripIt: phenomenal itinerary manager for all travel info.
• Voice Recorder: does exactly what it says it does.
• Yelp: Local reviews.

Each morning we are born again. What we do today is what matters most. ~ Buddha

Post written by Leo Babauta. Follow me on Twitter.

We're several days into the New Year, and many of us are still basking in the glow of a fresh start.

Every year, January brings renewed optimism for change, for a better life, for a better you. And that's a wonderful thing.

It's wonderful, because this fresh start gives us a chance to reinvent our lives and ourselves. It allows us to reinvigorate ourselves, to shed the baggage of the previous year and do anything. Anything is possible!

That is a gift, my friends, and I suggest we make the most of this gift. Not just by creating and sticking to resolutions (here's my guide for doing that), but by reinventing the way we live.

Here's how.

1. Let go.
Many times we are held back by the tangled web of previous failures, commitments, emotions, barriers. We cannot change careers because we're used to what we're doing and it's too hard to change. We cannot find time to get healthy and fit because we have all these other things to do. We cannot find time for our loved ones because we have too many commitments.

This is all old baggage. A fresh start demands a clean slate. Let everything from the past go (easier said than done, I know). Clear your plate and your palate.

Let go of attachments to what you've been doing for the past year, or years. Let go of failures. Let go of fears you've built up. Let go of reluctance. Let go of your ideas about what your life has to be like, because that's the way it's evolved so far. Let go of long-held beliefs and habits.

You have a fresh start. Let go of last year, and start anew.

2. Decide what matters most today.
Forget about your goals for all of this year. Instead, decide: what do you want to do today?

What matters most to you, to your life? What are you most passionate about, right now? What excites and invigorates you? What would give you the most fulfillment?

Often the answer is in creating something, making something new, helping other people, becoming a better person, working on a project that will be an accomplishment to be proud of. But whatever your answer, have it clear in your mind at the beginning of the day.

This might be something you work on all year, or it might just last a month, or it might last a week or a few days, or just today. It doesn't matter. What matters is today that you're going to work on this with all your heart, today. Tomorrow we'll decide on that tomorrow.

3. Clear away distractions and focus.
Clear away email and Facebook and Twitter and your favorite blogs and news websites and social forums, clear away the iPhone or Blackberry or Android or cell phone, clear away all the little nagging work and chores and errands that pull at your attention, clear away the clutter that surrounds you (sweep it off to the side to deal with later).

In fact, if you can, shut off the Internet for awhile. You can come back to it when you take a break.

Now, find focus. Even if only for 15 or 20 minutes at first, but preferably for 30-60 minutes. You can take a break and check your email or whatever after you've focused. Focus on the thing that matters most. Do it for as long as you can, until you're done if possible. Feel free to take breaks, but always return to your focus.

When you're done, focus on the next thing that matters most, and so on.

4. Find happiness now.
Don't look at happiness as something that will come when you're done with this goal, or when you've attained a certain accomplishment or certain amount of wealth or material goods. Don't look at happiness as a destination, something that you'll get later.

Happiness is possible right now. Always remember that. When you push it back until later, it'll never come. When you learn to be happy now, it'll always be here.

When you're doing whatever you're passionate about, whatever matters most, whatever you decide is worthy of your time and heart and focus be happy! You're doing what you love. And that is truly a gift.

5. Reinvent yourself, every day.
Every day, you are reborn. Reinvent yourself and your life, every day. Do what matters most to you, that day.

It might be the same thing that mattered most yesterday, or it might not be. That isn't important. What's important is today right now. Be passionate, be happy, right now.

You'll have a fresh start every single day not just on January 1. And that, my friends, is the best thing ever.

If you liked this guide, please bookmark it on Delicious or share on Twitter. Thanks, my friends.

Read more about simplifying in my book, The Power of Less.

We visited Joy Yee Noodle shop in Naperville this past weekend with our daughters. They were instantly swayed by the visual presentation of the noodle shop's offerings.

Can chopsticks really suspend in the air? Can a fish really stand up on a plate? These are the fascinating visual effects in their display widows. The menu all in asian script and photos helps us figure out what looks good as we decipher what to order.

How can this translate to your interior design?

Presentation is everything so if you have a specific style, or are hosting a friend, party or your mom for tea. Go ahead and make it special. Take the time to consider how your interior design reflects who you are.

The week before Thanksgiving, I attended an unusual symposium sponsored by the University of Denver Law Review entitled Cyber Civil Rights: New Challenges for Civil Rights and Civil Liberties in our Networked Age. The symposium covered standard Cyberlaw topics, but the raison d'tre was University of Maryland law professor Danielle Citron's two recent articles on online harassment of women: "Law's Expressive Value in Combating Cyber Gender Harassment" (Michigan Law Review) and "Cyber Civil Rights" (Boston University Law Review). It is unusual for a law school to celebrate another school's professor and her research, especially when the professor is fairly junior. Nevertheless, Danielle's participation brought together academics from both the Cyberlaw and civil rights communities, which provided a rare and interesting mix of folks..

First Panel

Danielle Citron started off by recapping her two papers. Online participation, such as blogging, is essential to professional standing, and employers are reviewing online profiles of prospective employees as part of their hiring considerations. However, women are being targeted for abuse online. These attacks are harming women by changing their online and offline activities, reducing their job opportunities, and causing women to change their gender representations online. Further, folks are trivializing these problems. Women are underreporting the attacks, and law enforcement only intervenes when there are offline harms. New laws can serve an expressive function to communicate that online attacks against women are socially unacceptable. The new laws can validate women's feelings that they have been harmed and encourage law enforcement to pursue more cases.

Commenting on the papers, Robert Kaczorowski of Fordham Law (and Danielle's stepdad) made an extended analogy between the Ku Klux Klan and cybermobs.

Wendy Seltzer asked if we could deemphasize the effect of words rather than prohibit them. Danielle responded that we don't know how seriously to take any particular threat.

An audience member asked if is there a difference between mobs and individual actors who are just taking advantage of being anonymous. Danielle answered that groups can become more extreme online. I think this point deserves more exploration: a series of uncoordinated individual decisions to pile on to an attack can look like a coordinated attack to the victim. This is part of why I thought the KKK references were puzzlingKKK activities are clearly coordinated, while online attacks against women can succeed without any coordination or ongoing connection between the attackers.

Paul Ohm argued that that legal solutions are better for cyber civil rights problems than technological solutions. Paul discussed what he labeled Felten's Third Law. (He doesn't know of two earlier laws named for Ed Felten; he just assumes they exist given Ed's impressive and influential oeuvre). As articulated by Paul, Felten's Third Law is that in Cyberlaw conflicts, lawyers love technical solutions and technologists love legal solutions. In other words, we love the solution we don't know because we assume it has to be better than the one we do. As both a law professor and technologist, Paul picks law over technology for these problems.

Paul categorically rejects any technical solution that would create a fully identified Internet. For example, we should not mandate server log retention because we know the logs will be co-opted to regulate other forms of unwanted content, not just online harassment.

Wendy Seltzer discussed the unintended consequences of legal intervention. For example, mandatory Internet filtering in school libraries hasn't stopped kids from bypassing the filters, but it has facilitated a marketplace for improving filtering technologies that has benefited repressive regimes. Another example: anti-circumvention technology fails to restrict copying but has reduced innovation around DRMed content. Wendy also noted how norms can help curb abuses. For example, while there are online cesspools, she praised Wikipedia's evolving guidelines for living people's biographies.

In response, Danielle admitted that her solutions need to be more surgical. She said she might consider moving from a notice-and-takedown model to a notice-and-preserve model for intermediaries.

Second Panel

This panel was composed of three women academics from the civil rights community, so it was a noticeable shift from the typical Cyberlaw academic discussion.

Mary Anne Franks is a University of Chicago Bigelow Fellow and soon-to-be full-time law professor. She expresses our collective disappointment that cyberspace isn't a utopia that allows people to escape offline discrimination and harassment. She laments that women can lose control of their identities online, such as when someone creates a fake online profile in their names.

She then addressed how cyberspace is unique/special/different with respect to gender harassment. Many commentators try to duck cyberspace exceptionalism, so it was refreshing to see her tackle the issue squarely. Existing offline discrimination/harassment laws assume interactions between repeat players at work and school; online harassment can be divorced totally from any existing social networks. However, because the online activities still harm targeted individuals at work and school, we should treat the harms the same. Offline, there are switching costs to changing jobs or school; online, search engines' consolidation of results for search on a person's name creates a different type of switching cost. In terms of supervisory power, she thinks web operators have analogous control to employers or school administrators. Thus, when web operators receive notice of online harassment, they should have a duty to do something about it. Offline, employers can develop a variety of responses and policies to combat workplace harassment. Web operators should have similar latitude; for example, they can delete offending posts or suspend/ban accounts.

Helen Norton, a University of Colorado law professor, did not share Danielle's optimism (expressed in her first article) that existing discrimination laws can curb online harassment. Instead, Helen thinks a new civil rights statute is needed, but she might limit its remedies to exclude money damages. Helen is pessimistic that there will be regulation any time soon, noting that it can take years to enact civil rights legislation. Helen would also like to see more precise definitions of the exact harms that women are experiencing only online.

Nancy Ehrenreich, a Denver University law professor, began her talk by saying that we should not overstate the Internet's benefits. She then clarified that we should not assume that disadvantaged folks can overcome barriers online. For example, we impose cultural categories on people in every interaction, so even if people try to mask their identity online, they can't really escape. She wondered why we aren't talking about an anti-discrimination law for the web. Her concern is that discrimination denies individuals access to the Internet.

In Q&A, Paul Ohm observed that civil rights scholars often invoke free speech as the countervailing concern to their desired regulations, but Cyberlaw scholars are often more interested in other generative effects of the Internet, such as new business models, new labor models and new modes of production.

Panel 3

James Grimmelmann (see his slides) started with the Skanks in NYC case. In that case, the defendant criticized someone else in her social network on a blog, calling the plaintiff (among other unflattering things) a skank. The plaintiff sued to obtain the blogger's identity. After a successful unmasking, the plaintiff dropped the lawsuit, having successfully publicly shamed the blogger.

James hypothesized that this unmasking and shaming was an appropriate remedythe blogger got shamed (like an eye for an eye), and unmasking is a better outcome than other legal remedies like damage suits. James then posited a thought exercise that provided plaintiffs with an expedited unmasking procedure if they drop any damages claim. This would have a number of benefits. Unmasking curbs online harassment is especially effective at busting online mobs. Also, an unmasking remedy avoids messy debates over the First Amendment's scope, and it may be more desirable than trying to hold online providers liable.

Having advanced his own strawman, James then cut it down. In some cases, defamation remedies may be more desirable, and plaintiffs may not know that until they learn the putative wrongdoer's identity. In other cases, plaintiffs who just want unmasking would appreciate a lower legal hurdle. Also, we provide legal protection for anonymity for good reasons.

James' lessons from the thought exercise: we should consider ways to decouple an unmasking remedy from litigation. At the same time, we need to protect defendants from pretextual unmasking; in some cases, retaliation is a big concern, and we should incorporate this concern into the unmasking decision.

From Chris Wolf's talk (see his full remarks), the most interesting thing I learned is that 18 states have laws banning wearing masks in public, enacted to suppress KKK activities. This was the second speaker's KKK reference of the day, and it made me wonder if we were experiencing some variation of Godwin's Law.

Panel 4

Viva Moffat observed that secondary liability issues generate the most heat in online harassment discussions. She expressed concern that imposing legal duties on third parties may not help law's norm-shaping effect, and it's not appropriate to impose liability just because the provider has deeper pockets or the direct actor can't be found. She also suggested that imposing liability on third parties creates a greater risk of collateral damage than direct liability. [Note: I would like to know more about this last assertion. I suspect we cannot make a utilitarian calculation a priori]. As a result, she favors focusing more efforts on sharpening direct liability.

Ed Felten talked about identifying and anonymizing online activity. He explained the usual sequence of events in chasing bad online content:

log file => IP address => identity => justice

But the IP address => identity step breaks down when users use an anonymizing proxy or the user's network uses network address translation (used by home wireless routers or in coffee shops) and all connected devices' requests share a single IP address. He said that a majority of Internet connections use NAT.

Because IP address tracebacks can dead-end at the intermediary, an IP address can reveal too little information. However, even when users aren't investigatory targets, IP addresses can reveal too much information, such as geolocation. This paradoxIP addresses simultaneously reveal both too much and too little informationreflects that the IP address system was built for routing, not identification. So could we design a better authenticating technology?

He then conducted a semi-realistic thought experiment of a new technological tag that could be used instead of IP addresses. This tag could have the following attributes:

* can be placed by any intermediary
* conveys no information about the sender unless unwrapped by the intermediary (presumably for good legal cause)
* unwrapping the tag yields the best identity information the intermediary has
* the tag's use is voluntary as a technical matter
* the tag is removable as a technical matter

I then batted clean-up. A summary of my remarks:

Today's conversation has revisited long-standing Cyberlaw issues, such as:

* anonymity v. accountability, and who should be responsible for online content and actions
* cyberspace as a physical place. See, e.g., Noah v. AOL (an online discrimination case), National Federation of the Blind v. Target (also an online discrimination case) and Estavillo v. Sony
* cyberspace exceptionalism and cyberspace utopianism (on the latter point, see my article on search engine utopianism)
* when is the optimal time to regulate rapidly evolving technology? Early, when the technology is still in its infancy, or later, when market forces and new technological evolutions may have cured the early problems?

Danielle's articles convinced me that women are experiencing serious harms online that menincluding mecould easily trivialize. Danielle's articles also convinced me that online harassment has strong parallels to the 1970s legal evolution of workplace harassment doctrines, where a big part of the battle was to get people to take the harms seriously.

While I find a lot of descriptive value in Danielle's work, the normative implications are not as clear. As usual with attempts to regulate rapidly evolving technology, there are many important but overwhelmingly hard definitional challenges, such as who is an intermediary, what are online mobs and what constitutes online harassment. For example, I do not think the Skanks in NYC incident is an online harassment case or an attack, but James Grimmelmann's talk assumed those characterizations.

While we can debate what should be the right level of regulatory intervention, we should not overlook that Congress already enacted a law squarely governing intermediary liability for online harassment: 47 USC 230. The angst that prompted this conferencebad behavior onlineis the logical consequences of 230's broad immunity. The statute enables websites to adopt policies that they will not police user content or retain server logs of user activity. These choices aren't a surprise or a per se abuse of the immunity; instead, they are the unavoidable implications of Congress' action.

We might question Congress' wisdom in adopting 230, but we should not diminish its potential importance to the Internet as we know it. [In Q&A, Chris Wolf asked about the comparative experience in countries that don't have such broad immunity. In those countries, we know that websites take down user content much more freely, and I believe that the most interesting UGC innovations are all taking place here in the US, not countries with more restrictive UGC liability.] I can, at most, only prove correlation and not causation, but I believe 230 is one of the main causal reasons why the Internet has succeeded so well.

When I speak around the country about 230, I often encounter folks who generally accept 230's immunity scope but want just one new exception, i.e., their pet topic. If everyone got their just one exception, the law would be eviscerated. (I said it would be Swiss-cheesed to death; maybe I should have said it would be overcome by a thousand duck bites). I'm not rejecting new exceptions categorically (they should be each considered on their own merits), but in aggregate 230's immunization benefits are actually quite precarious. I believe 230 works precisely because of its strength and simplicity, so adding more exceptions could significantly reduce its efficacy.

I concluded my remarks by observing that online harassment is a subspecies of bullying and incivil behavior in our society. While we can and should work to curb online harassment, I am more interested in addressing bullying and incivility in all its forms, wherever it takes place.

In this regard, I have been impressed by how my son's school is proactively addressing bullying. See more about this effort, called Project Cornerstone. The school is teaching kids not to bully or to tolerate being bullied, and the project gives bullied kids tools to go on the offensive against bullies. There's no guarantee that anti-bullying programs will work in the short or long run, but I remain hopeful that online harassment today partially reflects that many current Internet users never got any anti-bullying education. Perhaps, then, online harassment issues will naturally abate (without any regulatory intervention) as new generation of Internet users, better educated about bullying, come onto the Internet.

Following my remarks, we had more Q&A.

Paul Ohm Q: Some cyber folks argue against secondary liability because they believe that a victim can pursue a direct action, but Ed's talk suggests that user anonymity will continue to be possible.

Mary Anne Franks: civil rights isn't about individual claims because victims have to bear too high a burden to pursue claims. Instead, civil rights are about changing large-scale social norms. The goal is to achieve anti-discrimination by any means necessary. Thus, civil rights scholars have already discussed and concluded that it's appropriate to impose liability on intermediaries like employers and schools.

Danielle: intermediaries are the lowest cost avoiders.

James Grimmelmann: no, the harassers are the lowest cost avoiders. Civil rights folks would get more support from the Cyberlaw crowd if they focused their regulatory desires towards intermediaries who are in active concert with the bad actors.

Danielle's Wrap-Up

We all agree that:

* education can make a big difference
* online communities need to self-police
* there are numerous limits to using the law as a solution, including that lawsuits don't make sense and 230's immunity.

We don't agree on what to do next. There are First Amendment limits, and technology doesn't offer any panaceas.

Dual-class voting structures are used by many family-controlled public companies. (Think about the New York Times Co., controlled by the Ochs-Sulzbergers, Cablevision controlled by the Dolans. Full-disclosure Dow Jones used to have one too when it was controlled by the Bancroft family.) Vascellaro writes:

The company is in the process of converting all current shareholders to Class B stock, which carries ten times the voting power of Class A stock, according to a person who has seen documents outlining the plan.

All current shareholders will have their shares converted into Class B shares, including holders of restricted stock units, this person said. Those shares will remain Class B shares unless the owner sells them during an initial public offering, at which time they will become Class A shares, with one tenth the voting weight.

Vascellaro writes that the establishment of this dual-class structure will bolster Zuckerberg's control of the company if he elects not to sell his shares if/when the company goes public. He's already Facebook's largest shareholder, effectively controlling the company, which he co-founded, through his board seats. Zuckerberg has said he wants to remain chief executive of the company indefinitely. It looks like he's taking steps to make that more likely.

There is hope. The Huffington Post calls this The Obama-Effect in Journalism, where small donations from a crowd is used to fund stories. If crowdfunding becomes the future of journalism, the editorial power will shift from an elite group of editors deciding on what is important to the community choosing which issues they care about most.

Several companies such as Kickstarter have figured out a way to fund the creative mind. Musicians and journalists can connect with fans to raise money for their projects. For example, Polyvinyl Records sold their overstock through Kickstarter and racked in $15,000. The donors received complementary DVD sets for their payments.

David Cohn founded Spot.us, a non-profit that recently had one of its community funded stories end up in The New York Times. Spot.us raised money for Lindsey Hoshaw's $10,000 trip to the Great Pacific Ocean Garbage Patch. Hoshaw spent a month aboard Captain Charles Moore's research vessel, the Alguita, to report on the plastic trash floating in our seas. Eventhough The Columbia Journalism Review was underwhelmed by the actual reporting of the story, it is an example of how community funded reporting can be done.

Hoshaw's garbage patch story might be a one-hit wonder. Crowdfunding isn't going to save traditional media. The real issue is figuring out the best payment model for online content. Sadly, 80 percent of us admit that we wouldn't pay to read anything online. But if you're in the minority, these companies will collect your spare change.

Image: flickr/ Donncha @ InPhotos.org

Fund Your Stories and Projects With Small Donations is a post from: TechStartups.com

One of the great speakers, or swimmers, from the Audience Conference was Melanie Notkin. She is the founder of Savvy Auntie. A website dedicated to the cool aunts, great aunts, great mothers and all women who love kids, with a special focus on those that don't have children themselves.

Before this event I hadn't ever come across the site and it was missing from the conversations that I have those that needed a good shave. The niche that Notkin built her site for was the driven career woman that loves her neices and nephews but, like her core demo, she had no idea who Dora, Diego or Yo Gaba Gaba were. She was missing a connection with the little ones that she loved dearly. She decided to fix this, not only for herself but for all women.

The site that Melanie Notkin launched, Savvy Auntie, is more of a portal than a traditional informational website. It allows users to enter channels for general information, activities, shopping and social. Each channel delivering a similar experience to the next while allowing the users to find there way back to a central point to try another channel.

General Information

This channel has information regarding nutrition, books. learning, health and more. Two interesting components of this channel are the Auntipedia and the Q&A section called Dear Savvy Auntie. The Auntipedia is, well, pretty much what the name implies. It is a knowledge base that can actually get an aunt up and running in the areas most pertinent to being a prime caregiver to the little ones.

Activities

This channel provides a ton of useful and engaging activities that can keep you on the go with the kids. From crafts all the way to family reunion activities there is something here for every type of auntie. It is such a robust list, I'll be coming back to it on my own as a bearded one with two kids of my own. I'll also be recommending it to my friends with children and without.

Shopping

That is pretty straight forward. However, the Savvy Auntie has a hook that you can't deny. It is brilliant and creative marketing that most bloggers couldn't pull off Savvy Auntie 2009 Coolest Toy Awards. With great graphic design and a clean user interface it is easy to see toys that will make you cool with the tiny set. My only gripe with this area of the site is that many functions are tab related and triggered with JavaScript interactions that don't allow for direct linking within the site or to these specific sections.

Social

I've seen this quite a bit more lately on the sites that I review. Social is becoming a larger part of sites as they try to become a destination for their faithful. In the past it was forum or comment based. Today, sites like Savvy Auntie are working to create a community of like-minded individuals that want to share their experiences as Aunties by Relation or Aunties by Choice.

These social components can be a huge success for creating loyalty and brand evangelists. They often need constant grooming but can pay huge dividends. From what I can see on Savvy Auntie, not only is it an active community but there are new sections of it under work that grooming component.

What I would love to see on Savvy Auntie is Facebook integration like StyleCaster. Holy smokes. I was effusive in my praise of StyleCaster for doing this and thing that with the power of the biggest social network behind the Savvy community it would be major growth area. One key to this growth being Facebook integration and the other being the ability to still host it on SavvyAuntie.com.

If you are looking for some inspiration on how to get a startup off the ground you need to look no further than Notkin's Savvy Auntie. This is how execution of a great idea gets done.

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Savvy Auntie For The Holidays is a post from: TechStartups.com

Fifteen years ago I listened to James Burke at a symposium deliver a speech titled, Axe Makers of the 21st Century. It was the precursor to his writing of The Axemaker's Gift. A book that dealt with the problem that Burke was working through in his head before the internet exploded.

Axe Makers was a syllogistic study of mankind's ability to restructure society based on how the internet age would create a diaspora of talented workers. These workers in turn would be able to lead a nomadic lifestyle based on their connectivity to the internet as information workers. At this time, part of his hypothesis was that these workers would then raise the standard of living for local inhabitants.

Some components of Burke's look into the future have come true. A connected information worker can now perform their duties from anywhere they choose as long as their employer has signed off on it. Another was his correct assumption that the ubiquity of near real-time information would change global culture.

His book, The Axmaker's Gift, was an attempt to reconcile this new culture shift with cultures of the past. Burke was concerned that technology was and would strip away our humanity. That our future needed to have a moderated technological lust passion interest. In the book he advocates for the simplicity of life and a continued movement toward small communities but not through technology.

What really got me going down this path today thinking about James Burke was my experience at another small conference here in New York. As an information worker in one of America's largest cities, I find myself more connected to a community of like people than ever before.

For the last three years I was one of the diaspora working from remotely from home for businesses that at their closest proximity to me were 900 miles away. An opportunity that Burke described in detail. But in this space I was isolated. I had a few friends that could identify with my work life and worked in similar ways. However, most of the people that I was in contact with on a daily basis I couldn't connect with. We existed in two separate realities.

What Burke didn't account for was this loss of community due to the lack of commonality in the experience that nomadic workers have with the locals they take up residence with. In New York I am able to continually find common experiences with other people, workers that have similar experiences to mine.

The proximity of information workers even in this large city is due to the multitude of businesses that need our services. Many of them in media and others in financial or advertising benefit from the central location of talent. What makes this talent even more valuable is its ability to connect to one another and flow through these businesses to keep culture and ideas fresh.

The ability to capitalize on common experience, talent and proximity is what has made certain locations on our planet the centers for varying industries. Information workers, like Burke described, should be considered skilled tradespeople that for the better should be concentrated into spaces so that they can produce their best work.

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Proximity: The Power of Space is a post from: TechStartups.com

Uh, dinosaurs, silly!

I finally have a reason to blog about my most recent favorite movie, Land of the Lost, as scientists now debate if dinosaurs were ectothermic or endothermic. You know, cold blooded like a froggy in pond or warm blooded like Lassie.

So let's settle the debate and grow a pair of dinosaurs to find out. This is my new brilliant tech startup idea.

We've got to be getting close to having the technology and questionable enough ethics to hook up some cells in a petri and find a viable host. Seriously, to get this rolling I volunteer my body as the vessel to make this old life anew.

Okay, maybe I won't volunteer. But if there is an acceptable way of bringing dinosaurs back to life to settle the multitude of debates swirling about then it should be done. Debates that consume anthropologists about whether certain dinos were bipedal or down on all fours, if they could fly or were flightless and whether they were the missing link between species could all be put to rest with some synthetic growth hormone.

This newest hypothesis that T-rex was a warm blooded brute is just too much. Especially after watching Land of the Lost last night and witnessing Will Ferrell play a scientist that spewed his knowledge about dinosaurs endlessly to always be proven wrong early primates for that matter too.

I am teasing the scientists a bit on this because in a quest for definitive answers they build conventional theories that take root in texts and minds. Then one day when more information is gleaned from a long lost specimen and the computational power of the day expands just enough to run an outrageously expensive test a new answer arrives. Whether the T-rex was or wasn't hot, cold, upright or otherwise means nothing to me as I walk to catch the bus, subway or drink down this last bit of Sprite float that my daughter made me.

The bearing that these creatures had as evolutionary partners on this planet to our species in negligible. What is the answer really going to yield that is useful information for a modern human to use in their lives? I find solving puzzles as interesting as the next person but let's put this sucker to rest and grow us some dinosaurs if we want to know the answer!

Spark might put of the seed money for awesome dino raising startup. Bijan?

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Grow A Pair And Find Out is a post from: TechStartups.com

Beyond joining the cool kids at the table again, Facebook is ready to begin stepping on the toes of its biggest competitors, Google and Twitter. And they are positioning themselves to put more nails in the MySpace coffin.

Facebook has been rejuvenated by the release of new products, interface improvements and acquisition of FriendFeed. A service much loved by brand name nerds that were able to grok the arcane interface and discussion method.

Facebook is now positioned (with some tweaks) to stunt Twitter's growth, enter real time search as the dominate player and extend its platform much further than Google or Twitter through its API.

Stunting Twitter's Growth

Facebook and its audience are maturing. And this maturation makes it more tolerable for the cool kids to come back to the service. Cool kids in this case being those that were first to jump on board and when the unwashed digital masses began showing up they jumped ship to avoid those newbies getting Dooced for moronic updates.

The audience maturation shouldn't overshadow the growth of Facebook as a more robust platform for messaging. With changes in chat, fan pages, the release of Facebook Lite and snatching up FriendFeed they are acting on a strategy to better control ads that provide a higher ROI for advertisers, removing excess interface components to run a lean set of products like Lite and integrating the core of an API that can power a massive real time search engine.

All of these capitalize on growing an audience by word of mouth and new services build on top of the Facebook platform. With both this combined maturation it will be harder for Twitter to justify the lack of features that it offers as a core service. No payloads of video or audio, chat or multiple user pages for the same account. Today's users expect these features and more like social search.

Real time Social Search

Facebook has done a great job of making recommendations of people to friend and groups to join. They track every bit of activity that you perform on the site, analyze it and then offer up customized recommendations. Add the FriendFeed engine to this and you have an extremely powerful real time social search utility.

Users on Facebook are heading to the front lines, where the cool kids have been for years, to fight the battle against an ever expanding delta of information. The best weapon to use in this battle is created by harnessing the power of each users friend base to narrow incoming river of information . . . to begin with. By using this select group of trusted confidants the delta begins to shallow and offer more valuable focused results.

When users are selecting who they are friends with, they have assigned trust of some varying level in the individual and the type information that they will be sharing. Many times friends or colleagues or members of other hobby groups will share information accordingly to their interests in updates and on their account pages. Real time social search depends on this trust to deliver the most relevant items to a searcher. Facebook has this built in as a core feature.

The I/O of Data, Ads and Opportunity

It is hard to know where to begin. Facebook recently updated their Connect feature which simplified their API somewhat but it still relies on Facebook Markup Language (FBML) a proprietry list of namespaces and commands that interact with Facebook's platform.

I fully expect that Facebook will be releasing a version of their API that conform with the ease of use that existed with FriendFeed's. The FriendFeed API was more akin to that of Twitter than their own. The Twitter API is simple to use, open very powerful.

The release of a simpler API that delivers data in JSON or XML to satisfy developers on different platforms would strengthen all third party tools. It could open Facebook's platform to a greater influx of user generated data to power robust social search and ad inventory. Which is what will keep the ship afloat.

There has been some discussion recently about charging for API usage versus paying developers for using your API. Evidence suggests that the latter is the winning choice to build a strong developer network. Facebook is in a position to drive this type of revenue stream and turn it into the AdSense of the developer world.

Conclusion

Facebook is in a position like no other company to capitalize on paying developers a slice of the advertising pie for including targeted ads in their applications. And if they can be delivered with the content that Facebook is sending developers in a way that allows devs to enhance or choose better, more targeted ads for their applications audience, Facebook would be walking into El Dorado with a smelter the size of the Rhode Island on their back.

For now they have the ability to step on some toes, be it pretty hard. In the coming months and long-term, look for them to begin breaking backs by acquiring properties to freeze out competitors and adding new features for social search.

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Facebook Ready To Step On Toes is a post from: TechStartups.com

This is my attempt to give a small bit of advice when tracking dynamic files with MySQL. Most CMS's and blogging platforms have built in tracking that is not dependent on reading server logs.

Which means they either need to write to a flat file or to a database. And if it is the latter there are some things to keep in mind.

Amount of Data to Be Stored

This is the single most important question to answer. It is the one that leads you to the magic buzzword, 'scale'. Most databases are designed to hold millions of records but the problem comes when writing thousands of records at the same time statistics are being run, etc. The answer to this question should reflect site traffic and anticipated usage.

Remember, if this is an open system and you allowing bots to traverse your content, especially with feeds, that you should take your number and multiply it by 10. You will be amazed at the amount of bot traffic on your feeds.

File Monitoring

Next, setup a portion of the script itself or another script on a cron that monitors the files that you need tracked. You're probably most familiar with this concept from IP or application monitoring. Think of this as the same, simply micro, down to the file.

Obviously, the most vital files should be monitored more often. Vital meaning the most trafficked files, syndicated data or files that power content for partners or your own onsite widgets. Set this monitor up to email yourself or bust out your cURL skills and send yourself a DM with the Twitter API.

Placement of Tracking Code In File

This doesn't need much of an explanation. Put your tracking code before you execute the core function of the file. That way if your tracking code is failing, it will do so before creating output to your users.

Corrupt Data

Once monitoring has been setup you can nip corrupt data in the bud. The key is to act quickly after you receive a monitoring alert that one of your scripts is having an issue with a DB query, insert or update. Most likely the issue will be an insert with some sort of corrupt data or duplicate auto increment id if their are thousands of inserts coming in and the table has failed.

Write that optimization command or fire up your GUI and make that table normal.

MySQL is pretty forgiving when it comes to inserting thousands of records a day into one table. Keep in mind that first question of scale though and when designing your file tracking DB think about efficiency.

This should lead you to optimize queries, write some code to perform statistic functions in your file language away from the database, spread the tracking data across a few tables and an efficient replication method. Because you never know when that next traffic burst will happen.

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Tracking Dynamic Files With MySQL is a post from: TechStartups.com

In case you haven't noticed or cared, traditional agencies, the PR and Marketing types, have been contracting for the last few years. This year has been especially difficult for them with the rise of Social Media agencies. These upstarts are winning business and receiving opportunities that aren't even being pitched to their larger counterparts. This can be fixed . . . but there isn't much time.

What is a Social Media agency?

For those unaware of what a Social Media agency is it is an agency stocked with hardscrabble internet veterans and young talent steeped in the traditions of the tubes. I kid the youngsters, but they are, at this point truly digital natives. They grew up on the internet, were texting years before smart phone popularity and have been enculturated digital simply by being born. Often these agencies are small and their leadership, the aforementioned veterans, participated in the bubble of 2000 and have found a new source of revenue social media.

It didn't have to be this way

Traditional agencies should have seen this coming. This was a trend that they started over the last few years as their clients wanted to experiment with the precursors to social media, blogging and podcasting. During this time they would often offer small budgets to independent producers or find an overworked employee inhouse that knew something about the technologies. The deliverables were forced and atrocious (think astroturfing), poor strategy (if any) for syndication/consumption and zero metrics to show a client return on investment.

What was really happening was the large agencies were incubating social media agencies in the very earliest of stages. Even the social media agencies didn't know what they were yet. What they did know was that what they were producing wasn't working for the end client. And if this new stream of money was to continue coming in they would have to educate their handlers at the traditional agencies and develop their own tools to show ROI.

While budgets for blogging and podcasting began to dwindle, traditional agencies looked at them as passing trends. What they were missing is that the people they had been funding were now off creating tools like FiltrBox, Radian6 and putting their business strategies in place to harness the power of social media. They were going to fill the gap.

Not only have the new companies and agencies filled the gap, they are now taking away opportunities from traditional agencies. All the while, traditional agencies continue to lose money and talent. Much of that talent loss is due to layoffs. Agencies haven't figured out how to begin winning RFP's back and are letting the very people they need the most go. And when they go, they're shuffling off to boutiques and social media agencies to restart their careers with a fresh memory of the bureaucracy that didn't recognize their talent.

Saving themselves

Agencies have to stop thinking that they need more business development. They need solutions.

No amount of biz dev is going to save you when you have nothing to sell. It might work one time. But the client will realize it when they ask what they measurements for ROI are. No more biz dev or placement talk.

What kind of solutions do agencies need? The kind that evolve out of a strategy for engagement. The kind that evolve from a desire to meet the new requirements to participate in social media like listening. They need tools that show competency in measuring the strategy and tactics of a digital campaign.

The key to their continued existence is to prove they are needed. By creating solutions inhouse like monitoring software and metrics analysis hey will be able to monitor new trends and hopefully find themselves riding high for the next wave of competitors.

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Beginning this Thursday October 22, 2009 the Grey Lady is having a fire sale on talent and will offer the entire newsroom staff buyouts. If there aren't at least 100 takers then they are going start layoffs.

This sale won't last forever!

Soon the New York Times won't have anyone to layoff except executives.

In preparation for this day you should do the following:

1. Get Your Domain make it sound newsy
2. Write up a press release proclaiming the death of newspapers and journalism as we know it
3. Put together a business plan that proclaims size of the market near $3 billion, your prowess as a digital publisher and your ability with the power of tried and true journalists to change the face of reporting
4. Get funded Maybe you already got heavy pockets so you can skip this one
5. Stand in front of New York Times at 620 Eighth Avenue, New York, NY 10018 and talk to everyone leaving the building to build your talent pool from the newly unemployed. You could skip this by some creative social engineering with someone in HR but what fun would that be?
6. Compete with HuffingtonPost and MediaBistro (not a typo, they're making moves) in 2 years as the King of digital news delivery

You can get this done by Thursday, right? If not, don't sweat it. There will be more talent coming down the pipe as newspapers continue to implode. They can't seem to get out of the way of themselves when it comes to finding ways to remain relevant. The path to solvency surely isn't new local market print publications.

I might have over simplified my points in this post, but you get the idea.

I believe journalism has its place in our society and journalists should be rewarded with business decisions that allow them to practice their craft. Without this, we lose valuable information, insight and opportunity to make the world a better place. Journalists and their newsroom cohorts make a difference. The medium of transmission doesn't matter as much as the content.

If you build your journalism 2.0 business the right way, the best journalists and newsroomers will want to join up. And after them, will come a new crop of journos fresh out of school. As Tim Gunn says, Make it work!

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Ownership matters, because otherwise Blizzard and other software vendors can wipe away important consumer rights with legalese contained in license agreements. For example, in Section 117 of the Copyright Act, Congress gave owners of computer software the right to use their legitimately purchased software without having to rely on permissions in license agreements. Blizzard and other software vendors are arguing that customers are not owners, but mere licensees, in an effort to eliminate our rights under Section 117.

This "owner-versus-licensee" trick is not just an end-run on Section 117, it's inconsistent with the law in other areas--the courts and Congress have long rejected efforts by copyright and patent owners to impose all kinds of post-sale use restrictions on books, patented machines, and compact discs. Why should software be different? Just as with those other copyrighted works, if you bought the disc that the software comes on outright (as opposed to leasing it, for example), you should get the privileges of an owner (i.e., the right to resell and the right to make copies and adaptations as necessary to use software).

In short, Blizzard's legal arguments here are all about using copyright law to take away consumers' rights in the software they purchased.

This guest post was written by Linda Kaplan Thaler and Robin Koval, authors of THE POWER OF SMALL .

In today's deadline driven, digital world, taking the time to shoot the breeze' with a coworker, neighbor, or passing stranger can seem like a waste of time. But, in reality, nothing could be further from the truth. Whether you're a Washington politician or a barista at a local coffee shop, every one of us has the unique ability to inspire change in our lives and in the lives of others around us. And small talk is the key.

When we were writing our book, THE POWER OF SMALL: Why Little Things Make All the Difference , we discovered a truly amazing story that brought our attention to the unexpected ways in which small talk' can change and save lives. In this case, it all started with a cup of coffee and a simple conversation.

The Story of Annamarie and Sandie

Every morning, when Annamarie Ausnes would head to her local Starbucks to pick-up her usual coffee, she looked forward to making a bit of small talk with the barista, Sandie Anderson, but she never imagined that those little conversations would one day save her life.

Over time, what had begun as a casual, How's your morning? or Nice weather, huh? eventually grew into more personal exchanges about their grandkids, weekend plans, and holiday traditions, until one day Sandie noticed something wasn't quite right with her short-drip double-cupped customer. And instead of ignoring it, she decided to trust her instincts and asked one simple question: Are you okay?

At first, Annamarie was reluctant to confide in her barista buddy, but with a little prodding, she opened up.

Actually, I'm not doing so well, she sighed. I was just placed on the national kidney transplant list and I'm getting ready to go on dialysis.

To her shock, Sandie would discover that her friendly customer faced a bleak future. Distraught and determined to help, Sandie announced that she would get tested to see if she could become a donor.

As luck would have it, Sandie turned out to be a match and donated a kidney to Annamarie. Today Annamarie is not only alive and well, the two women are dear friends. And it all started with a cup of coffee and a little small talk.

Of course, not all of us have the ability or courage to make the huge gesture Sandie made by donating her kidney to a virtual stranger, but by simply making small talk, we open ourselves up to new people, new experiences, and new opportunities. As children, we make friends easily. We ask for each other's names, we join in and play with one another. But as we grow older, we tend to close ourselves off, shield ourselves with technology, and forget to acknowledge the people who are right in front of us.

So put away the iPhone for a minute, look up from your laptop, and take the first step by saying hello to the stranger sitting next to you. You never know, they just might be the hero you've been hoping for.

In Their Own Words

Here's a short video clip of Annamarie and Sandie sharing their story in their own words:

Linda Kaplan Thaler and Robin Koval are co-authors of the national bestseller THE POWER OF SMALL: Why Little Things Make All the Difference , which debuted on the best seller lists of the Wall Street Journal, USA Today, and The Washington Post.

Photo by: polandeze

This post begins with essential mental focus, and a perceptual shift which can stimulate us to action. I wrap up the concept with common sense practices to maintain healthy body energy. Enhanced vital energy is part of ongoing posts I have written on self energy.

Disclaimer on self help: The best advice is the direction you figure out for yourself. As I've mentioned several times, I try and think of changes or lifestyles that make sense from my personal experience and knowledge. I don't profess to know what's best for you, only you can make that decision. If what I write about clicks with your personal compass, please let me know.

Selflessness

The secret to maintaining a great feeling of energy each day is to focus your attention on service to others. For ourselves we can afford to be slackers and take it easy. When it comes to helping those who truly need us, sluggishness isn't an option. We simply need to recognize the needs of folks that touch our existence, and push beyond our self made excuses to take action. This is no small feat.

The insulation and barriers we build to filter out calls for our attention are buried in selfish distractions. Familiar excuses you may have heard or said:
I'll give you a hand once I'm done with this
I just need more time to myself
Can't you do that yourself?
Recognizing and overcoming these excuses is an important step in the right direction. The energy that flows from purpose is enduring. Nurture that positive source within yourself by reaching out and giving a hand. Selfless acts don't need to be out of the ordinary, and you likely participate in many already on a regular basis.

Core Physical Elements to Personal Energy

1. Eat right, that means healthy
2. Exercise regularly. Yup, it's a no brainer.
3. Sleep so that your body is well rested. This is much easier after having a regular exercise schedule.

We have more than enough information to make informed eating decisions. It takes discipline to regularly consume both healthy portions and fresh, nutrition rich food. I for one have great difficulties with this primary requirement to living an energetic life. The best tasting foods (brownies, and chicken tikka marsala are my favorites) are rich not only in flavor but calories with and extra dose of fat. Endulge in these foods but only seldomly. If you give in to temptation too often:
1) these foods will lose their special deliciousness, and become expected flavors
2) you will put on weight and become sluggish as your metabolism slows down
3) you will dream and even write about these foods

Exercising regularly means incorporating a daily form of physical activity into your life. Forming a habit around exercise is aligning the activity with what you enjoy. If you hate going indoors to an oppressive gym to weightlift, you will be hard pressed to maintain this habit for more than a couple of years (my longest streak was 18 months of 3-4 visits a week before finally quitting a few years ago). Find a physicial activity, or multiple activities that harmonize well with your style. I found simply walking was cathartic for my thoughts and mind, and great for my body. I regularly walk 70-110 miles a week outdoors, weather permitting.

Regular sleep habits, the third physical element to maintaining vibrant personal energy level, is much easier when you eat right and exercise. If you find your body prefers a different cycle, it may require a shift of work and social activities to accomodate. For me, going to bed early and rising early is ideal.

As always I appreciate any and all feedback. Please feel free to share your own self energy secrets as comments.

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While many people stereotype geeks as only being interested in using the computer all day, the truth is that a geek is actually a person who often contemplates many of the deeper questions of the universe while busy installing the coolest new add-ons to Firefox or tweaking their mobile phone so that they can control it from their desktop. One of the universal debates many geeks have centers around an important question that involves neurobiology and the science of artificial intelligence, and that question is Does a human think faster than a computer?

What a question. Just think of the necessary evidence that one would need to produce in order to prove, or disprove, that statement. In fact, what is the question about really? Is it whether a human brain or a computer is faster, or is it which form of information processing is better? Is it even a fair comparison? Today, I'd like to engage MakeUseOf readers into a debate on this subject by first providing my own take and then asking for yours.

The Question: Does a Human Think Faster Than a Computer?

The question itself represents the fallacy of how people think about computers. When a person uses a computer, if it's slow then it's junk. But there are certainly other factors to consider when examining intelligence what about image recognition, language recognition, multi-tasking capabilities or self-learning and self-healing features?

First, to partially answer the speed question we need to examine data transmission. In the Hartford Examiner, writer Joy Casad answers the question, How fast is a thought by describing the chemical/biological propagation of thinking neurons before getting to the point in the final paragraph these neurons transmit signals at 0.5 milliseconds. That's pretty fast!

In 2006, the fastest reported fiber optic transmission rate was 2.56 terabits a second. Okay, but a bit is nothing more than a zero and a one. Well the current state of the art is the cutting edge subatomic technology created by Stanford researchers representing one bit with 35 electrons, or 35,000,000,000 electrons a millisecond. Due to the fact that axon/neuron electrical transmission depends on the chemical and biological environment it is in, data transmission of one neuron is actually millions of times slower than the fastest electrical transmission rates over copper electrical wire, and even slower compared to fiber optics. Score one for computers.

What About Processing Power?

The question of processing is a tricky one. According to the Top500 list of super computers, the fastest one as of 2009 is the RoadRunner BladeCenter at 12.8 GFlops (floating point operations per second).

A GFlop represents a billion operations per second. Now, you're thinking of that Monday morning in class when your professor asked you to perform a simple calculation and your mind went blank. You're ready to chalk up another point to computers, right? Wrong.

While the transmission of electrical impulses may be slower in the brain than over wire, the processing power of the brain is represented by not one, but thousands of processors backed into one major super computer. One example is the retina, which is sort of like your computer web cam, in that it transmits light (images) to the brain for processing. Except the retina itself has its own processing power, sort of like a subprocessor 100 million neurons packed into a one centimeter by one millimeter space.

This stunning little processor is capable of processing ten images, each of about a million light points, every single second. Not only that, the data isn't transmitted over a single fiber of nerve cells, but over a cable to the brain made up of a million of these fibers, all transmitting bits of data at the same time in parallel. If you multiply the processing power of this volume of neurons by the overall size of the average 1,500 cubic cm human brain, the overall processing power of the brain is about 100 million, million operations per second. For those of you who are trying to do the math with your super computer brain that's over 100,000 times more processing power than today's cutting-edge super computer.

Image and Language Recognition, Learning and Common Sense

If our brains are such super computers, then why do we feel so dense and so slow sometimes? I don't know about you, but I'm horrible at doing calculations in my head. The problem is that people think of computers only in terms of how many calculations it can do per second. The truth is, when it comes to intelligence there's so much more to process than calculations alone. How do you calculate what the tone of someone's voice implies they are really saying? How do you calculate the irony of a joke that, when taken literally, makes no sense at all? This is where the true power of the human brain makes itself known.

Have you ever had a friend who was such a genius that they could perform the most astounding calculations in their head, or they could fathom the most complex equations or problems imaginable yet when faced with the simplest common-sense joke, they just didn't get it? This is the major difference between a human brain and a computer.

Author Gary Marcus writes, in his book on the human mind that, The fundamental difference between computers and the human mind is in the basic organization of memory.

What he means is that a computer organizes information in a logical way. To retrieve data, the computer uses logical storage locations. A human brain, on the other hand, remembers where information is stored based on cues. Those cues are other pieces of information or memories connected to the information you need to retrieve. This means that the human mind can connect an almost unlimited number of concepts in a variety of ways, and then sometimes disconnect or recreate connections based on new information. This allows the human to step outside the boundaries of what has already been learned leading to new art and new inventions that are the trademark of the human race.

There are a lot of other ways the human mind blows computers away it can self repair itself, it can produce chemical reactions within its host body to induce instinctive reactions and protect itself from danger, it can handle every last function required to operate the machine of the human body while simultaneously processing information from outside that body, and most importantly it can continue learning and building new connections within that contextual storage array in ways that seem infinite.

In short, the answer to the question Does a human think faster than a computer? is yes. And it can also do a whole lot more than that.

Geeks out there weigh in with your opinion in the comments section below!

Image Credits: cbowns

Did you like the post? Please do share your thoughts in the comments section!

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An interesting excerpt from the article:

The Flip's success stunned the industry, but it shouldn't have. It's just the latest triumph of what might be called Good Enough tech. Cheap, fast, simple tools are suddenly everywhere. We get our breaking news from blogs, we make spotty long-distance calls on Skype, we watch video on small computer screens rather than TVs, and more and more of us are carrying around dinky, low-power netbook computers that are just good enough to meet our surfing and emailing needs. The low end has never been riding higher.

So what happened? Well, in short, technology happened. The world has sped up, become more connected and a whole lot busier. As a result, what consumers want from the products and services they buy is fundamentally changing. We now favor flexibility over high fidelity, convenience over features, quick and dirty over slow and polished.

Jonathan Kaplan and Ariel Braunstein, the creators of the Flip Video, noticed that most people only use their expensive camcorders for shooting simple video. So, they made a cheap camera that only shoots simple video! The Flip Video camera is far from the best camcorder available. It's not even close. But it's the most successful. These little cameras cornered 17% of the U.S. camcorder market.

The success of this camera demonstrates a powerful lesson: a product does not have to be the best', but simply good enough. Cool' extras that aren't essential to accomplishing the product's central goal won't necessarily increase the value of your product and may only complicate and increase cost. Having it here and now is more important than having it perfect. Keeping it simple, cheap, and getting it in the consumers hands quickly is much more valuable than making it perfect.

We follow the Agile development process, which stresses quick iterations and getting new features to users as quick as possible. With Agile, your product may not be perfect the first time your users see it, but it will be good enough. It's the 80/20 rule, get it 80% complete, get it out, and figure out the last 20% as you go.

One of our goals this month is to simplify Rypple and focus on our core strength; getting you feedback. We too fell victim to adding cool features' that were not really necessary. Marg Campbell, one of our trusted advisers, described Rypple, in her Rypple TV video, as quick, dirty, and to the point! We're keeping this great line in mind every time we think of releasing a new feature!

Read more on Brett Taylor's blog (co-founder of FriendFeed)

EU Opposition of Google's Settlement

Many voices in the EU complained at a hearing that the proposed settlement would give Google more power to exclusive rights to sell million of out-of-print works even though the copyrights are still valid. Not much of a surprise that Microsoft is backing the anti-Google settlement groups in the EU. Many groups in the EU feel that since they did not participate in the settlement that they were discriminated against.

What's Next in the Lawsuit?

Federal District Judge Denny Chin must now sort through the filings to try to determine if the proposed settlement properly protects the authors, or else the case may continue on to trial. Among other issues for Judge Chin to consider are antitrust concerns that Google's control over these works would give Google too much market power. There are many antitrust issues on the horizon for Google it seems with many opponents, not just with books but more broadly in the entire space known as eCommerce. Stay tuned as we see Google and eCommerce evolve.

Neale S. Godfrey, author of the book Money Doesn't Grow On Trees, writes: "Kids don't get it if you don't talk about." Mr. Godfrey is talking to people like me, and if I don't start listening, I'm going to have a big problem on my hands. My four year old daughter is a born shopper. And, as the Co-Founder of a company fighting everyday to bring sensible saving back into the public consciousness after decades of absence, I often worry that I enable her in the very habits I'm encouraging SmartyPig customers to break.

Like most couples these days, my wife, Sara, and I have been engaging in serious discussions regarding money. How we spend money. How we save money. How we use credit. We are pretty normal in that these conversations, while productive, aren't all that much fun. That said, we force ourselves to sit down and talk about money and we are pretty diligent about maintaining healthy attitudes about spending and saving. But when it comes to how we use money with regard to our daughter, all common sense flies out the window.

Our daughter has a piggy bank. And while it's our pocket change that goes into it, she understands the value of what we put in it and that she is rewarded when it fills up. We also require that she perform simple tasks around the house for which, when a series of days are filled in as "complete," she gets a reward. If she plays her cards right, does as she's told, and is patient, she usually ends up with a "treat" every few weeks or so. Problem is she never stops wanting or asking for the most trivial things, and we end up like this episode of Dr. Phil - indulging her whims, rather than being responsible parents who model fiscal fitness.

I tell my wife, "It has to stop." Then I tell her again the next time and the next. But I'm just as guilty as she is. From my perspective, these little treats are almost immediately disregarded and considered "junk." If I sound frustrated, it's because I am. Our unplanned spending on small gifts for our daughter has gotten totally out of control. But it's easier to just go with it than to say no. Who doesn't want a smile and the baby blues? But what are we doing to her as a result? What kind of habits are we teaching her? Every other aspect of her life is meticulously dissected. We are completely focused on turning this healthy, intelligent, productive kid into a healthy, intelligent, productive adult. Why can't we be the same when it comes to teaching her about money?

A recent issue of Better Homes & Gardens offered us three easy tips to begin the process of taking control:

1. Don't Forget Who's In Charge - Marketing machine or not - and good God if there isn't a Disney princess on everything! - You can say "no."
2. Talk About Spending Decisions - Don't lie and say, "I can't afford it." Explain priorities - even to four-year-olds.
3. Hand Some Over - Give your kids the power. Let them make the transaction. Let them see the difference between need and want.

So, can Sara and I do this? Do we need a chart that we make an "X" on every day we don't wimp out and take the easy road? From time to time, I'm going to let you know how it's going. And, of course, time will tell. We at SmartyPig are spending a lot of time these days discussing money and children and families. And while I pride myself on being a good listener, this is one conversation I'd really like to begin truly contributing to.

And I'd like you all to contribute as well. I'd love any tips you might have or anecdotes about your successes or failures in teaching your kids smart savings habits, just send them here jgaskell(at)smartypig(dot)com. We may even feature your ideas or stories on our blog. Thanks!